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Insight Publications

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Insight Publications

Connecting business & people in the New North We are Insight. We’re all about connecting minds, creating insights. It’s one that works.

Our business-to-business clients rely on us to help share their stories — in our news magazines, in print and digital advertising and at our regional events. It’s a genuine, holistic approach to sharing ideas and information. We also produce custom publications for various organizations.

09/17/2025

The September issue of Insight on magazine is your comprehensive guide to the Manufacturing First Expo & Conference -- past, present and future. Read about the 15th anniversary of Wisconsin's largest manufacturing event; this year's retirement of Insight Publisher Emeritus Brian Rasmussen, who has led the event from the beginning; and get a preview of the 2025 expo and conference featuring keynote speaker Betsy Allen-Manning of Destination Workplace.

It's all in the September issue, available in your mailbox and to read online on our website: https://loom.ly/rGobgD0

09/11/2025

Josh Delforge, vice president of engineering and operations at Cruisers Yachts in Oconto, originally went to school for physics and then went to UW-Madison for engineering. “My big plan was to be in the space program,” he says. “Unfortunately, my senior year was the Columbia shuttle disaster. So that really changed the plan.”

In this week’s episode, Delforge talks with co-hosts Kate Bruns and Ann Franz of NEW Manufacturing Insights about how he ended up working with yachts, how he came to support the North Coast Marine Manufacturing Alliance’s mission for the next generation, and some of his favorite projects with Cruisers.

Thank you to Rice Companies, Inc. for sponsoring this and all episodes of NEW Manufacturing Insights in September. NEW Manufacturing Insights is a joint production of the Northeast Wisconsin Manufacturing Alliance (NEWMA) and Insight Publications, available everywhere you listen to podcasts. https://loom.ly/UQxedMI

09/09/2025

In 2007, Brian Rasmussen and Insight co-founder Margaret LeBrun left their jobs at Marketplace to shape a new vision of what a Northeast Wisconsin business magazine could be. They envisioned more than words on a page, but rather a community that also offered digital connection points and meaningful in-person events.

After 17 years of leading Insight through economic downturns, industry changes and tech disruptions, Publisher Brian Rasmussen is transitioning into retirement this month. In this conversation, Rasmussen reflects on the relationships that spurred the magazine’s early success, the challenges of building and selling a business, and the personal experiences that are shaping his next chapter.

Story link in the comments.

09/05/2025

The countdown is on! Only 1 week until registration for InDevelopment closes! Get ready to connect, learn, and be inspired by the visionaries shaping Northeast Wisconsin's real estate landscape. Have you secured your ticket yet? Don't wait—time is running out!

Register by September 11: https://loom.ly/8M7POZc

09/04/2025

Before Tim Riebau became the CEO and president of VPI, Inc. — formerly known as Valley Packaging Industries — he worked with the organization as a vendor. “I remember being in there one day thinking, ‘You know this would be really a cool thing to do…You’re running a co-packing business with real customers, employees, deadlines—and yet it’s mission based.’”

In this week’s episode of the NEW Manufacturing Insights , Riebau talks with co-hosts Kate Bruns of Insight and Ann Franz of the Northeast Wisconsin Manufacturing Alliance (NEWMA) about VPI’s mission, the changes the organization has been through in recent years, and why large companies love working with the nonprofit.

Thank you to Rice Companies, Inc. for sponsoring this and all episodes of NEW Manufacturing Insights in September. NEW Manufacturing Insights is available everywhere you listen to podcasts.

➡️ You can also listen online here: https://loom.ly/Yd81YNU

09/03/2025

For too long, higher education measured success by enrollment and graduation rates, not the ROI students actually need. NWTC is changing that. Under President Dr. Kristen Raney's leadership, NWTC's College 3.0 model treats education like the investment it is — guaranteeing students family-sustaining careers and higher earnings, not just diplomas.

"Our students' whole lives come with them into our building," Dr. Raney says. "They’re here because they trust us to provide an exceptional education that is going to get them into a career and get them a better life. And we want to deliver on that.”

From innovative 8-week course formats to groundbreaking partnerships like its hospital-based training facility with ThedaCare, NWTC is proving that when education aligns with real workforce needs, it's a win for students, employers and communities.

Read the full cover story in our latest issue. Link in comments.

08/29/2025

Two months until Manufacturing First! Are you registered?

Join us for:
✨Exhibitors representing a wide range of solutions and resources for manufacturers
💡 Engaging Breakout Sessions
🤝 Networking Opportunities with industry pros
🎤 Inspiring Keynotes from thought leaders

🗓️ Event Date: October 29, 2025
📍 Location: Resch Center, Green Bay

It's not too late to register: https://loom.ly/4TREKO0

08/28/2025

Amanda and Adam Kroener couldn’t find a low-carb ready-to-drink cocktail that they could enjoy on their keto diet so they created their own. Carbliss, launched in 2019, is now distributed in 18 states and is the fastest-growing beverage company in America.

In this week’s episode, the Kroeners talk with co-hosts Kate Bruns and Ann Franz of NEW Manufacturing Insights about the challenges of launching their company, their plans going forward, and how people are responding to their product (including one fan who loves it so much she got a tattoo of the drink).

Read more about Carbliss in the award-winning 2024 Insight cover story "Juiced Up:" https://loom.ly/ckm0BPA

NEW Manufacturing Insights is a joint production of the Northeast Wisconsin Manufacturing Alliance (NEWMA) and Insight Publications, available everywhere you listen to podcasts. Please consider subscribing to support our show!

https://loom.ly/iS5pI3s

08/27/2025

Save the date! The 2026 Women of Influence event is March 3, 2026 at the Oneida Casino Hotel.

Do you know a woman of influence? Nominate her now: https://loom.ly/Q5XpQLA

08/26/2025

Connect with top industry leaders and network with key community players. But time is running out! The registration deadline for InDevelopment 2025 is September 11. Secure your place today!

Register by September 11: https://loom.ly/8M7POZc

08/21/2025

Two new UW-Green Bay programs aim to help develop local talent and keep skilled workers in Northeast Wisconsin. A new software engineering program will help students “adapt and change in a very rapidly changing world to help regional industries to move into the future,” says Dr. Patricia Terry, Chair of the Richard J. Resch School of Engineering at UW-Green Bay.

In this week’s episode, Terry and Dr. Vallari Chandna, Associate Dean of the Cofrin School of Business, talk with co-hosts Kate Bruns and Ann Franz of NEW Manufacturing Insights about the new degree programs at UWGB — which includes a master’s in Supply Chain Management — and why these programs are important to helping meet future workforce needs in the region.

NEW Manufacturing Insights is a joint production of the Northeast Wisconsin Manufacturing Alliance (NEWMA) and Insight Publications, available everywhere you listen to podcasts.

https://loom.ly/oK3lRJQ

08/14/2025

Market volatility is really driven by two big factors, says Connor O’Brien, vice president and trust investment officer at Legacy Private Trust Company. “First is the economy expanding? And the second is (whether) corporate America profitable and growing.”

In this week’s episode, O’Brien talks with co-hosts Kate Bruns and Ann Franz of the NEW Manufacturing Insights podcast about how why today’s volatility isn’t unusual from other times and how manufacturers can weather those inevitable shifts in the market.

NEW Manufacturing Insights is a joint production of the Northeast Wisconsin Manufacturing Alliance (NEWMA) and Insight Publications, available everywhere you listen to podcasts.

https://loom.ly/iS5pI3s

Address

2800 E College Avenue
Appleton, WI
54911

Opening Hours

Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
Thursday	9am - 5pm
Friday	9am - 5pm

Telephone

+19208820491

Website

http://www.insightonbusiness.com/

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