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H.S. Consulting

H.S. Consulting H.S. Consulting offers a variety of services for start-up food businesses. We work with food entrepreneurs to develop a marketing and PR plan that is catered specifically to your needs as your business grows.

Homemade Nutella recipe via Food52.  Perfect for a snow day! http://food52.com/recipes/25707-homemade-nutella
01/21/2014
Homemade Nutella recipe on Food52.com

Homemade Nutella recipe via Food52. Perfect for a snow day! http://food52.com/recipes/25707-homemade-nutella

Homemade NutellaBy Carey Nershi • January 4, 2014 • 1Comments◅▻1 of 9 Photo by Carey Nershi2 of 9 Photo by Carey Nershi3 of 9 Photo by Carey Nershi4 of 9 Photo by Carey Nershi5 of 9 Photo by Carey Nershi6 of 9 Photo by Carey Nershi7 of 9 Photo by Carey Nershi8 of 9 Photo by Carey Nershi9 of 9 Photo…

Another client, Leckerlee, officially opened her online store for the holiday season today.  Make sure you try her lebku...
11/05/2013

Another client, Leckerlee, officially opened her online store for the holiday season today. Make sure you try her lebkuchen before the season ends!

Guten morgen! Our shop is officially opennnn! *w/ Oprah voice* Have you seen our new wintery village tins? #wunderbar

11/05/2013

I'm so proud of one of my clients for getting her products on the shelves at Whole Foods! This is no small feat!

Timeline Photos
10/07/2013

Timeline Photos

Meet Sandy, the founder and owner of Leckerlee. She first tasted lebkuchen at a Christmas market (Christkindlmarkt) while living in Berlin. Sandy soon became obsessed with these tasty morsels and began trying any and all varieties. When she returned to NYC, it became her mission to recreate the deliciously authentic lebkuchen she loved in Germany. And voila, Leckerlee was born!

Share this post for a chance to win!!
10/01/2013

Share this post for a chance to win!!

SHARE THIS POST for a chance to win two jars of NAFI'S Original Sauces!

Did you know that scotch bonnet peppers are named as such because of their resemblance to tam o' shanter hats?

It's almost lebkuchen season...sign up for the Leckerlee newsletter to stay in the loop!
10/01/2013
Leckerlee

It's almost lebkuchen season...sign up for the Leckerlee newsletter to stay in the loop!

We make lebkuchen, a traditional German gingerbread, by hand in NYC.

Timeline Photos
09/25/2013

Timeline Photos

Thanks to high cholesterol, I will have to skip the mooncakes this year.  But YOU should have one! Here's where: http://...
09/19/2013
Where Are You Eating Mooncakes in NYC? | Serious Eats : New York

Thanks to high cholesterol, I will have to skip the mooncakes this year. But YOU should have one! Here's where: http://newyork.seriouseats.com/2013/09/where-are-you-eating-mooncakes-in-nyc.html?ref=title

[Photograph: Robyn Lee] The Mid-Autumn Festival kicks off today, which means it's high time for mooncakes, those dense, lightly sweetened pastries stuffed with lotus seed paste and salted eggs. We've been rifling through Chinatown's bakeries for our share, digging...

A gorgeous and delicious tuna tartare at Nougatine at Jean Georges.
09/09/2013

A gorgeous and delicious tuna tartare at Nougatine at Jean Georges.

Check out NAFI'S Condiments at HesterNights tonight at Eventi Plaza!
09/05/2013

Check out NAFI'S Condiments at HesterNights tonight at Eventi Plaza!

@hesterstfair We've got beautiful weather for our first #HesterNights! Can't wait to see y'all enjoying #local eats!

Support the professional baking training of immigrant women at Hot Bread Kitchen!  Donate or fundraise for a chance to w...
09/04/2013
WOMEN BAKE BREAD SCHOLARSHIP | HOT BREAD KITCHEN LTD's Fundraiser on CrowdRise

Support the professional baking training of immigrant women at Hot Bread Kitchen! Donate or fundraise for a chance to win brunch with Gail Simmons! http://www.crowdrise.com/womenbakebreadscholarship

Who We ServeAround the world women bake the bread and cook the food, however, in the U.S., immigrant women hold less than 8% of professional baking positions. Despite rich food cultures and culinary talent, immigrant women are one of the most vulnerable groups in the workforce. With limited English…

Oh boy....
07/19/2013

Oh boy....

Grandma's Mix-Up Bars and Classic Chocolate Chip Cookies! Tomorrow West Elm Market noon-3pm; Broadway & 62nd...get out of the heat...eat some treats!

07/19/2013

Despite this oppressive heatwave, TGIF everyone! I wanted to share a recent blog post from a business I have worked with in the past- Waltzing Matilda's. They make incredible Aussie desserts. It's a great example of how to share information while still keeping it fun:

Blog | Waltzing Matilda's Bakery NYC

14 July 2013

Crash Course in Strine

As an American, one of the great things about traveling Down Under is that we all speak the same language. The jet lag may leave you feeling stuffed, but least you don't need to fossick through your port for a dictionary just to catch a taxi from the airport.

I thought a blog on Australian/American language differences would be fun because, well, “Waltzing Matilda” is not actually a dancing girl. The song refers to a swagman (hobo) traveling on foot (waltzing) with his Matilda (sleeping roll). I've updated the song lyrics on our website with some translations, but a warning that the song is not as upbeat as the tempo implies!

So how can you fit in when you travel to Oz? One rule is—like exaggerated fake Spanish—to add an “oh” sound to the end of words, but also shorten them. You might say, for example:

This arvo I was watching a doco about growing avos when I heard an ambo go by. Turns out some drongo choked on his Lammo!

What happened? You were watching a documentary about avocados one afternoon when you hear an ambulance go by with some idiot who choked on a Lamington.

Another pattern is to add the “ee” sound to the end of words, and—as usual—shorten them. For instance, if you want to report home about about your plans to have a morning meal then grab the proper attire and some cool snacks before heading to a remote destination, you might say:

I've got to tell my oldies that we're having brekkie then getting our cozzies, thongs, and sunnies and filling the esky with bikkies and chokkie before we toss it in the boot and leave for the back of Bourke. We'll stock up on some more food at the milk bar, and don't forget your budgie smugglers since there's a billabong there!

If you follow these simple rules for using fair dinkum Aussie words when traveling Down Under, I reckon she'll be right and you'll have a bonzer time, mate. Just try not to come a gutser as you walk on the left side of the road or they'll think you're a real bogan.

What's your favorite Aussie expression? Comment on our page!

07/08/2013

The heat wave continues, so here is a lovely poem to cool you off:

This Is Just To Say

I have eaten
the plums
that were in
the icebox

and which
you were probably
saving
for breakfast

Forgive me
they were delicious
so sweet
and so cold.

-William Carlos Williams

I wrote a new blog post, Increasing Your Tolerance for Spicy Food, for one of my clients (excuse the Comic Sans font...i...
06/26/2013
NAFI'S Hot Pepper Condiments

I wrote a new blog post, Increasing Your Tolerance for Spicy Food, for one of my clients (excuse the Comic Sans font...it' can't be changed for some reason!) http://www.nafishotpeppercondiments.com/blog/2013/06/26/Increasing-Your-Tolerance-for-Spicy-Food.aspx?alt_id=DZ3CB-WA997-2W6&ts=1372266134516

We are delighted to see how NAFI'S Habaneros Peppers products are on there way to become a favorite!...We want to keep you posted on our progress. Where to find us. Our new recipes. We are at the Green Flea Market on Columbus avenue in NYC on Sundays, and in more Gourmets stores to come. You can fin...

Hey Astorians, be sure to check out Taste of Astoria for all of the latest food finds! http://tastoriaqueens.com/
06/25/2013
tastoriaqueens

Hey Astorians, be sure to check out Taste of Astoria for all of the latest food finds! http://tastoriaqueens.com/

Occasional musings on my favorite meals and snacks in Astoria, Queens

If you haven't tried Waltzing Matilda's Bakery NYC's caramel slices, YOU HAVEN'T LIVED.
06/25/2013
Meg Hearts Caramel Slices at The Thirsty Koala

If you haven't tried Waltzing Matilda's Bakery NYC's caramel slices, YOU HAVEN'T LIVED.

The Thirsty Koala is home to caramel squares, an Australian dessert made up of a cookie base, caramel filling, and chocolate topping. It is a wonderful dessert!

H.S. Consulting's cover photo
06/25/2013

H.S. Consulting's cover photo

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Astoria, NY

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646.320.5296

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