Music Money Makeover

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The Music Money Makeover Show is a podcast and information channel featuring featuring content for the thriving, advanced, intermediate or novice, recording artist, music publisher, attorney, agent, music producer seeking more detailed info about the biz.

03/01/2025

🚨 90% of artists waste their marketing because they never define a clear goal before entering a market. 🎯
If you don’t know what you want to achieve, you’ll end up with random results and no direction.
💡 The goal isn’t just “more streams” or “more fans.” You need specific objectives like:�✅ Email list growth 📩�✅ Merch sales 💰�✅ Ticket conversions 🎟️�✅ Playlist placements 🎶
When you define what success looks like before you enter a market, your entire strategy falls into place. Ignore this, and you’ll be just another artist throwing money at ads and hoping something sticks. ❌
🎯 Set a goal. Create a strategy. Get real results.
🔥 If you make music, you should make money. Follow for more music business tips, because your success depends on it! 🚀

02/28/2025

🚨 The #1 mistake new artists make? Giving everything away to lower-level fans. 🎤💸

When you don’t create tiers of access, you cut off bigger opportunities and lower your value. Every industry charges more for exclusivity—VIP tickets, private experiences, premium content.

Yet most artists try to sell everything at one price because they need the money. ❌

💡 Here’s the smarter way to do it:
✅ Set up strategic pay gates so fans naturally sort into General, VIP, and Superfans.
✅ Each tier pays what they’re willing to invest.
✅ The longer you avoid this, the more money you lose.

🎯 Get this right, and your revenue increases overnight.

🔥 Create tiers. Protect your value. Let fans invest in your brand.

💰 If you make music, you should make money. Follow for more tips because your career depends on it. 🚀

02/27/2025

🚨 Most artists only serve ONE type of fan—and it’s holding them back. 🎤💡
The biggest legends—Prince, Whitney Houston, Michael Jackson—knew how to appeal to three types of fans:�✅ Musicians – They want to learn from you.�✅ General Fans – They want to experience your music.�✅ Tastemakers – They want to leverage your success.
If you’re only catering to general fans, you’re leaving money on the table. 💸 You need to create content, experiences, and narratives that give each fan type what they need to stay engaged.
🎯 If you don’t? You’ll lose potential superfans to artists who do.
🔥 Expand your reach. Serve all your fans. Build a real movement.
💰 If you make music, you should make money. Follow for more because your success depends on it. 🚀

02/26/2025

🚨 50% of the time, if your song isn’t getting streams—it’s because your visuals are TRASH. 🎶🎥
If your video doesn’t match the energy of the song, fans won’t connect—and they won’t listen.
💡 You don’t always need a high-budget production. Sometimes, a simple, well-thought-out visual does more for engagement than a full-blown music video. The key? Test different formats before going all in.
Bad visuals create a disconnect that kills momentum fast and costs thousands in wasted promo. But when you get it right, your visuals will do half the marketing work for you. 🎯
🔥 Match your visuals to your music. Keep it engaging. Make people want to WATCH & LISTEN.
💰 If you make music, you should make money. Follow for more tips, because your visuals matter. 🚀

02/25/2025

🚨 Most artists fail in marketing because they have no strategy—just vibes. 🎶💸
Before you spend a dime, ask yourself:�✅ Who is my audience?�✅ When am I releasing?�✅ What results do I want?�✅ Which marketing methods will get me there—ads, publicity, sales, or all of the above?
Without this foundation, you’ll waste money, time, and effort. A military doesn’t go to war without a strategy—so why are you entering the music business without one? 🎯
💡 Get this right, and you’ll have a clear roadmap to success. Ignore it? You’ll be standing around wondering what went wrong.
🎯 Plan your moves. Dominate your market. Get real results.
🔥 If you make music, you should make money. Follow for more music business tips, because your success depends on it. 🚀

02/24/2025

🚨 Most indie artists waste time promoting their music with no real strategy—and it’s killing their momentum.
Major labels stack their promo efforts within 90-180 days to maximize impact, while indie artists drag it out with no urgency. The result? The buzz dies before it even starts. 💀
💡 Want to create the effect of an artist who “came out of nowhere”?�✅ Stack your content, marketing, and engagement into a tight promo window.�✅ Keep yourself top of mind to drive faster growth.�✅ Move with urgency—don’t let your music get lost in the noise.
🎯 Create demand. Make every moment count.
🔥 If you make music, you should make money. Follow for more music business tips! Peace! ✌️

02/23/2025

🚨 Your marketing isn’t getting faster results because you’re missing one key piece—PUBLICITY. 🎤🔥
Ads and promotion push your music out, but publicity pulls people in by building your credibility and expanding your reach without spending a dime on ads.
💡 Here’s why publicity matters:�✅ The right interviews, blogs, and podcasts position you as an artist worth talking about.�✅ When people discover your music through trusted sources, they’re more likely to stream, share, and support you.�✅ Publicity separates artists who struggle from those who stay relevant for years.
Get this right, and you won’t need to break the bank on marketing. Ignore it? You’ll stay unknown.
🎯 Make people talk about you. Build credibility. Expand your reach.
🔥 If you make music, you should make money. Follow for more music business tips, because your career depends on it. 🚀

02/22/2025

🚨 High expenses will sink your record label before you even get started.
Too many artists blow their budgets on teams, software, and tools they don’t even need yet. The truth? You need to keep expenses low until your income is stable.
💡 Here’s how to stay profitable:�✅ Only invest in things that generate a return—if it doesn’t make you money, it’s costing you money.�✅ Scale your business with strategy, not emotion.�✅ Expand when it makes sense, not when it feels good.
When you manage your expenses the right way, you’ll have more money for marketing, growth, and longevity. Ignore this? You’ll be drowning in costs with nothing to show for it.
🎯 Cut the fat. Spend wisely. Build a business that lasts.
🔥 If you make music, you should make money. Follow for more music business tips, because your career depends on it. 🚀

02/21/2025

💰 No money, no business. Cash flow keeps your music career alive.
The problem? Most artists make money but spend it too fast, leaving nothing to sustain their growth. If you’re not tracking your income over a three-month period, you’re flying blind. ✈️
🔥 Here’s how to stay afloat:�✅ Keep profits in the business—don’t splurge too soon.�✅ Build multiple income streams—one bad month shouldn’t sink you.�✅ Track your cash flow—so you’re always in control.
The artists who last reinvest in their careers, diversify their revenue, and manage their money like a business.
🚨 Spend everything as soon as you get it? You’ll be broke before your next release.
🎯 Track your cash flow. Reinvest. Build income streams that keep you going.
🔥 If you make music, you should make money. Follow for more music business tips! Need funding? Get it inside my community—hit the link in my bio!

02/20/2025

🚨 Most artists drift aimlessly—chasing success with no clear goal or direction. 🎶💭
You say you want fame, fortune, and freedom—but do you even know what that actually looks like? If you don’t define exactly what you want to achieve in the next three months, you’ll keep spinning your wheels.
💡 Ask yourself:�✅ How will reaching this goal change my career?�✅ How will it impact my connection with fans?�✅ What happens if I fail?
The moment you write down your answers, purpose and direction start to take shape. Without a clear vision, you’ll waste years getting nowhere. But with clarity, you’ll move with confidence, take action, and open doors that once felt out of reach.
✍️ Get clear. Write it down. Take action today.
🔥 If you make music, you should make money. Follow for more music business tips, because your career depends on it! 🚀

02/19/2025

🚨 Your music might be great, but if fans feel disconnected, your career is on life support. 🎶💔
The biggest mistake artists and labels make? Spending money on marketing that doesn’t actually connect. If your music, visuals, and messaging don’t align, fans will lose interest fast.
💡 Here’s how to fix it:�✅ Test your branding—make sure it resonates.�✅ Research your audience—know who they are & what they want.�✅ Refine your message—speak directly to them.
When you do this, you create deeper connections, stronger engagement, and real long-term fans. But if you ignore it? You’ll just waste money on ads and promotions that go nowhere.
🎯 Market smart. Speak your fans’ language. Build real connections.
🔥 If you make music, you should make money. Follow for more music business tips, because your career depends on it. 🚀

02/18/2025

🚨 Most artists crash before they even take off—because they forget their parachute. 🎶✈️
They stick to bad strategies too long, ignore the signs, and refuse to pivot until it’s too late. Then suddenly—metrics drop, engagement slows, and their career starts slipping away.
Here’s the truth: Success isn’t about working harder—it’s about adapting faster. 💡
✅ If you’re not tracking your numbers weekly, you’ll miss when the market moves away.�✅ If your marketing doesn’t align with what fans actually want, they won’t connect.�✅ If your cash flow is weak, you won’t last long enough to build momentum.
🎯 The artists who win are the ones who pivot fast, market smart, and manage their money like a business. Otherwise, you’re just another artist burning money with nothing to show for it.
🔥 If you make music, you should make money. Watch this again, because the game is real.
💰 Follow for more music business tips! Peace ✌️

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Atlanta, GA

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+14702915767

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