The Misfit Creative

The Misfit Creative Hi, I'm Felicia! With 6+ of experience in branding, design, and digital strategy, I help businesses look like they actually have their life together.

I don't just make things look good, I make them make sense.

how i avoid burnout as a designer:things that have completely changed the way i work[each picture has its own caption… s...
09/09/2026

how i avoid burnout as a designer:
things that have completely changed the way i work

[each picture has its own caption… swipe]



MY MORNINGS + NIGHTS ARE MINE.

I’ve built solid morning and nighttime routines with little to no screen time.
I don’t want work to be the first thing I consume when I wake up or the last thing on my mind before bed.

I SAY NO.

Not every project needs to be MY project. Ya feel me?
I’ve gotten much more comfortable saying no to clients or projects that don’t align with my aesthetic, interests, or the direction I want my work to go.
Creative energy is a resource. I’m careful about where I spend it.

I ACTUALLY SLEEP.

I used to regularly work until 3–4am. Now I’m usually asleep between 12–1am and up around 8:30am.
Turns out my best ideas do not, in fact, require sleep deprivation.

I STOP WHILE I’M STILL EXCITED.

This one is probably the most confusing. How can I stop mid hyperfixation or work flow? I’ve learned to intentionally stop.
Leaving something unfinished gives me something I’m genuinely excited to come back to tomorrow, and keeps me from completely draining the creative battery in one sitting.

I MOVE.

Walks. Gym. Pilates. Dance. Literally just getting away from my computer.
Some of my best ideas happen when I’m nowhere near Illustrator.

I LEAVE THE HOUSE TO GET INSPIRED.

Museums. A funky restaurant. A movie at the theater. The beach. Sometimes just walking around somewhere new.
I purposely make time to experience things outside of design because I want to find inspiration in all of the little things…. not just on Pinterest or my screen.

I TIME BLOCK EVERYTHING.

Design time. Emails. Admin. Calls. Content. Breaks. And I would be lying if I told you I haven’t scheduled showers and morning routine routines before. Yes, it IS that serious.
Otherwise every task feels equally urgent, I bounce between 47 different things, and somehow nothing gets done.

I HAVE CREATIVE HOBBIES THAT DON’T MAKE ME MONEY.

I sew. I love jewelry making. I bedroom DJ. I scrapbook. I love curating music playlists.
Having creative outlets outside of design gives

08/24/2026

still better than a 9-5 though 😊

this summer, i had the pleasure of rebranding illusion bronze’s packaging and solidifying their brand identity.initially...
08/20/2026

this summer, i had the pleasure of rebranding illusion bronze’s packaging and solidifying their brand identity.

initially, the brand had been using around 5-7 different fonts for packaging, marketing materials, and social posts… a common mistake that most brands make.

while the colors were somewhat solidified, we transformed them into branded colors specifically for illusion bronze’s packaging.

obviously colors and type are such a small portion of the brand identity, but they sure do make a difference. combined with a new logo suite, packaging, and strategy… illusion bronze now has an identity that matches its innovative feature matching technology!

what do you think of the new rebrand? 🤍

freelancegraphicdesigner

good news: it’s kinda chic to rest while you’re burnt out and come back to this trend 🤍
08/17/2026

good news: it’s kinda chic to rest while you’re burnt out and come back to this trend 🤍

07/07/2026

hi, i’m felicia 🤍 if you’re new here, i’m a miami-based creative, brand strategist, and designer. when i’m not working on client projects, i love bringing the ideas that live rent-free in my head to life.

i know this is pretty niche, but those are my favorite kinds of projects to create. i just hope it finds the people who get it!

i’ve always loved electronic music and have spent countless nights listening to artists like and more, thinking about a concept like ORIGIN.

if you’re looking for someone to bring a bold idea to life, whether it’s a brand, product, packaging, or an experience like this, i’d love to work together.

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Atlanta, GA

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