I've always thought that it doesn't matter where you advertise, as long as it works. I just happen to represent 104.7 the Fish in Atlanta, GA. We have a number of assets that are getting results for our clients.
Audio Archivist and author, Tony Schwartz, said it best that people are born without earlids, so "they listen to anything that concerns or interests them."
One of the reasons why I still love the audio advertising space
Would you like to feature your business on the Discount Shopping Club? If so, call me at 404-995-7343. Click here to get info:
Connect your Facebook account to Prezi and let your likes appear on your timeline. You can change this under Settings & Account at any time.
Atlanta ministry over delivers their fund raising goal by more than $20,000 using radio. Watch the testimonial.
The only way to grow your business is to take market share away from competitors. Business goes where it's invited. What are you doing to invite new business?
Radio is still connecting with Millenials. Interesting article and one of the reasons why I still love broadcast radio.
Marketing Strategy - Most people's perception of that Millennials don't like radio could do with a splash of cold, hard facts. Here are five ways you can put this phenomenal medium to work ...
I'll see you on the radio ... New Blog Post.
The cyclone derives its powers from a calm center. So does a person.
~Norman Vincent Peale
Have you heard about "Google Plus Hangouts" for your business? It is perhaps the most powerful human engagement social platform. Read about it and see an example here >>> http://resultswithradio.blogspot.com/2012/10/google-plus-hangouts-for-business.html
Watch to see how Builders Floor Covering generated GREAT results using 104.7 the Fish, Atlanta. >>> http://tinyurl.com/9979ey4
To understand why some advertising works it's important to understand why some don't. Great listen here: http://resultswithradio.blogspot.com/2011/05/why-ads-fail.html
Outback Deck success with 104.7 The Fish radio advertising.
Relevant message with strong offer (helping orphans in Mozambique). Watch the results!
140 Leads in February!!
Wow! Do you have your video strategy in place? I can help you if you don't.
90% of all web traffic will be video, according to YouTube's head of global partnerships, Robert Kyncl, at CES 2012, and 75% of all new channels will be born online.
Busy moms play to win when they shop, seeking a digital edge | DigitalNext: A Blog on Emerging Media
How moms shop ... good to know if you're selling anything related to the family.
Stressed moms use digital tools more than the general Internet population, pay for convenience and brag of successes, spending across a wide range of categories
Coupon Network Launches Innovative Video Rewards to Bring Branded Digital Content and Increased Savi
Another neat use of video for brand engagement and interaction. We can do this for you using some of our internet marketing solutions locally ... even hyper local targeting http://www.marketwatch.com/story/coupon-network-launches-innovative-video-rewards-to-bring-branded-digital-content-and-increased-savings-to-consumers-2011-12-20
Here's my mouth-watering turkey recipe for Thanksgiving! So much to be thankful for especially friends.
Latest blog post: QR Codes
Making a game out of killing bugs and getting customers. The latest on "gamification."
Our Fish Rewards website platform is perfectly positioned to help you get deep level engagement with your customer and we can run a custom contest that gives you these benefits.
Contests are certainly not the answer to every marketing challenge, but they should be part of every social media marketer’s toolkit.
Starbucks aims to increase coffee sales via QR code campaign - Mobile Commerce Daily - Software and.
Here's an article where Starbucks has starting using QR Codes. Let's talk about ways we can do something similiar for your business.
Starbucks is using QR codes in various in-store locations around the United States and in popular magazines to promote its new line of Fall coffee products.
We are rolling out ways to help you with this new technology. Here's a quick report on how people are using QR Codes.
CBS News video: Advertising with QR Codes - CNET's Natali Del Conte showed how QR codes may change the future of advertising. Customers scan the codes with their cell phones to receive information.
MediaPost Publications Digital Approaches Tipping Point, Narrows Ad Agency Gap To Just One 10/20/201
Digital becoming more and more important to advertisers ... Let's talk about Fish Rewards to immediate and measurable results for your business.
Digital Approaches Tipping Point, Narrows Ad Agency Gap To Just One - 10/20/2011
Consumers using tablets and smart phones while watching TV.
Social Media: Connect to Listeners and Revenue Social Media is not a tactic, it's the future. And it requires a strategy by programmers and sales professionals. In this powerful one-hour webinar, RAB's John Potter and Jacobs Media's Lori Lewis will demystify, educate and connect the social med...
“No matter what or whom we’re talking about, from movies to chiropractors to
books to financial planners, the consumer hankers after specialization.”
--Susan Friedmann, author of Riches in Niches
Great article on the lack of long term sustainability of the group buying coupon model. Customer loyalty is still king. How are you building it?
Deep discounting in groups is a marketing mechanic that has been around for a long time (think Home Shopping Network). But it hs been on every retailer’s mind since Groupon and other online group discounting sites began popping up.
Results With Radio: Need a Traffic Driver?
Are you using Foursquare for new customer acquisition ? It's FREE. Need help getting set up? Contact me.
How four different neighborhood food establishments are successfully (and unsuccessfully) using Foursquare to drive business.
Make sure you are keeping your brand (store/service) on the cutting edge.
Brand marketers are still resisting digital. What are the risks and rewards?
Study shows consumers ok with online ads as long as they are getting good content.
Radio Ink: Up-to-the-minute industry news, conferences, daily headlines, audio, video, forums, more.
This is why it's so important to hammer out your core message.
Radio World Creating good radio commercials is painstaking, time-consuming work.
Nearly 60% of consumers are using "Printables" digitally delivered coupons printed on their home computer.
More of us are seeking deals and discounts at the same time the majority of us are carrying mobile devices. So how do these two behaviors intersect?
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