it. Media Collective

it. Media Collective We're a team of creatives helping brands expose their "it" to the world. #SeeItBelieveItAchieveIt #AtlantaVideoProduction
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We started 2020 off with creative resolutions and challenged ourselves to do something we've never done before: we produ...
01/13/2020

We started 2020 off with creative resolutions and challenged ourselves to do something we've never done before: we produced a short film! Here's some behind-the-scenes moments from set last week!

Our short "Her Love" (working title lol) will premier at Plaza Theatre on March 30th for the #100FeetofFilmChallenge , co-hosted by Atlanta Film Festival and Kodak.

We want to take this moment to thank all the talented crew who helped us pull this production together and contribute their talents to the project! You were all amazing and we're incredibly grateful for you!! Felipe García-Peña Joshua Looby Jose Alejandro Acosta Victoria Laverde McKenzie Almire Godfrey King Michael Pierino Miller Rafael Maldonado Jr.

Cheers to new challenges and the new year!
#AtlantaFilm #ShortFilm #ShortFilmChallenge #2020

Our 2020 Inspiration! Grateful for all the people we've served and for the ability to do what we love! #Manifesting #Pro...
12/21/2019

Our 2020 Inspiration! Grateful for all the people we've served and for the ability to do what we love! #Manifesting #ProductionGoals

12/21/2019
Joyner Lucas

The pre-production on this had to be 💯💯💯
#behindthescenes #musicvideo

The making of ADHD all in 1 take.

Let's be thankful that today that we get to eat what we want! #HappyThanksgiving !
11/28/2019

Let's be thankful that today that we get to eat what we want! #HappyThanksgiving !

10/18/2019
#ConfidenceIsBeauty Campaign - KAAS Luxury Skincare

Proud of this one! The KAAS team trusted us to produce a brand film that embodies their staple campaign #ConfidenceIsBeauty in preparation for the launch of their newest BodyMilk Skincare line! What do you guys think?!

#itMediaCollective #storytelling #brandedcommercial #KAAS

10/17/2019
Welcome to Atlanta - NMSDC National Conference 2019

This year, we were honored to support the National Minority Supplier Development Council with video coverage of their annual conference and Business Opportunity Exchange in our hometown of Atlanta! Alongside our creative partner, Interprint Communications, we proudly support the initiative of MBE inclusion across the nation! #ThankYouNMSDC #WeAreNMSDC

The more representation, the better the stories! Kudos Randall Park, KUDOS!
10/16/2019
Randall Park launches production company for Asian American stories - Resonate

The more representation, the better the stories! Kudos Randall Park, KUDOS!

Imminent Collision is also founded by Michael Golamco and Hieu Hu Deadline reports that Fresh Off the Boat star Randall Park has launched a production company dedicated to Asian American stories. Park teamed with playwright Michael Golamco and film producer Hieu Ho to found the production company ti...

Excited to see new faces and Latino talent!
10/08/2019
Georgia Latino International Film Festival 2019 #GALFA2019

Excited to see new faces and Latino talent!

The Georgia Latino Film Festival (#GALFF2019) is a four-day event dedicated to bringing awareness of films and content made by latino/as or international to a worldwide audience. Held annually in the Hollywood of the South during Hispanic Heritage Month, the GALFF is committed to the belief that Lat...

The power of film! Go Ozzie! #GeorgiaFilm
09/09/2019
The Georgia Film Office

The power of film! Go Ozzie! #GeorgiaFilm

With a mandate to “support and nurture minority and women storytellers as well as innovators and creators by driving inclusion, culture and diversity,” Areu Bros has launched a Qualified Opportunity Zones initiative.

07/30/2019
Behind the Scenes of #HeyZeus

Check out this sneak peak of our Behind the Scenes shoot for the short film #HeyZeus! A collective of 40+ creatives contributed their talents and kicked A** to pull this story together! Can't wait to see the final product!!

Special thanks to Jose Alejandro Acosta and DoubleRaven Pictures for the invite!

#behindthescenes #filmmaking #shortfilm #atlantafilm #setlife

06/25/2019
Business of Home

The Southeast Designers and Architect of the Year Awards at The Estate hosted by ADAC - Atlanta Decorative Arts Center and Veranda Magazine!

Shot by: it. Media Collective
Edited by: Lauren Parrelli, Business of Home
Production: DoubleRaven Pictures

ADAC - Atlanta Decorative Arts Center hosts its annual Southeast Designers and Architect of the Year Awards at The Estate in Buckhead. ADAC's general manager, Katie Miner; judges Bunny Williams Home, Roger Seifter of Robert A.M. Stern Architects and VERANDA's editor in chief, Steele Marcoux; and award winners DJ Betsill of Summerour and Associates Architects, Michael Habachy of Habachy Designs + Atelier and Karen Ferguson of Harrison Design share takeways from the gala.

06/25/2019
Business of Home

Our first time at Design ADAC - Atlanta Decorative Arts Center was a blast! We got to meet some of the world's best architects and design firms, not to mention the designers themselves! Honestly an incredible experience!

Special thanks to Business of Home and DoubleRaven Pictures for allowing us shoot the conference!

DPs: Felipe García-Peña + Rafael Maldonado Jr.
Editor: Lauren Parrelli, Business of Home
Production: DoubleRaven Pictures

Thousands of guests gathered for Design ADAC to explore the fusing of art forms and the practicality of function. Jo Rabaut of Rabaut Design Associates; VERANDA's editor in chief, Steele Marcoux, and deputy editor, Ellen McGauley; ADAC - Atlanta Decorative Arts Center's general manager, Katie Miner; panelists Matthew Carter, Bunny Williams Home and Ashley Whittaker Design; Gary Mann of Grizzel & Mann; Kerry Joyce Associates; Chad Holman of Jim Thompson Fabrics America; and Amy Vermillion Interiors share takeaways from panels, parties and events.

Just a couple of stills behind our GDC Smiles shoot! #GDCSmiles
06/25/2019

Just a couple of stills behind our GDC Smiles shoot! #GDCSmiles

On set of our shoot a few weeks back with Nissan and Selección Nacional de México before the Mexico vs. Venezuela soccer...
06/25/2019

On set of our shoot a few weeks back with Nissan and Selección Nacional de México before the Mexico vs. Venezuela soccer friendly!

06/25/2019
H.O.P.E. (Hispanic Organization Promoting Education)

Blessed!

This is a MUST WATCH video that allows you to experience our HoPe Leadership Conference, our largest leadership event of the year, through the eyes of Elisa Lara, a rising senior at Lakeside High School (DeKalb County, Georgia). It will inspire you and challenge you. It will have you laughing and crying. It will take you into the home of one of our students where you will learn about her dreams, struggles, and hopes. And if you let it, it will have you breathing, living, and loving HoPe.

The 2019 HoPe Leadership Conference hosted 1,100 students from 65+ high schools across Georgia for an unforgettable, life-changing event! And now you can get an insiders look through the eyes of Elisa. Enjoy!

06/25/2019
GDC Smiles

🙏🏼🙏🏼🙏🏼

At GDC Smiles there is nothing we enjoy more than helping our patients achieve the smiles of their dreams. We prioritize their comfort while providing the highest quality of care. Because when you’re here, you’re family and we can’t wait to welcome you home. 😊

💚 We'd love to get to know you! Call to make an appointment today at 770-534-6933 and find out more about GDC Smiles by visiting gallodental.com.

Thank you to It. Media Collective for putting so much love and work into this video!

06/25/2019
Our Home with GDC Smiles

It's not everyday you get to work with a family business. And even rarer, one like GDC Smiles. They are some of the kindest, dedicated and most welcoming team we've worked with. Fittingly so, that's exactly what they wanted their brand to embody.

Thank you for opening your home to us, for closing the doors for a WHOLE DAY to make it happen, and for teaching us that no matter what we do, we are all in the PEOPLE business.

You made us feel like family. #GDCSmiles

06/25/2019
The Story of HOPE with Elisa Lara

Months ago, we met David Araya and Angela Ximena Araya Hurtado from H.O.P.E. (Hispanic Organization Promoting Education) at a small coffee shop to talk about a recap video for their annual leadership conference. Who would've know where that would lead us!

We decided to pitch an idea that they'd never done before and instead of doing a traditional recap we decided that we should cover the REAL story of H.O.P.E. through the lens of one of their incredible students......documentary style.

That's when we found Elisa, an incredibly talented and outgoing high schooler who's life has benefited immensely from her integration into the #HoPEFamily.

Our goal of this video was to showcase not only what HoPE does for these highschoolers but more importantly what they stand for and the impact they leave in the hearts of the more than 3,000 students who participate annually in their program.

Thank you for the opportunity friends. We're honored to be able to share Elisa's incredible story to the world.

HoPe! BREATHE IT. LIVE IT. LOVE IT. #TheStoryofHOPE

06/25/2019
Engineering Value with Summit Packaging Solutions

Summit Packaging works with some of the biggest brands in the world, protecting their products all the way through the #supplychain. Ever see the perfectly-stationed products in between the aisles of your favorite stores like Walgreens, Target or Wal-Mart? That's them! Thanks #SummitPackaging for the opportunity to showcase your capabilities!

#itMediaCollective

06/25/2019
Making A Name with Camille Cooper

Meet Camille Cooper, inventor and CEO of Cleanoles. At 19 years old, she's a serial entrepreneur who invented not just a new product but also an entirely new market. See how this hustler used her upbringing, her age and her gender to invent a hygenic product that serves tattoo and piercing salons across Atlanta. #Cleanoles #ItMediaCollective #CorporateStorytelling #Entrepreneurship #AtlantaVideoProduction

Thanks Interprint Communications !!!!
06/22/2019

Thanks Interprint Communications !!!!

Very exciting to see the work that
it Media - (IPComm Partner In vídeo production)puts out. The amount of detail, creativity and technical know how’s that goes into having a story come to life just blew me away !!! Be watching out for when we can release ...

06/07/2019
Hispanic Young Professionals & Entrepreneurs

Got to film an awesome short with Sofia Bork earlier this year! Check out the amazing things she's doing for the #UrbanAgriculture community in #Atlanta and the organization she's helped build from the ground up! #Sustainability #IAmHYPE ##brandedcontentcreation

Three years ago, today, HYPE was born. Three years ago, today, we had our first HYPEe join the family, Sofia Bork. She trusted us to guide her professional and personal development. She believed in our mission and vision. Three years later, we are stronger, bigger, wiser because of many others who, like Sofia, joined the #HYPEmovement to #GrowConnected. It is thanks to our members and supporters that today, we get to celebrate another year of growing, connecting, and empowering! Happy Birthday, HYPE!

Thank you, It. Media Collective, for this incredible video and your support of HYPE ❤️

Breaking the mold of who “professionals” are. #IAmHype #GrowConnected   @ Atlanta, Georgia
04/17/2019

Breaking the mold of who “professionals” are.
#IAmHype #GrowConnected @ Atlanta, Georgia

04/17/2019

“You learned it. You earned it. But we’re doing it together.” #IAmHype #GrowConnected @hypeghcc

Earlier this year we had the honor to collab on an amazing project with @hypeghcc ! Our goal was to create a hero video ...
04/17/2019

Earlier this year we had the honor to collab on an amazing project with @hypeghcc ! Our goal was to create a hero video that embodied their #IAmHype campaign. Check our next post to see how these incredible entrepreneurs created a community of leaders that #GrowConnected. @ Atlanta, Georgia

We always have the opportunity to give. See on our IGTV how #SandySpringsSociety gives hope to their community. #30Years...
02/22/2019

We always have the opportunity to give. See on our IGTV how #SandySpringsSociety gives hope to their community.
#30YearsOfGiving #SandySpringsSociety

We love telling stories, meeting great people and sharing smiles. Especially this one, I mean c’mon! #SandySpringsSociet...
02/22/2019

We love telling stories, meeting great people and sharing smiles. Especially this one, I mean c’mon!
#SandySpringsSociety #30YearsOfGiving

02/22/2019
The Sandy Springs Society: #30YearsOfGiving

Super excited to show you guys our most recent production for the 30th anniversary of The Sandy Springs Society.

For those who don't know, this 501(c)(3) grants hundreds of thousands of dollars every year back into the Sandy Springs community supporting local nonprofits and initiatives that promote the arts, heritage, education and social services.

Enjoy and leave us a comment with your thoughts!
#30YearsOfGiving #SandySpringsSociety

Meet @Noah.Baughman , a purebred workhorse and cofounder of @RefinedParking Solutions. ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀Thr...
02/19/2019

Meet @Noah.Baughman , a purebred workhorse and cofounder of @RefinedParking Solutions.
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Throughout our time together we couldn’t help but realize the ridiculous work ethic this man puts into his craft. The day we filmed Noah at @WhiskeyProjectAtl he had just finished a 12hr shift in the rain AND THEN made it across town to help his team while they were battling a last minute overflow of people.
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As the first man on the job and the last to leave, we have to give props for leading his team the right way: by example.
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Check out his story on our IGTV to see what it really takes to run this business.
#RefinedParkingSolutions #MoreThanParking @ Atlanta, Georgia

Meet @DilshanSingh_ , a 20yr old hustler committed to leaving an impact in the world.⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ ⠀⠀⠀⠀⠀⠀As ho...
02/19/2019

Meet @DilshanSingh_ , a 20yr old hustler committed to leaving an impact in the world.
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As host of the Legacy + Currency Podcast, CEO of @RefinedParking Solutions and growth mindset advocate, his value-first mentality has enabled him to grow his business into one of Atlanta’s premiere valet services.
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See their incredible story on our IGTV!
#MoreThanParking #RefinedParkingSolutions

02/14/2019
Who We Are: Refined Parking Solutions

We recently had the incredible opportunity of highlighting the story of Refined Parking Solutions. Meet two incredible 19-year-old hustlers committed to excellence. Check it out! #RefinedParkingSolutions #MoreThanParking

01/12/2019
#IAMHYPE

Grateful for an incredible opportunity to work with @Hispanic Young Professionals & Entrepreneurs. Thank you for all your coordination, time and team who helped make this possible! The official video for #IAMHYPE. #SeeItBelieveItAchieveIt

Excited to show everyone this project! We collaborated with Hispanic Young Professionals & Entrepreneurs to showcase wha...
12/22/2018

Excited to show everyone this project! We collaborated with Hispanic Young Professionals & Entrepreneurs to showcase what it takes to be an entrepreneur. Coming soon! #January2019 #GrowConnected

We have partnered up with Georgia Chamber of Commerce and It. Media Collective to bring you a film inspired by YOU and for YOU! We are excited to share this with the world. COMING SOON!

10/02/2018

Hi friends, thanks for stopping by to checkout our page! We help brands showcase their "it" factors through engaging video content! Give us a Like and stay tuned!

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Videos

Who is it Media Collective?

it. Media Collective, LLC. is a team of content creators, storytellers and strategists. We create impactful content that gives audiences the opportunity to experience brands.

Our Atlanta-based creative team offer brands and agencies a wide range of video production services including branded commercial work, corporate storytelling and documentary-style web series.

Spearheaded by creative director Rafael Maldonado Jr. and documentary filmmaker Felipe García-Peña, it. Media Collective was created to help brands show consumers why they make a difference in the world. We’ve come to realize the technique that continues to make that connection possible is authenticity.

To see our portfolio, visit us at www.itmediacollective.com or email [email protected]

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