03/11/2026
“𝗔 𝗕𝗖𝗕𝗔 𝗺𝘂𝘀𝘁 𝗯𝗲 𝗮 𝗵𝘂𝗺𝗮𝗻 𝗯𝗲𝗶𝗻𝗴.”
In this clip from Episode 44 of Beyond the Science, Dr. Adam Ventura shares some constructive criticism for the BACB as AI continues to expand across industries.
He first points out something many people overlook:
The BACB has a thankless job, and at some point in our careers they’ve supported many of us.
But as AI tools begin helping with things like writing contracts, documentation, and administrative tasks, Adam raises an important question:
Where should the line be drawn?
His suggestion is simple:
There should be something in the BACB ethics code — or on their website — that clearly states that a behavior analyst must be a human being.
Because at the heart of behavior analysis is still human interaction, connection, and nuance.
Those things can’t be replicated by a machine.
🎙 Episode 44 of Beyond the Science is now live.
Watch the full episode here:
https://youtu.be/9pR7-fkAWOs?si=ikLWCir8_blLC1wU
What do you think?
Should the BACB address AI more directly in the ethics code?