Fire Bee

12/24/2021

Merry Christmas from the little bees that grew up to run our hive!🎄 We hope you're half as excited for the holidays as Hank was for his LEGOs — and that you rock the season like Haley rocked her over-the-shoulder bags.

12/23/2021

Join us 'round the Festivus pole; it's time for the annual Airing of Grievances! Our friend (and go-to producer at HLN) Sonja Van Sacker is helping us kick-off the season with her biggest PR pet peeves:

1. If I don't reply to a pitch email twice, don't send a third. It’s painful for me and I know you can't enjoy it either.
2. Pitches that read like emotional whiplash. I got a pitch two weeks ago that started on the excitement over festival holiday spreads and then pivoted into bulimia and body dysmorphia.
3. Crazy long bios for guests. These need to be one paragraph max of information pertinent to the pitch. No one reads a multi-paragraph bio.

Join us 'round the Festivus pole; it's time for the annual Airing of Grievances! Our friend (and go-to producer at HLN) Sonja Van Sacker is helping us kick-off the season with her biggest PR pet peeves:

1. If I don't reply to a pitch email twice, don't send a third. It’s painful for me and I know you can't enjoy it either.
2. Pitches that read like emotional whiplash. I got a pitch two weeks ago that started on the excitement over festival holiday spreads and then pivoted into bulimia and body dysmorphia.
3. Crazy long bios for guests. These need to be one paragraph max of information pertinent to the pitch. No one reads a multi-paragraph bio.

12/13/2021

Cheerwine back with Holiday Punch and new recipes

If you need us, we'll be in the kitchen whipping up every Cheerwine-inspired recipe on this WBTV News list.🤤

Thank you to all of the chefs and mixologists who worked with us to celebrate the return of Cheerwine Holiday Punch!

Cheerwine, the family-owned soft drink from Salisbury, North Carolina, is “whisking” everyone a joyous yuletide season and raising “spirits” across the Carolinas.

11/24/2021

The young professional’s guide to networking

Want to find out how you can turn coffee and conversation into meaningful connections? Our intern Meah spilled the beans in her latest blog post. ☕

What if I told you that the path to your dream career could start with a cup of coffee? Sounds gimmicky, right? Well, I don’t mean that there’s some magical kind of coffee that can unlock your greatest potential (although I have

10/27/2021

The lazy person's guide for keeping a pulse on ATL

Did you somehow miss Revolution's delicious bacon-covered donuts or the escaped goats in Buckhead?🐐

Don't let it happen again, follow Haley's top Instagram accounts.

When I moved to Atlanta almost three years ago at 22 from tiny Cairo, Ga., I didn’t know a thing about living in a big city. (Queue Journey’s “Don’t Stop Believing” - “Just a small-town girl…”). What do people my age do for fun and

10/18/2021

My Top 5 Something: Adam Lukey of Eventide Brewing - Reporter Newspapers

Forget spooky season, we're here for boo-zy season.🍻

Here are the local brews our friends at Eventide Brewing recommend pairing with your Halloween candy.

Rough Draft asked Adam for his Top 5, and he gave us this list of beer and candy pairing as we gear up for Halloween.

09/01/2021

Dogtopia

What goes into a dog-gone good Google Ads campaign? Find out in this spotlight from our recent work with Dogtopia.🐶

A DOG-GONE SUCCESSFUL GOOGLE ADS CAMPAIGN | Dogtopia Did you know that approximately half of American households own a dog (roughly 63.4 million people)? That’s up 21.9% since 2000 — marking the second-highest growth of any pet. As pup ownership has grown, so too

08/30/2021

5 Restaurant Tech Headaches and How to Solve Them (On Your Own) | FSR magazine

Raise your hand if you've ever found yourself on a never-ending hold with tech support.🙋 Our friends at Science On Call are removing that hurdle for restaurateurs. Check out their CEO's top tips in this FSR Magazine piece.

Typically, technology issues in restaurants are not something your staff can handle on their own. They tend to be costly to solve, a hindrance to your customer experience, and flat-out cumbersome for your staff.

08/27/2021

Jamaican Black Castor Oil Review (Tropic Isle Living) - Naturally You! Magazine

What is it about Tropic Isle Living's Jamaican Black Castor Oil that has everyone raving? Find out in this article from Naturally You Magazine.

This page may contain affiliate links. Read our full disclosure for more info. It’s no secret that I love oils, and I use them liberally head to toe. Castor oil has been a staple since I started my natural hair journey over 20 years ago, and in recent years I’ve fallen in love with black castor ...

08/26/2021

21 great pet-friendly hotels, patios, coffee shops, bars, and more in metro Atlanta

If you're not spending National Dog Day at Eventide Brewing's Doggone Good Happy Hour, you're doing it wrong. Right, Atlanta Magazine?🐾

Looking for a fun place to take your pet? Here's a roundup of Atlanta's pet-friendly hotels, restaurants, coffee shops, bars and breweries, dog parks and trails, and shopping districts.

08/17/2021

Top Atlanta coffee shops for working remotely

In search of a good spot to boost your productivity and caffeine intake?☕️

Our intern Emily has you covered.

If you’re anything like me, your home is littered with distractions - from your (or your roommate’s) pet's constant need for attention to the irresistible call of your couch. This can create a pretty big challenge when it comes to fully tuning into your remote job or internship.

08/12/2021

Fire Bee recognized as a Google Partner

We're proud to be Atlanta's newest Google-certified digital agency.🙌

Atlanta agency awarded badge for expertise in Google Ads services ATLANTA (July 2021) - Fire Bee, a full-service marketing communications agency based in downtown Atlanta, has been named an official Google Partner after meeting the rigorous criteria set by one

08/10/2021

Fire Bee bolsters its PR and digital-media teams with three new hires

Our hive has grown!🐝 Be sure to show our newest bees some love in the comments.

ATLANTA (August 6, 2021) - Fire Bee, a marketing communications agency based in downtown Atlanta, has welcomed three new team members: Jacqueline Faerman, Haley Hinson and Celene Carter. Jacqueline Faerman joins the agency’s PR team as a senior account executive.

08/03/2021

Five things that are more important than follower count

Here's why the content creator with 2,000 followers might be better for your brand than the one with 200,000.

I’m just going to come right out and say it — Kim Kardashian probably isn’t the best influencer partner for your upcoming campaign. “But, Alex, she has so many followers! Isn’t that the whole point?” Well, imaginary internet voice, I’m glad you

07/30/2021

Roots Down Working To Transform Unused Land Into Urban Gardens | 90.1 FM WABE

How is Roots Down using libraries to feed Atlantans? Find out in this WABE clip.👇

The founder and CEO of a DeKalb-based organization that’s working to build equitable and greener communities says food can be grown everywhere. That's the concept that Jamie Rosenthal, the creator Roots Down, says he's trying to educate the world about on Wednesday’s edition of “Closer Look......

07/29/2021

Vanessa Vossler of Honors Holdings On The 5 Things You Need To Do To Achieve a Healthy Body Weight…

Meet the woman who likely trained your fave Orangetheory Fitness Fitness coach. 💪

She's a powerhouse at Honors Holdings, LLC — and we will basically do anything she says when it comes to fitness (including these tips she shared with Medium).

First, you have to set smart and realistic goals, make sure to remember that weight loss can’t happen overnight and sustainable methods are…

07/22/2021

Million-Dollar Sweepstakes Just for Californians

Tag your Cali friends, because our client Mido Lotto is giving away $1 million to one lucky local.

Who wants to be a millionaire? If you want in, we're getting all the details on how a lucky Californian can win this lottery giveaway!

06/24/2021

Did you know we serve as the paid digital agency for 10+ brands (both B2C and B2B)? If you haven’t had the pleasure of meeting her, we’d like to e-intro our bee, Alex. She’s earned her Google Ads Search and Advanced Google Analytics certifications, is a Facebook Certified Digital Marketing Associate, and manages our digital team. Who’s got a question about paid social or paid search for her? Fire away!

Did you know we serve as the paid digital agency for 10+ brands (both B2C and B2B)? If you haven’t had the pleasure of meeting her, we’d like to e-intro our bee, Alex. She’s earned her Google Ads Search and Advanced Google Analytics certifications, is a Facebook Certified Digital Marketing Associate, and manages our digital team. Who’s got a question about paid social or paid search for her? Fire away!

06/10/2021

SweatHouz Infrared Sauna Studio Coming to West Midtown | What Now Atlanta

West Midtown is about to get a lot steamier thanks to SweatHouz. 🧖

This summer, West Midtown residents can "sweat out the toxins, slim down and relieve stress" in private infrared saunas with the addition of SweatHouz...

06/08/2021

Salisbury’s own Cheerwine offering contests for summer fun

Cheers to a summer full of Cheerwine and free prizes. 🙌 More deets on how to score everything from a Yeti to a Bojangles gift card in this WBTV News story.

The South’s uniquely cherry soda is rewarding people for getting cheery with Cheerwine this summer with 10 weeks of uniquely southern prizes.

06/07/2021

A visit to East Atlanta’s famed alpaca treehouse

Who's joining us for a staycation at the Atlanta Alpaca Tree House in the Bamboo Forest?🙋 Check out this FOX 5 Atlanta piece to see why visiting the EAV gem should be on your bucket list.

AMAZING: Need a little vacation? An Atlanta home has become one of the hottest properties on travel website Airbnb -- and its easy to see why!

06/04/2021

$1 coffee? New app helping pick up your tab at local shops through June 20 - KXLY

The team at Joe - Mobile Order Ahead is combining two of our favorite things (coffee & supporting local businesses) into one groundbreaking promo.☕️ Learn more in this 4 News Now hit.

Fiat Chrysler said Friday that it is recalling more than a half-million heavy-duty Ram trucks to fix a problem that can cause the wheels to fall off.

05/19/2021

The Mangrove Experience - Butter.ATL

Want to have the best meal of your life? Join us at our friend Chef India & Company's pop-up at Twisted Soul Cookhouse & Pours. 🤤

More in Butter.

"Sauce Queen" India Johnson is hosting two seatings for a 6-course dinner at Atlanta's Twisted Soul Cookhouse & Pours on May 25. Get tickets now!

05/14/2021

Why an 'edible library' is growing in Clarkston

The City of Clarkston, GA Government's library is looking a little different these days thanks to Roots Down. This 11Alive hit explains why. 👇

Now you can check out some green space and a vegetable garden with your books

05/12/2021

5 Tips for Balancing Classes and an Internship

Classes, clubs and an internship? Our intern Brigit shares how to juggle them all. 🤹‍♀️

According to NACE, 60% of graduates participate in at least one internship or co-op during college. But not all of those internships take place during summer break. For the students who find themselves balancing part-time internships and college

04/22/2021

Golf Fans in for Treat in Gwinnett this May

If there's only one thing on your calendar for May, it should be the Mitsubishi Electric Classic. Don't believe us? Check out this GAFollowers - Everything Georgia piece.

Golf fans will have the opportunity to watch seven former Masters Tournament victors in action when Georgia’s only PGA TOUR Champions event returns to TPC Sugarloaf May 10-16.

04/21/2021

Atlanta Bicycle Coalition Releases List Of Recommendations For 'Creating A More Equitable City' | 90.1 FM WABE

What needs to be done to make Atlanta a more equitable city? Atlanta Bicycle Coalition's executive director shared her thoughts on WABE.

In the early days of the pandemic, traffic in Atlanta -- and nationwide -- subsided for a short time. Due to shelter-in-place orders, more people were staying off the roads. As a result, more alternative forms of transportation took off. Last March, bicycle sales rose 50% compared to the year before...

03/23/2021

Cheerwine Surprises Shoppers at Charlotte Food Lion with $0 Grocery Bills

The feel-good story your timeline needs today. Also the most fun we've ever had in a grocery store.

Representatives for Cheerwine treated approximately 35 Food Lion customers to free groceries in celebration of the debut of Cheerwine Zero Sugar.

03/09/2021

What's the one thing all parents with school-aged children should know about? EBO Educational Services, LLC. 🙌

See how their online tutoring team helps kids improve grades in this blog post from Southern Snippets.

https://southernsnippets.com/2021/03/the-solution-for-all-the-unanswered-school-problems/?fbclid=IwAR2ZkqUAYZGKhjTTjeK-bRfl3wy4sJTGvsA31Wox2_YGjE-iN1w6qq3258g

What's the one thing all parents with school-aged children should know about? EBO Educational Services, LLC. 🙌

See how their online tutoring team helps kids improve grades in this blog post from Southern Snippets.

https://southernsnippets.com/2021/03/the-solution-for-all-the-unanswered-school-problems/?fbclid=IwAR2ZkqUAYZGKhjTTjeK-bRfl3wy4sJTGvsA31Wox2_YGjE-iN1w6qq3258g

03/05/2021

Celebrate Georgia Beer Day at 50 breweries around the state

Come for the Georgia Craft Brewers Guild pint glass, stay for the Eventide Brewing beer deals. 🍻

Celebrate Georgia Beer Day at 50 breweries around the state (Georgia Craft Brewers Guild) By: Nelson Hicks, WSB-TV Updated: February 26, 2021 - 11:56 AM What’s your favorite Georgia beer? Creature Comforts’ Tropicalia and SweetWater’s 420 Extra Pale Ale routinely rank at the top of the list wh...

03/04/2021

Salisbury-based Cheerwine announces new Cheerwine Zero Sugar drink

BRB, stocking the fridge with all of the Cheerwine Zero Sugar. 🙌 (More from WBTV News).

Through a news release, Salisbury-based Cheerwine has announced a new drink: Cheerwine Zero Sugar.

01/22/2021

Beer Pick: Eventide Cup Of Excellence Coffee Milk Stout strikes a balance

Friday afternoon brews hit different — especially when they're Cup Of Excellence from Eventide Brewing. 🍻

See why the AJC/Atlanta Restaurant Scene named it a top ATL beer.

Eventide Brewing in Grant Park has always been a favorite for its tasty and true to style Irish Dry Stout, especially when it’s served on nitrogen. But there are many more fine beers to be found there, including a new coffee milk stout.

01/19/2021

Cheerwine Festival moves to fall; organizers hopeful for in-person event

Here's some cheer-y news: there's officially a date for this year's Cheerwine Festival!

More info in this WSOC-TV piece.

The date for the 2021 Cheerwine Festival has been moved from May 15 to Sept. 18 in hopes of COVID-19 restrictions being lifted by the fall.

01/13/2021

A guide to virtual internships

Managing an intern virtually? Our bee Kaylie has the perfect tips to share with them. 👩‍💻

When COVID-19 hit, companies across the nation had to change how they managed their workforce -- including interns. In fact, in the summer of 2020, nearly 70% of companies adjusted their internships to include some type of virtual component. This left many college students and recent graduates (like

12/17/2020

This Line of Pure Oils Allows You To Customize the Perfect Blend for Your Routine

Talk about a genius idea: Our client Tropic Isle Living just dropped a collection of 15 pure, plant-based oils designed for DIY hair and skin treatments. 🙌

Check out Well+Good for some of the DIY recipes, along with an interview with the founder.

There are 15 oils to choose from.