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SOFI "You have the vision, so film it" with SOFI. SOFI Camera is the leading camera rental company offering 100% complete packages and 24/7 customer support.

Operating as usual

12/21/2017
The Top Ten Rented Gear in 2017

We are forever grateful for the shout out for your 2017 Top Ten! Being with your company these past three years has allowed us to reach more people than ever before. Thank you for your service! Here's to continuing our growth together in 2018!!!!! https://youtu.be/FiFvJkF-n5I?t=6m32s

Here's the top ten rented items on ShareGrid for 2017. Co-Founder, Brent Barbano breaks down each product on why they made the list and who is renting them o...

10/18/2017
Blame The Author (feat. Del The Funky Homosapien) | Official Video

To work with this many mediums of art and with such a heightened level of artists.... I am more than pleased to present our latest piece we assoc. produced , “Blame the Author” feat. Del the Funky Homosapien by legendary hip-hop producer L'Orange and his label Mello Music Group!!!!!

https://www.youtube.com/watch?v=3ctar6VphZ0

You have the vision... So film it with SOFI. www.SOFICameraRental.com

Director-Writer - Alexander Thompson
Starring Harwood Gordon - as The Magician
Production Designer, Miniatures & Storyboards- Eliza Roberts
Director of Photography - Harper Alexander
Editor - Zachary Kashkett
Costume Designer - Whitney Oppenheimer
Character Design, Stop-Motion Animation - Austin Taylor
Outer Space & Landscape - Compositing Isaiah Kang
Crystal Ball 2D Animation - Griffin Giersch
2D Animation Clean Up - Catherine Salisbury
CG “Magic” Animation - Evan Ausmus
Flame Artist - Maury Rosenfeld
Colorist - Robert Crosby
Conform Artist - Mannix Rickenbacher
Rotoscope Artist - Carolyn Woods
1st Assistant Director - Jeff Pennington
Hair & Make-up - Rebecca Pederson
Assistant Camera - Ona Isart
Dolly Grip - Adam Everett
Set Construction Foreman - Drew Barnett
Title Designer - Justine Gordon
Sound Designer & Re-Recording Mixer - Milos Zivkovic
Assistant Editor- Hunter Lurie
Data Wrangler - Tracy Hollins
Production Company: MITRA Films
Producers - Kelsey Gilchrist & Aditya Nair
Associate Producer Jess Chance Matney
Executive Producer Michael Tolle

Special Thanks
SOFI Camera Rental
Neptune Post
Union Editorial
Resolution Mediaedia
Michael Raimondi
Todd Iorio
Logan Aries
Einar Thorsteinsson
Jay Friedkin
Noah C Haeussner
Chase White
Rec*cled Movie Sets
On The Mark
Gago Oganesyan
Yelena Geodakyan
Sona Oganesyan
Natalie Langford
Valarie Langford
Debbi Berlin
Jessica Makinson
Austin Hart
Catering - India Sweets & Spices

From the album L'Orange "The Ordinary Man" Video Written & Directed by Alexander Thompson Starring Harwood Gordon as The Magician Music Production: L'Orange ...

OHHHHHHH MYY "Thank You Thursday"... We couldn't be happier to have played a small role in the production of "An Acciden...
10/13/2017
An Accidental Zombie - Named Ted

OHHHHHHH MYY "Thank You Thursday"... We couldn't be happier to have played a small role in the production of "An Accidental Zombie-Named Ted"!!! This has got to be one of the funniest project we've been used on and we're more than thrilled to show you!! You have the vision So film it with a company that will go the extra mile to make sure you're comfortable. Film it with SOFI Camera. (424) 288-122

Any of you hungry for a ? Watch our trailer & get your tickets here:

Here's to "THANK YOU THURSDAY"!  We at SOFI Camera Rental want to thank you DP Jeff Osborne for using us on 2nd unit and...
09/21/2017

Here's to "THANK YOU THURSDAY"! We at SOFI Camera Rental want to thank you DP Jeff Osborne for using us on 2nd unit and always creating something for us to show off. I say it all the time but without professional clients like you it just wouldn't be worth the grind. Thank you. Thank you. Thank You!

http://www.imdb.com/title/tt3643544/?ref_=ttfc_fc_tt

Welcome to "THANK YOU THURSDAY". Every Thursday we'll be promoting our clients work! We couldn't do it without you. It's...
09/07/2017
Saptapadi | Zac Chia

Welcome to "THANK YOU THURSDAY". Every Thursday we'll be promoting our clients work! We couldn't do it without you. It's a small small token but one we couldn't be happier about promoting. For our first THANK YOU THUSRDAY check out the AMAZING work of Zac Chia and team!!
https://www.zac-chia.com/saptapadi
Written & Directed by Zac Zhengy Chia
Produced by NICOLE CASTILLO
Produced by IVAN R SALINAS / ANA PODREZ / Paxton Eubanks / JANE CHOW / VISHAL MUNSIF
Director of Photography ANDY FRONCZAK
Production Designer YIMING ZHAO
Costume Designer LAURIE BADGER
Hair & Makeup by JESSICA LICATA
Editor YIXIA LI
Sound Designer KATE CHANG
Composer RENDRA ZAWAWI

Featuring MAYURI BHANDARI & NIRAV BHAKTA

Born and raised in Kuala Lumpur, Zac Chia is an award-winning writer | director based in Los Angeles.

We're the top ranked Camera house in LA via Google and are second to Sammy's in amount of reviews via Google. "We"are tr...
08/31/2017
Camera Rental Los Angeles | CATALOG

We're the top ranked Camera house in LA via Google and are second to Sammy's in amount of reviews via Google. "We"
are translucent as possible. Here's a confession, it's just me the owner running my ass off and I pour my soul into treating the customer with convenience and service. Read the reviews and then check us out for yourself. I will always be for the customer and not for just a quick buck. https://www.soficamerarental.com/so-film-it-packages

SOFI Camera Rental Los Angeles provides Red Camera and camera equipment for short films, feature films, music videos, promos, commercials, weddings

07/26/2017
New Digital Short Film “Amigas With Benefits” From Latino Public Broadcasting Selected For PBS Online Film Festival | Zay Zay. Com

I'm proud to say a lot of our clients push the envelope and do so not to be radicals but to create art and hopefully a new norm.. a real open market for storytelling.

Want to see what happens when you aren't closed off to the rest of the world?
Check out Amigas with Benefits on PBS Via link below:
http://www.pbs.org/video/3002118426/

Aside from a company.. we're human and stand in protest for equality.

Rest assured you'll be provided with an above and beyond service, a true commitment to you the customer when you film it with SOFI. There's no borders here.

Director/Screenwriter/Producer: Adelina Anthony
Line Producer/Producer: Karla Legaspy
Executive Producer: Marisa Becerra
Spirital Elder: Nancy Chargualaf Martin
Cast:
Yuny Parada
Karla Legaspy
Sandra Matrecitos
Rick de Leon
Gloria de Leon
Director of Photography: Jean Kim
1AC: Mary Brown
Composer: Alex Valenzy
Gaffer: Garret Kynard
Key Grip: Josh Valenzuela

Amigas with Benefits is a short dramedy about an elderly bride-to-be, Lupita. She is finally living her truth and is on the verge of marrying her love...

We now offer free deliveries on orders over $250 within the 30 mile radius of Pasadena Ca!!!! So wait.... no place for p...
07/18/2017

We now offer free deliveries on orders over $250 within the 30 mile radius of Pasadena Ca!!!!

So wait.... no place for prep? Yes! When we deliver a tech will be there to do a basic build to show you the inns and outs of the specific gear rented.
We'll video the prep and send you the file to be passed to the AC. We also provide placement pictures of the cases for an easier wrap.

Things are coming along with our latest project! Grateful for the chance to work with MITRA again and even happier to be...
06/23/2017

Things are coming along with our latest project! Grateful for the chance to work with MITRA again and even happier to be on the Producing side! We couldn't have stronger artists across the board! Here's to many many more!

06/07/2017
Of Mice & Men - Unbreakable (Official Music Video)

Much love to VILAS Entertainment and Rise Records for using us on their most recent music video "Unbreakable" performed by artists Of Mice and Men! As you can see with over 2 MILLION VIEWS the right people trust us with their vision.
SO.....Film It with SOFI. www.SOFICameraRental.com

https://youtu.be/_3P26FaPxgk

Production Company- Vilas Entertainment
Band- Of Mice & Men
Woman- Kira Cahill
Daughter- Mia Komsky
Producer- Laura Semin
Director- Max Moore
1AC- Reid Engwall
2AC- Heather Ballish
Gaffer- Zak Zachary Silver Perez
BBE- Ian Crawley
Swing- Sven Van Ostrand
Art Director- Cameron Boyce
Art Assistants- Megan Mead & Kim Brucal
PA’s- Taylor Ready
Jonathan D. Black
Nathan Johnson
Bryan Tamura

Stream/download "Unbreakable" here: https://RiseRecords.lnk.to/unbreakable There are weapons in the sound, And they echo all around. You feel the bitter stin...

Check out some wonderful BTS pics from the project we're Co Producing with our friends MITRA ! We're sooo soooo blessed ...
05/11/2017

Check out some wonderful BTS pics from the project we're Co Producing with our friends MITRA ! We're sooo soooo blessed to have this wonderful opportunity to collaborate with such undeniably gifted, ever so ready, "nose to the grind stone" artists. I think we have something here.

Production Company: MITRA
Co Production Company: SOFI Camera Rental
Exec Producer: Kelsey Gilchrist
Exec Producer: Zachary Kashkett
Director: Alexander Thompson
Animator: Austin Taylor
Producer: Aditya Nair
Exec from SOFI: Jess Matney
1st AD: Jeff Pennington
DP: Harper Alexander
1AC: Isaiah Kang
2AC: Ona Isart
ART DIRECTOR: Eliza Roberts
COSTUME: Whitney Openheimer
HAIR AND MAEKUP: Rebecca Pendersen
CAST: Hardwood Gordon
PA: Natalie Langford

Proud to be Co Producing a music video with some of the most brilliant filmmakers we've worked with to date. This has be...
05/08/2017

Proud to be Co Producing a music video with some of the most brilliant filmmakers we've worked with to date. This has been a long term relationship that grew into us wanting to Co Produce.

You see it's just our gear... it's your vision that makes the difference. So film it with SOFI Camera. We have the most positive Google reviews for camera rental in LA for a reason. Do it.

Production Company: MITRA
Co Production Company: SOFI Camera Rental
Exec Producer: Kelsey Gilchrist
Exec Producer: Zachary Kashkett
Director: Alexander Thompson
Animator: Austin Taylor
Producer: Aditya Nair
Exec from SOFI: Jess Matney
1st AD: Jeff Pennington
PA: Natalie Langford
DP: Harper Alexander
1AC: Isaiah Kang
2AC: Ona Isart
ART DIRECTOR: Eliza Roberts
COSTUME: Whitney Openheimer
HAIR AND MAEKUP: Rebecca Pendersen
CAST: Hardwood Gordon

Check out one of our favorite clients PROHBTD and see the movement the've helped make in the Marijuana/Entertainment ind...
04/21/2017
Where Pot and Entertainment Meet: PROHBTD Media Draws Millions With Original Content

Check out one of our favorite clients PROHBTD and see the movement the've helped make in the Marijuana/Entertainment industry!!! Congrats guys!! We love what you bring to the table and the sophistication you've branded as advocates to a healthier more open minded world. They have the vision and so do you.. so film it with SOFI.

http://variety.com/2017/digital/spotlight/where-pot-and-entertainment-meet-prohbtd-media-draws-millions-with-original-content-1202028931/

PROHBTD Media, launched in 2015, draws about 1 million unique visitors to its site that focuses on merging cannabis entertainment with mainstream viewing. “When we started in this space there wasn’…

Always a pleasure working with DP Tom Colley and crew! Your work is always outstanding and you're one of the easiest peo...
04/12/2017

Always a pleasure working with DP Tom Colley and crew! Your work is always outstanding and you're one of the easiest people to work with! Yes we have the most reviews on google and almost 50 credits on IMDB. None of that matters without you though. You have the vision... So film it with SOFI

04/04/2017
Born Guilty

Congrats to our clients from the feature film BORN GUILTY for killing the fest circuit!
Scheduled to be playing the SARASOTA FILM FESTIVAL this weekend, The BOSTON INTERNATIONAL FILM FESTIVAL the following weekend (April 15th) and the IFS LOS ANGELES FILM FESTIVAL in May (dates to be announced). Check out the trailer for nice laugh!

Directed by
Max Heller

Produced by
Demetrius Griffin
Raymond Hauserman
Jessica Kingdon
Bill Mahoney
Stacey Maltin
Elizabeth Newman
Austin Renfroe
Adam Schartoff

Cinematography by
Ken Stipe

Edited by
Max Heller
Justin Kavoussi

Casting by
Bess Fifer

Production Design by
Jim Priest
Brian Tubbs
Kamil Korus

Set Decoration by
Laury Grea
Santiago Meyer

Costume Design by
Nancy Wei

Makeup Department
Drishty D'Costa
Jessie Eden
Antonio Maximo
Ramon Mims
Kristin Nawrocki
Fela Turner

Production Management
Elizabeth Newman

Second Unit Director or AD
Demetrius Griffin

Art Department
Arturo Benevides
Jack Kendrick
Greg Miller
Marc Slanger
Jose Weiss

Sound Department
Travis Brown
Scott Lavare

Stunts
Eric Sweeney

Camera and Electrical Department
Marcello Altieri
Dean Campbell
Jon Carr
Kal Dolgin
Mike Dougherty
Helena Gaar
Dominic Galeano
Andrew Gerety
Matt Klammer
Cole Koehler
Sean C. Li
Jess Chance Matney
Fiorella Occhipinti
Robin Pueblo
Nick Reed
Stephanie Saathoff
Nicholas Savioli
Dominick Sivilli
Vassily Thompson
Paul Trujillo
Robert Weigand
Chris Wiezorek
Min Yip

Casting Department
Cambria Hankin
Sara Gabrielle Paterno

Costume and Wardrobe Department
Teresa Biter
Stefanie Cytron
Kelly Fluker
Sachi Masuda

Editorial Department
Roy Aloni
Phillip Choe

Other Crew:
Roy Aloni
Roan Bibby
Kenny Condon
Carlos Delcarmen
Ryanne Dunning
Jordan Floyd
Justin Frasier-Wright
Dennis Frias
Daniel Goodman
Karolina Humby
Tal Kissos
Justin Mazur
Bharath Muralidharan
Maryana Nikolin
Rick Orta
Emily Sciandra
Nicole Wolfe

03/29/2017
Dance Gavin Dance - Inspire The Liars (Official Music Video)

We're proud to show off our clients work! Especially when the work is of this quality. Like I say all too often... We have the gear but you have the vision.... So film it with SOFI.

https://youtu.be/Z-aQrBZ4Duw

Directed/shot/edited by wizard extraordinaire Sam Halleen in collaboration with John Howe.

CREW:
Producer - Laura Semin
Co-writer - Derek Brewer
Animation - John Howe
1st AD - Rachel Shimko
2nd AD - Olivia Hernandez
Steadicam OP - Michael Cardenas
1st AC - Reid Engwall
Gaffer - Joe Striffler
BB Swing / DIT - Andrew Rurik
Art Director - Cameron Boyce
Art Assistant - Kaylor Myers
Makeup / Wardrobe - Nicole Asher
Key PA - Brendon Visser
Graphic Design (logos) - Sage Rhianna LaMonica
Colored with Dream Films Los Angeles.
Camera Rental - SOFI Camera Rental

Also a special thanks to:
Aldo Elizalde
Matt Sugg
Cara Sauer
Logan Alesso
+ Everyone on crew
(Message me if I missed anyone)
Chef- Andrew Jackson Jr.

Merch: http://riserecords.merchnow.com/catalogs/dance-gavin-dance iTunes: http://smarturl.it/dgd-mothership Say you want to know the truth, well you can ask ...

!! CHECK OUT OUR COMPLETE PRODUCTION IN A BOX !!RED OR ARRI/ SOUND AND LIGHTING1K/DAY 3K/WK/ 9K MNTH•RED•               ...
03/23/2017

!! CHECK OUT OUR COMPLETE PRODUCTION IN A BOX !!
RED OR ARRI/ SOUND AND LIGHTING
1K/DAY 3K/WK/ 9K MNTH

•RED•
• RED EPIC DRAGON
• RED SSD
• RED PL OR CANON EF MOUNT
• RED DSMC SIDE HANDLE

MEMORY
• 128GB REDMAG
• 128GB REDMAG
• 128GB REDMAG
• 64GB REDMAG
• 1.8 REDMAG READER
• 1.8 REDMAG READER POWER CABLE

LENSES
• ROKINON STANDARD SPEED 14 MM PRIME
• ROKINON SUPER SPEED 24 MM PRIME
• ROKINON SUPER SPEED 35 MM PRIME
• ROKINON SUPER SPEED 50 MM PRIME
• ROKINON SUPER SPEED 85 MM PRIME
OR
• SONY 35 MM PL PRIME
• SONY 50 MM PL PRIME
• SONY 85 MM PL PRIME
OR
$150 MORE- ZEISS SUPER/STANDARD SPEEDS
• ZEISS 15 MM F 2.8 CINE MOD DUCLOS PRIME
• ZEISS 28 MM F/2 CINE MOD DUCLOS PRIME
• ZEISS 35 MM F/1.4 CINE MOD DUCLOS PRIME
• ZEISS 50 MM F/1.4 CINE MOD DUCLOS PRIME
• ZEISS 85 MM F/1.4 CINE MOD DUCLOS PRIME
• ZEISS 100 MM F/2 CINE MOD DUCLOS PRIME
OR
$150 MORE- COOKE 18-100 T3 ZOOM

MONITOR
• 5.5” RED TOUCH MONITOR
• 7” 1080 1ST AC MONITOR
• DIRECTORS 17 INCH MONITOR

CAMERA SUPPORT
• SATCHLER VIDEO 25 II FLUID HEAD
• SECCED 150MM BOWL 2-STAGE CARBON FIBER TRIPOD
• SECCED CARBON FIBER TRIPOD SPREADERS
OR
VINTEN 22SD 150MM FLUID DEAD
• RONFORD BAKER 150MM BOWL TRIPOD
• RONFORD BAKER CARBON FIBER TRIPOD SPREADERS

HANDHELD
• EASY RIG HANDHELD STABILIZER
• MANTIS DOVETAIL SHOULDER RIG
• MOVCAM ROSETTE HANDLE BAR
• MOVCAM ROSETTE HANDLE BAR

MATTEBOX 4X4/ 4X5.6/ 6X6 OPTIONS
• MB-20 CARBON FIBER MATTE BOX
• SIDE FLAG
• SIDE FLAG
• TOP FLAG
• UNIVERSAL DONUT

FILTER 4X4/ 4X5.6/ 6X6 OPTIONS
• TRUE CUT IRND FILTER
• ND .3
• ND .6
• ND .9
• ND 1.2

AKS
• WOODEN CAMERA TOP CHEESE PLATE
• WOODEN CAMERA BOTTOM EASY RISER
• WOODEN CAMERA BRIDGEPLATE(19MM)
• WOODEN CAMERA SIDE PLATE (LEFT)
• WOODEN CAMERA SIDE PLATE (LEFT)
• WOODEN CAMERA SIDE PLATE (RIGHT)
• WOODEN CAMERA TOP HANDLE
(SCREWS ARE IN HANDLE)
• IDX V-MOUNT BATTERY PLATE
• NOGA CINE 9 INCH ARM
• NOGA CINE 5 INCH ARM
• 12 IN STAINLESS STEEL ROD (19MM)
• 12 IN STAINLESS STEEL RED (19 MM)
• ELEMENT TECHNICA 12” DOVETAIL

POWER
• RED BRICK BATTERY
• RED BRICK BATTERY
• RED BRICK BATTERY CHARGER
• POWER U 220 4HR BATTERY
• POWER U 220 4HR BATTERY
• POWER U BATTERY CHARGER
• REDVOLT BATTERY
• REDVOLT BATTERY
• REDVOLT BATTERY
• REDVOLT CHARGER
• CANON 4HR BATTERY (AC MONITOR)
• CANON 4HR BATTERY (AC MONITOR)
• CANNON BATTERY CHARGER
• RED STATION POWER ADAPTER
• AC POWER ADAPTER FOR IN-HOUSE POWER (DSMC)

CAMERA CABLES
• RED STATION HIGH SPEED 3FT
• RED USB-TO-MINI USB 24IN
• XLR MICROPHONE CABLE 20IN
• XLR MICROPHONE CABLE 20IN
• DC POWER CABLE
• RED LCD CABLE

•ARRI•
• ARRI ELXA CLASSIC HS
• HANDLE EXTENSION
• ARRI SHOULDER PAD
• ARRI BP-12

MEMORY
• SONY 64GB SXS PRO CARD
• SONY 64GB SXS PRO CARD
• SONY 64GB SXS PRO CARD
• SONY 32GB SXS CARD
• SONY 32GB SXS CARD
• SONY SXS CARD READER/WRITER
• SONY USB MINI TO USB
• SONY CARD READER POWER SUPPLY

LENSES
• SONY 35 MM PL PRIME
• SONY 50 MM PL PRIME
• SONY 85 MM PL PRIME
OR

FOR $200 MORE
•COOKE 18-100 T3 ZOOM

MONITOR
• ARRI EVF-1 VIEWFINDER
• 7” 1080 1ST AC MONITOR
• DIRECTORS 17 INCH MONITOR

CAMERA SUPPORT
• SATCHLER VIDEO 25 II FLUID HEAD
• SECCED 150MM BOWL 2-STAGE CARBON FIBER TRIPOD
• SECCED CARBON FIBER TRIPOD SPREADERS
OR
VINTEN 22SD 150MM FLUID DEAD
• RONFORD BAKER 150MM BOWL TRIPOD
• RONFORD BAKER CARBON FIBER TRIPOD SPREADERS

HANDHELD
• EASY RIG HANDHELD STABILIZER
• MANTIS DOVETAIL SHOULDER RIG
• MOVCAM ROSETTE HANDLE BAR
• MOVCAM ROSETTE HANDLE BAR
• NOGA CINE 9 INCH ARM
• NOGA CINE 5 INCH ARM
• 12 IN STAINLESS STEEL ROD (19MM)
• 12 IN STAINLESS STEEL RED (19 MM)
• ELEMENT TECHNICA 12” DOVETAIL

MATTEBOX 4X4/ 4X5.6/ 6X6 OPTIONS
• MB-20 CARBON FIBER MATTE BOX
• SIDE FLAG
• SIDE FLAG
• TOP FLAG
• UNIVERSAL DONUT

FILTER 4X4/ 4X5.6/ 6X6 OPTIONS
• TRUE CUT IRND FILTER
• ND .3
• ND .6
• ND .9
• ND 1.2

POWER
• SOONWELL 230 BATTERY
• SOONWELL 230 BATTERY
• SOONWELL 230 BATTERY
• DUAL BATTERY CHARGER
• DUAL BATTERY CHARGER
• KASTER 7600 4HR BATTERY (AC MONITOR)
• KASTER 7600 (AC MONITOR)
• KASTER BATTERY CHARGER

CAMERA CABLES
• XLR MICROPHONE CABLE 20IN
• XLR MICROPHONE CABLE 20IN
• DC POWER CABLE
• EVF LCD CABLE

WIRELESS VIDEO:
• PARALINX VIDEO TRANSMITTER
• TRANSMITTER POWER CABLE
• PARALINX VIDEO RECEIVER #1
• PARALINX VIDEO RECEIVER POWER CABLE
• 1 FT HDMI FOR RECEIVER
• PARALINX VIDEO RECEIVER #2
• PARALINX VIDEO RECEIVER POWER CABLE
• 1 FT HDMI FOR RECEIVER
• DVI-HDMI ADAPTER
• WIRELESS MONITOR YOLK/HANDLES FOR PERSONAL

WIRELESS FOLLOW FOCUS:
• CAME-TV WIRELESS HAND HELD TRANSMITTER (HAND UNIT)
• CAME-TV WIRELESS RECEIVER (MOTOR)
• CAME-TV LEMO POWER SUPPLY
• CAME-TV WALL CHARGER
• CAME-TV USB MINI TO USB POWER CABLE (CHARGING)
• CAME-TV MARKING DISK
• CAME-TV MARKING DISK
• CAME-TV FOCUS GEAR .5
• CAME-TV FOCUS GEAR .6
• CAME-TV FOCUS GEAR .8
• CAME-TV FOCUS GEAR 1.0
• CAME-TV 15MM ROD SUPPORT
• CAME-TV 15MM ROD SUPPORT
• 4HR MONITOR/RECEIVER BATTERY
• 4HR MONITOR/RECEIVER BATTERY
• 4HR MONITOR/RECEIVER BATTERY

AUDIO:
• RODE NTG-2 BOOM MIC
• BOOM POLE
• BLIMP SHIELD
• SHOCKMOUNT
• XLR CABLE

• SENNHEISER HD 280 PRO MONITOR HEADPHONES

• ZOOM H6 FIELD RECORDER (RECORDS 6 TRACKS AT A TIME)
• 6 XLR ADAPTERS (PLUG IN TO DEVICE)
• XY MICROPHONE
• MID-SIDE MICROPHONE
• ZOOM EXH-6 DUAL XLR/TRS COMBO INPUT CAPSULE

• 4X COMPLETE RODE FILMAKERS WIRELESS LAV KITS
(4TRANSMITTERS + 4 RECEIVERS+ 4 MICS)

• 44 RECHARGEABLE BATTERIES
• SUPER CHARGER FOR 16 BATTERIES AT A TIME

• SOUND BAG W/ HARNESS
(FITTING ALL RECEIVERS AND RECORDER NICELY)

LIGHTING:
• 6 KUPO MASTER DOUBLE RISER LIGHT STANDS (4X 12FT ; 2X 8FT)

• 1 LITEGEAR LITEMAT 1 (HYBRID)
• 1 LITEGEAR LITEMAT 2L (HYBRID)
• 1 LITEGEAR LITEMAT 4 (HYBRID)

• 1 CUSH LITMAT 1 (HYBRID) (TWICE THE POWER OF LITEMAT)
• 1 CUSH LITMAT 2 (HYBRID) (TWICE THE POWER OF LITEMAT)
• 1 CUSH LITMAT 4 (HYBRID) (TWICE THE POWER OF LITEMAT)

• 6 MOUNTING PLATE (BABY RECEIVER)
• 3 HYBRID LITEDIMMER PROS (8AMP)
• 3 HYBRID LITEDIMMER PROS (16AMP)
• 6 12' HYBRID FEEDER CABLES
• 6 LITEMAT 2L POLY SKIRTS
• 6 MAGIC CLOTHS
• 6 1/2 GRID CLOTHS
• 6 1/4 GRID CLOTHS

• 3 LITEMAT TRAVEL BAGS
• 3 CUSHLIGHT TRAVEL BAGS

• 6 SAND BAGS

Couldn't be happier to work with these guys. We were blessed with a look that would have cost us large stacks of money t...
02/22/2017

Couldn't be happier to work with these guys. We were blessed with a look that would have cost us large stacks of money to recreate. Thank you weather, thank you cast and crew for putting in the hard work when it seemed almost impossible. I'm excited to see how this turns out! You have the vision.. So film it with SOFI.

Directed by Johnny Vong
Cinematography by Harper Alexander
1AD Gisele Tong
Sound Derek Sepe
Special FX Makeup Rebeca Teresa Ovadia
Exec Producer Jess Matney
Assoc Producer David Liu
VFX/ Assoc Pro Bryan Christensen
DIT Katherine White
Zack played by David D'Amico
Eddie played by Jess Matney
Spazz played by Luca Guastini

We're thrilled and so honored to announce that I Am Still Here has won BEST INDEPENDENT FILM at the Festival and shares ...
01/24/2017

We're thrilled and so honored to announce that I Am Still Here has won BEST INDEPENDENT FILM at the Festival and shares a nomination for BEST PICTURE, along with Manchester by the Sea and Rules Don't Apply, among other wonderful films.

"I Am Still Here" (formerly known as BLUR) will have it's World Premiere at the Hollywood Reel Independent Film Festival today!

THANK YOU to all who have supported us in getting this film made - we couldn’t have done it without you!
More details to follow with the date, time and location but in the meantime follow the Festival on FB to learn more about the Festival itself!
HRIFFfilmfestival page

Hey Friends! We're thrilled and so honored to announce that "I Am Still Here" (formerly known as BLUR) will have it's World Premiere at the Hollywood Reel Independent Film Festival!

I Am Still Here has won BEST INDEPENDENT FILM at the Festival and shares a nomination for BEST PICTURE, along with Manchester by the Sea and Rules Don't Apply, among other wonderful films.

THANK YOU to all who have supported us in getting this film made - we couldn’t have done it without you!

More details to follow with the date, time and location but in the meantime follow the Festival on FB to learn more about the Festival itself!

HRIFFfilmfestival page

01/20/2017
Rise Up Together, Part I | Ian Eastwood - Royce Mann

Thank you Mega Media Ent for allowing us to provide you with the tools to help others understand the message of BLM and it's message of unity.

"In times of turmoil, we look to art to help express our deepest seeded emotions amidst uncertainty. In this two part special edition of Artist Request, our artists combine their virtuosity to share the greater message that we must all “rise up together” rather than stand apart. It is a message of unity. A message of shared strength. A statement that and that the struggle does not belong to one group alone, but the burden rests on all our shoulders."-DANCEON

“All Lives Matter, But...” by Royce Mann
https://www.youtube.com/watch?v=-1rP3NxJIcc

Music: “All Lives Matter, But…” by Royce Mann
Created by: Gerrad Wilson and Tessandra Chavez
Directed by: Gerrad Wilson
Executive Producer: Carly Casey
Choreography by: Ian Eastwood
Director of Photography: Andrew Fairbank
Production Designer: Brandon Arii
Wardrobe Stylist: Ambrose Respicio
Sound Designer/1st Assistant Camera: Eric Davis
2nd Assistant Camera: Sean Berger
Set Photographers: Jon Sams & Ashley Jackson
Gaffer: Jacob Abrams
Key Grip: Carlton Hudson
Best Boy Electric/Driver: Charles Cartwright
Best Boy Grip: Jedi Gomez
Production Manager: Shaena Nalani
Production Assistant: Rene Trevino
Production Assistant: Gia Maulbeck
Production Assistant: Ashley Jackson

Ian Eastwood pairs his silent physicality with the poetic fury of Royce Mann’s spoken word poem, “All Lives Matter, But…”. Subscribe to DanceOn!►► http://bit...

01/13/2017
Kitchen Aid Takes - Thick Blends

A big thank you to our regular clients DP Adam LaBrie of Labrie Media, Josh Beane of Idea Farmer and Director Bob Partridge for trusting us as a "go to" for your camera needs. Here's just a small taste of what these guys have to offer: https://vimeo.com/192209049. We have affordable gear with nothing shy of wonderful reviews but...You have the vision... So film it with SOFI.

Directed by Bob Partridge Director of Photography: Adam LaBrie

Thank you Adam Marquez for showing some love and choosing our services for Kevin Hart's new commercial !!!    . You have...
01/05/2017

Thank you Adam Marquez for showing some love and choosing our services for Kevin Hart's new commercial !!! . You have the vision.. So Film it with SOFI.. Kevin Does.

Merry Christmas from SOFI Camera Rental.
12/21/2016

Merry Christmas from SOFI Camera Rental.

A big thank you to the cast and crew of Mourning Dove for making something beautiful with us! Having the tools is the fi...
12/16/2016

A big thank you to the cast and crew of Mourning Dove for making something beautiful with us! Having the tools is the first step but You have the vision... So film it with SOFI.

A nice clean build for my boys over at Philymac. If you don't know who they are you should. They work with some of the b...
12/06/2016

A nice clean build for my boys over at Philymac. If you don't know who they are you should. They work with some of the biggest names in the music industry. You have the vision too right ... so film it with SOFI.

12/01/2016
sofi camera rental - Google Search

Check out our raving reviews from google below! Yes we do have solid pricing but more than that you'll see these reviews paint a true picture of how we do business. We run a tight ship for very valid reasons. Being efficient and providing a better service only builds a better relationship. We all know it's about the long term customer. Check us out. You have the vision.. So film it with SOFI. (424) 288-1222. [email protected]
https://goo.gl/6JwpNB

ARRI ALEXA JANURARY SPECIAL!!!! ARRI W/LENSES, EASY RIG, FLUID HEAD, TRIPOD, HI-HAT, ARRI FF4, MATTEBOX, 6 FILTERS, $700...
11/29/2016

ARRI ALEXA JANURARY SPECIAL!!!! ARRI W/LENSES, EASY RIG, FLUID HEAD, TRIPOD, HI-HAT, ARRI FF4, MATTEBOX, 6 FILTERS, $700/Day $2100/Wk $6300/Mnth. (424) 288-1222 [email protected]

Details:

CAMERA
-ARRI ALEXA EV CLASSIC HS
-CENTER CAMERA HANDLE
-HANDLE EXTENSION BRACKET
-ARRI SHOULDER PAD
-ARRI BP-12

LENS
SONY 35MM 2.0 PRIME
SONY 50MM 2.0 PRIME
SONY 85MM 2.0 PRIME
OR
ROKINON F3.1 14MM PRIME
ROKINON F1.5 24MM PRIME
ROKINON F1.5 35MM PRIME
ROKINON F1.5 50MM PRIME
ROKINON F1.5 85MM PRIME

(WHICHEVER LENSES ARE REQUESTED)

CAMERA BATTERY (ENOUGH FOR ALL DAY SHOOTING)
-ANTON BAUER MOUNT 230 BATTERY (SOONWELL)
-ANTON BAUER MOUNT 230 BATTERY (SOONWELL)
-ANTON BAUER MOUNT 230 BATTERY (SOONWELL)
-ANTON BAUER DUAL BATTERY CHARGER

MEMORY
-SONY 64GB SXS PRO CARD
-SONY 64GB SXS PRO CARD
-SONY 64GB SXS PRO CARD
-SONY 32GB SXS CARD
-SONY 32GB SXS CARD
-SONY SXS CARD READER/WRITER
-SONY USB MINI TO USB
-SONY CARD READER POWER SUPPLY

MONITOR
-ARRI EVF-1 VIEWFINDER
-VIEWFINDER MOUNTING BRACKET
-VIEWFINDER INTERFACE CABLE
-HANDLE EXTENSION BRACKET
-7IN. FREEWORLD 1080P ON BOARD MONITOR (HEAVY DUTY ALUMINUM)

SUPPORT
-VINTEN VISION 22SD 150MM BOWL FLUID HEAD
-VINTEN VISION 22SD 150MM BOWL PAN HANDLE
-RONFORD-BAKER 150MM TRIPOD
-RONFORD-BAKER TRIPOD SPREADERS

STUDIO FOLLOW FOCUS
-ARRI FF-4 FOLLOW FOCUS
-ARRI FF-4 19MM ADAPTER
-ARRI FF-4 LEFT WHEEL
-ARRI FF-4 RIGHT WHEEL
-ARRI FF-4 MARKING DISK
-ARRI FF-4 MARKING DISK

MATTEBOX
-MB-20 CARBON FIBER MATTE BOX
-SIDE FLAG
-SIDE FLAG
-TOP FLAG

-UNIVERSAL DONUT FILTER
-TRUE CUT IRND
-4X4 ND .3
-4X4 ND .6
-4X4 ND .9
-4X4 ND 1.2

Red Dragon packages starting at $400/day; ARRI beginning at $600/Day. You have the vision So Film It with SOFICameraRent...
10/18/2016

Red Dragon packages starting at $400/day; ARRI beginning at $600/Day. You have the vision So Film It with SOFICameraRental.com. Ph: (424) 288-1222 Email:[email protected]

Complete wireless setups
10/06/2016

Complete wireless setups

Cooke 18-100
10/06/2016

Cooke 18-100

LiteMat and Cush got you covered.
10/06/2016

LiteMat and Cush got you covered.

Address

Atlanta, GA

Opening Hours

Monday 7am - 7pm
Tuesday 7am - 7pm
Wednesday 7am - 7pm
Thursday 7am - 7pm
Friday 7am - 7pm
Saturday 7am - 7pm
Sunday 7am - 7pm

Telephone

(424) 288-1222

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