01/20/2026
Real client results from last month 👇
We took over Meta ads for a high-ticket home services client who was struggling with performance.
The month before we were brought on:
• Spent $350+ more
• Generated 6 leads
• Cost per lead: $157.33
When we took over, the client actually reduced their ad budget.
Month one under our management:
• 41 leads
• Cost per lead: $14.36
Same business.
Same market.
Same platform.
What changed wasn’t spend or effort.
We fixed the fundamentals:
– Proper tracking (Meta pixel)
– A redesigned sales funnel
– Campaign structure that allowed the platform to learn
When the foundation is right, the budget works harder.
Most ad problems aren’t budget problems.
They’re structure and signal problems.