
11/08/2025
The old pharma marketing model broadcast-first, brand-centric is breaking under today’s pressures.
Misinformation. Policy shifts. Supply chain fragility. Rising expectations from patients and HCPs.
The shift? Move from one-way campaigns to two-way conversations. Use social, digital, and community platforms to educate, listen, and adapt in real time.
Our Pharma Opportunity in the New Chaos eBook outlines how to make that pivot and turn disruption into competitive advantage.
Because in pharma today, trust is the true currency.
Learn more: https://info.liveworld.com/Pharma-social-chaos-eBook