
10/08/2025
Your brand voice is your personality in words — and if it’s not clearly defined, your message gets lost 💭📲
Not sure where to start? Here are 3 common brand voice types you’ll see in content today:
1️⃣ Casual – Fun, laid-back, and relatable (think: texting your BFF)
2️⃣ Formal – Professional, polished, and full of authority
3️⃣ Emotional – Empathetic, intentional, and deeply connected to purpose 💖
No one voice is better — it’s all about choosing the one that aligns with your audience and your values.
✨ Which one feels most like your brand right now?