08/12/2025
After a season of stepping back to reflect and watch the world take a big shift in terms of entrepreneurship, from rising costs and new tariffs, to the rapid growth of AI tools like ChatGPT and Gemini, one thing has never been clearer: people matter more than ever.
I built SOÁR as a tool for other businesses to utilize. That means when the world shift, we adapt along side it. Trends will evolve, and technology will advance. However, our work are will always be rooted in people, not just platforms. I strongly believe that we use innovations as tools (ones that empowers us) but connections as our foundations. No matter amount of automations or prompts can replace genuine understanding, trust, and the soul of a business.
As we move forward, SOÁR is coming back with new policies and a refined approach to client communication. We’re focused on working with businesses that align with our values and vision because meaningful partnerships lead to meaningful growth.
- 🤍
