Magic 97.3

10/09/2025

Coming to Aggieland next May!

09/20/2025

Steve Harvey Saturday Show is on! Great music and highlights from the week to start the weekend right ✨📻

09/20/2025

Kevin Ross on Cafe Mocha Radio this weekend, Sunday at 3pm after Gloria Cooks

We’ve got chart-topper talking love, music, and life on tour. Plus, we’re diving into the bonnet debate and breaks down what to watch this Fall.

09/19/2025

Our new Magic 97.3 banner is here! ✨

09/17/2025

The City of Bryan is replacing street signs

The Bryan city council’s regular September meeting included a report from councilman Ray Arrington that only one street sign correctly identified Martin Luther King, Jr. City manager Kean Register told Arrington said staff was aware [Read More...]

09/17/2025

Black Leaders Appropriating Knowledge presents Voices Unleashed on September 28.

09/14/2025

Next Saturday!

We are a week away from our 4th Annual HBCU Fair!! This event will be held next Saturday, September 20 at the Lincoln Center. Come learn more about HBCUs from schools directly, financial assistance and more! You don’t want to miss!! Share with all youth interested in learning more about HBCUs!!!

Register here: https://tinyurl.com/yc8f2274

09/12/2025

Clock Out Vibes at 5 on Magic 97.3
You heard these mixes? 😎
Driving you home 🚗

09/10/2025

Amazon and Axis pipe adding jobs in north Bryan with new projects
🔗⤵️

09/10/2025

September is Sickle Cell Awareness Month! Every day, uses his voice to create impact, inspire others, and shine a light on the realities of living with Sickle Cell. His courage and advocacy remind us that awareness is more than just a month; it’s a daily commitment to education, support, and change.

This September, let’s honor warriors like Junior by amplifying their stories, spreading knowledge, and standing in solidarity with the Sickle Cell community.