AlterEgo Social Media Co.

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United States
Columbus, GA
AlterEgo Social Media Co.

Helping small businesses thrive through strategic social media marketing. We are a unique blend of old-school community networking and modern online presence.
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We empower brands to connect with their audience and gain the recognition they deserve.

09/06/2025

Sometimes when a client needs to address something of importance, we step in to help them do just that ❤️

08/28/2025

‼️Attention Small Business owning Swifties‼️

Her engagement is AWESOME - yes >>>> B U T - let’s talk about how screenshotting her photos and using them for your business social media is a TERRIBLE idea 👀👀👀👀

Using her pictures for commercial purposes requires more than just fangirling. 🎶 Understanding copyright and publicity rights protects your business and shows respect to artists like Taylor. Here’s why it’s important:

1️⃣ Copyright Law: Photos are protected by copyright, meaning you can’t use them without permission from the photographer. According to the U.S. Copyright Office, the photographer holds rights to the image, regardless of who’s in the photo. [Source: U.S. Copyright Office](https://www.copyright.gov).

2️⃣ Right of Publicity: Taylor Swift has the right to control how her image is used, especially for commercial gain. This means using her image without her consent could violate her publicity rights. [Source: Legal Information Institute, Cornell Law School](https://www.law.cornell.edu).

3️⃣ Brand Protection: Using Taylor’s image without permission can lead to legal trouble and damages your brand’s reputation. Engaging legally with musicians’ images through official partnerships reflects positively on your integrity. 🌟

This is why it is so IMPORTANT, as business owners, to understand copyright laws, community standards, and more. If you are sourcing your social media out to an employee, please protect yourself by having them do their research.

If you are sourcing your social media out to a team like ours >>>> well let’s hope they know better. This is one of the many differences between a skilled social media team and someone with a trending video idea and an iPhone. 😎😎

P.S. Yes that’s a Christmas wreath on my front door. No, I’m not one of those crazy people that decorate early. I’m one of those lazy people that never put it away from last year 👀👀👀

08/15/2025

This is your sign to try something new and always support local 🥰🥰

Had a sensational time with the girls at an event hosted by . We learned how to make the most beautiful arrangements. It was lighthearted, warm, fun, and a genuine good time.

I tried the most delicious lavender matcha from the amazing and am still thinking about it ❤️❤️

My social media advice for today is to follow and to keep an eye out for the next event. (Oh and make sure to shop there too ☺️☺️)

05/29/2025

Is it time to Rebrand?

Rebranding your business on social media can be a strategic move for a couple reasons!

- Are you trying to target a new audience?
If your business goals have shifted and you're aiming to capture a different demographic or market segment, rebranding can help tailor your image and messaging to appeal directly to this new audience. It allows you to align your brand with the interests, values, and preferences of the people you now want to reach.

- Is your current branding dated and obsolete?
The business landscape and consumer preferences are constantly evolving. Rebranding can help your company stay fresh, dynamic, and relevant in a rapidly changing market. It can differentiate you from competitors, showcase innovation, and demonstrate that your brand is keeping up with current trends and customer expectations.

Rebranding is a powerful tool but requires careful planning and ex*****on to effectively engage your audience and achieve your desired outcomes. That’s where we come in!

Amazing meeting today with one of our SWEETEST clients on the steps to rebrand.

05/27/2025

Happy 3 year anniversary to waking up one day and taking a leap of faith in myself ❤️

I started AlterEgo Social Media Co. 3 years ago with zero clients, zero employees, and zero idea how hard it ACTUALLY is to run your own business. I have been humbled on more than one occasion (taxes were never going to be my favorite thing so getting an accountant was priority one)🤣🤣

3 years later and my amazing staff and I manage over 43 accounts! We are blessed to work with some truly amazing clients ❤️

Thank you to my family, friends, clients and the community for your love and support.

Thank you to my amazing husband Craig, who has witnessed too many meltdowns to count and to being an amazing business partner. I’m so grateful for you.

Thank you to my partner in crime Joleasa, for everything you do and for being the rainbow at the end of every storm.

Cheers to this next year 🥂🥂

05/08/2025

‼️AI is changing the world but are you keeping up? ‼️

>>> Did you know that platforms have built in systems to analyze and identify if your social media post is AI generated?

Some platforms even REQUIRE you to label your AI generated posts and there may be penalties if you don’t! 👀👀

The best way to keep your page safe from any flags would be to 🙃DO YOUR RESEARCH🔥

Every platform has easily accessible information on the do’s and don’ts of how to post in their community guidelines.

Stay savvy, stay compliant. Rules change, so keep up or hire us to do it for you!

03/28/2025

‼️STOP‼️ pinning your highest viewed videos to your page. Here’s why ⬇️⬇️

Your pinned posts are supposed to be relevant to what is current for your brand or business. It’s meant to be informative. It’s meant to make a statement to new people that have come across your page.

That statement should never be “Hey I got some decent views on this one video I did two years ago”.

No one will hit that || FOLLOW || button because you pinned some semi viral or viral posts to the top. In fact, it makes it look like you are still chasing clout from when that video had momentum.

I’m going to hold your hand when I say this *holds hand* but start strategizing how your current content can improve and ditch the pinned “viral” posts. 🥹😅❤️

03/07/2025

When a new client treats you to a stunning and amazing experience. Thank you for the most enchanting lunch at .botanic 🌼🌸

P.S. Their bread pudding is unlike anything I’ve ever had 😍😍

01/20/2025

If you woke up and noticed your grid looks a little different, you’re not crazy. IG has been rolling this out for a little while now. Here is how you will need to adjust your posting moving forward:

1. First scream into a pillow because this was unnecessary.
2. Now resize your templates to 1080x1350 (Canva already has this available)
3. You can “adjust the preview” but it will use a white border to fill the space of the image.
4. Just know that your profile is going to look wonky until the new posts stack up.

Cheers to change 🥹🥹

01/16/2025

Social media not generating sales? HERE’S WHY ⬇️

>>> It could be that you lack consistency

12/09/2024

No one is going to spend actual time searching your social media to find something valuable.

Here are 3 things you need to do differently ⬇️⬇️

1. CREATE A STRATEGY! Pick 3-5 categories that you can create content under that match your Brand’s voice. Then map out the when and what. Stop being random and stop just doing trends. This does not create loyalty.

2. POST WITH A STRATEGY. Posting just to post without any thought to the when, what, and how is wasteful. Prioritize yourself and your business and stop wasting everyone’s time with a random static image and a two sentence basic quote.

3. UTILIZE COVER PHOTOS & CONTEXT. Your profile doesn’t have to be aesthetically perfect but it doesn’t need to look like your junk drawer either. If I’m scrolling your page and I see 20 different fonts and random graphics with no purpose and half of it is cut off from the frame, I’m out of there!! I don’t need the headache. MAKE IT EASY FOR YOUR POTENTIAL FOLLOWER TO KNOW WHAT YOU’RE ABOUT! It’s called a Brand Kit on Canva. Use it.

Now get it together babes 🥹🥹❤️❤️

10/28/2024

Several changes are happening right now on these platforms but the biggest goal is PRIORITIZING ORGANIC CONTENT!

Instagram, for instance, are changing how they treat organic VS. non, starting in January (although we are seeing the changes now) You can read about these in the Help Center.

How does this affect you? If you utilize AI, Instagram knows it. It will narrow the funnel of how far your reach will go. (Their words, not mine) You will receive a message if they suspect that you are using AI and inform you on what that can do to your post.

So far we aren’t seeing any repercussions outside of narrowed reach (your account is safe) but we will let you know if any new changes that we see!

AlterEgo Social Media Co.
alteregosmc.com
(706) 326-3367

Address

Columbus, GA
31909

Telephone

+17063263367

Website

http://alteregosmc.com/

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