AlterEgo Social Media Co.

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Columbus, GA
AlterEgo Social Media Co.

Helping small businesses thrive through strategic social media marketing. We are a unique blend of old-school community networking and modern online presence.
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We empower brands to connect with their audience and gain the recognition they deserve.

05/11/2026

Road trip to for a client shoot 😍

Full belly laughs and great content

04/28/2026

And it can be either one during various times of day 😅😅

Anyone else?

04/17/2026

🚨STOP🚨 using generic prompts! Try this instead👇

Small Business Example:
📍A Restaurant in Columbus, GA
A Generic Prompt >>> “I need to create a content calendar for my restaurant (name) for the month of May 2026.”
What this will get you >>> A very basic calendar that 2,000 other people received when they put in the same prompt.

Try this instead 👇👇

✅Prompt 1 (Details):”Outline a content calendar for my restaurant (name) in Columbus, GA that specializes in (specialties). I want the calendar to include 4 posts a week for the full month. I want a mixture of static, carousel, and videos. Some of the things we are known for are (insert info) and we love being involved with (insert info). We love posts that look and sound like (insert the social media handle of inspo page that it can pull from) but we do not like (insert info) types of posts.

This will generate a content calendar but we’re not done. Let’s fine tune with more details!

✅Prompt 2 (Demographic): “Our desired demographic are (describe your customer base) so we want the content ideas and structure to be tailored to speak to them and promote community and engagement.”

✅Prompt 3 (Brand and Tone): Our restaurant loves to incorporate (include any emotions you wish to highlight - ex. “We love using humor and are open to being silly but we do not like humor that isolates any one group of people”) Our tone (this means how you speak and come across) should include (insert points of speech you prefer - ex. “Our team is warm and laid back but always ready to make you smile and the way our content/captions are written should reflect that”)

✅Prompt 4 (Traffic adjustments): “Please include any holidays that would be directly associated with our desired demographic. Please look at websites such as www.alwaysuptown.com/ and visitcolumbusga.com/events/ to account for any events in Columbus, Ga for May 2026 that would increase or decrease traffic to our restaurant based on its location at (location)”

What this will get you >>> A customized content calendar that will help you show up authentically, connect you with your community, and SOUND LIKE YOU!

😎AI can be an amazing tool but that’s all it is…..it doesn’t replace you. YOU have to give it prompts to fine tune it and make it generate something of substance.

01/16/2026

Showed up to the event exhausted and left feeling inspired. A sensational panel of speakers that allowed us to explore different facets of how we can be the best versions of ourselves. Although photography was not permitted (for good reason) the information is etched in my mind.

- Tykeshia Williams opened the event with beautiful poetry on how we can ‘Make a big splash’. “Fearlessness is not freedom from fear - but learning to dance with it” struck me.
- My friend Pauline Flores set fire to the stage with truth on how your childhood does not have to define your future.
- Dr. Bryan Banks was the charismatic storyteller that led us through an adventurous tunnel to the importance of folklore.
- Sally Baker painted the most beautiful picture of how engaging with the arts is not a luxury but a life saver.
- Natalia Temesgen shed bold truth on the reality of our dreams and that sometimes - it’s only the journey that occurs, so find joy in the journey.
- Adrian Locklear exposed the wound of how finding your passion doesn’t exempt you from pain. We are not owed perfection but we do what we can with what is given.
- Dr. Susan Hrach was a breath a fresh air with thoughtful enlightenment on the importance of how and where we move and exist.
- Chelsea Powell is the friend and sister I didn’t know I needed until she bulldozed into my life. The strongest of most and the woman that drew me to the event - watching her take the stage to tell her story will remain a core memory, always. She created a family for those that needed it most and she is the heart.
- Addison White, at only 16, successfully held a mirror up to an entire auditorium of adults - pushing us to realize it’s not over - it’s just the 4th quarter.
- Maria Hayes closed with absolute sunshine - teaching us that it’s easy to stay silent …. But having courage to say a single kind sentence to someone in need … can ripple across the world.

Each speaker was different in tone, energy, delivery, and story but collectively their words left us feeling as if every part of us had hope. ❤️

09/06/2025

Sometimes when a client needs to address something of importance, we step in to help them do just that ❤️

08/28/2025

‼️Attention Small Business owning Swifties‼️

Her engagement is AWESOME - yes >>>> B U T - let’s talk about how screenshotting her photos and using them for your business social media is a TERRIBLE idea 👀👀👀👀

Using her pictures for commercial purposes requires more than just fangirling. 🎶 Understanding copyright and publicity rights protects your business and shows respect to artists like Taylor. Here’s why it’s important:

1️⃣ Copyright Law: Photos are protected by copyright, meaning you can’t use them without permission from the photographer. According to the U.S. Copyright Office, the photographer holds rights to the image, regardless of who’s in the photo. [Source: U.S. Copyright Office](https://www.copyright.gov).

2️⃣ Right of Publicity: Taylor Swift has the right to control how her image is used, especially for commercial gain. This means using her image without her consent could violate her publicity rights. [Source: Legal Information Institute, Cornell Law School](https://www.law.cornell.edu).

3️⃣ Brand Protection: Using Taylor’s image without permission can lead to legal trouble and damages your brand’s reputation. Engaging legally with musicians’ images through official partnerships reflects positively on your integrity. 🌟

This is why it is so IMPORTANT, as business owners, to understand copyright laws, community standards, and more. If you are sourcing your social media out to an employee, please protect yourself by having them do their research.

If you are sourcing your social media out to a team like ours >>>> well let’s hope they know better. This is one of the many differences between a skilled social media team and someone with a trending video idea and an iPhone. 😎😎

P.S. Yes that’s a Christmas wreath on my front door. No, I’m not one of those crazy people that decorate early. I’m one of those lazy people that never put it away from last year 👀👀👀

08/15/2025

This is your sign to try something new and always support local 🥰🥰

Had a sensational time with the girls at an event hosted by . We learned how to make the most beautiful arrangements. It was lighthearted, warm, fun, and a genuine good time.

I tried the most delicious lavender matcha from the amazing and am still thinking about it ❤️❤️

My social media advice for today is to follow and to keep an eye out for the next event. (Oh and make sure to shop there too ☺️☺️)

05/29/2025

Is it time to Rebrand?

Rebranding your business on social media can be a strategic move for a couple reasons!

- Are you trying to target a new audience?
If your business goals have shifted and you're aiming to capture a different demographic or market segment, rebranding can help tailor your image and messaging to appeal directly to this new audience. It allows you to align your brand with the interests, values, and preferences of the people you now want to reach.

- Is your current branding dated and obsolete?
The business landscape and consumer preferences are constantly evolving. Rebranding can help your company stay fresh, dynamic, and relevant in a rapidly changing market. It can differentiate you from competitors, showcase innovation, and demonstrate that your brand is keeping up with current trends and customer expectations.

Rebranding is a powerful tool but requires careful planning and ex*****on to effectively engage your audience and achieve your desired outcomes. That’s where we come in!

Amazing meeting today with one of our SWEETEST clients on the steps to rebrand.

05/27/2025

Happy 3 year anniversary to waking up one day and taking a leap of faith in myself ❤️

I started AlterEgo Social Media Co. 3 years ago with zero clients, zero employees, and zero idea how hard it ACTUALLY is to run your own business. I have been humbled on more than one occasion (taxes were never going to be my favorite thing so getting an accountant was priority one)🤣🤣

3 years later and my amazing staff and I manage over 43 accounts! We are blessed to work with some truly amazing clients ❤️

Thank you to my family, friends, clients and the community for your love and support.

Thank you to my amazing husband Craig, who has witnessed too many meltdowns to count and to being an amazing business partner. I’m so grateful for you.

Thank you to my partner in crime Joleasa, for everything you do and for being the rainbow at the end of every storm.

Cheers to this next year 🥂🥂

05/08/2025

‼️AI is changing the world but are you keeping up? ‼️

>>> Did you know that platforms have built in systems to analyze and identify if your social media post is AI generated?

Some platforms even REQUIRE you to label your AI generated posts and there may be penalties if you don’t! 👀👀

The best way to keep your page safe from any flags would be to 🙃DO YOUR RESEARCH🔥

Every platform has easily accessible information on the do’s and don’ts of how to post in their community guidelines.

Stay savvy, stay compliant. Rules change, so keep up or hire us to do it for you!

Address

Columbus, GA
31909

Telephone

+17063263367

Website

http://alteregosmc.com/

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