Thirsty Thursday at 3PM EST

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Thirsty Thursday at 3PM EST I speak with Pioneers in Beverage Innovation I'm a 20+ year veteran in the wine & spirits industry that loves innovation. Come on the journey with us!

I'm interviewing those that are creating it from agriculture to glass. We will deep dive into their journey and provide insights to help yours. Next, we will discuss their major industry pain points and outlook into the future. Lastly, if we are tasting, we will conclude the show with a live tasting.

18/03/2026

One of our brands featured at the International Association of Airport Duty Free Stores (IAADFS) in Booth 602 is Sin Pena Mezcal!

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17/03/2026

Happy St Patrick's Day from Specialty Brands! IF you are attending in Orlando, FL stop by booth 602!!

17/03/2026

From greens powders to CBD drinks 🍹✨ Pete Olander shares the aha moment that built Happie. Consumer psychology, wellness trends & startup innovation.

Ask Congress to separate Cannabis beverages in your state

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12/03/2026

CBD explained in simple terms 🌿 Learn about the endocannabinoid system, non-psychoactive effects & why some see it as a functional supplement.

Ask Congress to separate Cannabis beverages in your state

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06/03/2026

“I think people just want to be happy.” 🍹✨ The simple founder insight behind a beverage brand. Startup mindset, consumer behavior & product innovation. Ask Congress to separate Cannabis beverages in your state
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05/03/2026

HR 4121 dropped right after cannabis moved to Schedule 3 🤔🌿 Distributors panicked, states carved out h**p drinks & policy timing raised questions.

Ask Congress to separate Cannabis beverages in your state

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04/03/2026

Greyhound cocktail, Mexican food, Costa Rica & “ ”

🍹 Cocktail? Greyhound
🌮 Favorite food? Mexican
🌎 Travel spot? Costa Rica
🎬 Favorite line? “Always Be Closing”

💬 If YOU were a cocktail… what would you be?
Drop it below 🍸👇

03/03/2026

Cannabis shifts from Schedule 1 to Schedule 3 🌿🇺🇸 What it means for medical research, PTSD studies, FDA testing & the cannabis industry. Big implications ahead.

Then FM 4121 happened in Nov. overturning it all. Ask Congress to separate Cannabis beverages in your state

02/03/2026

We were compliant. Selling strong. Then Amazon shut us down 😳📦 A founder lesson on platform risk, h**p beverages, COVID disruption & CPG startup survival.

Ask Congress to separate Cannabis bevs in your state

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27/02/2026

From energy drinks to greens powders, the aha moment was simple: people just want to be happy 🍹✨

Insight on wellness drinks, CBD bevs, new CPG brand.

Ask Congress to separate Cannabis beverages in your state
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26/02/2026

Founder lessons on team building, partnerships, leadership & scaling in volatile industries like h**p & CPG. Every founder starts with vision.

Ask Congress to separate Cannabis beverages in your state
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