Thirsty Thursday at 3PM EST

Thirsty Thursday at 3PM EST I speak with Pioneers in Beverage Innovation I'm a 20+ year veteran in the wine & spirits industry that loves innovation. Come on the journey with us!

I'm interviewing those that are creating it from agriculture to glass. We will deep dive into their journey and provide insights to help yours. Next, we will discuss their major industry pain points and outlook into the future. Lastly, if we are tasting, we will conclude the show with a live tasting.

πŸ’₯ Flavor Matching for Spirits?! Meet the Veteran Duo Behind The Bar Book App πŸΈπŸ‡ΊπŸ‡ΈπŸš¨ Veteran couple creates an app to match...
09/29/2025

πŸ’₯ Flavor Matching for Spirits?! Meet the Veteran Duo Behind The Bar Book App πŸΈπŸ‡ΊπŸ‡Έ

🚨 Veteran couple creates an app to match spirits to your taste buds! Flavor tech meets military precision with The Bar Book founders πŸ’₯πŸ₯ƒ | Full episode now πŸ‘‡

πŸŽ™οΈ In this episode of Thirsty Thursdays EST, host Jessie Ott sits down with Mike Waskiewicz & Dolly Grey Waskiewicz, the powerhouse couple behind The Bar Book β€”a flavor-matching app revolutionizing how consumers discover spirits and how brands connect with their ideal drinkers.

From careers in the U.S. Army and JAG Corps to launching a tech startup for the beverage industry, their journey is one of transformation, service, innovation, and community building.

πŸ’‘ Key Topics Covered:
From courtrooms to cocktails: how military service shaped their leadership
The origin story of The Bar Book app 🧠
Flavor-matching technology & why it's a game-changer
The pain points for consumers and craft brands trying to connect
Why 2025 is the year for brand & bar onboarding πŸš€
Data privacy, palate personalization, and search by taste
Empowering veteran-owned and small craft spirits brands

πŸ”₯ Whether you're a bartender, beverage exec, distributor, or curious consumerβ€”this episode will give you a fresh perspective on the future of spirits discovery.

🧭 Learn more about The Bar Book at: https://www.thebarbook.com

πŸ“² Free for consumers. Onboarding brands in 2025!

πŸ“Œ Subscribe for more founder stories and beverage innovation:


🎧 Listen wherever you get your podcasts!

✨ Drop a comment below: What spirit have YOU recently discovered that surprised you?

πŸ”” Hit Subscribe and tap the bell so you never miss a pour!



https://youtu.be/738auxBfocI

🚨 Veteran couple creates an app to match spirits to your taste buds! Flavor tech meets military precision with The Bar Book founders πŸ’₯πŸ₯ƒ | Full episode now...

Amazing looking Cocktail!! Very creative!
09/28/2025

Amazing looking Cocktail!! Very creative!

Stunning Negroni with skeleton leaf garnish by
β€’
Campari
Gin
Vermouth

β€’
Become a member of Cocktail Society by joining our Patreon. Click the link in our bio and gain exclusive access. Cheers 🍸

Hello everyone,I'm super excited to share with you my first podcast recording outside of  Thirsty Thursday at 3PM EST  I...
09/28/2025

Hello everyone,
I'm super excited to share with you my first podcast recording outside of Thirsty Thursday at 3PM EST I was a guest on MHW, Ltd.'s Podcast Team and we talk all things RTD's.

Such a great topic and so many great trends out there. Did you know Minute Maid has a cocktail now? 😱🀯

https://www.mhwltd.com/ep-44-deep-dive-on-market-data-rtd-edition-with-jessie-ott/?fbclid=IwY2xjawNGGxhleHRuA2FlbQIxMQABHqoIJNiAgUKccKU9vF50YH4wUseerWRMpjah1dpIzJ9qwWNErJ6ejSFbwUox_aem_kSNWyGcDPbBAa1q7fBmFgA

Read about Ep. 44: Deep Dive on Market Data: RTD Edition - with Jessie Ott from one of our leading liquor industry experts today! Learn what steps your brand needs to take to sell alcohol compliantly.

I'm live in 30 minutes with  Cush Exotic Drinks! We will talk a bit about the industry and mix up some fun cocktails!
09/28/2025

I'm live in 30 minutes with Cush Exotic Drinks! We will talk a bit about the industry and mix up some fun cocktails!

Tonight we are having fellow liquor podcaster Jessie Ott on the show to discuss the state of booze in America and the world, How Farm to Bottle has changes t...

09/23/2025

Maggie Kimberl’s life changed with a surprise bourbon tasting from Jim Rutledge of Four Roses πŸ₯ƒπŸ’« This farm-to-table fan became a whiskey writer after one epic moment!

Full Interview: https://youtu.be/oCiF3oDjsC4

09/23/2025

Maggie Kimberl’s life changed with a surprise bourbon tasting from Jim Rutledge of Four Roses πŸ₯ƒπŸ’« This farm-to-table fan became a whiskey writer after one epic moment!

β€œI have to tell the world about this.” 🌎πŸ₯ƒ

Watch full Episode: https://youtu.be/oCiF3oDjsC4

09/22/2025

Discover the wild journey of early Kentucky bourbon πŸ₯ƒβ€”flatboats to New Orleans, bourbon street origins, and the birth of Kentucky thoroughbreds 🐎.

Watch Full Interview on YouTube: https://youtu.be/oCiF3oDjsC4

09/10/2025

Adaptogens, mood-based marketing, and functional drinks 🌿✨ From Recess to Kin Euphorics, brands are pushing hydration, focus & relaxation into the mainstream. πŸŽ™οΈ ⁨⁩

Watch Full Episode here: https://youtu.be/NJwLcZqJ9Cs

09/10/2025

From Atlanta’s H**p Beverage Alliance Expo 🌿✨ β€”150+ brands, a chill vibe, and a new wave of innovation. Why THC & h**p drinks feel so different from alcohol shows πŸŽ™οΈ

Watch Full Episode here: https://youtu.be/NJwLcZqJ9Cs

09/10/2025

From BuzzBallz to High Noon, RTDs are dominating while legacy spirits & wine brands decline πŸ“‰πŸΉ What’s fueling the shift? πŸŽ™οΈ

Watch Full Episode here: https://youtu.be/NJwLcZqJ9Cs

09/09/2025

A California grocer cut their non-alc shelf space by 50% 😲 Why? Shelf stability + high prices. Is NA a luxury item, not a mass-market trend? πŸŽ™οΈ

Watch Full Episode here: https://youtu.be/NJwLcZqJ9Cs

09/09/2025

Unemployment feels higher in the beverage industry than national stats show πŸ“‰ But h**p-derived drinks 🌿🍹 are opening doors for jaded pros & job seekers. πŸŽ™οΈ ⁨⁩

Watch Full Episode here: https://youtu.be/NJwLcZqJ9Cs

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