Bill Hartzer

Bill Hartzer Practicing Search Engine Marketing and Online Marketing since 1996.

A web designer told me today that he has "won UDRP cases" because his clients sign an agreement letting him keep their d...
07/13/2026

A web designer told me today that he has "won UDRP cases" because his clients sign an agreement letting him keep their domain name until they pay him.

I checked. Here's what I found — and why it matters to every business owner who has ever hired someone to build their website.

The setup is common. A business hires a developer. The developer registers the company's domain — the exact-match domain built around the business's own name — and is listed as the registrant. Later, there's a dispute over money. The developer responds by seizing the domain, moving it into an account the business can't reach, and refusing to release it until a demand is paid.

The belief behind this practice is that a signed "pay me or I keep the domain" clause makes it legitimate. It does not.

I searched the published UDRP decisions from WIPO and the Forum, the two providers that decide these cases in the United States. I could not find a single decision in which a developer who held a client's domain hostage over nonpayment actually won on that theory. Not one.

The precedent runs the other way, consistently:

In Alaska Health Fair v. Jacobson, a developer held a client's domain over an unpaid invoice. The panel ordered it returned, ruling that using a client's domain as leverage is bad-faith use — no matter how he first came to control it.

In DSPT International v. Nahum, the Ninth Circuit upheld a roughly $152,000 judgment against a developer who did the same thing, holding that "using a domain name to get leverage in a business dispute" violates the Anticybersquatting Consumer Protection Act.

And Kremen v. Cohen established that a domain name is property — which means taking one that isn't yours starts to look a great deal like theft.

The key is separating two questions that hostage-takers love to blur. Whether money is owed is a contract question, resolved with invoices and, if necessary, a courtroom. Who owns the domain is a separate question, answered by the WHOIS record and its history. A real debt never creates a right to seize someone else's domain.

There is also a criminal dimension. Transferring or changing the registrant of a domain without authorization can implicate the Computer Fraud and Abuse Act, federal wire fraud statutes, and state theft and extortion laws. That is why a police report is a legitimate step, not an empty threat.

I wrote the full breakdown — the specific decisions, the relevant law, a prevention checklist for business owners, and exactly what to do if your domain is being held hostage — on my blog:

https://www.billhartzer.com/domain-names/when-developer-holds-domain-hostage/

With Christoph C. Cemper -  Entrepreneur & Inventor – I just got recognized as one of their top fans! 🎉
07/06/2026

With Christoph C. Cemper - Entrepreneur & Inventor – I just got recognized as one of their top fans! 🎉

07/06/2026

Just updated CombineWords.com (which has been running since 2004).

Added new functionality to the main tool, but added a 3-word list combiner tool and a domain name generator tool as well: https://lnkd.in/gC-Zr_9Y

Some perspective if you've only been in SEO for a few years. David and I remember Christoph and using his toolset.
06/30/2026

Some perspective if you've only been in SEO for a few years. David and I remember Christoph and using his toolset.

Image Creation Data Specs: One diffusion_model: qwen_image_2512_fp8_e4m3fn.safetensors One text_encoder: qwen_2.

06/11/2026

One of the biggest misconceptions about SEO is that it's something you can fully learn in school.

Sure, you can take courses, earn certifications, and even get a degree in digital marketing. Those things teach the fundamentals. But SEO isn't a profession where you learn everything once and then apply it the same way for the next 20 years.

The real education starts when you begin doing the work.
Successful SEO professionals build on the basics through experience. They test ideas. They analyze results. They adapt when search engines change. They learn from failures. They continually refine their approach based on what actually works in the real world.

The ability to adapt is what separates long-term SEO professionals from those who leave the industry.

Over the years, I've noticed a significant amount of turnover in SEO. My estimate is that many people spend about five years in SEO before moving on to another area of digital marketing or changing careers entirely.

That's why professionals with more than five years of SEO experience are valuable.

They've survived multiple algorithm updates, industry shifts, technology changes, and countless "game-changing" SEO tactics that came and went. They've learned that chasing every new loophole or shiny object is rarely a sustainable strategy.
Experienced SEO professionals tend to be resilient. They understand that long-term success comes from building solid foundations, focusing on users, and adapting as search evolves.
If you have an SEO professional on your team with years of experience, value them.

If you're looking for an SEO consultant, pay attention to how long they've been doing the work. Experience alone doesn't guarantee expertise, but someone who has successfully adapted through years of industry changes has likely learned lessons that can't be taught in a classroom.

SEO isn't about knowing everything. It's about continually learning, testing, and adapting.

"AI Bubble" is trending on Google Trends. Here's what happens if / when the AI Bubble bursts:
06/08/2026

"AI Bubble" is trending on Google Trends. Here's what happens if / when the AI Bubble bursts:

AI bubble burst explained: early signs, market fallout, winners and opportunities, and why this reset won’t mirror the dot-com crash.

05/29/2026
05/29/2026

When do you think Google will start penalizing for artificial ai mentions just like they’re doing for paid links?

A web designer (who also calls himself an SEO) literally stole the domain names of a non-profit that helps veterans and ...
04/13/2026

A web designer (who also calls himself an SEO) literally stole the domain names of a non-profit that helps veterans and victims of domestic violence.

There's so much wrong with this. Not to mention the fact that it makes web designers and SEOs look bad. We generally don't steal domain names of our clients.

Filing a UDRP (domain name dispute) to get the domain names back is costly.

The non-profit has more of a right to the domain names than the current registrant does, especially because the non-profit was using the names for over 10 years.

Let's show the non-profits everywhere and small biz that what this domain thief and extortionist was not right (he wants $5k to "give the domains back").

Can you spare $5-10 to help pay for the non-profit's legal expenses?

https://www.gofundme.com/f/support-make-a-home

If not, that's okay... a Like or a Share would be great :)

The Make a Home Foundation 27-2932637 is a small but powerful n… Meg McCormick needs your support for Help Recover Stolen Domain for Veteran Focused Nonprofit

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