Coach Rich Massa-Eternal Fitness

Coach Rich Massa-Eternal Fitness Let’s crush these goals together. Welcome to the team—let’s get after it!


LET ME ASK YOU SOMETHING!
❌Are you tired of feeling out of shape and going on these fad diets, dangerous drugs or joining a gym and being bored with your results?

❌Maybe you have been doing the same routine and need to change things up with something more challenging

❌Are you someone advanced and ready to get that God/Goddess bod you have always dreamed of? I’m Coach Rich and I help men & wome

n 35+ burn fat, build muscle & have a fit body

My goal is simple: to help you become fitter, healthier, and more confident so you can be the best version of yourself whether you are at a beginner, intermediate or advanced level. Here's what you can expect:
✅ Real life nutrition advice based on science 🥗
✅ Delicious recipes that boost your metabolism 🔥
✅ Easy to follow workout tips that build lean muscle & burn fat 💪
✅ How to stay motivated & disciplined to reach your goals 🤩
✅ A community of people who want to support each other 🙌

So, if you're ready to commit to a healthier, fitter better you, hit that Subscribe button and join our community!

My Top 3 "Game-Changer" Core Moves:✅ The "Is My Core Actually Working Now?" Long Lever Crunch Most crunches are neck str...
07/30/2025

My Top 3 "Game-Changer" Core Moves:

✅ The "Is My Core Actually Working Now?" Long Lever Crunch Most crunches are neck strains. This version amplifies the challenge by extending your arms/legs, forcing your entire core to work overtime. You'll feel the burn without the neck pain! 🔥

✅ The "Spider-Man Has Nothing On Me" Spider Plank Ditch the static plank! This dynamic move torches your obliques and hits deep stabilizers as you bring your knee to your elbow. It's tough, effective, and makes you feel like a ninja! 🕷️

✅ The "Keep That Back Glued Down!" Leg Raise (No Cheating!) Done right, these are powerhouse for your lower abs. Keep your lower back glued to the floor and control the leg descent. Master this for serious core stability and those elusive "lower abs"! 👇

Ready to upgrade your ab routine and feel the difference? Drop a 💪 below if you're trying one of these, or tell me your most overrated ab exercise! Let's get that core strong!

A huge shout-out to Stan for this amazing testimonial! He's 53 and told us his goal was to look and feel better for his ...
07/29/2025

A huge shout-out to Stan for this amazing testimonial! He's 53 and told us his goal was to look and feel better for his wife. Well, Stan, mission accomplished and then some! Dropping 30 lbs and a whopping 6 inches from your waist is a testament to your hard work and dedication. Thank you for letting us share your success story!

Hold Up, Did Someone Say Fat Makes You Fat?! 🤯Alright, listen up, my fitness fanatics and foodies! There's a rumor float...
07/29/2025

Hold Up, Did Someone Say Fat Makes You Fat?! 🤯

Alright, listen up, my fitness fanatics and foodies! There's a rumor floatin' around that's as outta place as a swimsuit in a snowstorm: that fat makes you fat. 🙅‍♀️

That's like saying sprinting makes you slow! It's just not how it works, folks. And let me be clear: no one's taking my olive oil from my pasta! 🍝 In fact, some fats are like the unsung heroes of your diet, workin' overtime for your health! 💪

Let's bust this myth wide open and give some credit where credit's due. Here are three reasons why you shouldn't be afraid to embrace the right kind of fats:

✅ Feelin' Full, Stayin' Lean: Ever eat a meal and then 30 minutes later you're rummaging through the pantry like a raccoon in a garbage can? 😩 That's probably because you skipped the healthy fats! They keep you satiated, meaning you feel fuller for longer. Less mindless munching, more progress towards your goals. Capiche? 😉�
✅ Brain Power, Baby! Wanna be sharp as a tack and quick on your feet? 🧠 Your brain needs healthy fats to function optimally. Think of it like premium fuel for your super-computer. Omega-3s are crucial for cognitive function and memory. So, if you wanna remember your burpee count, eat your healthy fats! 🚀

✅ Nutrient Absorption Superstars: Some vitamins are fat-soluble, meaning your body needs fat to properly absorb them. We're talkin' about vitamins A, D, E, and K – the big guns for everything from vision to bone health. Without enough healthy fats, you could be missing out on vital nutrients. It's like having the ingredients but no chef to cook 'em! 🧑‍🍳
So next time someone tells you to go completely fat-free, tell 'em to take a hike! 🏃‍♂️💨 Smart fat choices are key to a healthy, balanced diet and a body that performs like a champ. 🏆

Ready to learn how to incorporate healthy fats into your diet without feeling like you're eating a stick of butter? 🧈 Drop a comment below ⬇️

💪 Time to Quit... Bad Habits! 💪We often talk about pushing through and not giving up on our fitness goals. But what abou...
07/28/2025

💪 Time to Quit... Bad Habits! 💪
We often talk about pushing through and not giving up on our fitness goals. But what about the things we should be quitting? I'm talking about those sneaky bad habits that hold us back from reaching our full potential.
Maybe it's hitting snooze five times, mindless snacking, scrolling instead of moving, or telling yourself "I'll start tomorrow." These seemingly small actions can create big roadblocks on your health journey.
This Monday, let's flip the script. Instead of asking "Should I quit?" on your fitness, ask yourself: "What bad habit am I ready to quit?"
Choosing to let go of something that doesn't serve you is just as powerful as starting a new healthy routine. It clears the path for progress and empowers you to take control.

What's one bad habit you're ready to kick to the curb this week? Share it below and let's hold each other accountable! 👇

🔥❄️ FOOD FIGHT FRIDAY: Choose Wisely!❄️🔥Alright, Fit crew, it's Friday Food Fight time and we're getting down to busine...
07/25/2025

🔥❄️ FOOD FIGHT FRIDAY: Choose Wisely!❄️🔥

Alright, Fit crew, it's Friday Food Fight time and we're getting down to business. Forget the fancy stuff, let's talk about what actually hits the spot when you need something cool.

Are you reaching for the pure, no-nonsense satisfaction of a Fudgsicle? You know, the one that doesn't pretend to be anything but a good time.

OR

Are you one of those folks sipping on an Iced Protein Coffee? Trying to tell yourself it's a treat while also being "healthy"?

C'mon, let's be real.

So, spill it: Are you old-school cool with a Fudgsicle, or are you trying to be too clever with that protein brew? Let's hear the truth! 👇

Alright, let's be real for a second. 💪 Down here in Orlando, we know about sunshine and good times. But if you're hittin...
07/24/2025

Alright, let's be real for a second. 💪 Down here in Orlando, we know about sunshine and good times. But if you're hitting the gym and think a regular old sandwich will suffice for muscle recovery? Fuhgeddaboudit! You'll need a little extra something.
🎉 Yes, I'm talking about protein powder. And no, it's not just for the bodybuilders pumping iron in Venice Beach. It's for anyone who genuinely wants to see results and not just, you know, exist at the gym.
Here's why you should stop playing around and start using it:
💪Muscle Repair & Growth (Duh!): When you work out, you break down muscle. Protein helps build it back stronger and faster. If you're not giving your muscles the proper fuel, you're essentially just spinning your wheels. Don't be that person.
🔥Boosts Metabolism & Burns Fat: Want your body to be a fat-burning machine? Protein has a higher thermic effect than carbs or fats, meaning your body burns more calories just to digest it. This can give your metabolism a kick, helping you torch more fat, even at rest.
🍜 Boosts Everyday Meals: It's super versatile! You can easily add protein powder to foods like yogurt and cottage cheese for extra protein and flavor, making your regular snacks and meals work harder for your gains.
So, if you're serious about your fitness and not just, cough, vacationing through your workouts, it's time to get serious about protein.
Do you have a favorite protein powder you use?

Mine is NutraBio

How I helped these two clients lose a combined 40 pounds of fat and 7 inches on their waist This is Toni & ChuckOne is a...
06/10/2025

How I helped these two clients lose a combined 40 pounds of fat and 7 inches on their waist
This is Toni & Chuck
One is a busy mom the other a busy dad

Here is my step step formula:
Step 1: Calculate Calories & Macros
Many people don't understand how many calories they need daily to create a deficit and burn fat. You also need a protein-rich plan to maintain muscle and boost your metabolism. Simply seeing all these numbers and following a restrictive diet is unnecessary.

Step 2: Resistance Training
Most of you don't have a plan when you go to the gym; you just "work out." While there's nothing inherently wrong with that, it's not what consistently gets results. I design a resistance training program for my clients based on their fitness level, detailing which exercises to do and the appropriate volume and intensity needed to build muscle.

Step 3: Cardio
Most of us, myself included, either do too much or too little cardio. I design an easy-to-follow cardio program to burn extra calories and improve heart health. For most people, the focus should be on getting 7,000 to 10,000 steps per day, then incorporating moderately intense cardio on their off-training days.

Here's my three-step formula. I hope this helps! If you need something more detailed, remember you can try one of my 14-day programs free to get a jumpstart.

For more information, click this link:
https://bit.ly/4jJuFgW

💪🎉 Hey, gents! Ready to shed that dad bod and unleash THE GOD BOD? 🏋️‍♂️ Join our **BUILT & LEAN 14 Fitness Challenge** ...
05/22/2025

💪🎉 Hey, gents! Ready to shed that dad bod and unleash THE GOD BOD? 🏋️‍♂️ Join our **BUILT & LEAN 14 Fitness Challenge** designed for only 10 brave souls ready to transform into lean, mean, muscle machines!

We’ll pump iron, shed sweat, and maybe even have a few laughs. But you better hurry—spaces are like those potatoe chips your buddy says he “only had one” of—few and far between! 🍪🤣

ONLY 10 FREE SPOTS!!

Who will rise to the ? Get ready for workouts, tips, and a community that'll support your gains (and your questionable protein shake flavors)!

💥 Are you in? 💥

👉 Comment below or click the link to snag your spot! 📲

https://www.geteternallyfit.com/free-14-day-programs

🎉 Calling all dads! This Father’s Day, it's time to ditch the dad bod and FELL BACK IN YOUR PRIME!! 💪 Join our 14-day Ge...
05/20/2025

🎉 Calling all dads! This Father’s Day, it's time to ditch the dad bod and FELL BACK IN YOUR PRIME!!

💪 Join our 14-day Get Dad Jacked challenge designed just for 10 amazing men ready to transform their body & lives.

Get fit, have fun, and celebrate dad's together! Are you in?
Only 10 men free until 6/14/25

➡️ Click this link to join https://www.geteternallyfit.com/free-14-day-programs
🙌

👉 Sign up today and let’s make this transformation unforgettable! 🌟

https://www.geteternallyfit.com/free-14-day-programs

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Debary, FL

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Saturday 8am - 10am

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+14072219922

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