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Growth Marketing Werks

Growth Marketing Werks Since 2011, Growth Marketing Werks has been providing award-winning advertising media services to strategic-first b2b marketers. Growth Marketing Werks provides award-winning advertising media services to business-to-business marketers who represent companies who make a positive impact.

We are backed by a proven track record of maximizing advertising dollars that drive superior results. We stand for best-in-class service and knowledge for clients and the advertising industry. We are a strategy-first agency, making us media agnostic. Growth Marketing Werks is the trusted media resource for business-to-business enterprise marketers!

Operating as usual

With its stock down almost 70% YTD, Netflix is making some changes. Competitors have long offered lower cost, ad-support...
05/20/2022
Netflix could introduce ads, crack down on password sharing by the end of this year, source says

With its stock down almost 70% YTD, Netflix is making some changes. Competitors have long offered lower cost, ad-supported options, and now Netflix is looking to follow suit, set to be fast-tracked to roll out as soon as the end of 2022, along with a crack down on password sharing. Do you use Netflix? Would you take advantage of the ad-supported tier? As marketers, one more place to get in front of people!

http://ow.ly/3o3Z50Jaqrj

An end-of-year target would put the ad-supported tier on a much faster track than Netflix originally indicated.

Did you see the NHL's first Mixed Reality moment during the Colorado Avalanche game on Tuesday? In partnership with Chip...
05/19/2022
Chipotle Mixed Reality

Did you see the NHL's first Mixed Reality moment during the Colorado Avalanche game on Tuesday? In partnership with Chipotle, this spiced up intermission for viewers at home. What did you think?

#ColoradoAvalanche #NHL #Chipotle #MixedReality #DigitalAdvertising
http://ow.ly/gb1M50JboEQ

Colorado Avalanche mixed reality intermission brought to you by Chipotle, an official sponsor of the NHL

We are so excited to announce an important GMW update - Gwin's role is evolving! As a dedicated team member who consiste...
05/18/2022

We are so excited to announce an important GMW update - Gwin's role is evolving! As a dedicated team member who consistently supports others and drives results, we know she will thrive as Media Director. Please join us in congratulating her on the promotion!

Do your display ads continue to fall flat? Consider using HTML5, otherwise known as Rich Media display ads. It isn't as ...
05/17/2022
How Are HTML5 Banner Ads Impacting Rich Media Advertising?

Do your display ads continue to fall flat? Consider using HTML5, otherwise known as Rich Media display ads. It isn't as complicated as it was just two years ago. Learn more here and ask us how you can implement Rich Media display into your next media strategy.

#richmedia #digitalmarketing #gmwadvertising #HTML5
http://ow.ly/VZQs50Jaq4y?

HTML5 banner ads make high impact rich media advertising possible

Thank you @pinnacol for the wonderful evening of baseball, connections, and great views. We appreciate you! #clientoutin...
05/17/2022

Thank you @pinnacol for the wonderful evening of baseball, connections, and great views. We appreciate you! #clientouting #gmwadvertising #relationships #coloradorockies

Ad Club CO’s first art show JUICE this week! @drew_peterson of TMobile Marketing Solutions and Suzanne showcasing the pi...
05/14/2022

Ad Club CO’s first art show JUICE this week! @drew_peterson of TMobile Marketing Solutions and Suzanne showcasing the pieces they bought to support artists @robinashmore and @ohdale and @adclubco #juiceartshow #adclubco #advertisingcommunity #gmwadvertising

Our learning session this week was devoted to a recent AdWeek webinar in partnership with Salesforce, we found such grea...
05/13/2022
Best Practices for Data-First Marketing in an Age of Privacy: Drive Growth and Improve Customer Satisfaction

Our learning session this week was devoted to a recent AdWeek webinar in partnership with Salesforce, we found such great value and actionable insights to continue leveraging data in a world that is increasingly focused on privacy that we wanted to share with you!

Best Practices for Data-First Marketing in an Age of Privacy
Modern marketers have two critical mandates: drive business growth and improve customer satisfaction. Data is central to both of these imperatives, as marketers must understand customers, build trusted relationships and maximize the ROI of every investment.

http://ow.ly/xusZ50J7NoE

Adweek Webinar: Best Practices for Data-First Marketing in an Age of Privacy

GMW's own, Suzanne Corriell, will be one of the speakers featured in the "Leadership: The Act of Juggling Chainsaws" ses...
05/11/2022
Colorado Ad Day Sessions — Ad Club Colorado

GMW's own, Suzanne Corriell, will be one of the speakers featured in the "Leadership: The Act of Juggling Chainsaws" session at Colorado Ad Day. As our leader, we know she has inspiring insight on how to uplift and lead a team to greatness. We would love to see you there! Sign up at the link below. https://adclubco.com/colorado-ad-day-sessions

Your brain is a wondrous thing, but it's certainly not perfect. Sometimes it forgets details, such as where you left your keys or an important meeting with a client. In this session, you will be introduced to five "mind mishaps", or the way our brains are wired, that can get in the way of our succes...

TikTok, the platform that took the world by storm as a dancing and funny video experience, is now surpassing the ad reve...
05/10/2022
TikTok set to surpass combined ad revenues of Twitter, Snapchat

TikTok, the platform that took the world by storm as a dancing and funny video experience, is now surpassing the ad revenue of both Snapchat and Twitter combined. Yes, you saw that correctly.

Tiktok paves the new way for brands to grab the attention of the right consumer. Brands are looking to users to help boost their own content and even go viral. TikTok doesn't seem to be slowing down with growth; what do you think? Will you include TikTok in your next marketing strategy?

https://www.marketingdive.com/news/tiktok-ad-revenue-twitter-snapchat-social/621995/

Despite the app's impressive growth, it's still relatively small in terms of global digital ad share, with Google boasting a nearly 30% share and Meta at 21%.

CAMPAIGN LAUNCH ALERT TalentReef, a talent management platform, uses lead generation tactics to help businesses find hou...
05/09/2022

CAMPAIGN LAUNCH ALERT

TalentReef, a talent management platform, uses lead generation tactics to help businesses find hourly employees! The campaign targets Human Resources job functions and Hotel, Hospitality, Restaurant, and Convenience store verticals. The call to action is to download a thought-leadership whitepaper. We are thrilled to drive TalentReef's nurture pipeline while helping hiring managers succeed!

#gmwadvertising #b2bmarketing #leadgeneration

It's no secret the advertising industry holds many talented artists. Join Ad Club Co in their first annual art show cele...
05/06/2022

It's no secret the advertising industry holds many talented artists. Join Ad Club Co in their first annual art show celebrating the artists in our industry and the art they create outside of work. Get your tickets below and mark your calendar for May 12th!

https://adclubco.wildapricot.org/event-4789798

In honor of Cinco de Mayo, we bring to you some of the best Cinco de Mayo campaigns of the year, where brands are celebr...
05/05/2022
6 of the best Cinco de Mayo campaigns of 2022

In honor of Cinco de Mayo, we bring to you some of the best Cinco de Mayo campaigns of the year, where brands are celebrating the rich stories, cultures and flavors of Mexico.

#gmwadvertising #cincodemayo
http://ow.ly/yRai50IZB4j

Now more than ever, consumers are telling brands: “basta de tonterías” – cut the bullsh*t – when it comes to cultural appropriation. So this year, in honor of Cinco de Mayo – a celebration commemorating Mexico’s 1862 victory over the French Empire at the Battle of Pueblo – brands are ...

Have you ever heard of a "blatant day of branding"? Enter May the 4th Be With You, also known as Star Wars Day. What was...
05/04/2022
May the 4th Be with You: All About the Star Wars Holiday

Have you ever heard of a "blatant day of branding"? Enter May the 4th Be With You, also known as Star Wars Day. What was previously a pun to Star Wars fans based on the famous quote "May the force be with you" has now expanded to an actual holiday. From watching the movies to buying and wearing Star Wars attire, it's a full day dedicated to the franchise and its subsidiaries. So from us to you, May the 4th Be with You!

http://ow.ly/nchr50IXcZ2

How did the phrase “May the 4th be with you” lead to a Star Wars holiday? Find out the surprising answer—and how to celebrate, Jedi style.

Nielsen's Annual Marketing Report shows that Brand Awareness is marketer's top objective for 2022. No surprise, Linear T...
05/02/2022

Nielsen's Annual Marketing Report shows that Brand Awareness is marketer's top objective for 2022. No surprise, Linear TV and OOH are the top two paid traditional channels of perceived brand effectiveness. Read more below.

#gmwadvertising #marketingtrends #brandawareness
http://ow.ly/zwbx50IXcUr

Reddit continues to be a player in the online community sector with the next innovation of its platform that allows for ...
04/29/2022
Reddit Updates Search Tools, Adds Capacity to Search User Comments

Reddit continues to be a player in the online community sector with the next innovation of its platform that allows for enhanced search capacity. You can now search for particular discussions and comments throughout the platform without manually combing through posts. Do you use Reddit as a media marketer? If so, do you believe your usage will increase with this enhanced functionality?

#gmwadvertising #reddit #redditmarketing
http://ow.ly/GNGc50ISzoJ

The capacity to search Reddit comments will significantly enhance the platform's value as a research tool.

04/28/2022

We are looking for a mid-level media campaign manager (remote freelancer) – this person enjoys data and loves seeing the impacts of turning the dials to drive the best results for clients’ advertising investments.

The ideal media freelancer will have the following:
* 3-5 years working in digital advertising (B2B a bonus!)
* Experience in driving results based on campaign objectives (CPA, CPL, Video Views, etc.)
* Ability to made media plan optimizations and recommended client optimizations (i.e. content, creative, landing pages)
* Familiar with Google Sheet, DCM, Google Data Studio, AdRoll, AdWords, AdRoll, Facebook, LinkedIn, and Twitter platforms
* Work with strategist and ad operations manager to implement optimizations that impact the media plan, ad server, insertion orders, etc.
* Ability to communicate the desired changes with clients and publishers
* Project base – 3-5 hours per week with potential to grow into more once working relationship is established

If you or anyone you know would be a good fit, please reach out!

Values are at the core of who we are and how we operate. At today’s team outing, we brought our values into the physical...
04/28/2022

Values are at the core of who we are and how we operate. At today’s team outing, we brought our values into the physical existence-it was a lot of fun! Stop by our office in Sunnyside to see them first hand. We’ll even give you some GMW schwag. #growth #flow #excellence #integrity #gmwteamouting #officeart

We are so excited to be attending in-person industry events again! If you are looking to add one to your calendar, Color...
04/27/2022

We are so excited to be attending in-person industry events again! If you are looking to add one to your calendar, Colorado Ad Day is back in action! Register at the link below.

http://ow.ly/1KNW50ISya6

It's official! Elon Musk has bought Twitter for about $44 billion- the largest deal to take a company private in decades...
04/25/2022
4 ways Twitter could change under Elon Musk.

It's official! Elon Musk has bought Twitter for about $44 billion- the largest deal to take a company private in decades. So, what does this mean for the platform? Read 4 ways Twitter could change below.

http://ow.ly/o8Aw50IRKpW

The Tesla chief executive has criticized Twitter’s content moderation policies and advocated open-source algorithms.

Do you create individual assets for each social platform? Then, check out this fantastic infographic that offers insight...
04/22/2022
Video Specs That Work Across All Channels [Infographic]

Do you create individual assets for each social platform? Then, check out this fantastic infographic that offers insight and specs on using the same video across social platforms, cutting down on creative outputs and allowing more time for optimization and analysis.

http://ow.ly/alg950IMX9A

Some key insights that could help to inform your video marketing approach.

Netline just released their 2022 State of B2B Content and Consumption and Demand Report for Marketers. A must for any ma...
04/21/2022
NetLine Research Report: 2022 State of B2B Content Consumption and Demand Report for Marketers

Netline just released their 2022 State of B2B Content and Consumption and Demand Report for Marketers. A must for any marketer creating content and strategies for engaging the B2B buyer, The 2022 State of B2B Content Consumption and Demand Report unpacks first-party data from professionals consuming real content across the leading and largest B2B buyer engagement network.

http://ow.ly/lqYW50ILW8e

Distilled from 4.6 million content registrations, NetLine's annual report delivers an exhaustive analysis of B2B consumption behaviors - including buyer-level intent data Top resources for B2B marketers via NetLine Corporation.

Check out AdClub CO's event this Wednesday, Kegs with Legs, for an awesome chance to network and enjoy some drinks, musi...
04/19/2022

Check out AdClub CO's event this Wednesday, Kegs with Legs, for an awesome chance to network and enjoy some drinks, music and games! Register at the link below.

http://ow.ly/m72f50IMX0p

Digital ad revenue in the U.S. jumped 35% to $189 billion last year as marketers chased consumers spending, according to...
04/19/2022
Digital Ad Revenue Jumped 35% in the U.S. Last Year, Biggest Gain Since 2006

Digital ad revenue in the U.S. jumped 35% to $189 billion last year as marketers chased consumers spending, according to a new report from the Interactive Advertising Bureau and PricewaterhouseCoopers LLP.

Growting faster than any other type, advertising on digital audio—podcasts and streamed music and radio— is up 58% ($4.9 billion).

https://www.wsj.com/articles/digital-ad-revenue-jumped-35-in-the-u-s-last-year-biggest-gain-since-2006-11649759401?

Advertising has followed shopping online during the pandemic at a breathless rate. The ad spend was concentrated—78.6%—at just 10 top digital publishers and platforms and the proportion is creeping higher.

CAMPAIGN LAUNCH ALERT!Trimble, a global industrial technology company, launches a demand generation campaign targeting o...
04/18/2022

CAMPAIGN LAUNCH ALERT!

Trimble, a global industrial technology company, launches a demand generation campaign targeting owners of the Trimble R12i, R12, R2, or any other high-precision Trimble GNSS receiver. The call to action is a free 30 day trial of CenterPoint RTX real-time correction service, so owners can see firsthand how the service elevates their accuracy and workflow experience in conjunction with their GNSS receiver. We are excited to drive demand through a multi-touch strategic advertising approach. https://positioning.trimble.com/centerpoint-rtx

Address

4045 Pecos St Ste 110
Denver, CO
80211

Opening Hours

Monday 8:30am - 6pm
Tuesday 8:30am - 6pm
Wednesday 8:30am - 6pm
Thursday 8:30am - 6pm
Friday 8:30am - 6pm

Telephone

+17203363308

Products

Media Strategy
Media Deployment
Media Management
Media Analytics
Media Training
New Media Business Development

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We don’t run ads. We grow your business.

Growth Marketing Werks (GMW) provides award-winning advertising media services to business-to-business marketers who represent impact corporations. We are backed by a proven track record of maximizing advertising dollars that drive superior results. We stand for best-in-class service and knowledge for clients and the advertising industry. We are a strategy-first agency, making us media agnostic. Growth Marketing Werks is the trusted media resource for business-to-business mid-market and enterprise marketers! Explore more at growthmarketingwerks.com.

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GMW's own, Suzanne Corriell, will be one of the speakers featured in the "Leadership: The Act of Juggling Chainsaws" session at Colorado Ad Day. As our leader, we know she has inspiring insight on how to uplift and lead a team to greatness. We would love to see you there! Sign up at the link below. https://adclubco.com/colorado-ad-day-sessions
TikTok, the platform that took the world by storm as a dancing and funny video experience, is now surpassing the ad revenue of both Snapchat and Twitter combined. Yes, you saw that correctly. Tiktok paves the new way for brands to grab the attention of the right consumer. Brands are looking to users to help boost their own content and even go viral. TikTok doesn't seem to be slowing down with growth; what do you think? Will you include TikTok in your next marketing strategy? https://www.marketingdive.com/news/tiktok-ad-revenue-twitter-snapchat-social/621995/
CAMPAIGN LAUNCH ALERT TalentReef, a talent management platform, uses lead generation tactics to help businesses find hourly employees! The campaign targets Human Resources job functions and Hotel, Hospitality, Restaurant, and Convenience store verticals. The call to action is to download a thought-leadership whitepaper. We are thrilled to drive TalentReef's nurture pipeline while helping hiring managers succeed! #gmwadvertising #b2bmarketing #leadgeneration
It's no secret the advertising industry holds many talented artists. Join Ad Club Co in their first annual art show celebrating the artists in our industry and the art they create outside of work. Get your tickets below and mark your calendar for May 12th! https://adclubco.wildapricot.org/event-4789798
In honor of Cinco de Mayo, we bring to you some of the best Cinco de Mayo campaigns of the year, where brands are celebrating the rich stories, cultures and flavors of Mexico. #gmwadvertising #cincodemayo http://ow.ly/yRai50IZB4j
Have you ever heard of a "blatant day of branding"? Enter May the 4th Be With You, also known as Star Wars Day. What was previously a pun to Star Wars fans based on the famous quote "May the force be with you" has now expanded to an actual holiday. From watching the movies to buying and wearing Star Wars attire, it's a full day dedicated to the franchise and its subsidiaries. So from us to you, May the 4th Be with You! http://ow.ly/nchr50IXcZ2
Nielsen's Annual Marketing Report shows that Brand Awareness is marketer's top objective for 2022. No surprise, Linear TV and OOH are the top two paid traditional channels of perceived brand effectiveness. Read more below. #gmwadvertising #marketingtrends #brandawareness http://ow.ly/zwbx50IXcUr
Reddit continues to be a player in the online community sector with the next innovation of its platform that allows for enhanced search capacity. You can now search for particular discussions and comments throughout the platform without manually combing through posts. Do you use Reddit as a media marketer? If so, do you believe your usage will increase with this enhanced functionality? #gmwadvertising #reddit #redditmarketing http://ow.ly/GNGc50ISzoJ
We are looking for a mid-level media campaign manager (remote freelancer) – this person enjoys data and loves seeing the impacts of turning the dials to drive the best results for clients’ advertising investments. The ideal media freelancer will have the following: * 3-5 years working in digital advertising (B2B a bonus!) * Experience in driving results based on campaign objectives (CPA, CPL, Video Views, etc.) * Ability to made media plan optimizations and recommended client optimizations (i.e. content, creative, landing pages) * Familiar with Google Sheet, DCM, Google Data Studio, AdRoll, AdWords, AdRoll, Facebook, LinkedIn, and Twitter platforms * Work with strategist and ad operations manager to implement optimizations that impact the media plan, ad server, insertion orders, etc. * Ability to communicate the desired changes with clients and publishers * Project base – 3-5 hours per week with potential to grow into more once working relationship is established If you or anyone you know would be a good fit, please reach out!
Values are at the core of who we are and how we operate. At today’s team outing, we brought our values into the physical existence-it was a lot of fun! Stop by our office in Sunnyside to see them first hand. We’ll even give you some GMW schwag. #growth #flow #excellence #integrity #gmwteamouting #officeart
We are so excited to be attending in-person industry events again! If you are looking to add one to your calendar, Colorado Ad Day is back in action! Register at the link below. http://ow.ly/1KNW50ISya6
Thinking about using QR codes in your creative? QUICK TIP: The shorter the URL that’s embedded in the QR code, the easier it is to scan from far away. Read more of The Trade Desk's QR best practices below. http://ow.ly/RTmt50ISy10?