The Good Pixel

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The Good Pixel The Good Pixel is an Atlanta based web design agency working with non-profits and causes.

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10/12/2025

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We shifted our culture to Human-Focused, Digital Solutions because we kept seeing the same trend:people were becoming ob...
21/11/2025

We shifted our culture to Human-Focused, Digital Solutions because we kept seeing the same trend:
people were becoming obsessed with technology, tools, and deliverables… but not the real-life human experience that should guide every design decision.

Most people hire a designer for one thing: aesthetics.
Something pretty. Something attention-grabbing. Something that “pops.”

But once you have their attention… now what?

Did you think about the path they’ll take? The actions they’ll make? The end point you want them to reach?

Great designers don’t just design the “look.”
They design the experience—the process, the flow, and the human behaviors behind every click, pause, and decision.

Yes, task-oriented designers have their place. But without thoughtful strategy, the value stops at the visual.

Putting humans first isn’t a slogan—it’s our culture.
We design for how people actually think, feel, and move online, not how we wish they would. And when you do that, the entire outcome shifts.

So the next time you hire a designer, make sure they’re centered on your end goal, not just the deliverable.
It might push you to think differently or even change your plans—but it’s a conversation worth having.

18/11/2025

in Pittsboro, NC does incredible work for their community — so when they asked us to redesign their website, we wanted to capture the heart of their mission.

Before touching a single page, we started with photography. Real photos make all the difference, so we spent a full day documenting a typical day at CORA — team meetings, prepping the facility, and the live shopping experience. We even put together a complimentary highlight video to bring their story to life. 🎥✨

On the web side, their old navigation stretched across the whole site and caused issues on small screens. We fixed that with a clean, modern mega menu, organized into four simple categories. We also added section-specific internal menus so users can easily explore without jumping back and forth.

We rebuilt their language translation feature, too — now English and Spanish pages use translated URLs, which means better SEO and better accessibility. 🌍

The design? Bright, friendly, and true to CORA’s brand.
Lots of white space. Rounded corners. Custom icons and illustrations. A modern, modular feel with pops of red, green, and yellow. ❤️💚💛

It’s warm. It’s inviting. And it truly reflects who CORA is.

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13/11/2025

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07/11/2025

When you meet someone whose work embodies creativity, protection, and legacy, you design with reverence.

Victoria Scott-Miller, founder of , built North Carolina’s first Black children’s bookstore. Through her journey as a mother and cultural protector, she’s reshaped how stories are shared, preserved, and passed down.

My assignment was to take her story and translate it into a personal brand design system and website that reflects her impact.

Her new logo is inspired by the African symbol of endurance and modernized with clean lines and layered meaning:
▪️Three chevrons form subtle “V” shapes — representing Creator, Protector, and Mother.
▪️Together, they also form the image of someone reading a book — a nod to her mission and community.
▪️The icon seamlessly adapts across formats and even becomes a tribal-inspired pattern when repeated.

For her website, we studied industry standards for authors and public speakers, then built upon them with bold, culture-forward creativity. Drawing inspiration from , we used full-bleed imagery, kinetic motion graphics, and Afrofuturist textures to create an experience that feels alive, powerful, and timeless.

✨ The result: a brand and digital home that honors her roots, uplifts her work, and embodies the future she’s writing.

Thank you, , for trusting me to bring your story to life. Your work continues to inspire generations and it was an honor to design a brand that celebrates that legacy.

13/10/2025

🌿 Instagram Post (Revisit Edition)

Caption:

Today, on Indigenous Peoples’ Day, we’re revisiting a project we had the honor of working on with the International Funders for Indigenous Peoples (IFIP) .

About seven months ago, we helped transform IFIP’s large written reports into interactive visual graphs and charts for their website. What started as a design project turned into a deep learning experience.

Out of $28.5 billion in global grants dedicated to women and girls, only 1.4% goes to Indigenous people.
And though Indigenous communities make up 6.4% of the world’s population, they receive just 0.6% of total funding.

It’s still hard for me to wrap my head around those numbers.

If you’d like to make a difference today, consider donating to IFIP:
👉 internationalfunders.org/donate (https://internationalfunders.org/donate/)

When you walk into a house, you don’t think about the plumbing. You notice the décor, the light 💡, the warmth. But if th...
07/10/2025

When you walk into a house, you don’t think about the plumbing. You notice the décor, the light 💡, the warmth. But if the plumbing fails, the whole house 🏠 stops working.

That’s how technology works inside a nonprofit. It isn’t meant to be flashy — it’s the system that keeps everything running, moving data, and making sure your mission can flow.

Too many organizations ignore that. They make reactive choices: buy a tool for each new fire 🔥, add another platform because someone said it’s trendy, chase the newest look or deliverable just to feel like they’re keeping up. The result? A messy tangle of software that doesn’t talk to each other and leaders still making decisions on gut feelings instead of facts.

The best organizations think differently. They know every program, donation, and volunteer effort produces data that can guide smarter moves, show what’s really working, and help them build resources that reach people beyond their current circle. Instead of reacting, they plan. They value strategy, even when it doesn’t produce a shiny deliverable right away, because the thinking is what prevents fires before they start.

Hard to believe this was 2022 🤯 Time moves so quickly, especially when your focus is on growth & being of service to oth...
30/09/2025

Hard to believe this was 2022 🤯 Time moves so quickly, especially when your focus is on growth & being of service to others. One of my favorite quotes from this interview was, “My competitive advantage is that I can listen to someone’s creative idea and bring it to life.” That’s so important when serving nonprofits because these organizations have to find creative, yet clear ways to share solutions to complex issues.

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NC

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00
Saturday 09:00 - 17:00
Sunday 09:00 - 17:00

Telephone

+19195900200

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