Lux Beverage

06/11/2026

06/10/2026

BCB New York was a success!

Our goal was simple — strengthen relationships with the brands we represent, make new connections, and continue looking for opportunities to grow our portfolio in Indiana.

One of the highlights was finally meeting Sergio Cruz and Dheeraj. Sergio is the master distiller behind several of the brands we represent, including Rimari, while Dheeraj is the owner of Rimari. It was great to spend time with both of them and learn more about the passion, craftsmanship, and vision behind the brands.

We also made some fantastic new connections throughout the day and had several conversations that could lead to exciting opportunities for Lux Beverage and the state of Indiana.

The best part of events like this isn’t just discovering great products—it’s building relationships with the people behind them.

We’re heading home inspired, energized, and excited about what’s ahead.

Stay tuned… there may be some exciting additions coming to the Lux Beverage portfolio.

06/07/2026

Fresh from the Tequila Festival in Nashville, we made some incredible new connections, discovered some outstanding tequilas, and spent time with people who are passionate about doing things the right way.

From familiar favorites to exciting new finds, it’s clear the additive free tequila movement continues to grow.

Now we want to hear from you…

What’s your go-to additive free tequila right now? Drop it in the comments and let us know what bottle deserves a spot on our radar.

05/29/2026

A huge congratulations on earning Double Gold at the 2026 Agavos Awards, with an outstanding 93 points for the Blanco and 84.5 points for the Reposado. Recognition like this doesn’t happen by accident—it’s the result of a commitment to quality, craftsmanship, and doing things differently.

At Lux Beverage, we’re passionate about bringing exceptional brands to Indiana, and Rimari is exactly that. We’re honored to help share this award-winning tequila with retailers, restaurants, and tequila enthusiasts throughout the state.

Here’s to celebrating a well-deserved achievement and all that’s still to come.

05/29/2026

Less than a year ago, Lux Beverage was just a dream.

Today, we have the privilege of representing Lost Lore Tequila throughout Indiana.

We don’t take opportunities like this lightly. We are grateful for the trust, the partnership, and the chance to introduce more Hoosiers to a truly special tequila brand.

🙏 Honored & Humbled 🙏

We were just awarded Best of Show at the Agavos Awards.

When we started Lost Lore, our goal wasn't to win trophies or chase accolades. It was to honor our family tradition passed down through generations, to make tequila the right way with zero shortcuts and a deep respect for the craft, the community, and the culture.

This recognition doesn’t belong to us... It belongs to our incredible team, our families who grind right alongside us, and Sergio Cruz, Cesar Vivanco and the Vivanco family, whose commitment and dedication are poured into every single bottle.

Most importantly, it belongs to you; the community, the bartenders, the store owners, and the tequila lovers who took a chance on an independent brand and supported us from day one. You are the heartbeat of Lost Lore.

We are incredibly grateful, deeply humbled, and more motivated than ever to keep pushing.

Thank you, from the bottom of our hearts.❤️

Arturo & Sarah Lamas
Lost Lore Tequila

05/28/2026

Cachaca.....Enough said ❤️

05/22/2026

Looking for a GREAT additive-free tequila and live near Ashley, Indiana?

Our friends at Handy Spot Liquor Store are stocked up and ready for you. 🔥

No shortcuts. No junk. Just authentic tequila made the way it’s supposed to be.

If you know… you know. And if you don’t — this is your sign to level up what’s in your glass.

05/15/2026

Sun. Water. Frankie. And tequila done right. ☀️🐾🥃

• Tequila Rimari – sake yeast fermented. Smooth. Different.
• Drink Valor – bold. Clean. Built to sip.
• Yéyo Tequila – additive-free. Smooth. Summer ready.

Boat days. Lake days. Pool days. Beach days. Dock days. Float days.

Summer hits different when the tequila is right.

Which bottle’s riding with you this summer?👇

05/13/2026

Yèyo margarita soon to be in my glass… now settle the debate—classic lime, spicy, or skinny margarita?

05/05/2026

Happy Cinco de Mayo! Come celebrate with tacos, good vibes, and incredible Rimari Tequila cocktails. Cheers to a night full of flavor!