Ferocious Media

10/24/2025

CTR down, effort up? Our new post shows where the clicks went and how service brands can win them back in 2025. Read now: https://bit.ly/4qJlWjJ

P.S. See us at Acceleration Days in Orlando! Let's talk CTR.

10/21/2025

The best marketing results don’t come from doing more; they come from doing what works together.

At Ferocious Media, we help home service businesses simplify growth by aligning SEO, paid search, and local strategy under one roof.

Let’s talk about it next month at Blue Collar Success Group’s Acceleration Days in Orlando.

Until then, discover why the all-in-one approach matters more than ever: https://ferociousmedia.com/recent-news/the-benefits-of-hiring-an-all-in-one-digital-marketing-agency/

10/17/2025

🚀 We’re headed to Orlando!

The Ferocious Media team will be attending Blue Collar Success Group’s Acceleration Days this November. We’ll be connecting with home service pros who are ready to scale smarter with marketing strategies that actually work together.

Get a head start before the event: check out our latest post on why hiring an all-in-one digital marketing agency can simplify your growth strategy: https://ferociousmedia.com/recent-news/the-benefits-of-hiring-an-all-in-one-digital-marketing-agency/

Can’t wait to see everyone there! 👋

10/09/2025

Proof that consistency pays off! 🦁

When you invest in a well-optimized Google Business Profile, the growth doesn’t happen overnight — but when it does, it takes off.

In just 90 days, our client’s GBP visibility skyrocketed, driving more calls, clicks, and conversions than ever before. That’s what happens when strategy and consistency meet Ferocious ex*****on. 🐾

09/17/2025

Running your home services business is hard enough without chasing five different marketing vendors.

With an all-in-one digital marketing agency, everything is under one roof.

✅ One team.
✅ One strategy.
✅ One partner focused on your growth.

See the full list of benefits here: https://bit.ly/3K8Nzlc

09/11/2025

Today, we pause to remember the lives lost and the heroes who gave everything on September 11, 2001.

As we honor their legacy, we’re proud to stand with the Tunnel to Towers Foundation in their mission to support veterans, first responders, and their families. Their work continues to turn tragedy into hope, carrying forward the spirit of service and sacrifice that defines this day.

09/03/2025

Google Local Services Ads can be a game changer for contractors, but only if you play by Google's rules.

Here's the playbook:
✅ Reviews matter! Both your review count and score can push your ads higher.
✅ Response time counts! Answer within 1–5 minutes and you’ll show up more often.
✅ Availability wins! The more hours and service areas you cover, the more leads you capture.

Think of LSAs like a lead pipeline where speed = more visibility. If you’re slow, your competitors get the call. If you’re fast, you get the job.

Read more here: https://ferociousmedia.com/recent-news/the-secret-to-winning-with-lsas-reviews-first-speed-second/

08/22/2025

We’ve got exciting news to share! 🎉

Ferocious Media is officially partnering with The Blue Collar Success Group to bring contractors the ultimate combo: proven coaching + tailored marketing strategies.

Together, we’re helping home service companies:
✅ Grow faster with unified systems and marketing
✅ Boost profitability with high-ROI campaigns
✅ Stay ahead with local SEO, paid ads, and custom websites

This partnership is all about one thing: helping the trades succeed for the long haul.

Get the full details here:

Ferocious Media and Blue Collar Success Group announce a strategic partnership that will help take home service companies to the next level.

08/08/2025

Think your homepage bounce rate is high? Don’t panic! Bounce rate doesn't always mean what you think it does.

Here’s what matters more:
• Intent – Did the visitor get what they needed fast?
• Speed – Did your site load before they gave up?
• Conversion – Did they call, click, or fill out a form?

A high bounce rate on a service page isn’t always bad.
A high bounce rate on a location page with zero leads? That’s worth investigating.

What you can do:
✔ Check page speed (especially on mobile)
✔ Make the CTA obvious
✔ Align content with what the visitor actually searched for

We don’t just look at numbers; we translate them into action.
Need help reading between the data lines? We’ve got you.

08/06/2025

Google’s made it clear: if your website content doesn’t help real people, it’s not going to rank.

Here’s what we’re still seeing from the Helpful Content System:
• Thin or generic pages? Buried.
• Duplicated content across location pages? Penalized.
• Sites with clear, original answers? Rising to the top.

What to do now:
📌 Keep your content locally relevant
📌 Avoid fluff and get to the point
📌 Make sure service pages actually answer what your customer is searching for

The algorithm is smarter. But so are your customers. We help home service businesses create content that wins with both.

Want us to take a look at your top pages? Just say the word.

07/31/2025

Good reviews don’t just build trust for your home service business—they drive conversions and impact rankings!

Here’s how to make your Google reviews work harder:
⭐ Respond to every review (even the bad ones)
⭐ Highlight top reviews in ads or on your site
⭐ Ask happy customers right after a successful job

Small effort, big results.

Need it to be even easier? Ask us about our automated review response platform that can streamline the process for you.

07/29/2025

Are Local Services Ads (LSAs) part of your home service marketing strategy? Google is quietly rolling out an experiment that could impact how your business appears in search results.

What’s Changing:
Google is testing a new layout where most LSA units will no longer display the badge directly in the Search results. That means even if you're Google Guaranteed or Screened, users may not see that badge at first glance.

What’s Not Changing:
You’re still backed by the badge and its full benefits. That includes the credibility boost, dispute resolution support, and trust signals within your business profile. The badge is still part of your listing—it just may not be visible in the main search view.

Why This Matters:
If you’ve relied on the badge to stand out in crowded search results, this could impact your click-through rates. Without that visual cue, other factors like review count, responsiveness, and service details will carry more weight.

What You Can Do:
This is a great time to:
✔️ Review your LSA metrics
✔️ Strengthen your review strategy
✔️ Make sure your business description and service areas are airtight
✔️ Tighten your response time

If your business is aiming for 20% growth this year and you’ve used LSAs to help drive leads, this is one of those moments to adapt quickly and stay ahead of the curve. We’re monitoring this rollout closely and helping clients adjust as needed.

Need a second set of eyes on your LSA setup? Let’s talk.