07/15/2020
Great info from our friend Norfleet Marketing & Photography on using professional images from horse shows.
Hey y'all!
I receive questions all the time in regards to what can and cannot be done with the images we take. Let's break it down!
πΉ Watermarked images on our website πΉ
This one should be simple to understand- If the image says on it that screenshotting is prohibited, then screenshotting is prohibited. Even if you're "planning to purchase them later" or you've "already purchased and are just waiting for them to arrive" or "are just using it to advertise a *horse, jacket, saddle, pad, etc* for sale"... it's still theft. If you're caught stealing images, we will remove all images taken of you from our website and a fine must be paid to regain access. Support your show photographers.
πΉ Social Media Released Images πΉ
If the image says "Norfleet Web Image" on it, it's good to go for social media. You can post it on Facebook or Instagram, put it on your trainer's website, or use it in Facebook groups to advertise a horse, saddle, pad, or jacket for sale. However, you do not receive a print release for this image and it cannot be edited in any way, shape, or form. This includes use in advertisements, even if that advertisement is only going to be used on Facebook.
πΉ Candid Images from shows πΉ
At shows, my team takes a TON of candid images and gives them to show management and publications. If you see a candid image of you or your horse, absolutely feel free to share- candids have the same rules as social media released images. They may not be used in ads and cannot be printed. We also always appreciate a tag when using free candids on social media!
πΉ Ad Released Images πΉ
Ad released images are sent to your designer and may be used for any print or digital ads. I do not charge for images I take in ads I design.
πΉ Personal Print Released Images πΉ
Personal print released images may be printed as many times as you want, wherever you want, up to 8x10. They may not be used in print or digital ads.
πΉ Full Released Images πΉ
Fully Released Images may be used however you'd like, with the exception of commercially. Basically, you can print these wherever and however you want, use them in ads, and use them on social media, but you cannot sell the image to a company for their own advertising or enter it in a contest where the company would be allowed to then use the image in advertising.
πΉ Session Photos πΉ
All sessions come with fully released images. While I appreciate credit on social media, it is not required.
Have questions? Feel free to ask. We're always happy to clear up any confusion.