We love a good story. http://bit.ly/2RuvdMm #MorePowerfulTogether #publicpower
Pioneer Utility Resources, a utility communications co-op, provides communications and agency services to more than 100 consumer-owned utilities.
We share writing, photography and marketing best practice ideas for public power utilities. Here are a few social guides for keeping our community healthy: 1) We love hearing from our community! But profanity, hate speech or personal attacks are not allowed. 2) Comments are welcome, but should be focused on the topic at hand. Do not promote a business or product. 3) Please do not post excessive links, inappropriate photos or videos, or material that infringes on copyright. Posts that violate any of these guidelines may be removed. We will try to contact you to explain the removal of your post, but we cannot guarantee we will be able to connect. Likes by Pioneer do not constitute endorsement. Employees might participate in our social media sites, but they do not represent the official voice of this utility.
Welcome to the Ruralite page for utility communicators. Are you a Ruralite magazine reader? We have a special page for you: www.facebook.com/Ruralite Ruralite Services, a co-op for utility communicators, has members in Oregon, Washington, Idaho, Alaska, California, Montana, Nevada, Arizona, Florida and Hawaii. Instead of buying power, our members sign up for handy communication tools: magazines, newsletters, annual reports, directories, ballots, t-shirts, social media support, website services and more. Have an idea? We'll help you turn it into a reality. Any publicly-owned utility can become a Ruralite Services member. The only requirement is a written application and a one-time $10 membership fee. Members enjoy the privilege of voting for directors and bylaw changes. In addition, members participate in annual margin allocations through our capital credit program. A utility does not have to take the magazine to be a Ruralite Services member, but magazine membership affords additional privileges. Interested? Learn more at www.RuraliteServices.org!
We love a good story. http://bit.ly/2RuvdMm #MorePowerfulTogether #publicpower
Ready to connect consumers to flexible payment options? We teamed up with Northwest Public Power Association - NWPPA to provide an editorial, social content and ad templates to help you and your consumers become #MorePowerfulTogether.
Dive in! https://www.pioneerutilityresources.com/portfolio/morepowerfultogether/
With the new year comes new #MorePowerfulTogether materials! Our new set of EXPERT tools address flexible payment options--and they are available now! Print/digital ads, an editorial, and social content can be downloaded for free at www.nwppa.org/mpt.
It's #NationalSquirrelDay! Bad weather grabs headlines for triggering outages, but it's not the top cause. That honor belongs to critters like our furry (and frustrating) friend, the squirrel. No matter how an outage starts, have a plan in place. Get #UtilityPioneer tips for Coping with a Crisis: http://bit.ly/2QdpcVd
Want to build stronger communities? Remind consumers that we are #MorePowerfulTogether. Unlock 15 timeless headlines for ads, ten leadership editorials, social media content, a speech, banner art, staff scripts and more at www.pioneerutilityresources.com/portfolio/morepowerfultogether.
Do your low-income consumers know about state and federal weatherization help? American Public Power Association created this handy graphic highlighting LIHEAP resources: http://bit.ly/3601mRd
Congratulations to Oregon Rural Electric Cooperative Association Executive Director and Pioneer Utility Resources Board Member Ted Case for winning the J.C. Brown Communication Leadership Award.
Congratulations to ORECA Executive Director Ted Case!
#UtilityPioneer and Alaska photographer extraordinaire Michael Rovito has two shots competing to be RE Magazine's Photo of the Year. Make sure you vote by Jan. 31! http://bit.ly/35CBHhC #CoopNation
How would you handle a crisis? The #UtilityPioneers at Valley Electric Association, Inc. created four consumer committees, increased transparency, engaged employees and renewed their community focus. Learn how: http://bit.ly/303DcEm (via RE Magazine).
The response by Nevada's Valley Electric Association to recent governance troubles offers insights into preempting and managing a crisis.
Still working on your 2020 resolutions? Five years ago, three #UtilityPioneers shared writing and editing tips for the new year. Their advice stands the test of time. http://bit.ly/2QRRRhK
Learn how to be a better communicator in 2015 with peer tips from Jeff Marshall, Sabrina Owens and Lori Froehlich.
Thinking about Stories? Watch how your peers are using this powerful social tool to engage consumers!
Facebook and Instagram Stories are gaining popularity with public power communicators. Watch two videos packed with peer examples, then learn how to share Stories to engage your consumers.
Blue "instills calm, confidence, and connection." We couldn't agree more, and are kinda geeking out over our Pioneer Utility Resources logo sporting the Pantone Color of the Year 2020. 🤩 http://bit.ly/2r7SevO
Announcing the Pantone Color of the Year 2020 - PANTONE 19-4052 Classic Blue
Great to see folks like Consumers Power spreading the word on why we must #PasstheRuralAct. We cleared the House yesterday; it's up to the Senate to fix this loophole. http://bit.ly/36N5btR
For the past 80 years, Oregon’s electric cooperatives like Consumers Power Inc. have provided our members affordable, reliable electricity. It’s not an easy task.
Stories only last 24 hours... unless someone saves them for inspiration. 😏 #UtilityPioneers
Want to drive up electric vehicle adoption? A new NRECA/eSource study shares what EV owners need from utilities//bit.ly/2qNqqfO 🚘🔌☺️
Electric vehicle owners are looking to co-ops and other utilities to help expand the use of EVs, a new NRECA consumer study shows.
Want to share the 12 Days of NW Hydropower? It's in our #HydroFlowsHere content library! Start this Saturday, Dec. 14, with the “Day 12” post. Use Pioneer Social to easily schedule these handy holiday posts through Dec. 25. 💦🎄💦
Learn how libraries make life easy: https://vimeo.com/utilitypioneers/hydroflowshere
Meet Pioneer Social. Think HootSuite or Sprout Social, but PACKED with handy content and planning tools! http://bit.ly/389GR74
Meet Pioneer Social, a robust social media management software platform built specifically for public power utilities. It is packed with industry-relevant content that’s ready to share to all your social channels within seconds.
Want to help #PasstheRuralAct? 💡We added draft posts with NRECA graphics and videos in a new Pioneer Social Content Library: NRECA. We love teamwork! #CoopNation
“We’re a co-op. We’re owned by our members. We answer to each other.” 💻 Discover how a rural Kentucky town’s battle for broadband is improving their community.
The economic potential of connecting rural America to broadband has become a popular talking point on the campaign trail. In one Kentucky community, it’s already a way of life.
With holidays approaching, you need easy access to quality content. Say hello to hydro. We're thankful for folks like Karrie at Bonneville Power Administration for making life easier (and engaging)! http://bit.ly/2KKkGdr
Hydropower Flows Here, a BPA educational initiative, works to increase public awareness of the value of hydropower. From infographics and social media posts to videos and web articles, Hydropower Flows Here provides free engaging content for utility communicators. And now through Pioneer Social, uti...
Oregon's Department of Energy visited with 33 public power #UtilityPioneers in 2019. We love the photo gallery/ideas from 26 utility visits!
COUs are an important partner to the Oregon Department of Energy, so one of our Senior Policy Analysts, Adam Schultz, visited with representatives of 33 COUs at 26 different COU locations this year – with more in the works!
We love it too! Sharing energy efficiency ideas is a GREAT way to start the day. ☺️
We love when Mark Gosvener from ESG (Pioneer Utility Resources) brings his enthusiasm, knowledge, and lamps to the office for his Energy IQ 101 class! interested in taking the class? The next one will be taught in Richland, May 20-21. Register now at http://bit.ly/EnergyIQ101.
Oregon and Alaska electric co-op members may face rate hikes if a 2017 tax law makes federal aid (grants + storm recovery dollars) taxable. Tell Congress to pass the #RURALAct ! #CoopNation #MorePowerfulTogether
Co-ops say efforts to restore power after disasters and offer renewable energy and broadband service will be hurt unless Congress passes the RURAL Act.
Making sure your website works for everyone is not a one-time fix. Link names, buttons and errors must make sense. Use image alt tags and descriptive headers, and pay attention to form labels. Learn more: http://bit.ly/2NEiS7O
Are you ready for a crisis? Don’t shoot the Messenger. Use it!
Saved Replies, Messenger Greetings and updating your chat status: Do you know how to efficiently use Messenger during a crisis? These tips from #UtilityPioneer Kristin Evans will help you weather the storm.
The folks at RE Magazine love spotlighting new co-op employees with interesting hobbies, and they are looking for fresh faces in 2020. If a staff member has been at your co-op one year or less, has never worked at an electric co-op before and has a fun hobby (i.e., fly fishing, bee keeping, small business owner, singing or playing in a band), introduce them to the #CoopNation. Email [email protected] to get started!
What’s the 2020 Color of the Year? The color masters at Pantone will not make the call until December, but three paint companies made early predictions. Learn why Back to Nature, First Lady and Naval are top picks in this colorful Fast Company article: http://bit.ly/2MYtLkm.
This is the BEST. 👻🎃🤩
The littlest lineman, Anderson, brought home "Best Overall Costume" at Monday night's Truck or Treat 2019. Anderson's uncle, Rilee Winters, is a Lakeland Electric Lineman Apprentice, and he's setting a great example of teamwork and dedication for the next generation of future lineworkers. Tip of the hat for this amazing display of creativity and all-around cuteness! #MyLakelandElectric #FLPublicPower #CommunityPowered
Have you heard of the Snail Lady? Learn how the #UtilityPioneers at Florida Keys Electric Cooperative, FKEC relocated 85,000 snails (and counting) from their right of way: http://bit.ly/34fLOIW
A Florida Keys co-op’s conservation of snails over 25 years has won recognition from USFWS. Now a highly invasive predator may test its efforts.
We’re fighting social media zombies and vampires at #OKLU19. Join us for spooky tales as we work together to avoid social scares! 🧟♂️🎃
💗OAEC - Oklahoma Association of Electric Cooperatives
Cats, skeletons and zombies, oh my! Dress up your bucket truck for community Halloween parades: http://bit.ly/2Mk51TE
Creepy cats, skeleton crews and an energy vampire attack squad. How will YOU dress up your bucket truck for Halloween parades?
We are proud and excited to celebrate National Cooperative Month! Do you know your seven cooperative principles? Don't worry. You can reaffirm your co-op pride with this handy guide. #coopmonth #coopsrock
Want to answer five common EV charging questions? Try this American Public Power Association graphic: http://bit.ly/31KqMRC
We love learning with #UtilityPioneers. Thanks to chair Jeff Marshall and all the other volunteers who powered #2019NIC!
💗Northwest Public Power Association - NWPPA
Does your content fit your consumers? Megan Mckoy-Noe dives into communication planning 101, sharing feedback tips and showing how your peers connect with consumers. Watch the #2019NIC presentation or jump to the Prezi for best practices: https://prezi.com/view/GjBje05MnUyRgqPLJIEl/.
Hanna's Nana sent a letter to Ruralite asking folks to help her granddaughter start a #stamp collection. Her mailbox has never been so happy!
SANDPOINT For now, Hanna Mae Kees stamp collection is being stored in the familys car.With the family in t
Are you ready for the next storm, fire or earthquake? #BePrepared
Members asked for an outage communications class and we are happy to deliver one! Attend this new class, taught by Debra Ballard, to develop one voice for speaking with customers and members in outage situations. Register now at www.nwppa.org.
There's beauty in the power of a community banding together. #CoopNation #MorePowerfulTogether
This video spotlights the Inupiaq people of Buckland, Alaska. Kudos to Mike Teegarden and Ethan Rocke for blending images, video and music to share a glimpse into healthcare solutions in rural America. Read the full story: http://ruralite-gvea.or.newsmemory.com
With the nearest hospital a plane ride away from their remote village just south of the Arctic Circle, the Iñupiaq people of Buckland, Alaska, rely on a unique health care model to meet the needs of their community. Read the full story: http://bit.ly/2PlPE0x
In the path of #HurricaneDorian? Have phone service with multiple carriers and assign a backup Facebook admin (we can help). Get more storm survival tips in our eBook, Coping with a Crisis: http://bit.ly/2MI8ixe #CoopNation #UtilityPioneers #MorePowerfulTogether
We're putting the finishing touches on our eBook, Coping with a Crisis. Here's a preview of social media tips from #UtilityPioneer Kristin Evans: http://bit.ly/2MGkG11
Learn social media storm tips from #UtilityPioneer Kristin Evans in this preview of our upcoming eBook, Coping with a Crisis.
Hydropower fueled 7% of America's electricity generation last year; 28% of that power flowed from Washington state. 💦Happy National #HydroDay! 💦 #HydroFlowsHere
💦 Friday is National #HydroDay. 💦 Ready to celebrate? Spread the word with press releases and social content: http://bit.ly/2OYlX5q. #HydroFlowsHere National Hydropower Association
Fresh U.S. Energy Information Administration facts: Publicly-owned utilities serve 44 million homes + businesses. An avg. co-op serves 24,500 members; an avg. public power utility serves 12,100 consumers. Get the stats: http://bit.ly/33NKb5M #MorePowerfulTogether
Ruralite has announced their 2020 Ruralite Calendar photo contest winners! Enjoy these wonderful photos - did any of your members win?
The 2020 Ruralite calendar photo contest was a doozy! With so many wonderful photos submitted, we had to make some hard choices. Enjoy the diversity of landscape, wildlife and color presented in this year’s calendar.
Put MORE into Your 2020 Communication Plan https://www.pur.coop/mpt2020planning/
Get More Powerful Together spoilers and the inside track on how you can use these free tools to engage consumers!
Five Tips From NRECA’s Young Member Engagement Effort https://www.pur.coop/youngmembertips/
Five tips to reach younger public utility consumers.
5605 NE Elam Young Pkwy
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Welcome to our Facebook community for utility communicators. Are you a Ruralite magazine reader? We have a special page for you: www.facebook.com/Ruralite Pioneer Utility Resources, a co-op for utility communicators, is owned by almost 100 public power members across the nation. Instead of buying power, our members sign up for handy communication tools: magazines, newsletters, annual reports, directories, ballots, t-shirts, social media support, website services and more. Have an idea? We'll help you turn it into a reality. Any publicly-owned utility who uses our services regularly can become a Pioneer member. The only requirement is a written application and a one-time $10 membership fee. Members enjoy the privilege of voting for directors and bylaw changes. In addition, members participate in annual margin allocations through our capital credit program. A utility does not have to take the magazine to be a Pioneer member, but magazine membership adds special privileges. Interested? Learn more at www.PioneerUtilityResources.com.