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SafeHouse Web

SafeHouse Web Search engine optimization, social media marketing and WordPress website design. Visit safehouseweb.com. Specializing in website design and management, social media, organic SEO and digital marketing strategy.

We are a friend to small business & non-profit organizations who want help building a professional online presence.

Operating as usual

When 84th position in Google Search results just won't do, consider #AMP pages for your website.TIP: Google gives prefer...
05/02/2022

When 84th position in Google Search results just won't do, consider #AMP pages for your website.

TIP: Google gives preference to pages created with its proprietary technology, known as AMP, by placing them at the top of mobile search results in the Top Stories area. So, if you’d like to win Google’s favor and see your pages in Google’s Top Stories, you should definitely consider creating Accelerated Mobile Pages.

AMP is Google's solution for speeding up mobile pages.

#seo

04/23/2022

We produced this fast-paced, energetic promotional video that included cameo appearances from some of our favorite people at LAIPLA - The Los Angeles Intellectual Property Law Association. Just in time to promote their annual Spring Seminar!

1) We can do this for your organization, too! Get in touch.
2) For our #attorney friends, check out this year's LAIPLA Spring Seminar -- it's at the Ritz-Carlton Bacara in Santa Barbara!

#LAIPLA #videoproduction #promotionalvideo

Pond5 introduces the NEW Nasal NavigatorNow for the first time ever, you can search by smell with the Pond5 Nasal Naviga...
04/01/2022
Introducing the NEW Nasal Navigator👃🔍

Pond5 introduces the NEW Nasal Navigator

Now for the first time ever, you can search by smell with the Pond5 Nasal Navigator! Take a whiff of the future and order your patented* Nas-Nav device today. How do scents become smellevant search results? Watch the video to find out!

https://youtu.be/-QDIkFlhrWc

#stockvideo

Now for the first time ever, you can search by smell with the Pond5 Nasal Navigator! Take a whiff of the future and order your patented* Nas-Nav device today...

Building and managing church websites is an important part of our business. This article has some "old standards" as far...
03/01/2022
Our 10 Favorite Church Plugins for WordPress | The Events Calendar

Building and managing church websites is an important part of our business. This article has some "old standards" as far as features for a church website and a new one that caught our eye: Reftagger. Check it out in this post from The Events Calendar.

https://theeventscalendar.com/blog/wordpress/our-10-favorite-church-plugins-for-wordpress/

In this article, we'll break down our 10 favorite church plugins for WordPress.

Blogs, posts, articles - regardless of what you call them, your website’s written content reflects upon your business. O...
02/11/2022

Blogs, posts, articles - regardless of what you call them, your website’s written content reflects upon your business. Our content development service keeps you looking good!

We all know that technology evolves at lightning speed ⚡
That also means that it can sometimes be challenging for writers, especially when creating paid content for a (tech)client.
We wouldn't worry too much. As long as you have a plan and strategy, it's going to go great! Just remember these 4 steps:

✍️ Know your audience. We know you've probably read this tip many times before, but that doesn't make it less valuable. If you don't understand whom you're writing for and their struggles, your content won't have that much purpose.

✍️ Competitor keyword analytics. Our favorite part of preparation! Find out your competitors in Market Explorer and start your journey. It's a great way to figure out what keywords you should target!

✍️ Write your article. Depending on the purpose of the content, the process might look different. We've provided an excellent example in the step-by-step guide attached to this post.

✍️ Optimize your article. Check all the paragraphs, the title, article headers, and that you've included the keyword. Don't forget to optimize your images and double-check the content.

Here's how our agency partner 7awi would choose blog post topics and create substantial articles for their tech clients, all using Semrush 🔥

https://bit.ly/3rMnPQt

Is yours friendly, or just the facts ma’am?
02/07/2022

Is yours friendly, or just the facts ma’am?

1: “Send me a meeting invite. We need to talk.”
2: “What’s your schedule like today? I’d love to chat when you’re free!”

These messages say the same thing, but one makes you feel dreadful, and the other one excited. Why? It all comes down to the tone of voice.

Message 1:
👉 The phrase “we need to talk” feels serious and even negative.
👉 The sentences are terse, creating a more formal, matter-of-fact feeling.
👉 The word “need” implies that the topic will be pretty serious.

Message 2:
👉 It opens with a question, implying that you’ll be able to reschedule if necessary.
👉 It uses contractions and more casual phrasing, creating a sense of enthusiasm.
👉 By using phrases like “I’d love,” the message sends friendliness and positivity.

Which one are you? If you’re not sure, here’s how to choose a tone for your brand 🤝 https://bit.ly/3qXZe9a.

The need for speed: A slow site can lead to a significant drop in the number of visitors who stick around, which will ne...
02/03/2022
How to Optimize Your WordPress Website for Speed - DreamHost

The need for speed: A slow site can lead to a significant drop in the number of visitors who stick around, which will negatively affect your bottom line.

#websitedesign #WordPress #fastwebsite

https://www.dreamhost.com/blog/optimize-wordpress-website-speed/

Feeling the pains of a sluggish site? Luckily, WordPress offers plenty of options to optimize the speed of your website. Here are the 10 best ways to get a faster website.

Your website: Is 2022 the time for something new?We are booking now for new website projects as well as website redesign...
01/17/2022

Your website: Is 2022 the time for something new?

We are booking now for new website projects as well as website redesign projects. Using the world's most popular and well-supported website platform, #WordPress, you can plan on having a new look that is professional, modern and easy for your customers to use.

Looking for better performance in search engine results, too? We are #SEO experts who will help your website be found on Google and Bing.

01/06/2022

Fresh content is the key to your website's success. Articles and blog posts are the value-packed pages on your website that attract your target customers to your business. With SEO, you can create keyword-optimized posts that are bound to land hits from search engines.

Create high-quality, useful and relevant articles for your website with our content development services. It takes the burden of writing off of you and into the hands of a marketing-minded writer.

Get top quality content writing services to build a content-rich website. Contact us: safehouseweb.com/contact

12/31/2021

Wishing you a happy and prosperous 2022!

The UpdraftPlus plugin is our #1 choice for backups for all of our customers' #WordPress websites.Tip: Make sure your we...
11/30/2021
UpdraftPlus vs Jetpack: Which is the best WordPress backup plugin?

The UpdraftPlus plugin is our #1 choice for backups for all of our customers' #WordPress websites.

Tip: Make sure your website is backed up on a regular basis and before any software updates are done, and make sure your backup files are stored in a way that is always accessible to you.

https://youtu.be/7fIhkBbLdfo

More: https://updraftplus.com/updraftplus-vs-jetpack-which-is-the-best-wordpress-backup-plugin/

UpdraftPlus WordPress Backup

Two of the most popular WordPress backup plugins go head to head. Find out which one comes out on top in this review. https://updraftplus.com/updraftplus-vs-...

11/18/2021

People are talking! Make sure your service or product is part of the conversation.

We offer entry-level Facebook Ads campaigns, starting at $540.

Contact us to get started with your customized ad today: safehouseweb.com/contact

8 Black Friday Marketing Strategies for 2021Top marketing strategies to consider for your best Black Friday yet and to c...
11/14/2021
Black Friday Marketing - Everything You Need to Know in 2020

8 Black Friday Marketing Strategies for 2021
Top marketing strategies to consider for your best Black Friday yet and to capitalize on the full Cyber 5 shopping holiday.

With Black Friday/Cyber Monday upon us, we've put together a checklist and a cheat sheet so that we can enjoy Thanksgiving Dinner with our families, and rest easy knowing that we’ve got everything covered.

Our team holds sincere gratitude for all of the men and women, past and present, who have faithfully served our great na...
11/11/2021

Our team holds sincere gratitude for all of the men and women, past and present, who have faithfully served our great nation.
May God bless the United States of America.

#veteransday #gratitude #usa

Here is a basic tenet of the SEO services we provide: strategic content development. A pillar post, sometimes called a c...
10/18/2021

Here is a basic tenet of the SEO services we provide: strategic content development.

A pillar post, sometimes called a content hub or a hub page, acts as a central overview of a broad topic, with links to more detailed and specific content.

Pillar posts help you establish authority in a specific area and help readers find more of the content they’re looking for on your website.

If you are ready to see your website’s search engine ranking improve, we are ready to make it happen. Drop us a line at safehouseweb.com/contact.

#SemTips #DigitalMarketing #Marketing #PR #ContentCreation #ContentWriting #Blog

Just like your room, keep your websites clean!Our customers have come to know us for designing ultra clean-looking websi...
10/06/2021

Just like your room, keep your websites clean!

Our customers have come to know us for designing ultra clean-looking websites: lots of white space, no clutter, clear visuals, easy to navigate. Here are some tips to follow to keep your website looking good and easy to use:

-Don’t overload your site with decorative elements or banners.

-Organize the information you want to show. Is it clear? Will people understand it? There’s a well-known term in design called “Visual Hierarchy”. It is the principle of arranging elements to show their order of importance.

-Put on the user’s shoes and take another look at your design.

-Respect the spaces between objects, give them air, let them breathe.

Is it time to improve your company's #SEO?"75% of people never scroll past the first search page and more than 25 percen...
09/22/2021

Is it time to improve your company's #SEO?
"75% of people never scroll past the first search page and more than 25 percent of people click the first search result." -Inter, SEO stats for 2021

SEO solutions available at safehouseweb.com

We remember those who lost their lives, those who stepped up to serve, and the countless sacrifices made in the days, mo...
09/11/2021

We remember those who lost their lives, those who stepped up to serve, and the countless sacrifices made in the days, months and years after the attacks. God bless America.

An on-demand marketing strategist, someone who can step into a variety of work situations to provide marketing and brand...
09/06/2021
Is a Fractional CMO the Answer to Your Marketing Needs?

An on-demand marketing strategist, someone who can step into a variety of work situations to provide marketing and branding solutions tailored to your unique needs.

Call today and ask for Kerry or Scott, (831) 205-0077, or send us a message.

https://safehouseweb.com/is-a-fractional-cmo-the-answer-to-your-marketing-needs/

An on-demand marketing strategist, someone who can step into a variety of work situations to provide marketing and branding solutions.

Online forms are such a huge part of web content, both mobile and desktop; to generate leads, conduct research, run surv...
08/31/2021
How To Design Better Online Forms

Online forms are such a huge part of web content, both mobile and desktop; to generate leads, conduct research, run surveys, and accept payments. #formdesign #usability

https://safehouseweb.com/how-to-design-better-online-forms/

Online forms are such a huge part of all web content. We use forms to generate leads, conduct research, run surveys, and accept payments. However, unlike websites, fewer people are talking about form-optimization. And that’s a shame! After all, if your website is brilliant, but your online forms a...

Optimize mobile checkout for your customersThis informative article from GoDaddy gets right to the point on optimizing t...
08/19/2021
How to optimize mobile checkout for small business success

Optimize mobile checkout for your customers

This informative article from GoDaddy gets right to the point on optimizing the mobile checkout experience.

https://www.godaddy.com/garage/how-to-optimize-mobile-checkout/

-28% of mobile customers abandon their carts because they weren’t offered a guest checkout option.

-79% of consumers made a purchase with their smartphone within the last six months

-On mobile especially, people like a user experience (UX) that is swift, simple and intuitive.

We are here to help make your ecommerce more successful - give us a call to chat about your needs. (831) 205-0077.

Looking to optimize mobile checkout for your small business? Check out these tips that'll help boost sales and increase customer loyalty.

Icon design adds important value to your website. People have become accustomed to using icons to navigate and find the ...
08/06/2021

Icon design adds important value to your website. People have become accustomed to using icons to navigate and find the services they are interested in, and icons also communicate your branding.

Ready to improve your website and branding? Check out what we can do for you: https://safehouseweb.com/services/

#icons #websitedesign #branding

Bing Local Listings now Showing Facebook Reviews, Replaces Yelp.
07/27/2021
Bing Local Listings now Showing Facebook Reviews, Replaces Yelp.

Bing Local Listings now Showing Facebook Reviews, Replaces Yelp.

Bing used to pull in a lot of the information from Yelp. Bing used to display Yelp reviews as their primary review source. Bing is now defaulting to Facebook as their review source. The rub is that Facebook no longer has a review system. Facebook switched to a recommendation system in 2018. There ap

Leveling up from publishing good copy to great copy boils down to three things: skills, process, and habits. Read our 11...
07/26/2021
11 step guide to writing good copy for your website and social media | SafeHouse Web

Leveling up from publishing good copy to great copy boils down to three things: skills, process, and habits. Read our 11 step guide to writing good copy for your website and social media.

#digitalmarketingagency #seoservices

Great content boils down to two things: skills and process. Call us at (831) 205-0077 if you are looking for a digital marketing agency that places high value on good copywriting for your website, social media or other outbound communications.

For each one of our customers and friends, we wish you a happy and peaceful Independence Day. Stand tall, America!O say ...
07/03/2021

For each one of our customers and friends, we wish you a happy and peaceful Independence Day.

Stand tall, America!

O say can you see, by the dawn's early light,
What so proudly we hail'd at the twilight's last gleaming,
Whose broad stripes and bright stars through the perilous fight
O'er the ramparts we watch'd were so gallantly streaming?
And the rocket's red glare, the bomb bursting in air,
Gave proof through the night that our flag was still there,
O say does that star-spangled banner yet wave
O'er the land of the free and the home of the brave?

#boldstripes #brightstars #starspangledbanner #intriumphdothwave

Address

455 San Benito St, Suite 32
Hollister, CA
95023

Telephone

(831) 205-0077

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In observation of the holiday season, we'll be out of the office until next week. Take a peek at all of our upcoming events & opportunities on our NEW website designed by SafeHouse Web at www.sanbenitoarts.org Here's to more art in 2020!! #sanbenitoarts
Thank you to everyone who supported SABA-SC's annual Mentorship Reception! We were pleased to present U.S. Magistrate Judge Shashi Kewalramani with our Mentor of the Year Award, and provide merit scholarships to two very deserving law students. The event was a big success, and we couldn't have done it without the support of our many sponsors and friends. Arent Fox LLP; Bird Marella Boxer Wolpert Nessium Drooks & Lincenberg; Bremer Whyte; Buckleysandler; Boies Schiller & Flexner; Cheong, Denove, Rowell, Bennett & Hapuarachy; @cohenwilliams; Cooley LLP; Epiq Systems; Fisher Phillips; Fox Rothschild LLP;Minyard Morris; @morrisonfoerster; Munger Tolles & Olson; SABA North America - South Asian Bar Association of North America; SafeHouse Web; Susman Godfrey; @thechughfirm; TSG Reporting; Winston&Strawn; Womble Bond Dickinson US LLP; O'Melveny
Thanks so much to everyone who came out last week to our Welcome Back Mixer at the Arts District Brewing Company! Special thanks to our event sponsors SafeHouse Webb and Veritext . Photos coming soon! #LAIPLAWelcomeBack2018
SafeHouse Web - Scott Kindred, Douglas Kuerschner Jr.
📺 Why Use Video to Share Your Brand Message + Innovative Examples!! Aha, excellent post here by SafeHouse Web - great use cases and embedded videos. Lots of ideas for inspiration, wherever you are on the video creation & marketing journey! 🎬🎞️📸😮📺💻📲😊 Special shoutout to Guy Kawasaki and Peg Fitzpatrick! ☺️
Sharing a great post from SafeHouse Web!
SafeHouse Web has you covered! #keepitlocal #downtownhollister
The Groundlings Theatre: Thanks to our sponsor, SafeHouse Web and Scott Kindred !
Are you using these 5 awesome new Dropbox features to up your #Productivity? http://safehouseweb.com/5-awesome-new-dropbox-features-for-ios-10-and-how-to-use-them/ SafeHouse Web
It takes a village, SafeHouse Web! Thank you for helping us make downtown awesome! #treelights #shopdowntown #shoplocal #hda
Do you have a 24/7 employee like this? If not, SafeHouse Web can help.
A shout-out to our long-time webmaster, Scott Kindred of SafeHouse Web. Scott's helped build our incredible website at www.laipla.net. LAIPLA is one of the hottest professional organizations in Southern California. Our past several events sold out. And it's a leadership development organization - many great opportunities to grow your leadership prowess. Check it out, people !