M2 Award-winning production and post-production services offered across a variety of industries and media. M2 is a production and design boutique specializing in sports entertainment, broadcast and cable television, multimedia, and original content.
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Hybrid by design, the M2 team is a group of industry veterans and young creative talent who provide innovative editorial and design concepts in collaboration with our clients' visions. For more information contact Producer Vanessa Varela (212) 213-4004, or visit www.m2nyc.tv.

Operating as usual

Check out the new jacket line for Starter's "Thursday Night Gridiron Collection".  Great jackets and we were proud to wo...
11/05/2020

Check out the new jacket line for Starter's "Thursday Night Gridiron Collection". Great jackets and we were proud to work on the promo for them and the Connecticut agency, The Silverman Group!

Cool tribute to the front line workers by our friends New York Riptidehttps://twitter.com/darrenrovell/status/1304144593...
09/10/2020
Darren Rovell on Twitter

Cool tribute to the front line workers by our friends New York Riptide

https://twitter.com/darrenrovell/status/1304144593923997696?s=20

“Maybe the coolest jersey tribute I’ve seen from a team to front line workers. The @newyorkriptide sent out jerseys that have a marker in it and tape by the name tag where you can write in someone who dedicated themselves to the Covid-19 fight. Thank you, Emily Leboff.”

Another great project with Camelot Communications Group and UPMC and for a great cause!  The Living Donor Kidney Exchang...
08/06/2020

Another great project with Camelot Communications Group and UPMC and for a great cause! The Living Donor Kidney Exchange saves countless lives. We were thrilled to handle the animation on this important project! #UPMC #CamelotCommunicationsGroup #Transplant #Donor #Kidney

Our Summer started with the Draft Kings All - American Team Cup in Atlanta.  We were thrilled to provide all of the prod...
08/06/2020

Our Summer started with the Draft Kings All - American Team Cup in Atlanta. We were thrilled to provide all of the production elements and direct all of the entertainment at the 1st tennis event in the United States that allowed fans since the pandemic began!
#tennis #GFSPORTS #Atlanta #JohnIsner

01/10/2020
AKC DOG SHOW OPEN_1

We are excited to have worked with Royal Canin and the B LIVE team on the AKC National Championship Dog Show.
Let’s give the dogs a big round of ap-paws
#AKC #DOGS #ANCDogShow #AKC.tv #BLIVE

Figure Skater Alyssa Liu made history at the Aurora Games on Saturday becoming the first American women to land a quadru...
08/27/2019

Figure Skater Alyssa Liu made history at the Aurora Games on Saturday becoming the first American women to land a quadruple lutz in a competition. m2 was proud to have been the production company to broadcast this feat on ESPN live! #auroragames #espn #m2 #media2

Aurora Games goes down in history.  All women's event, 100+ top athletes, over 20 hours on ESPN's networks.  m2 was prou...
08/27/2019

Aurora Games goes down in history. All women's event, 100+ top athletes, over 20 hours on ESPN's networks. m2 was proud to produce the Television Broadcast and handle all in-arena entertainment. Can't wait for the next one in 2021! #auroragames #jointhemovement #m2 #media2 #espn

m2's podcast The Insider episode 2 Jerry Solomon discusses the ALL WOMENS Sporting Event The Aurora Games.  NOW LIVE on ...
06/13/2019

m2's podcast The Insider episode 2 Jerry Solomon discusses the ALL WOMENS Sporting Event The Aurora Games. NOW LIVE on m2's Youtube Channel. Use the following link to listen! https://youtu.be/Qpqgsv1vLtc Coming Soon on Spotify and ITunes. #JerrySolomon #TheAuroraGames #Aurora #NadiaComaneci #JackieJoynerKersee #Women #VictoriaAzarenka #HaleySkarupa #ChrisEvert

NEW EPISODE OF THE INSIDER PODCAST COMING NEXT WEEK!  Talking THE AURORA GAMES & sports event production with Jerry Solo...
06/07/2019

NEW EPISODE OF THE INSIDER PODCAST COMING NEXT WEEK! Talking THE AURORA GAMES & sports event production with Jerry Solomon, President & CEO of StarGames. The Aurora Games is a first of its kind sports and entertainment festival featuring world class competition in women’s tennis, gymnastics, basketball, figure skating, ice hockey and beach volleyball this August in Albany, NY airing on ESPN. #jerrysolomon #theauroragames #women #podcast #m2 #sports #events #stargames #ESPN

Check out the Pride Month version of the Aurora Games Logo.  Pretty cool.  Important for everyone to show support.  Be P...
06/06/2019

Check out the Pride Month version of the Aurora Games Logo. Pretty cool. Important for everyone to show support. Be PROUD! Aurora Games featuring Women's Top Athletes in Albany Aug 20-25 Hockey, Basketball, Tennis, Figure Skating, Gymnastics and Beach Vollyball! #auroragames #pride #women

m2's new podcast THE INSIDER is finally available on Spotify and Apple Podcasts! Check it out now here: https://buff.ly/...
05/28/2019

m2's new podcast THE INSIDER is finally available on Spotify and Apple Podcasts! Check it out now here: https://buff.ly/2ECtYFi

#podcast #theinsider #m2nyc #spotify #applepodcasts

05/22/2019
DeMarcus Cousins for Airbnb - 60 Sec - m2

m2 recently worked on a branding campaign with Airbnb for its new "Airbnb for Work" initiative. This spot documented NBA all-star DeMarcus Cousins as he relocated to California to join the Golden State Warriors.

#airbnb #boogiecousins #nba #california

m2 recently worked on a branding campaign with Airbnb for its new "Airbnb for Work" initiative. This spot documented NBA all-star DeMarcus Cousins as he relo...

m2 will once again be providing wall-to-wall production services for all New York Empire matches this season! Tickets ar...
05/22/2019

m2 will once again be providing wall-to-wall production services for all New York Empire matches this season! Tickets are on sale NOW at nyempiretennis.com!

#nyempire #newyorkempire #tennis

05/21/2019
The Aurora Games, featuring Haley Skarupa

m2 spent the day with Olympic Gold Medalist Haley Skarupa and interviewed her about her excitement for the inaugural The Aurora Games this summer. Check out the piece here on YouTube!
#auroragames #haleyskarupa #hockey #olympics

The Aurora Games is an opportunity for the best in women's athletics to be showcased on an international stage. But for Olympic Gold Medalist Haley Skarupa, ...

05/19/2019
Fight Night for Deontay Wilder

It's fight night and Deontay Wilder is ready! m2 will be in his corner as he takes on Dominic Breazeale next on Showtime!

#WilderBreazeale #PBConShowtime #boxing #primetime #inspiration #sports #film #FocusedDocs #fightnight #motivation #training

@Showtime @bronzebomber @FocusedDocs @WFANmornings @GioWFAN @BCusterTV

05/18/2019
What Drives Deontay Wilder

We sat down with Deontay Wilder ahead of tonight's fight against Dominic Breazeale to discuss his inspiration for becoming a world champion: his family, specifically his daughter, who suffers from spina bifida.

#WilderBreazeale #PBConShowtime #boxing #primetime

Showtime Deontay Wilder Focused

05/18/2019
Deontay Wilder on Getting His Start

m2 had the privilege to sit down with heavyweight champ Deontay Wilder ahead of tonight's primetime fight against Dominic Breazeale. He discussed his struggles getting his start on the professional boxing circuit and growing up in Tuscaloosa, Alabama.

#WilderBreazeale #PBConShowtime #boxing #primetime

Showtime Deontay Wilder Focused WFAN Sports Radio

m2's new podcast THE INSIDER is officially live! Check out our premiere episode with Marc Jacobson now on YouTube or at ...
05/17/2019
m2's The Insider Podcast - Episode 1 - Marc Jacobson

m2's new podcast THE INSIDER is officially live! Check out our premiere episode with Marc Jacobson now on YouTube or at anchor.fm/theinsider.
Coming very soon to iTunes and Spotify.
#aaf #podcast #football #media

Welcome to “The Insider,” where entertainment, sports and media insiders sit down to discuss all sorts of topics ranging from business practices to emerging ...

Catch our NEW podcast series called THE INSIDER. Episode one premieres tomorrow, INSIDE THE AAF with former Alliance of ...
05/16/2019

Catch our NEW podcast series called THE INSIDER. Episode one premieres tomorrow, INSIDE THE AAF with former Alliance of American Football Head of Brand Marc Jacobson. He talks about the keys to branding as well as the Highs and Lows of the AAF. Will be released on m2 social media platforms and the m2 youtube channel #AAF #m2 #branding

If you have a sneakerhead in your life they probably told you about this weekend's super-hyped Nike release...and this e...
05/13/2019
GOAT lets you preview sneakers in AR before they launch

If you have a sneakerhead in your life they probably told you about this weekend's super-hyped Nike release...and this exciting new augmented reality feature GOAT debuted!
#ar #future #tech #sneakers

See the latest Jordans in AR before they're released.

Celebrate Mother's Day with a special deal from our friends and clients at the New York Empire! Season starts soon this ...
05/10/2019

Celebrate Mother's Day with a special deal from our friends and clients at the New York Empire! Season starts soon this summer!
#nyempire #wtt #tennis

Still looking for a gift for mom this #MothersDay? Have a night at a #NYEmpire match!

Buy three (3) 🎟️ of any value to any match, get the fourth FREE! Use MOM2019 until Sunday @ midnight ➡️ http://bit.ly/2UJSIoG

Pumped to hear the news that Shih-Ching Peng will be appearing at The Aurora Games this summer in Albany, New York! m2 i...
05/10/2019

Pumped to hear the news that Shih-Ching Peng will be appearing at The Aurora Games this summer in Albany, New York! m2 is counting down the days to this historic production.

05/10/2019
It's official! The Aurora Games, Aug 20 - 25, at the Times Union Center in Albany will be broadcast on ESPN with m2 prov...
05/08/2019

It's official! The Aurora Games, Aug 20 - 25, at the Times Union Center in Albany will be broadcast on ESPN with m2 providing all on-site production services. Come out and support this first of its kind women's sports event.
ESPN The Aurora Games
#espnW #espnWnyc

StarChefs announced today that applications are open for the 2019 Valrhona C³ Chocolate Chef Competition as part of the ...
05/08/2019
C3 Competition 2019

StarChefs announced today that applications are open for the 2019 Valrhona C³ Chocolate Chef Competition as part of the 2019 StarChefs International Chefs Congress! m2 has overseen full-scale production for the event and the StarChefs ICC for years and is looking forward to doing it all again this October.

Valrhona is pleased to announce the opening of the selection process for the 6th International Edition of the C3 Chocolate Chef Competition. The C3 Competition is dedicated to pastry chefs, providing them with a unique opportunity to highlight their talent as well as their creativity and technical m...

“What better way to showcase what women are capable of than a festival dedicated to a wide variety of women’s sports, an...
05/08/2019
ESPNU to telecast Aurora Games in Albany

“What better way to showcase what women are capable of than a festival dedicated to a wide variety of women’s sports, and what better platform to share it than ESPN?"
The Aurora Games set to DEBUT on ESPNU this summer!
#espnWnyc #espnW

ESPN announced Wednesday that it will be the exclusive broadcast home for the inaugural Aurora Games, an all-women sports festival to be held Aug. 20-25 at Times Union Center. All six days of competition -- tennis, gymnastics, basketball, ice hockey, figure skating and beach volleyball -- will air o...

05/07/2019
Video Recipe: Garlic & Tomato Zoodles | UPMC HealthBeat

Here's an easy and tasty way to lose weight! Best damn zoodles you'll ever eat.
#healthycooking #food #weightloss
From UPMC and m2.

Learn how to make this light and easy recipe with garlic, tomoatoes, and zucchini.

Big news for the XFL as they move closer to their 2020 launch. Will you be watching?#xfl #football #live
05/06/2019
XFL TO AIR ON ABC, ESPN, FOX SPORTS AND FS1 - XFL.com - Official home of the XFL

Big news for the XFL as they move closer to their 2020 launch. Will you be watching?
#xfl #football #live

Stamford, Conn., May 6, 2019 – The XFL today announced multi-year agreements with ESPN and FOX Sports to televise XFL games starting with its inaugural 2020 season. XFL games will air weekly on broadcast TV (ABC and FOX) complemented by games on cable (ESPN, ESPN2, FS1 and FS2). The XFL TV schedul...

M2 CEO Lee Umphred working today with the organization Homefront to rebuild a house in Bridgeport so a family can move b...
05/05/2019

M2 CEO Lee Umphred working today with the organization Homefront to rebuild a house in Bridgeport so a family can move back in to a home that had fallen into disrepair. Hard but rewarding work. Check out Homefront and get involved!

05/03/2019
How To Dominate Social Media In 2019 - Gary Vaynerchuk | Motivational Talk

https://www.youtube.com/watch?v=gujyrNo5J8s
Check this out. CONTENT, CONTENT, CONTENT!
Gary Vaynerchuk talks about how anyone can dominate social media, how you can produce 80-100 pieces of content a day and why you'll become irrelevant if you don't produce content on social media.

Gary Vaynerchuk talks about how anyone can dominate social media, how you can produce 80-100 pieces of content a day and why you'll become irrelevant if you ...

We're sorry to hear that the AAF has suspended operations for 2019. We're hopeful that all the great work we did for the...
04/04/2019
The AAF Suspends Operations

We're sorry to hear that the AAF has suspended operations for 2019. We're hopeful that all the great work we did for the league can be put to good use in the future. Check out this reel of programming we created for all eight Alliance teams.

We're sorry to hear the news that the  Alliance of American Football  has suspended operations for 2019. We’re hopeful that this isn’t the end for the AAF, and that all the great work we did for the league these past few months can be put to good use next season

This article in the Times Union profiles all-time great Nadia Comaneci and her continued impact on the world. We're so e...
03/26/2019
43 years later, Nadia Comaneci still inspiring others

This article in the Times Union profiles all-time great Nadia Comaneci and her continued impact on the world. We're so excited to be working with legendary figures like this at the inaugural AURORA GAMES!

Albany On a January visit to the Capital Region, Nadia Comaneci was shown a highlight clip of her gymnastics routines at the 1976 Summer Olympics in Montreal. "It's hard to believe it has been 43 years," Comaneci said, "and I don't look the same." A 14-year-old Comaneci didn't comprehend the impact....

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m2 is a production and design boutique specializing in sports entertainment, broadcast and cable television, multimedia, and original content. Hybrid by design, the m2 team is a group of industry veterans and young creative talent who provide innovative editorial and design concepts in collaboration with our clients' visions. For more information contact Robin Copple (212) 213-4004 or [email protected], or visit www.m2nyc.tv.

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