Talbot Cox

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Growing up, my dad always taught us that every man should have vision for his life. For as long as I can remember, I’ve ...
02/05/2026

Growing up, my dad always taught us that every man should have vision for his life. For as long as I can remember, I’ve written my New Year’s goals in my notes app. As the year goes on, I usually end up checking off about half of them 😂 I’ve always told myself that checking off some is better than none.

This year I wanted to do something different.

Instead of keeping my goals private, I decided to post them publicly. Not for attention but for accountability. Putting them out there forces me to be more intentional, more honest, and more committed.

As I’ve gotten older and started a family, I’ve cared less and less about posting the perfect triathlon photo and more about sharing who I actually am. Triathlon will always be one of my passions, and I’ll continue to post about it but I also want to share more of my life, my values, and what I’m building behind the scenes.

That starts with sharing my goals for 2026.

Some of these will be really hard. Some of them are simply what I believe should come with being a good husband and father. My hope is that at the end of this year, I can look back and say I followed through on most if not all of them 🔥

Here’s to an incredible year ahead!

Also I’ve been off Instagram for the past month as part of one of these goals (desktop only). It’s been eye-opening how much time I was losing to scrolling and getting brain rot and how much more present I’ve been with my family because of it.

12/11/2025

Today marks two months since the IRONMAN World Championship… and I still get chills thinking about this moment.

There’s nothing in sport quite like these drums.
That sound. That echo. That feeling in your chest.
It’s one of the most powerful few moments in all of triathlon.

This year at Kona, getting clean audio of this moment was a priority.
We posted on the pier and I sat beside the drummers because we wanted to capture it exactly as the athletes feel it raw, intense, and impossible to forget.

These drums make your heart sink and settle at the same time.
It’s nerves.
It’s calm.
It’s anticipation.
It’s everything an athlete dreams of hearing on the start line in Kona.

I’d love to hear from the pros:
What goes through your mind in those final silent seconds… right after the drums stop, and just before the cannon fires?

Fans of the sport including us never get to experience that moment the way you do.

Would love to hear your thoughts below!

12/10/2025

Since I was a kid, I’ve loved this race… probably in the same way Taylor does. Kona has always meant something to me. It’s the race that made me fall in love with this sport, and it’s the race that made me want to pick up a camera in the first place.

Every time I make a video, my hope is simple: I want someone to smile, or laugh, or cry, or feel something. I want people to see the heart inside this sport. And this episode… this one pulled all of that out of me.

I was standing in the bleachers that day, waiting to film Taylor’s finish, and in one instant everything changed. Your stomach drops, your brain shifts, and suddenly you’re trying to figure out how to honor an athlete in a moment that didn’t go the way anyone dreamed it would. You feel their heartbreak, and you carry some of it with you as a storyteller.

I’ve sat with this episode for a long time. I wrote this massive brief to Sam, our editor, trying to put into words what I hoped the story would feel like. And when the first cut finally came through this week… at the closing segment tears started rolling. It reminded me exactly why I love this sport, and why I love doing what I do.

I get to tell the stories of this crazy, beautiful thing we call triathlon. I get to capture IRONMAN in all its glory and all its heartbreak. And I get to share it with you.

Episode 10 — TRIATHLON — is now live.
Bring a box of Kleenex.
Link in my bio. ❤️‍🔥

Massive thank you to for speaking her heart!

Address

75 Alii Dr,
Kailua-Kona, HI
96740

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