04/04/2025
ALL BUSINESSES ARE IN THE LEAD GENERATION BUSINESS!
Without customers you have no business. This is why lead generation is so vital to your business health and should be at the forefront of your mind.
There's a lot of information out there bombarding us about how we should focus on optimizations, systems, automations, Ai, etc. It can all get confusing.
But in the early stages of business, focus on getting as many leads as possible. Volume is key here. Get their info, schedule meetings and close some sales. Track your conversion rate and net revenue.
Once you have these two numbers you can then determine how many leads you need to hit your income goal.
Keep it simple. You got this. The rest will follow through repetition.
