Aera Creative

Welcome to a new social media 𝒜𝑒𝓇𝒶

06/13/2023

🧐 Part 1 🧐 Swipe to find out. ⁠
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05/23/2023

We get it—social media video can seem totally overwhelming at the start. Try this: make a big list of concepts that you think your audience would resonate with, make and post that content then revisit each post's performance. Which concept got the most engagement? The most reach? Take the most engaged with concept and create a content series around that concept to repeat weekly. Do the same thing with the highest reach post. Keep an eye on those analytics over time and don't forget to continually try new concepts as well.

05/13/2023

Phone + tripod + ring light = the trifecta of social media video capture.

05/11/2023

Likes, comments, shares! ✅✅✅
While views and impressions are great to have they don't necessarily mean your content is resonating with your audience. Think about how many times you've watched a full Reel or TikTok video and thought to yourself after, "Why did I just watch that whole thing?" and you continue strolling. While your videos might have a strong hook, or lots of movement (these can be great tactics to use)—your video might not mean anything to your viewer. Low engagement is a sign of this.

05/10/2023

Did you know that Instagram is suggesting we make all of our Reels in the app for better performance? While we should take this into consideration, this doesn't necessarily mean we should stop using or other editing softwares, especially if they are working for your business. We recommend trying different types of content, while keeping an eye out for what is or isn't working.

05/09/2023

Let's put follower growth aside for a minute and take look at your current followers. These followers are valuable, potential customers who are already aware of your business. They FOLLOWED you. They are READY to receive the benefits you are providing them through your product or service. ⁠
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With that being said, what are some ways you could get them to convert? Putting less of an emphasis on growing followers fast and instead, giving your current followers great experience will give you some fabulous word of mouth marketing, and in the end, an authentic and trustworthy customer base.⁠
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We have a few open spots for new clients, and they will fill up soon. Ready, set, go email emma@theaeracreative.com to s...

05/07/2023

We have a few open spots for new clients, and they will fill up soon. Ready, set, go email [email protected] to schedule a free consultation.

05/04/2023

Invest in quality and you will see great return!

05/03/2023

Each post should relay a message to your audience that will benefit your business in some way. Just some food for thought.

05/02/2023

Chiming in on meme day...
Great content takes time to make! Was Rome built in a day?

05/01/2023

This one's a given, but it can often become overlooked in all the clutter! While your brand presence should be professional, don't forget to let your brand breathe a little. Users are becoming more and more accustomed to engaging ONLY with content that they can relate to. The authenticity of your brand is what's going to make it STAND OUT.

04/30/2023

Our home is Los Angeles but we're currently taking clients anywhere within the United States!

Email emma@theaeracreative to schedule a free consultation.

Address

Los Angeles, CA

Website

https://theaeracreative.squarespace.com/contact-1

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