We're a collective of creators and marketers in the mobile-first world specialized in video production, social storytelling, and digital experiences.
We're a passionate, agile team of creators and marketers in the mobile-first world specialized in video production, social storytelling, and digital experiences. More than just an agency, we partner with brands to build campaigns that bring them closer to their consumers, driven by immersive visual content and engaging dialogue. Our mission is to help brands tell their story, create excitement to capture audience attention, and spark authentic human emotion.
Uptown Creative's cover photo
Gotta respect the power of the selfie. In our latest blog, we break down why influencer marketing is here to stay and why your brand should get in on the action: https://goo.gl/4TEHzH
Brands need to keep a close eye on their social strategies to evolve with the ever-changing demands of consumers. Social must be front-and-center, not an afterthought. All campaign ideation should start with the idea that media is just a messaging vehicle, and the best campaigns are media-agnostic.
Remember the glory days of AOL Instant Messenger? Take a walk down memory lane with us as we salute some social media relics in our new blog post: https://goo.gl/fgjwk7
Whether you're a social media maven or a casual scroller, we're all influenced by today’s popular platforms. Open your phone and you’ll most likely see the glowing icons of at least three social media apps.
With Net Neutrality back in the limelight, seems like a ripe time to bring up this gem of a blog post again: https://goo.gl/6tP2oD
Good stories have a point of a view. They put forth a perspective on the world as it unfolds around the viewer. The best stories are able to distill the chaos and noise in that world into a simply understood message. Nothing is more essential for a brand advertiser in today’s market where people h...
Have you heard of this whole AI thing that people have been talking about lately? Kidding. Of course you have. Our latest blog explores the history of the hype: https://goo.gl/3DrXK8
If you’ve been on the internet lately, you’ve probably seen the term “artificial intelligence” or “machine learning” enough times to make your head spin. Heck, you’re reading another article on it now. So why continue when this topic is so saturated? In a word: hype .
You've probably heard that Facebook is shaking things up with their News Feed. Find out what their new algorithm means for your social strategy in our latest blog! https://goo.gl/T6Uhdm
Facebook recently made an algorithmic change that they’ve now implemented on the News Feed. They’re looking to foster genuine engagement amongst its users, reducing the organic reach of brands and publishers.
Deep down, everybody wants a cheat sheet. Here's one big ole' infographic covering all the optimal image sizes for different social media platforms in 2018: https://goo.gl/oPdW2t
Things move fast with social media. Change is constant, which is especially true for the optimal formats of images and videos across different platforms. That's why we've updated our Social Media Image Size Cheat Sheet for 2018.
Working on a pitch? Don't get it (your tongue) twisted. Our blog has 7 helpful tips that all have the same thing in common: Simplicity. https://goo.gl/h94qEM
First things first. Pitching ideas to people is hard. Acknowledge that, then you’re ready to get your hands dirty. It’s crucial for you to have confidence, to project confidence. When you seem like you know what you’re talking about, people assume you know what you’re talking about. Confidence shows
Consumers are doing more shopping online with their mobile devices than they are with PCs or laptops. Enter Facebook Canvas Ads, Stage Right: https://goo.gl/PGvNJS
What is Facebook Canvas? Let’s dive right in. Facebook Canvas is an interactive ad that provides the user with an immersive mobile experience. It’s easy enough to create, optimized for mobile, loads quickly (10X faster than standard mobile web), and sucks you in as it takes up the whole scr
Hey TV, feel free to join the AR fun. Innovate or bust.
There goes the neighborhood. Snapchat is bringing its AR format to advertisers. https://mklnd.com/2xCJXRN Marketing Land
What company has the best customer experience? We picked a few front runners for our latest blog. Take a peek: https://goo.gl/VHBoNQ
Stumbled upon a room that happened to meet every need anyone could ever have... Ask us how hard it was to leave.
So Facebook TV is coming out. Production value is apparently going to be somewhere between YouTube & Netflix: http://bit.ly/2uyfkul
Facebook TV is reportedly coming in two weeks, according to Bloomberg. TV partners are already being asked to submit the first episodes of their "spotlight" shows. These will be inexpensive, five-...
The easiest way to make friends is to make them laugh. The same rule applies for brands. http://bit.ly/1R7UwAg
Get lost in literature. It's where we get our most novel ideas.
Would you play darts with your eyes closed? Probably not. Same idea applies to marketing campaigns. Check out our blog to see how intent marketing helps strategies hit the bullseye with your audience: http://bit.ly/2tuHCa2
“Sell me this pen.” Leo comes in hot with this classic The Wolf of Wall Street line. He reveals his intent to purchase, but nobody can close. Should a potential consumer reveal intent to purchase and you have no clue how to sell it, the odds of your sale will wilt like the Cavs in this year’s NBA Fi...
Knees weak, arms are heavy, red circle on Snapchat runnin' out already... Does new update mean new song? http://on.mash.to/2vzMBmC
It's not as simple as it seems.
Interactive content is the best thing since sliced bread. Here's why you should serve it up to audiences: http://bit.ly/2tFRHj6
Interactive content is the future of digital marketing. It keeps people on your site for longer and boosts the chance your content will go viral.
Always celebrate success and passion. The wall says it all.
Different social media platforms comin' in hot w/ some new updates. Get up to speed: http://bit.ly/2rODhKb
Social media newSocial media news and developments making social media marketing easier. (Instagram Live Replays, Periscope Super Hearts, Snap Map)
Don't like to show your emotions on #Facebook? Tough cookies. The platform has other plans: http://bit.ly/2s0awKy @forbes #SocialMedia
Facebook was just granted three new patents that would enable the social network to capture your emotional state through your phone's camera. Privacy concerns rise anew!
PSA to social media marketers: these keyboard shortcuts will save you 8 days a year! Start filling up your calendar because you know what that means... http://bit.ly/2sMlLu0
Get more done to have more fun. Happy friday? Nah, it's happy-tizers.
Instagram is joining Snapchat's AR party, invitation or not. See what it could mean for brands in our new blog: http://bit.ly/2sV88ZA
It happened. Finally. Instagram made the leap to augmented reality (AR) with their addition of face filters. “Shocking!” said absolutely nobody.
Uptown Creative's cover photo
The right influencer marketing campaign can go a long way. Check out our blog for tips on increasing brand awareness: http://bit.ly/2doHmRb
Conventional marketing approaches are being kicked to the curb. The number of consumers who push the button that makes digital content creators cringe increases every year. As of March 2016, 22 percent of the world’s 1.9 billion smartphone users are blocking ads on the mobile web. It’s evident consu...
Life is more beautiful with a burrito. Just sayin'.
One has the numbers. The other has the creative edge. Our new blog post covers social's biggest rivalry: http://bit.ly/2owxWI8
Ever since Snapchat was created in September 2011, they’ve been in serious competition with Facebook, despite the fundamental differences between the two.
Saw this one comin'! Twitter may be dipping its toes into a paid membership program. Here's how it would work: http://bbc.in/2oduqPO
Businesses and power users on Twitter may soon get the option to pay for a souped-up version of the short-messaging service.
Interactive Content is a must for brands. Check out our shiny new blog post to find out why: http://bit.ly/2m18Ga3
Over the past couple of years, traditional marketing has been pushed aside for the pursuit of all things content. Content marketing and social media marketing have become not just great add-ons to a marketing campaign, but the foundation of any successful business. As content has evolved, so have vi...
617 W 7th St.
Los Angeles, CA
Be the first to know and let us send you an email when Uptown Creative posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.
Send a message to Uptown Creative: