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ZED INK We’re ZED INK. A Brand Experience Agency. We build human connection through the art of storytelling and the power of experience – from culture to commerce.

DESIGN-LED. BRAND-INSPIRED. EXPERIENCE-FOCUSED. ZED INK is a certified Woman-Owned Business (WBENC) based in the heart of Silicon Beach in Venice, California. Founded in 2002, we have worked around the world creating and producing powerful, transformative brand experiences. We have produced experiences of all sizes and mediums for Fortune 500 clients across technology, gaming, entertainment, and a

DESIGN-LED. BRAND-INSPIRED. EXPERIENCE-FOCUSED. ZED INK is a certified Woman-Owned Business (WBENC) based in the heart of Silicon Beach in Venice, California. Founded in 2002, we have worked around the world creating and producing powerful, transformative brand experiences. We have produced experiences of all sizes and mediums for Fortune 500 clients across technology, gaming, entertainment, and a

Operating as usual

Let’s hear it for sensory inclusion awareness in the gaming space!Designing gaming environments is as close to our heart...
07/27/2022

Let’s hear it for sensory inclusion awareness in the gaming space!

Designing gaming environments is as close to our hearts as making those spaces inclusive and accessible — every project has its own set of unique considerations. Sensory aspects of gaming environments may be thrilling to some, but can alienate or trigger others, emphasizing the importance of thinking beyond physical access. The gaming audience we serve is diverse and our goal is to design experiences that all gamers can enjoy equally. Along with wheelchair accessible activations and regionally appropriate ASL interpreters, we designate quiet rooms and have sensory kits on hand to help temper the stimulating nature of gaming environments.

#gaming #accessibility #liveevents #sensoryinclusive #zedink

Accessibility is at the core of experience. All audiences deserve to experience the immersive world-building that define...
07/20/2022

Accessibility is at the core of experience. All audiences deserve to experience the immersive world-building that defines live events.

July is Disability Pride Month, a time to reflect on the ways in which live events can be inherently exclusive to certain groups, and how we as producers can combat this exclusivity. This goes for audiences and crew members alike.

Keep an eye out for upcoming posts to learn more about how expanded access can enhance the event experience for all.

#inclusivity #accessibility #disabilitypridemonth #liveevents #zedink

Congrats, Flip on an amazing FlipFest, celebrating 10 years of social learning! We are honored to take part in such an i...
06/29/2022

Congrats, Flip on an amazing FlipFest, celebrating 10 years of social learning! We are honored to take part in such an inclusive, diverse, and accessible event, and to work with an organization with such a commitment to genuine representation in the education space. After months of preparation, collaboration, and excitement, it was so rewarding to see this event come together in such a magical way. 

#flipfest #flipgrid #liveevent #virtualevent #eventproduction #creativeagency #ZEDINK

Today marks the anniversary of the Stonewall Riots in New York City, a pivotal event in the course of LGBTQIA+ history. ...
06/28/2022

Today marks the anniversary of the Stonewall Riots in New York City, a pivotal event in the course of LGBTQIA+ history. As we approach the end of an incredibly fun and meaningful Pride Month, we remember and acknowledge that these celebrations would not be possible without the grassroots work of trans and queer people of color, who have always been at the forefront of queer liberation.

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Marsha P. Johnson - One of the most prominent names of the Stonewall Riots, Johnson was a founding member of the Gay Liberation Front and co-founder the radical activist group, Street Transvestite Action Revolutionaries.

Sylvia Rivera - Close friend of Marsha P Johnson, Rivera co-founded the Street Transvestite Action Revolutionaries and was a vocal activist for gay rights and liberation.

Stormé DeLarverie - Credited with lighting the spark which ignited the Stonewall Riots, DeLarverie was a civil rights icon and popular entertainer.

Miss Major Griffin-Gracy - Griffin-Gracy is a trans woman and original Executive Director for the Transgender Gender Variant Intersex Justice Project, an organization which advocates for incarcerated transgender people, who disproportionately fall victim to the prison-industrial complex. Griffin-Gracy was an active participant in the Stonewall Riots.

#stonewall #stonewallriots #pride #pridemonth #marshapjohnson #stormedelarverie #sylviarivera #missmajorgriffingracy #transrights

Our Mardi Gras beads are on standby as we gear up for FlipFest, going live this afternoon from NOLA! Our team has been w...
06/27/2022

Our Mardi Gras beads are on standby as we gear up for FlipFest, going live this afternoon from NOLA! Our team has been working hard on an action-packed live show and after party full of unique, accessibility-forward activations. Tune into the livestream at 5:30pm PT. Link in our stories.

#flipfest #flipgrid #liveevent #virtualevent #eventproduction #creativeagency #zedink

GO ZED GO!!! We’re putting the finishing touches on our 3rd production this month at FlipFest in New Orleans! From LA to...
06/27/2022

GO ZED GO!!! We’re putting the finishing touches on our 3rd production this month at FlipFest in New Orleans! From LA to LV to NoLA our team has been kicking butt and we couldn’t be happier creating unforgettable in-person experiences again!

#production #experiences #liveevents #flipgrid #flipfest #zedink

06/23/2022

The Day 3 Amazon re:MARS Keynote kicks off 9-11am PT. Tune in to the final keynote to hear from a stellar lineup of leading innovators, scientists and experts. We’ve been so honored to take part in this inspiring event! Tune in at remars.amazonevents.com

#reMARS #AWS #Amazon #zedink #brandexperienceagency #creativeagency #eventproduction

The Amazon re:MARS Day 2 Keynote is a wrap! MIT’s Ariel Ekblaw inspired us with the future of space exploration and we a...
06/22/2022

The Amazon re:MARS Day 2 Keynote is a wrap! MIT’s Ariel Ekblaw inspired us with the future of space exploration and we are in total awe of Tom Oxley, from Synchron, who has innovated neural transplants that facilitate direct-from-brain communication for folks suffering paralysis. Our minds are blown by those two and so much more. Props to host @therealadamsavage for shepherding us through. Tomorrow is the final Keynote day – tune in 9-11am PT
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#reMARS #AWS #Amazon #zedink #creativeagency #eventproduction #brandexperienceagency

It's almost time for lift-off at Amazon re:MARS, and the energy here in Vegas is palpable. We're stoked to have our crea...
06/21/2022

It's almost time for lift-off at Amazon re:MARS, and the energy here in Vegas is palpable. We're stoked to have our creative and production teams involved in such an inspiring event, bringing together leading experts in science and technology to explore advancements in machine learning, automation, robotics, space, and more. The first of three keynotes begins today, so join us in reaching new heights at this incredible three day event. Register and watch the livestream at: remars.amazonevents.com

#reMARS #AWS #Amazon #zedink #brandexperienceagency #creativeagency #eventproduction

06/19/2022

“Today on Juneteenth, the day we celebrate the end of slavery, the day we memorialize those who offered us hope for the future and the day when we renew our commitment to the struggle for freedom.” —Angela Davis

The legacy of slavery continues to impact the Black community, and this important holiday acts as a reminder to reflect, learn, support, celebrate and uplift the Black community not just today, but every day. Happy Juneteenth!

#juneteenth

06/17/2022

A stunning event celebrating the life and legacy of an icon with the release of @judygarlandfragrance

We had a blast helping to create this gala and getting to work with such a stellar group of people, in the theater where Judy was first discovered.

Video courtesy of @judygarlandfragrance @in7_media @jasonqtranstudio

#judygarland #judygarland100thbirthday #vintagehollywood #launchevent #eventproduction #eventdesign #creativeagency #brandexperienceagency #zedink

Thank you @hermescreativeawards for recognizing our creative work!  We’re bringing home six awards for our visual design...
04/28/2022

Thank you @hermescreativeawards for recognizing our creative work! We’re bringing home six awards for our visual design, branding and livestream work with Microsoft and Flipgrid. We’re particularly proud of our win in the Pro Bono category for our work with Backbone Amplified.
Huge congrats to our teams, partners and clients!

#hermescreativeawards #zedink #branding #design #livestream #probono #awardwinning

On this Earth Day we’re reflecting on the words of Carl Sagan, who wrote that the image of our distant Earth in space “u...
04/22/2022

On this Earth Day we’re reflecting on the words of Carl Sagan, who wrote that the image of our distant Earth in space “underscores our responsibility to deal more kindly with one another and to preserve and cherish the pale blue dot, the only home we've ever known”

Our home, beautifully illustrated by the talented artist @vrinda.zaveri Check out her work!

#earthday #earthfromspace

It’s an honor to be a finalist with our AWS clients for Best B-to-B Event for the Event Marketer Ex Awards! AWS re:Inven...
04/21/2022

It’s an honor to be a finalist with our AWS clients for Best B-to-B Event for the Event Marketer Ex Awards! AWS re:Invent Midnight Madness is a unique, incredible event that is both wild fun and delightfully-organized chaos — in the best way possible. We’re excited to be recognized for our team’s work and our truly amazing partnership with the extraordinary AWS events team.

Congratulations to our AWS clients and partners!

Check us out: https://www.eventmarketer.com/event/ex-awards-2022/

04/12/2022

We’re celebrating 20 years of ZED INK!

We started out in Ray and Julia’s 2-bedroom beach apartment, sketching designs on the living room floor, and competing with the cat for a chair to sit on. “ZED” was in reference to the Zarro name, with a nod to Julia’s English accent, and “INK” because production design, art, and pen to paper.

Our very first projects supported Xbox in their earliest days, and we got to grow up, side-by-side, with the brand. We’ve created wild events, like a midnight launch of the Xbox 360 console in the Mojave Desert, to challenging and sophisticated stage demos for Kinect and HoloLens – revealing tech that had never been shown on the world stage before.

We’ve figured out that we love highly technical precision work, but we also get down with the scrappy DIY. We’ve hired snake wranglers and Kaiju wrestlers and recently picked out dresses from Judy Garland’s personal closet. We’ve shut down 5th Avenue in Manhattan and made pals with air traffic control. We made a float for the Rose Bowl Parade, and we made friends with the cats who roam Disneyland at 4am. And we’re still telling the story about the time Chad broke his face…

We cherish not only the projects of the last 20 years, but most importantly the people and relationships. We’ve had the pleasure of working with some of the most talented and delightful humans – we have a deep love and respect for our ZED fam: our people, clients, and partners who we’re lucky to call friends.

Cheers to the next 20, friends!

#ZEDINK #events #20yearsinbusiness #teamappreciation #anniversary

In an increasingly remote world, being accessible to a digital audience is essential to the success of any event. That i...
03/15/2022

In an increasingly remote world, being accessible to a digital audience is essential to the success of any event. That is why our team works with your brand to deliver high-quality creative TV broadcasts, livestreams, and interactive remote experiences to an at-home audience.

03/11/2022
Podcast.mp4

Ever wonder about the more sinister side of cybersecurity? ZED's senior creative director, Erin cannot get enough of The Darknet Diaries, a podcast covering a range of topics, from hackers and breaches, to shadow government activity, hacktivism, cybercrime, and all the things that dwell on the hidden parts of the network. Give it a listen and let us know what you think!

Happy International Women's Day! Did you know that ZED INK is certified as a Women’s Business Enterprise by the Women’s ...
03/08/2022

Happy International Women's Day!

Did you know that ZED INK is certified as a Women’s Business Enterprise by the Women’s Business Enterprise National Council (WBENC), the nation’s largest third-party certifier of businesses owned and operated by women?

We are standing in solidarity with the Ukrainian people as this humanitarian crisis unfolds, and are praying that peace ...
03/03/2022

We are standing in solidarity with the Ukrainian people as this humanitarian crisis unfolds, and are praying that peace prevails as soon as possible.

Swipe to see some organizations that are asking for assistance in helping people affected.

Photo & Information reposted from @npr

We are super excited to be a part of the team creating the 100th birthday celebration for Judy Garland! On Judy’s 100th ...
01/29/2022

We are super excited to be a part of the team creating the 100th birthday celebration for Judy Garland!

On Judy’s 100th birthday @vincespinnato will commemorate the legacy of Judy in the form of a unisex fragrance @judygarlandfragrance.

To bring the story of this fragrance to life we met with daughter Lorna Luft to learn more about her mother. We can’t wait to celebrate Judy and have the world to experience this fragrance 🌈👠

01/28/2022
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Many of us identify with video game characters, seeing ourselves reflected in our on-screen favorite's personal style, sense of morality or just overall badass-ery. For many young Black gamers, however, the representation on-screen is altogether lacking. This is due in large part to the fact that many traditionally Black hairstyles that are either missing from popular video games, or are not particularly well animated.

Oakland-based artist A.M. Darke decided she's had enough of this lack of representation, and began recruiting a Black artists to participate in developing an Afro Hair Library, a free database of 3D Black hairstyles for gamers to utilize. This initiative is slated to launch Juneteenth 2023, and we are so excited to see so many of these inclusive creations come to life!

In the era of ever-expanding technological advancement, there are endless avenues by which to tell stories. When we comb...
01/25/2022

In the era of ever-expanding technological advancement, there are endless avenues by which to tell stories. When we combine technology and art, we create space for genuine storytelling to reach and inspire an even greater audience.

01/21/2022
2

Can you imagine taking a vacation in space? Well, this possibility might not be as far off as you think. The first-ever operational space hotel is slated to open by 2027, and the tech world is a-buzz about this new advancement. While this may not be the most accessible destination for your next vacation, it's still fun to dream, right?

This #MLKday we celebrate Dr. Martin Luther King Jr., his message and mission, and everyone that worked by his side. We ...
01/17/2022

This #MLKday we celebrate Dr. Martin Luther King Jr., his message and mission, and everyone that worked by his side. We honor the memory of MLK by taking a moment to educate ourselves - today his legacy continues as Dr. King's family is raising awareness on voter rights.

Take action to help protect voting rights in our country. Text ‘MLK’ to 56005 and @WhenWeAllVote will send some details you can use to call elected officials today and urge them to pass the Freedom to Vote: John R. Lewis Act.

01/11/2022
ZED INK December Posts (3)

Spotify wrapped is a blast. It allows us to relish in learning about our most listened to songs, bonding over shared tastes with friends, and discovering where we reside among our favorite artist's top listeners. At ZED INK, Spotify wrapped brings a whole other excitement, unlocking memories of one of our most rewarding projects to-date. Our collaboration with Spotify on their Stream On event not only pushed us to the limits of our creativity, but it informed the globalization of our content, as we learned to increase accessibility to a world-wide audience.

Every one of our projects informs our work, teaching us a great deal about how to better interact with our craft; to this day, Spotify's Stream On remains one of our favorites. Read more: https://buff.ly/3GXYxTI.

Sustainability lives at the core of our day-to-day operations at ZED. Not only do we prioritize and honor each of our cl...
01/07/2022

Sustainability lives at the core of our day-to-day operations at ZED. Not only do we prioritize and honor each of our client's sustainability practices, but we have established our own standards, ensuring that the impact of our art is altogether positive. Human connection is built through a shared sense of responsibility, and ZED INK is proud to be on a path towards making our world a greener place.

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I hope it's Ok that I share these wonderful pictures and incredible memories from E-3 press event at The Park Plaza Hotel way back in 2002 I think? The original XBOX aka still my favorite!
💜Break a Leg ZEDSTERS!!💜