VIOLET GREY

VIOLET GREY The Industry's Beauty Edit
@violetgrey | www.violetgrey.com

Operating as usual

11/07/2021

VIOLET GREY alumni, @carriebarber understood the assignment. She knows exactly what she wants and why.

Tap to shop or go visit VIOLETGREY.COM to find all the products.

#beautyexperts #violetcodeapproved
#beautygifts #beautyhaul #violetgrey #beautyreviews

11/05/2021

In recent years, professional gift-givers have been known to reserve VIOLET GREY for the most-important-of-important-people on their very important lists. Old guard in its glamour, yet modern in its s*x appeal, that #VIOLETGREY signature white box wrapped in a matte black grosgrain ribbon says, “When considering a gift for you, I knew only the best would do.”

Just as I’ve done for our corporate clients (myself, included), please find carefully considered gifts that I personally recommend that we purchase for the most discerning gift recipients on our holiday lists, all curated from the VIOLET GREY GIFT EDIT.

Tap to shop or go VIOLETGREY.COM🔗

Happy gifting,
XX,
CASSANDRA GREY

#holidaygiftguide #beautygifts #giftguide #violetgrey

11/05/2021

In recent years, professional gift-givers have been known to reserve VIOLET GREY for the most-important-of-important-people on their very important lists. Old guard in its glamour, yet modern in its s*x appeal, that #VIOLETGREY signature white box wrapped in a matte black grosgrain ribbon says, “When considering a gift for you, I knew only the best would do.”

Just as I’ve done for our corporate clients (myself, included), please find carefully considered gifts that I personally recommend that we purchase for the most discerning gift recipients on our holiday lists, all curated from the VIOLET GREY GIFT EDIT.

Tap to shop or go VIOLETGREY.COM

Happy gifting,
XX,
CASSANDRA GREY

#giftguide #holidaygiftguide
#beautygifts

Just as she is.Muse @jastookesPhotographer @naj_jamaiCreative Direction @cassandragreyMakeup @karayoshimotobuaHair @hair...
10/29/2021

Just as she is.

Muse @jastookes
Photographer @naj_jamai
Creative Direction @cassandragrey
Makeup @karayoshimotobua
Hair @hairbyadir
Nails @jolene.b.nails
Wardrobe @jilljacobsstudio
Production @gianna__santos

#violetgrey #jastookes #jasminetookes

FILED UNDER: SHOP HER BAG | When supermodel @jastookes asked us to revamp her cosmetic wardrobe, we knew exactly what wo...
10/28/2021

FILED UNDER: SHOP HER BAG | When supermodel @jastookes asked us to revamp her cosmetic wardrobe, we knew exactly what would keep her skin glowing head to toe (hint: it's our #1 skin care line and matches the color of her sweatshirt). Check out the latest episode on IGTV for the full breakdown, or shop via link in bio.

Jasmine Tookes photographed by @naj_jamai #violetgrey #jastookes #jasminetookes

FILED UNDER: SHOP HER BAG | When supermodel @jastookes asked us to revamp her cosmetic wardrobe, we knew exactly what would keep her skin glowing head to toe (hint: it's our #1 skin care line and matches the color of her sweatshirt). Check out the latest episode on IGTV for the full breakdown, or shop via link in bio.

Jasmine Tookes photographed by @naj_jamai #violetgrey #jastookes #jasminetookes

BEAUTY TALK with @jastookes and @cassandragrey:CG: You are always on the go—what is the one beauty thing you do everyday...
10/28/2021

BEAUTY TALK with @jastookes and @cassandragrey:

CG: You are always on the go—what is the one beauty thing you do everyday no matter where you are or what you are doing?

JT: I always travel with my gua sha. I find it really helps to sculpt and depuff my face after a long flight.

-

CG: Do you have any morning beauty routine secrets?

JT: One beauty routine I have always followed is to place my face in a bowl of ice water and also glide an ice cube over my face to reduce puffiness and boost glow.

-

CG: What’s something you learned from a makeup artist?

JT: That you can never blend too much. When you take the time to really blend your foundation, concealer, contouring, etc. it can make the biggest difference. Blending is key to achieving the airbrushed look.

Photographer @naj_jamai
Creative Direction @cassandragrey
Makeup @karayoshimotobua
Hair @hairbyadir
Nails @jolene.b.nails
Wardrobe @jilljacobsstudio
Production @gianna__santos

#violetgrey #jasminetookes

10/28/2021

You never know who will stop by Melrose Place. This week, supermodel @jastookes sat with esthetician @lordgmv to get the full #AugustinusBader wardrobe. See all the ways you can (and should!) incorporate the now-famous TFC8 into your routine. ✔️

SHOP HER BAG:
https://www.violetgrey.com/category/shop-their-bag-jasmine-tookes

#violetgrey #violetcodeapproved #jastookes #augustinusbader

FILED UNDER: SHOP HER BAG | When it comes to beauty, it's safe to say @carrie_barber has tried it all. So when she told ...
10/22/2021

FILED UNDER: SHOP HER BAG | When it comes to beauty, it's safe to say @carrie_barber has tried it all. So when she told us her favorite #violetcodeapproved products of the moment, we made sure to listen and stock up.

Link in bio to shop her bag.

Photographer @naj_jamai
Creative Direction @cassandragrey
Hair @lorenzocalderonhair
Makeup @dianashin
Wardrobe @monicarosestyle
Nails @jolene.b.nails
Production @gianna__santos

10/22/2021

FILED UNDER: #violetcodeapproved ft. MAKE Beauty’s Serum Balm in five shades.

𝙳𝙸𝚂𝙲𝙾𝚅𝙴𝚁𝙴𝙳 ✔️
Carrie Barber, the Creative Director and Owner of #MAKEBeauty, calls VIOLET GREY her “Alma Mater”. A beloved former VIOLET STAFFER (she was our Senior Art Director!), Barber has the highest of high standards when it comes to all things beauty. If she chooses to use a product on her flawless face (we can hear her debating the flawless claim in our heads), you know it’s a winner. So, when she told us she had created the perfect lip treatment/oil/serum/gloss/balm fusion, we perked right up.

𝚃𝙴𝚂𝚃𝙴𝙳 ✔️
VIOLET STAFFERS fell hard for the impossibly smooth and hydrating (and also, not sticky) formula that imparted a subtle wash of a color. Plus, the chunky applicator wand was just plain satisfying to use. Knowing we couldn’t keep this affordable product all to ourselves, we quickly sent it to our Committee of #BeautyIndustryExperts.

“Obsessed with this formula. It’s the only thing I’m using on my lips these days. It makes your lips feel like pillows and the shades are perfectly translucent, as if you just had a berry popsicle.”  
– @NIKKIDEROEST, Makeup Artist

“These are my new favorites. I love how the formula feels on and how they lightly tint the lips. Perfect to wear alone or over lipstick.” 
–  @NINAPARK, Makeup Artist

“I will be gifting these to everyone I know this holiday season. They really lock in moisture while giving my lips the perfect hint of color.”
– @GINAMARISKINCARE, Esthetician

𝙰𝙿𝙿𝚁𝙾𝚅𝙴𝙳 ✔️
With VIOLET STAFFERS and testers now religiously using MAKE Beauty’s Serum Balm (and gifting it to all of their friends), we are thrilled to call it VIOLET CODE APPROVED, and give it a well-earned a place on THE SHELVES.

𝙵𝙸𝙻𝙴𝙳 ✔️🗄🗂

Link in bio or tap to shop #violetgrey
#makebeauty

Dedicated readers of the VIOLET FILES will likely recognize @carrie_barber—a beauty-obsessed VIOLET GREY alum who acted ...
10/22/2021

Dedicated readers of the VIOLET FILES will likely recognize @carrie_barber—a beauty-obsessed VIOLET GREY alum who acted as our very own lab rat, unabashedly sharing her experiences with the latest beauty treatments around town. And nothing makes us more proud than when one of our colleagues moves on to create something special of their very own.

Just this year, Carrie Barber hit reset on MAKE Beauty. While the brand originally launched in 2013, Barber set her sights firmly on the future with sleek packaging, innovative ingredients, and trailblazing technology. By partnering with biotech labs to produce Lab Engineered Natural Ingredients (L.E.N.I.), @makebeautyofficial is setting new industry standards and pushing well beyond the boundaries of #cleanbeauty. Not to mention it's at a price point we can all enjoy.

Explore the collection at the link in bio.🔗

Photographer @naj_jamai
Creative Direction @cassandragrey
Hair @lorenzocalderonhair
Makeup @dianashin
Wardrobe @monicarosestyle
Nails @jolene.b.nails
Production @gianna__santos

#violetcodeapproved

10/11/2021

FILED UNDER: #violetcodeapproved ft. R+CO RAINLESS Dry Cleansing Conditioner.

𝙳𝙸𝚂𝙲𝙾𝚅𝙴𝚁𝙴𝙳 ✔️
At VIOLET GREY, there is little we love more than a Hollywood power couple, so when the hair care brand favored by in-the-know trendsetters, @randco, announced a collaboration with the queen of coif-cool hairstyles @jennychohair, we all but banged down their doors to get our hands on what we were sure was going to be a never-before-experienced type of product.

𝚃𝙴𝚂𝚃𝙴𝙳 ✔️
Spoiler alert, we were not disappointed. After using the light mist between washes, VIOLET STAFFERS reported hair that was refreshed, smooth, and hydrated with effortless-but-polished texture. As we have all been stretching our time without shampooing, we sensed this was going to become a new industry staple and quickly sent it to our Committee of #BeautyIndustry Experts.

“In love! Perfect for keeping tangles at bay, this product instantly transformed my dry ends, turning an otherwise mundane day into a silky, fabulous hair day.”  
– @nattiventi, Makeup Artist

“This is genius! It cleanses and refreshes curls at the same time.”
– @bobbyeliot, Hair Stylist

“I am not a fan of washing my hair every day, so this is the perfect product to revitalize my hair and add a boost of hydration where I need it most.”
– @ashleyceemakeup, VIOLET GREY Beauty Editor

𝙰𝙿𝙿𝚁𝙾𝚅𝙴𝙳 ✔️
Endlessly raving about always-on good hair days, our testers have now converted to this hair mist. Offering it unanimous approval, the R+CO RAINLESS Dry Cleansing Conditioner is officially VIOLET CODE APPROVED and has a coveted place on THE SHELVES.

𝙵𝙸𝙻𝙴𝙳 ✔️🗄🗂

Link in bio or tap to shop #violetgrey #haircare

MORNING MUSE @lessancePhotographer @victordemarchelierCreative Direction @cassandragrey @vicenakinaHair @teddycharles35M...
10/10/2021

MORNING MUSE @lessance

Photographer @victordemarchelier
Creative Direction @cassandragrey @vicenakina
Hair @teddycharles35
Makeup @joycebonelli
Wardrobe @katie_mossman
Nails @nailsbyzola
Production @gianna__santos

10/10/2021

FILED UNDER: #violetcodeapproved ft. Charlotte Tilbury’s Colour Chameleon Shadow Sticks in Bronzed Garnet, Amethyst Aphrodisiac, Dark Pearl, Golden Quartz, and Smoky Emerald.

𝙳𝙸𝚂𝙲𝙾𝚅𝙴𝚁𝙴𝙳 ✔️
When beloved celebrity makeup artist and industry queenpin (we may have just invented that term), Charlotte Tilbury, promised us major glamour in an easy-to-use, one-step eyeshadow stick, we knew this may be the product we had been waiting for. VIOLET STAFFERS quickly fell in love with the impressive color payoff, silky glide, and its killer staying power, plus it gave sparkling depth to all eye colors.

𝚃𝙴𝚂𝚃𝙴𝙳 ✔️
Knowing our Committee of #IndustryBeautyExperts would love nothing more than a chic and impactful eye look that took all of 10 seconds, we quickly sent it off to get their unvarnished opinions.

“I’m a big fan of these creamy pencils. I can use them as liner or shadow by smudging them with my fingers or a brush. Totally bulletproof.”  
– @beau_nelson, Makeup Artist

“This chubby eyeshadow pencil is the BEST for a quick smokey eye or used all over the lid for a base shadow with staying power. I personally also like to use this along the waterline as it adds just enough sultriness to the eyes without being too harsh.” 
– @makeupartisthannah, Makeup Artist

“This formula is great for a quick smokey eye or to use as a primer under eyeshadows.” 
– @nikkideroest, Makeup Artist

𝙰𝙿𝙿𝚁𝙾𝚅𝙴𝙳 ✔️
One swipe and our testers were more than convinced––they were hooked. Their resounding endorsement means that Charlotte Tilbury’s Color Chameleon eyeshadow pencils are officially VIOLET CODE APPROVED and have earned a place on THE SHELVES.

𝙵𝙸𝙻𝙴𝙳  ✔️🗄🗂

Link in bio or tap to shop #violetgrey
#charlottetilbury #eyeshadowlover

MORNING AFTER MAKEUP. How will they know? 💋@lessance photographed by @victordemarchelier makeup by @joycebonelli#violetg...
10/09/2021

MORNING AFTER MAKEUP. How will they know? 💋

@lessance photographed by @victordemarchelier makeup by @joycebonelli

#violetgrey #makeupart

AFTER HOURS. Don't fall back into bed, fall back into glamour. Shop the Glamour Edit via link in bio.🔗Muse @lessancePhot...
10/09/2021

AFTER HOURS. Don't fall back into bed, fall back into glamour. Shop the Glamour Edit via link in bio.🔗

Muse @lessance
Photographer @victordemarchelier
Creative Direction @cassandragrey @vicenakina
Hair @teddycharles35
Makeup @joycebonelli
Wardrobe @katie_mossman
Nails @nailsbyzola
Production @gianna__santos

#violetcodeapproved #violetgrey #weekendglam

We live here now📍@sunset_tower. #weekendglam #violetgrey @lessance photographed by @victordemarchelier
10/08/2021

We live here now📍@sunset_tower. #weekendglam #violetgrey

@lessance photographed by @victordemarchelier

10/03/2021

FILED UNDER: #violetcodeapproved ft. Eighth Day Regenerative Serum

𝙳𝙸𝚂𝙲𝙾𝚅𝙴𝚁𝙴𝙳 ✔️
When asked by @CassandraGrey, “What is going to be the next big thing in luxury beauty?” our Executive Director, @sbrogue, simply responded, “Eighth Day.” Having followed the career of Dr. Anthony Nakhla (a dermatologic surgeon, dermatologist, and scientist, NBD) and being among the first to test his science-backed, clinically-tested breakthrough Regenerative Serum, Sarah (who tries everything), was quite literally blown away by its formulation and effectiveness.

𝚃𝙴𝚂𝚃𝙴𝙳 ✔️
The list of what this serum does is longer than any we have ever seen: improves firmness and elasticity, reduces fine lines and wrinkles, brightens dull skin, combats past and future UVA/UVB damage, minimizes redness, reduces pores, protects against blue light, smooths texture, addresses hydration. Need we go on? Because we easily could. With the science and clinical trials to back the efficacy, we were pretty positive our VIOLET Committee would be giving Eighth’s Day debut product rave reviews.

“The claims attached to this serum are pretty big. Rarely do I see 100% improvements attached to clinical result claims. Having said that, after only three days of use my skin was brighter, plumper, and smoother. This serum is a legitimate game-changer.” - @ginamariskincare, Esthetician

“Eighth Day’s Regenerative Serum brought my skin back to life! It smoothes, firms, brightens, and regenerates the elasticity in the skin! In love!” - @master.esthetician, Esthetician

“Perfect serum formulation! It feels like satin on the skin and absorbs quickly with no sticky or oily residue left behind. Plus no scent added! I highly recommend this Serum!” - @BridgetBragerhair, Hair Stylist

𝙰𝙿𝙿𝚁𝙾𝚅𝙴𝙳 ✔️
100% (!!!) of testers reported that within days of making this the first step in their skin care ritual, their skin was brighter, tighter, dewier, smoother, and more even. Just as Sarah Brown knew it would be, Eighth Day’s Regenerative Serum is officially and unanimously #VIOLETCODEAPPROVED.

𝙵𝙸𝙻𝙴𝙳  ✔️🗂

Link in bio or tap to shop #violetgrey #eighthday #selfcaresunday

FILED UNDER: SHOP THEIR BAG | This season, @cassandragrey invites you to Fall Back Into Glamour with her. After many, ma...
10/01/2021

FILED UNDER: SHOP THEIR BAG | This season, @cassandragrey invites you to Fall Back Into Glamour with her. After many, many months of being very, very minimal, she is craving a maximalist upgrade: bold fragrances, moody makeup, and recovery-centric skin care. At the link in bio, the 10 #violetcodeapproved products our founder has added to THE BAG for fall.

Photographed by @naj_jamai
#violetgrey #beautyexperts #fallbeauty

09/30/2021

FILED UNDER: #violetcodeapproved ft. TOM FORD Rose Prick Candle

𝙳𝙸𝚂𝙲𝙾𝚅𝙴𝚁𝙴𝙳 ✔️
Like freshly cut roses, Tom Ford Rose Prick has just enough thorns to make a bouquet interesting. Pepper, spice, and patchouli add intrigue to three rose varieties.

𝚃𝙴𝚂𝚃𝙴𝙳 ✔️
“A full-bodied take on rose. I love the scent, and the pink candle is gorgeous on my vanity.”  – @kiranasrat, Makeup Artist

“Introducing my new go-to gift. Why send flowers that will inevitably wilt in days when you could send the Rose Prick candle by Mr. Ford.” – @cassandragrey, Founder & CEO of  Violet Grey

“Rose has never smelled more unpredictable, sensual, or compelling. Light this if you dare. This not-so-innocent rose is lush, spicy, and intriguing. It’s going in my bedroom for sure.” – @cassandra.cadwell, Beauty Associate

𝙰𝙿𝙿𝚁𝙾𝚅𝙴𝙳 ✔️
Having earned more than 70% approval from our committee of industry experts, Tom Ford Rose Prick candle was added to our home fragrance edit and is Violet Code Approved.

𝙵𝙸𝙻𝙴𝙳  ✔️🗄🗂

Link in bio or tap to shop #violetgrey #tomfordbeauty #selfcarefirst

WARNING: These are literally flying off the shelves. What's in the box? Eight of the most glamourous #violetcodeapproved...
09/28/2021

WARNING: These are literally flying off the shelves. What's in the box? Eight of the most glamourous #violetcodeapproved products to help you be just a little bit extra. (Check our Stories for the full unboxing.)

1. A dinner-table worthy lipstick from @victoriabeckhambeauty
2. The perfect jet black mascara from @westmanatelier
3. A bedroom eye-inducing colour stick from @ctilburymakeup
4. A sensual fall fragrance from @fredericmalle
5. A nutrient-rich body oil from @necessaire
6. A foundational hair tonic from @randco
7. A travel-size of the @eighthdayskin serum @cassandragrey is obseViolet Grey The Violet Box - Glamour Editthe best masks in the world by @111skin

Individually valued at $558, but yours for only $280, it's basically stealing. Tap to shop before they're all gone.
Violet Box - Glamour Edit

@lessance photographed by @victordemarchelier

#violetbox #violetgrey

WARNING: These are literally flying off the shelves. What's in the box? Eight of the most glamourous #violetcodeapproved products to help you be just a little bit extra. (Check our Stories for the full unboxing.)

1. A dinner-table worthy lipstick from @victoriabeckhambeauty
2. The perfect jet black mascara from @westmanatelier
3. A bedroom eye-inducing colour stick from @ctilburymakeup
4. A sensual fall fragrance from @fredericmalle
5. A nutrient-rich body oil from @necessaire
6. A foundational hair tonic from @randco
7. A travel-size of the @eighthdayskin serum @cassandragrey is obseViolet Grey The Violet Box - Glamour Editthe best masks in the world by @111skin

Individually valued at $558, but yours for only $280, it's basically stealing. Tap to shop before they're all gone.
Violet Box - Glamour Edit

@lessance photographed by @victordemarchelier

#violetbox #violetgrey

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VIOLET GREY alumni, @carriebarber understood the assignment. She knows exactly what she wants and why. Tap to shop or go visit VIOLETGREY.COM to find all the products. #beautyexperts #violetcodeapproved #beautygifts #beautyhaul #violetgrey #beautyreviews
In recent years, professional gift-givers have been known to reserve VIOLET GREY for the most-important-of-important-people on their very important lists. Old guard in its glamour, yet modern in its s*x appeal, that #VIOLETGREY signature white box wrapped in a matte black grosgrain ribbon says, “When considering a gift for you, I knew only the best would do.” Just as I’ve done for our corporate clients (myself, included), please find carefully considered gifts that I personally recommend that we purchase for the most discerning gift recipients on our holiday lists, all curated from the VIOLET GREY GIFT EDIT. Tap to shop or go VIOLETGREY.COM🔗 Happy gifting, XX, CASSANDRA GREY #holidaygiftguide #beautygifts #giftguide #violetgrey
In recent years, professional gift-givers have been known to reserve VIOLET GREY for the most-important-of-important-people on their very important lists. Old guard in its glamour, yet modern in its s*x appeal, that #VIOLETGREY signature white box wrapped in a matte black grosgrain ribbon says, “When considering a gift for you, I knew only the best would do.” Just as I’ve done for our corporate clients (myself, included), please find carefully considered gifts that I personally recommend that we purchase for the most discerning gift recipients on our holiday lists, all curated from the VIOLET GREY GIFT EDIT. Tap to shop or go VIOLETGREY.COM Happy gifting, XX, CASSANDRA GREY #giftguide #holidaygiftguide #beautygifts
Just as she is. Muse @jastookes Photographer @naj_jamai Creative Direction @cassandragrey Makeup @karayoshimotobua Hair @hairbyadir Nails @jolene.b.nails Wardrobe @jilljacobsstudio Production @gianna__santos #violetgrey #jastookes #jasminetookes
FILED UNDER: SHOP HER BAG | When supermodel @jastookes asked us to revamp her cosmetic wardrobe, we knew exactly what would keep her skin glowing head to toe (hint: it's our #1 skin care line and matches the color of her sweatshirt). Check out the latest episode on IGTV for the full breakdown, or shop via link in bio. Jasmine Tookes photographed by @naj_jamai #violetgrey #jastookes #jasminetookes
BEAUTY TALK with @jastookes and @cassandragrey: CG: You are always on the go—what is the one beauty thing you do everyday no matter where you are or what you are doing? JT: I always travel with my gua sha. I find it really helps to sculpt and depuff my face after a long flight. - CG: Do you have any morning beauty routine secrets? JT: One beauty routine I have always followed is to place my face in a bowl of ice water and also glide an ice cube over my face to reduce puffiness and boost glow. - CG: What’s something you learned from a makeup artist? JT: That you can never blend too much. When you take the time to really blend your foundation, concealer, contouring, etc. it can make the biggest difference. Blending is key to achieving the airbrushed look. Photographer @naj_jamai Creative Direction @cassandragrey Makeup @karayoshimotobua Hair @hairbyadir Nails @jolene.b.nails Wardrobe @jilljacobsstudio Production @gianna__santos #violetgrey #jasminetookes
You never know who will stop by Melrose Place. This week, supermodel @jastookes sat with esthetician @lordgmv to get the full #AugustinusBader wardrobe. See all the ways you can (and should!) incorporate the now-famous TFC8 into your routine. ✔️ SHOP HER BAG: https://www.violetgrey.com/category/shop-their-bag-jasmine-tookes #violetgrey #violetcodeapproved #jastookes #augustinusbader
FILED UNDER: SHOP HER BAG | When it comes to beauty, it's safe to say @carrie_barber has tried it all. So when she told us her favorite #violetcodeapproved products of the moment, we made sure to listen and stock up. Link in bio to shop her bag. Photographer @naj_jamai Creative Direction @cassandragrey Hair @lorenzocalderonhair Makeup @dianashin Wardrobe @monicarosestyle Nails @jolene.b.nails Production @gianna__santos
FILED UNDER: #violetcodeapproved ft. MAKE Beauty’s Serum Balm in five shades. 𝙳𝙸𝚂𝙲𝙾𝚅𝙴𝚁𝙴𝙳 ✔️ Carrie Barber, the Creative Director and Owner of #MAKEBeauty, calls VIOLET GREY her “Alma Mater”. A beloved former VIOLET STAFFER (she was our Senior Art Director!), Barber has the highest of high standards when it comes to all things beauty. If she chooses to use a product on her flawless face (we can hear her debating the flawless claim in our heads), you know it’s a winner. So, when she told us she had created the perfect lip treatment/oil/serum/gloss/balm fusion, we perked right up. 𝚃𝙴𝚂𝚃𝙴𝙳 ✔️ VIOLET STAFFERS fell hard for the impossibly smooth and hydrating (and also, not sticky) formula that imparted a subtle wash of a color. Plus, the chunky applicator wand was just plain satisfying to use. Knowing we couldn’t keep this affordable product all to ourselves, we quickly sent it to our Committee of #BeautyIndustryExperts. “Obsessed with this formula. It’s the only thing I’m using on my lips these days. It makes your lips feel like pillows and the shades are perfectly translucent, as if you just had a berry popsicle.”   – @NIKKIDEROEST, Makeup Artist “These are my new favorites. I love how the formula feels on and how they lightly tint the lips. Perfect to wear alone or over lipstick.”  –  @NINAPARK, Makeup Artist “I will be gifting these to everyone I know this holiday season. They really lock in moisture while giving my lips the perfect hint of color.” – @GINAMARISKINCARE, Esthetician 𝙰𝙿𝙿𝚁𝙾𝚅𝙴𝙳 ✔️ With VIOLET STAFFERS and testers now religiously using MAKE Beauty’s Serum Balm (and gifting it to all of their friends), we are thrilled to call it VIOLET CODE APPROVED, and give it a well-earned a place on THE SHELVES. 𝙵𝙸𝙻𝙴𝙳 ✔️🗄🗂 Link in bio or tap to shop #violetgrey #makebeauty
Dedicated readers of the VIOLET FILES will likely recognize @carrie_barber—a beauty-obsessed VIOLET GREY alum who acted as our very own lab rat, unabashedly sharing her experiences with the latest beauty treatments around town. And nothing makes us more proud than when one of our colleagues moves on to create something special of their very own. Just this year, Carrie Barber hit reset on MAKE Beauty. While the brand originally launched in 2013, Barber set her sights firmly on the future with sleek packaging, innovative ingredients, and trailblazing technology. By partnering with biotech labs to produce Lab Engineered Natural Ingredients (L.E.N.I.), @makebeautyofficial is setting new industry standards and pushing well beyond the boundaries of #cleanbeauty. Not to mention it's at a price point we can all enjoy. Explore the collection at the link in bio.🔗 Photographer @naj_jamai Creative Direction @cassandragrey Hair @lorenzocalderonhair Makeup @dianashin Wardrobe @monicarosestyle Nails @jolene.b.nails Production @gianna__santos #violetcodeapproved
FILED UNDER: #violetcodeapproved ft. R+CO RAINLESS Dry Cleansing Conditioner. 𝙳𝙸𝚂𝙲𝙾𝚅𝙴𝚁𝙴𝙳 ✔️ At VIOLET GREY, there is little we love more than a Hollywood power couple, so when the hair care brand favored by in-the-know trendsetters, @randco, announced a collaboration with the queen of coif-cool hairstyles @jennychohair, we all but banged down their doors to get our hands on what we were sure was going to be a never-before-experienced type of product. 𝚃𝙴𝚂𝚃𝙴𝙳 ✔️ Spoiler alert, we were not disappointed. After using the light mist between washes, VIOLET STAFFERS reported hair that was refreshed, smooth, and hydrated with effortless-but-polished texture. As we have all been stretching our time without shampooing, we sensed this was going to become a new industry staple and quickly sent it to our Committee of #BeautyIndustry Experts. “In love! Perfect for keeping tangles at bay, this product instantly transformed my dry ends, turning an otherwise mundane day into a silky, fabulous hair day.”   – @nattiventi, Makeup Artist “This is genius! It cleanses and refreshes curls at the same time.” – @bobbyeliot, Hair Stylist “I am not a fan of washing my hair every day, so this is the perfect product to revitalize my hair and add a boost of hydration where I need it most.” – @ashleyceemakeup, VIOLET GREY Beauty Editor 𝙰𝙿𝙿𝚁𝙾𝚅𝙴𝙳 ✔️ Endlessly raving about always-on good hair days, our testers have now converted to this hair mist. Offering it unanimous approval, the R+CO RAINLESS Dry Cleansing Conditioner is officially VIOLET CODE APPROVED and has a coveted place on THE SHELVES. 𝙵𝙸𝙻𝙴𝙳 ✔️🗄🗂 Link in bio or tap to shop #violetgrey #haircare
MORNING MUSE @lessance Photographer @victordemarchelier Creative Direction @cassandragrey @vicenakina Hair @teddycharles35 Makeup @joycebonelli Wardrobe @katie_mossman Nails @nailsbyzola Production @gianna__santos