Pink Media

Pink Media Take your business to the next level, targeting your audience with our advertising and marketing assistance focused on the LGBTQ+ community.
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LGBT Online Marketing, specializing in Social Media and Web 2.0 techniques

LGBT Online Marketing, specializing in Social Media and Web 2.0 techniques

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Operating as usual

We recently wrote a blog post summarizing some of our #ILoveGay work in Iowa, in partnership with Tim Nedoba of GoGuide ...
06/24/2021
(Pink Media)

We recently wrote a blog post summarizing some of our #ILoveGay work in Iowa, in partnership with Tim Nedoba of GoGuide Iowa and Coralville Pride. This summary provides a pretty good overview of what #ILoveGay offers globally as well... With a focus on just the LGBTQ+ community throughout the state, #ILoveGay Iowa is a new type of media company that brings to the forefront the voices of both LGBTQ+ organizations, as well as local LGBTQ+ Iowans, placing a more balanced emphasis on the content developed by both.

We recently wrote a blog post summarizing some of our #ILoveGay work in Iowa, in partnership with Tim Nedoba of GoGuide Iowa and Coralville Pride. This summary provides a pretty good overview of what #ILoveGay offers globally as well... With a focus on just the LGBTQ+ community throughout the state,...

Thanks Joelly for having me on your show!She invited Matt Skallerud to be a guest on her show to chat about Pink Media. ...
06/19/2021
Matt Skallerud - #ILoveGay Today - Branding Matters

Thanks Joelly for having me on your show!
She invited Matt Skallerud to be a guest on her show to chat about Pink Media. She wanted to learn what we do differently to help brands reach the LGBTQ market. She also wanted to talk about stereotyping and what steps brands can do to avoid it. But most of all, she was curious to hear how I became known around the world as "The Accidental Social Media Star” thanks to our popular new online show #ILoveGay Today! ILoveGay Today

My guest today is Matt Skallerud, the President and Founder of Pink Media; a revolutionary company that specializes in LGBTQ+ online marketing.Back in 1995 when the internet was just in its infancy, Matt launched GayWired.com, which quickly skyroc...

Are you a "Social Capitalist" or a "Social Socialist"? When you post, are you only asking, "what's in it for me?" or are...
05/18/2021
(Pink Media)

Are you a "Social Capitalist" or a "Social Socialist"? When you post, are you only asking, "what's in it for me?" or are you asking, "what's in it for us?" By "us" we mean your social media followers, your audience and client base, the LGBTQ+ community, and everyone who's paying attention to - and engaged with - YOU online.

Are you a Social Capitalist or a Social Socialist? When you post, are you only asking, what's in it for me? or are you asking, what's in it for us? By us we mean your social media followers, your audience and client base, the LGBTQ+ community, and everyone who's paying attention to - and engaged wit...

Gallup finds 5.6% of U.S. adults identifying as le***an, gay, bisexual or transgender, with the majority of them saying ...
02/24/2021
LGBT Identification Rises to 5.6% in Latest U.S. Estimate

Gallup finds 5.6% of U.S. adults identifying as le***an, gay, bisexual or transgender, with the majority of them saying they are bisexual.

Gallup finds 5.6% of U.S. adults identifying as le***an, gay, bisexual or transgender, with the majority of them saying they are bisexual.

About one in 10 LGBT adults in the U.S. are married to a same-sex spouse, and a slightly smaller proportion have a same-...
02/24/2021
One in 10 LGBT Americans Married to Same-Sex Spouse

About one in 10 LGBT adults in the U.S. are married to a same-sex spouse, and a slightly smaller proportion have a same-sex domestic partner.

About one in 10 LGBT adults in the U.S. are married to a same-sex spouse, and a slightly smaller proportion have a same-sex domestic partner.

ILoveGay.LGBT
01/19/2021
ILoveGay.LGBT

ILoveGay.LGBT

.GAY domains are ON SALE for UNDER $4 for a very limited time!

12/15/2020
Happy Holidays!

Happy Holidays from your friends here at Pink Media / #ILoveGay ILoveGay.LGBT ILoveGay Today

Some insights into how we tackle LGBTQ+ film marketing as we enter 2021.
12/10/2020
LGBT Brand Voice

Some insights into how we tackle LGBTQ+ film marketing as we enter 2021.

We found this Twitter case study on how they helped launch Love, Victor on Hulu a perfect analysis of some of the strategy we've been using here at Pink Media over the past few years. Focusing on the pre-release of the film with a well-made, sneak peak trailer starts a campaign that can be carried forward for months with additional film content, watch parties, cast interviews and additional advertising using Twitter's video website cards... all strengths we have here at Pink Media and the #ILoveGay Twitter Network!

11/23/2020
Matt Skallerud: Innovative, Pioneer, LGBTQ Marketing Leader

Thanks Dennis Velco... it was inspiring spending this time with you on recording this interview!

Matt Skallerud: Innovative, Pioneer, LGBTQ Marketing Leader
In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with serial internet marketing entrepreneur Matt Skallerud.
https://www.youtube.com/watch?v=l-SFFxGxDi0

In this episode of OutBüro Voices featuring LGBTQ professionals, entrepreneurs, and community leaders from around the world, host Dennis Velco chats with ser...

11/16/2020
Pink Media / #ILoveGay 4-Minute Commercial

We were given the opportunity to create a 2-minute commercial about our company... this is the extended 4-minute version, with a brief overview of our LGBTQ+ targeting capabilities across all mediums, including social media, video, mobile apps and more.

Because 20% of all new DotGay registration revenue (not just profit!) is donated to #LGBTQ organizations to help address...
10/23/2020

Because 20% of all new DotGay registration revenue (not just profit!) is donated to #LGBTQ organizations to help address key issues facing our community: WE LOVE .GAY
https://www.ohhey.gay/gay-gives

09/21/2020
Targeting your specific LGBTQ+ demographic on Facebook and Instagram

Targeting your specific LGBTQ+ demographic on Facebook and Instagram is a great first step in both understanding and educating oneself as to how advanced targeting works, as well as discovering the opportunities found outside of Facebook, on LinkedIn, Twitter, mobile app targeting, video targeting and more.

For our full video on LGBTQ+ marketing and advertising techniques in 2020, check out:
https://www.facebook.com/PinkMediaLGBT/posts/10157744730858022

TODAY WE MAKE THE INTERNET GAY AGAIN! 🏳️‍🌈💝The Official DotGay Domain Launch Brings Historic #LGBTQ Online Representatio...
09/17/2020
.GAY Is Good – Official Domain Launch Brings Historic LGBTQ Online Representation – ILoveGay.NET

TODAY WE MAKE THE INTERNET GAY AGAIN! 🏳️‍🌈💝

The Official DotGay Domain Launch Brings Historic #LGBTQ Online Representation
New .gay domains proudly signifies more inclusive & safer online spaces.

Find out all you need to know to register your own .gay name

#DotGayIsHere #ILoveGay

http://www.ilovegay.net/gay-is-good-official-domain-launch-brings-historic-lgbtq-online-represenation

08/30/2020
LGBTQ Online Marketing Tips & Techniques in 2020

In this presentation, we dive into some of the latest in online marketing tips & techniques available to us in 2020, all designed to reach your EXACT LGBTQ+ demographic online. We explore programmatic ad targeting, social media hyper-targeting, mobile targeting, social media organic posts and paid advertising, influencers, video and more.

08/24/2020
Pink Media's Special "Voices of LA" segment with Fabrice Tasendo

This is a special Pink Media "Voices of LA" segment with Fabrice Tasendo, who runs Pink Media Los Angeles and is focused on client management, especially when it comes to setting up advertising that is hyper-targeted to a client's specific LGBTQ+ demographic. We use blog posts, articles, photos and video and distribute these via hyper-targeting on mobile apps, social media, e-mail campaigns and LGBTQ+ banner advertising. We chat about this and more, as part of our #ILoveGay Today video podcast series.

We’re excited to announce that you can now find ILoveGay.LGBT online at ILove.gay! DotGay domains are a whole new way to...
08/03/2020

We’re excited to announce that you can now find ILoveGay.LGBT online at ILove.gay! DotGay domains are a whole new way to reach and support LGBTQ communities. DotGay donates 20% of new registration revenue to #LGBTQ nonprofits like GLAAD and CenterLink: The Community of LGBT Centers. They also have policies against hate speech and harassment. You’ll soon be able to register your own .gay site, so go follow DotGay and be part of this historic opportunity to make the internet a friendlier and more welcoming place for all LGBTQ communities!
http://www.ilove.gay/

Taking #ILoveGay Today to the next level, do you have a story to tell AND the opportunity to create some video clips we ...
05/27/2020

Taking #ILoveGay Today to the next level, do you have a story to tell AND the opportunity to create some video clips we could weave into our Gay2Day.com interview? Let us know... we'd love to work with you!
http://www.Gay2Day.com

05/20/2020

Stay Relevant on a Budget - We're going to be providing you a series of tips your business can undertake now, some for FREE and some for minimal $$$, to keep your business relevant during this quarantine and pandemic crisis. What we here at Pink Media like to call "simmer mode."

In this episode, we talk a little more in depth about the structure and strategy of a successful campaign on Twitter. Structure is all about content (video, photos, editorial), a link (call to action), the use of hashtags and tagging or profiles. Strategy is all about becoming engaged with others in your industry and turning those one-way simple social relationships into a more meaningful two-way relationship, always realizing there's a real, live person on the other end viewing your posts.

For more info on Twitter 101, check out our video and web link:
https://www.youtube.com/watch?v=wo2fvvHuN2g
http://www.PinkMedia.LGBT/Twitter/

http://www.PinkMedia.LGBT/brochureSHORT/
https://twitter.com/PinkMediaLGBT

04/25/2020

Stay Relevant on a Budget - We're going to be providing you a series of tips your business can undertake now, some for FREE and some for minimal $$$, to keep your business relevant during this quarantine and pandemic crisis. What we here at Pink Media like to call "simmer mode."

In this episode, we talk about the basics of Twitter, both from a structural perspective (content, link (call to action), imagery and video) and a strategic perspective, where the Twitter algorithm rewards those who post properly and are engaged with others. For more info on Twitter 101, check out:
http://www.PinkMedia.LGBT/Twitter/

04/24/2020

#ILoveGay At Home - Today we had the pleasure of connecting with Christopher Kenna of Brand Advance... he and his team are leading the way, working with companies in the UK in their LGBTQ+ marketing outreach. | Outvertising

Crain's New York Business is seeking Notable LGBTQ Leaders and Executives in New York. This feature is a celebration of ...
04/09/2020

Crain's New York Business is seeking Notable LGBTQ Leaders and Executives in New York. This feature is a celebration of LGBTQ business professionals who have impacted New York City in major ways and honors their professional, civic and philanthropic achievements. Nominate before the April 17 deadline to be considered for the feature! http://crainsnewyork.com/NotableLGBTQ

Creating a Safer Internet with .Gay - The internet has long been a place where LGBTQ people go to build relationships, e...
02/10/2020
Rejecting the Status Quo — Top Level Design

Creating a Safer Internet with .Gay - The internet has long been a place where LGBTQ people go to build relationships, express ourselves, and promote visibility of our lived experiences — and yet, for all the internet’s openness and accessibility, it also holds prejudice, hate and discrimination.

Creating a Safer Internet with .Gay

New name, New Logo!
10/20/2019

New name, New Logo!

Pink Media
10/20/2019

Pink Media

Ambush Magazine
07/23/2019
Ambush Magazine

Ambush Magazine

Matt Skallerud is the President of Pink Banana Media. He has been in the LGBTQ online marketing world for almost 25 years, having started GayWired.com in 1995. He now helps companies navigate online campaigns and social media amongst other marketing channels. He will also help you navigate your hypothetical scenarios in a digital world. Let’s see what advice we can rattle from him. https://www.ambushmag.com/matt-skallerud-is-embracing-his-inner-marketing-pink-banana-magic/

Address

1636 N. Cedar Crest Blvd. #217
Los Angeles, CA
18104

Opening Hours

Monday 7am - 5pm
Tuesday 7am - 5pm
Wednesday 7am - 5pm
Thursday 7am - 5pm
Friday 7am - 5pm

Products

Also, check out our Social Media marketing and Hyper-Targeted advertising company's website at http://www.pinkmedia.lgbt

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Comments

No quieren rentar todos los días y siempre dicen cosas que uno no ace y llaman alos trabajadores y le dicen cosas para que los apoyen y eso está bien
FYI The Irish Q***r Archive (Cartlann Aerach na hÉireann) contains the most comprehensive collection of material in Ireland relating to homosexuality in particular, and le***an/gay, bisexual and transgender studies in general. There are some quarter million press cuttings from the late 1960s onwards, a library of several hundred international titles (the earliest, a US title, dates from 1951), a near complete set of all le***an/gay titles (periodicals and single issues) published since 1974 on the island of Ireland, and a fascinating collection of audiovisual material, photographs and slides, flyers, posters, badges and other ephemera. Over the next 12 months the National Library of Ireland (NLI.ie) will be presenting a series of talks and exhibitions related to the Irish Q***r Archives (IQA).
In this BBC video, there is one kiss. And it is gay! A first for BBC..... This is a video from my YouTube channel. Watch offensive, clever, ridiculous and sexy commercials for Marketing the Rainbow: youtube.com/c/AlfredVerhoeven. A new video is posted daily for the next two months. https://youtu.be/g6z5GDrcH8A
Remarkably inclusive holiday commercial from Ritz, who joins other fmcg brands like HoneyMaid and McCain in showing and encouraging diversity. Marketing the Rainbow.
Now thát's kiss. https://youtu.be/BntcgSTXe48
Guinness made a beautiful commercial in 1995: "Not everything in black and white makes sense". It was never aired - and they even denied it existed.... https://youtu.be/TtpCzQWd-l8
For International Coming Out Day: a cute video by Hallmark. NewNowNext said: "Grab some tissues~" https://www.youtube.com/watch?v=qxB3Daxw1S0&feature=youtu.be This is a video from my YouTube channel: watch offensive, clever, ridiculous and sexy commercials for Marketing the Rainbow. Visit and subscribe: youtube.com/c/AlfredVerhoeven. A new video is posted daily for the next two months.
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Finding love in NYC isn't easy!
Before Stonewall, few gay writers dared to venture out of the closet. Fifty years later, we’re in a new struggle to keep those closet doors open. Bookstr has selected 5 LGBTQ books to honor the 50th anniversary of Stonewall. Please check them out!
Bookstr selects 5 LGBTQ books to honor Stonewall’s 50th anniversary.