AQUA Magazine

AQUA Magazine AQUA Magazine is the leading publication for pool and spa retailers, builders and service professionals.

"There comes a time for many businesses when a change is needed, whether that means switching software systems or adopti...
08/25/2026

"There comes a time for many businesses when a change is needed, whether that means switching software systems or adopting new software entirely," AQUA's Laura Carew writes. "This can be intimidating; even the best software can fail if the team doesn’t buy in. But with time and patience, the transition doesn’t have to be so daunting."

Check out Carew's conversation with two pool pros about what makes a software transition successful: https://www.aquamagazine.com/15830885

And just like that...there's one week left until our September issue comes to town!
08/25/2026

And just like that...there's one week left until our September issue comes to town!

Pool pros don’t always have time to step away from the route for training. That’s where Friday Pro Talks comes in.Tune i...
08/21/2026

Pool pros don’t always have time to step away from the route for training. That’s where Friday Pro Talks comes in.

Tune in for quick conversations with industry experts covering the products, challenges and business topics you deal with every day — all while you drive between service stops.

New episodes drop every Friday. Click the link to learn more: https://www.aquamagazine.com/sponsored/heritage-pool-supply-group/listen-while-you-work-learn-as-you-grow/6a679fc2dd9074e65bc213a5

Sponsored by: Heritage Pool Supply Group

"Homeowners are no longer satisfied with just a pool and a hot tub," writes Alan Jalasjaa in his latest article for AQUA...
08/20/2026

"Homeowners are no longer satisfied with just a pool and a hot tub," writes Alan Jalasjaa in his latest article for AQUA's August issue. "They want the full 'Fire and Ice' experience."

Explore the ways builders can capitalize on the cold plunge boom: https://www.aquamagazine.com/15830889

08/20/2026

Here’s a secret: it’s our vision for every room we’re in🤭

Get your fill of AQUA’s August issue by heading to our website, following along on social media, and subscribing at the link in our bio to get each issue delivered to your door!

"The hardest part of developing a future leader may not be teaching that person what you know," writes Abigail Carpenter...
08/18/2026

"The hardest part of developing a future leader may not be teaching that person what you know," writes Abigail Carpenter. "It may be resisting the urge to take over."

Check out the three mentor-mentee relationships Carpenter highlights in this year's edition of the Industry Watchlist: https://www.aquamagazine.com/15830893

JUST LISTED! Check out the latest products to hit AQUA's website. This week's round-up includes products from RDI Railin...
08/17/2026

JUST LISTED! Check out the latest products to hit AQUA's website. This week's round-up includes products from RDI Railing, Pebble Technology International and Catalyst Fence Solutions.

Head to aquamagazine.com for more. 🌊

Are you all buttoned up?Get ahead of the changing seasons and prepare for the colder months with this year's roundup of ...
08/15/2026

Are you all buttoned up?

Get ahead of the changing seasons and prepare for the colder months with this year's roundup of winterizing products: https://www.aquamagazine.com/15831727

Including products from:
Tara Pools & Outdoor Products
POOLCORP
Haviland Pool & Spa
Cover-Pools
Hydra Pools
Anchor Industries
G&P Tools
Merlin Industries
Aquamatic Pool Covers
McEwen Industries
Aqua Group
Marketing World Pool Products
Water Tech Corp
Cover Care, LLC
ProTeam
Automatic Pool Covers, Inc.
Nature's Care
JED Pool Tools
Frank Wall Enterprises

Pool Horizons is a worldwide meeting space to share ideas, tell stories and highlight how pools bring people together. A...
08/14/2026

Pool Horizons is a worldwide meeting space to share ideas, tell stories and highlight how pools bring people together. At its heart, Pool Horizons is about conversation.

Back for its second installment, check out this Q&A with Hayward Pool Products's Kevin Holleran as he discusses one of Pool Horizons' core pillars — community — here: https://www.aquamagazine.com/15830986

Address

Madison, WI

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Monday 8am - 4:30am
Tuesday 8am - 4:30am
Wednesday 8am - 4:30am
Thursday 8am - 4:30am
Friday 8am - 4:30am

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+16087294218

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