06/21/2026
Clients respect higher prices—especially when you stand on them.
Think about it: most people can’t afford a Lamborghini, but they’re still excited to see one. Not because it’s accessible—but because it’s rare. Valuable.
A Camry is affordable, common, and nobody’s turning their head to see it drive by.
Same with your rates. When you hold the line, even clients who don’t buy still respect the fact that you do.
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