Evoke Serena

Evoke Serena Serena Duffin is a highly versatile and dynamic design creative with a deep-rooted passion for beauty and creativity.

With over 20 years of experience as a wardrobe stylist in iconic cities like Los Angeles, New York, and San Francisco, Serena has honed her skills working on major advertising campaigns, motion pictures, television shows, and fashion editorials alongside industry-leading costume designers and stylists. What sets Serena apart is her ability to seamlessly blend her expertise in styling with digital

photography to create a unique visual narrative. By embracing this new medium for creative expression, Serena has helped numerous entrepreneurs, brands, boutiques, and bloggers achieve their business and personal goals. Her remarkable ability to capture the essence of her subjects through her meticulous styling and expert photography is evident in her vast portfolio. If you are seeking to elevate your brand’s visibility and establish a lasting impression, Serena’s unparalleled expertise in creative styling and photography is precisely what you need. Connect with Serena at [email protected] to explore how her masterful approach can transform your vision into captivating reality.

12/24/2025

Just discovered this little holiday gem in time for the season ✨🎄

I had the joy of assisting Rachelle Hakim on this adorable holiday commercial for IKEA in collaboration with the Hallmark Channel—and what a dream it was.

The story follows two young souls finding love over the holidays… inside IKEA 🥹💫 Truly charming, heartfelt, and full of that cozy holiday magic.

As always, the cast was incredible, the crew was spectacular, and I’m endlessly grateful for the opportunity to assist Rachelle—working alongside her is always such a gift. And yes… we actually got to spend the night in IKEA.

Happy holidays, everyone 🤍✨


















12/13/2025

Packing up all the cute things for Passage de West Adams
Holiday flair, vintage treasures & the best creative energy
Tomorrow at Alsace Living, West Adams
It’s a whole vibe 🎄🕯️🔔

Photographing the beautiful souls who gathered at Fig Ranch for The Beyond Project was such an honor. 💙✨This farm-to-tab...
12/10/2025

Photographing the beautiful souls who gathered at Fig Ranch for The Beyond Project was such an honor. 💙✨

This farm-to-table dinner brought together survivors, sponsors, advocates, and community members — each person with a story, a purpose, and a heart wide open for the mission.

The Beyond Project provides beauty, wellness, and educational services to women, men, and children coming out of trafficking situations. Seeing this group show up in support, compassion, and hope was incredibly moving.

These faces tell a story of what community looks like: connection, healing, and people choosing to stand alongside one another.
So grateful to have captured these moments.

So inspired by the mission.
So hopeful for what’s ahead. 💙

12/10/2025

This weekend at Fig Ranch in Malibu was something I’ll hold close for a long time. 💙

I had the honor of capturing The Beyond Project’s gathering—a farm-to-table dinner centered around hope, healing, and the power of community. Listening to survivors share their stories, and hearing from the sponsors and leaders who stand beside them, reminded me how deeply impactful this work truly is.
The Beyond Project supports women, men, and children coming out of trafficking situations by providing beauty, wellness, and educational services that help them rebuild with dignity. Their mission is growing, and Los Angeles has the opportunity to help expand that reach.

💙 Their goal: raise $150,000 to serve more survivors in our community.

To learn more about volunteering or the ambassador program, email Rachel at [email protected]

It was a privilege to be part of this heart-led event. Thank you to everyone who poured their energy, talent, and generosity into the evening. ✨

Sharing a little glimpse from the last Passage de West Adams market before Thanksgiving — such a magical day surrounded ...
12/02/2025

Sharing a little glimpse from the last Passage de West Adams market before Thanksgiving — such a magical day surrounded by insanely talented vendors.

I’m already getting excited for the next Passage de West Adams on December 13th. I’ve been prepping the shop with some glorious holiday looks — think festive textures, shimmer, luxe layers — perfect for Christmas parties, New Year’s, and beyond.
Mark your calendars. Come say hi. Shop small, shop vintage, and soak up all the good vibes.

11/23/2025

Thank you to everyone who came and shopped with me today at Passage de West Adams. We had a great market day and will be back December 13 just in time for the holidays.

11/22/2025

Beautiful sunset tonight!

✨ Market Day This Saturday! ✨
I’ll be popping up at Passage de West Adams this weekend — a Parisian-inspired, highly cur...
11/21/2025

✨ Market Day This Saturday! ✨
I’ll be popping up at Passage de West Adams this weekend — a Parisian-inspired, highly curated artisan market hosted by the vintage connoisseurs Lone House and Chelsea Von Mach. 🤍

I’ll be bringing a gorgeous selection of curated vintage, including some incredible slips, pristine fall staples, and one-of-a-kind pieces to elevate your autumn wardrobe. Think texture, romance, and timeless silhouettes — all thoughtfully chosen with love. ✨

Come say hi, shop vintage, and support local creatives — I’d love to see you there! 🤎🍂

🐾Meet Mr. Fox & his brand new forever family 🐾This sweet boy was adopted from  and recently won his very own portrait se...
10/27/2025

🐾Meet Mr. Fox & his brand new forever family 🐾

This sweet boy was adopted from and recently won his very own portrait session through the Paws for Comedy silent auction fundraiser. And let me tell you — he showed up ready for his close-ups. 📸💛

Family sessions like this mean so much to me. There’s just something magical about capturing the love, the chaos, the cuddles, and those in-between moments that become cherished memories. It’s such an honor to be welcomed into these stories — tails wagging and all. 🐶💕

Thank you to this beautiful family for letting me freeze a little piece of your joy. And thank you to everyone who supports amazing rescues like Mayday — you help create these happily-ever-afters. 🤍

Snapped a few moments from last weekend’s market and had so much fun being surrounded by wildly stylish, vintage-loving ...
10/03/2025

Snapped a few moments from last weekend’s market and had so much fun being surrounded by wildly stylish, vintage-loving folks. ✨ Such a beautiful way to spend a Saturday.
Sharing a few of my favorite photos here — please tag and share these beautiful faces! And if you ever need someone to document your next creative event, I’d love to be there. 🖤

Best of luck to everyone at the Creative Emmys today!Sharing a little throwback from last year, when I had the absolute ...
09/06/2025

Best of luck to everyone at the Creative Emmys today!

Sharing a little throwback from last year, when I had the absolute honor of being nominated. These beautiful photos were captured by the talented , and I wore — a dress that truly made me feel like a goddess.

I’m forever grateful for that moment and wishing all of my friends from 1923 the greatest success today. You’ve already made us so proud! 🖤

#1923

Happy Labor Day Weekend!Morgan absolutely shined in this red-hot beach shoot ❤️ The perfect mix of playful, bright, and ...
08/31/2025

Happy Labor Day Weekend!
Morgan absolutely shined in this red-hot beach shoot ❤️ The perfect mix of playful, bright, and bold — nothing says “end of summer” like a red swimsuit, salty hair, and beautiful light.
There are still a few warm days left here in SoCal — the perfect time to capture your own beach memories before fall sneaks in. ✨
📸: from our morning session a few weeks ago

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Midland, TX

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