MK Quinn Media

Content strategy and creation company that focuses on helping you create clear, consistent, and compelling content for your business.

Our Story

Founded in 2008 by Matt DeWolf, MK Quinn is a marketing and communications agency that operates in a non-traditional way. We don’t carry a large full time staff and incur large overhead expense. Instead we focus on bringing the right team together, with the perfect blend of talents, for your specific project needs. Our Approach

We don’t want to be your vendor. We want to be your partne

r. We take the time to really get to know your business and understand the nuances and challenges that are unique to you. At our core, we’re problem solvers and story tellers. We’re focused on providing real solutions to your marketing and communications challenges. Our Passion

We believe that innovation comes from two things: Passion and Problems. Isn’t it fortunate then, that we have a passion for solving problems? Nothing gets us more excited than coming up with a marketing and communications solution that drives results and moves your organization smartly forward. We’ll get your message to the the right people, through the right channels, in the most engaging way.

07/18/2025

Building strong habits early is key for new members.

What if you reward customers based on how often they wash their car in the first 3 months? It’s a great way to encourage the right behavior and reduce churn, just be careful not to overdo it!

Listen and learn how to balance customer delight with healthy margins
Spotify - https://open.spotify.com/episode/0n6CxlRzmdu2fxmtp6zfxd?si=K-tV6XNQTfaGRyhBIY7wSA
YouTube - https://youtu.be/Kn6W1qNffLQ?si=6DDVv6qp7nWXJIoC

07/16/2025

New Episode: Building a Bench for Growth in Car Washing

What does it truly take to grow a successful car wash business?

In this episode, Matt DeWolf speaks with Jeff Fazio of Preferred Car Wash Advisors to discuss the importance of strategic recruitment, staff development, and regionally tailored wash strategies.

Gain practical insights to strengthen your team and achieve long-term operational success.

Listen now on Spotify: https://open.spotify.com/episode/4wEZShaXhKwAXYJkNLYRFt?si=4bfdda9488ce4690

07/13/2025

Even small extras can make a big difference for your customers.

In this episode of Better Car Washing Everywhere, we talk about how free perks - like a bottle of water - can build strong customer loyalty… and how removing them can hurt your business.

We explore why it’s important to stay consistent with what you offer and how to keep customers coming back.

Listen and learn how to balance customer delight with healthy margins
Spotify - https://open.spotify.com/episode/0n6CxlRzmdu2fxmtp6zfxd?si=K-tV6XNQTfaGRyhBIY7wSA
YouTube - https://youtu.be/Kn6W1qNffLQ?si=6DDVv6qp7nWXJIoC

07/11/2025

Good. Better. Best.

Are you offering the right floor mat cleaning options at your car wash?

Good: Let customers quickly scrub or vacuum them off.

Better: Provide wash basins for a deeper clean.

Best: Offer a premium machine wash as an upcharge — quick, thorough, and professional.

As Matt DeWolf puts it:

"Free is great when it’s simple… but when you’re running equipment? That’s where value comes in."

This clip is from Episode 3 of Better Car Washing Everywhere — tune in for more practical tips to improve your customer experience and boost your revenue.

Listen and learn how to balance customer delight with healthy margins
Spotify - https://open.spotify.com/episode/0n6CxlRzmdu2fxmtp6zfxd?si=K-tV6XNQTfaGRyhBIY7wSA
YouTube - https://youtu.be/Kn6W1qNffLQ?si=6DDVv6qp7nWXJIoC

07/08/2025

Should car wash amenities like vacuums and mat cleaners always be free?

In this week’s Better Car Washing Everywhere episode, Matt DeWolf and guest Tara Baugher talk about how free offerings can attract customers — but also cut into your profit.

Tara’s advice? “Free is okay… but not forever.”

🎧 Listen and learn how to balance customer delight with healthy margins
Spotify - https://open.spotify.com/episode/0n6CxlRzmdu2fxmtp6zfxd?si=K-tV6XNQTfaGRyhBIY7wSA
YouTube - https://youtu.be/Kn6W1qNffLQ?si=6DDVv6qp7nWXJIoC

05/20/2025

"You have to know where you are to get to where you want to go." - Tara Baugher

From a previous episode of Better Car Washing. Everywhere.

Tara Baugher dives into pricing strategy on the Price Matters podcast. She emphasizes the importance of understanding your percentages on memberships and retail sales as the foundation for any pricing decisions.

Ready to rethink your pricing? Tune in now and take the first step toward smarter, more strategic growth!

05/13/2025

Tara Baugher and Matt DeWolf tackle one of the toughest topics in business: changing your prices. From understanding your value to communicating the change effectively,

Tara shares actionable insights that will empower you to make strategic pricing decisions with confidence.

Listen now and take the fear out of pricing decisions.

01/21/2025

Excited to share the latest episode of a new podcast adventure, Better Car Washing Everywhere. This episode shines light on the way this industry has a talent for supporting one another and being a steward of the community. Ali Yusufaly is paying it forward in his community ... are you?

Listen here or wherever you get your podcasts.

https://mkquinnmedia.com/blog/ali-yusufaly-elite-express-raise-funds-for-wildfire-relief

09/17/2024

🎙️ New Podcast Alert: Better Content Everywhere 🎙️

We're excited to share the launch of Better Content Everywhere, the latest podcast from MK Quinn Media that dives into content strategy. We're here to help you create clear, consistent, and compelling content, no matter the platform. In our very first episode, we tackle a fundamental pillar of content strategy: Clarity.

We'd love for you to take a listen of this micropodcast format and let us know what you think. What is valuable for you? What would you love to learn about? What else?

👉 Listen now: https://podcasters.spotify.com/pod/show/mk-quinn-media/episodes/Clarity---The-First-C-in-Your-Content-Strategy-e2og4f0

05/31/2024

"The cobbler's children have no shoes."

I've been running MK Quinn Media for a long time. As a content strategy and creation company, we've done a lot of content for others, but never for ourselves. Today, that's changing.

https://www.linkedin.com/pulse/every-content-strategy-needs-three-things-matt-dewolf-sqeac

Address

Minneapolis, MN

Telephone

612-293-4256

Website

http://www.mkquinnmedia.com/

Alerts

Be the first to know and let us send you an email when MK Quinn Media posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to MK Quinn Media: