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Monday 8am - 5pm Tuesday 8am - 5pm Wednesday 8am - 5pm Thursday 8am - 5pm Friday 8am - 5pm

Federated Media

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United States
Mishawaka, IN
Federated Media

Multimedia and digital company Family-owned since 1952, we operate 12 radio stations serving Fort Wayne and South Bend.

Our lineup includes WOWO, WQHK, WMEE, WKJG, WBYR in Fort Wayne and WBYT, WRBR, WTRC-AM, WTRC-FM, WAOR in South Bend. We help businesses grow through radio, digital marketing, and creative services.

01/09/2026

When a trusted radio host recommends your product, it feels like advice from a friend, not a canned sales pitch. Audio creates emotional connections that are hard to replicate in other mediums. When listeners hear your message consistently during their commute, workout, or workday, it sticks with them and builds real brand awareness.

Check out the blog linked in the comments to learn how radio builds lasting customer connections.

01/08/2026

Staring at a blank screen wondering what to write about for your business blog? You're not alone. The real challenge isn't just overcoming writer's block, it's finding topics your audience actually cares about. The solution starts with understanding your customers and staying relevant to your niche. When you become the answer to their questions, engagement goes up and your website ranking improves too.

Read the blog linked in the comments for tips on choosing blog topics that keep customers coming back.

01/06/2026

Wilson & Kinsman partnered with us to increase awareness of their personal injury and criminal defense practice while announcing their new second location. Through high-frequency radio advertising, event sponsorship, and an online contest, they generated 49 immediate leads, grew their social media following, and captured valuable first-party data.

Read the full case study linked in the comments.

01/05/2026

People read texts immediately but forget them quickly. That makes SMS perfect for flash sales, same-day events, and urgent promotions happening now or very soon. Don't waste text messages on events a month away. Use SMS for time-sensitive offers that require short-term focus and immediate action.

See how to maximize SMS impact in the comments.

01/02/2026

With consumers exposed to 5,000+ ads daily, your radio spot needs to stand out from the noise. Here are 5 must-haves for effective radio advertising:

✅ A strong hook (grab attention in the first few seconds)
✅ Sonic branding (make your sound memorable)
✅ Targeted messages (speak directly to your audience)
✅ A specific call-to-action (tell them what to do next)
✅ A signature sound (be unforgettable)

Radio remains one of the most effective ways to reach large audiences, but only when you get these fundamentals right. Read the blog linked in the comments to learn how to create radio ads that actually work!

01/01/2026

As we step into 2026, we're reflecting on an incredible year of partnerships, creativity, and community. Thank you for being part of our journey. Here's to writing the next chapter together, with integrity, passion, and innovation leading the way. Happy New Year!

12/25/2025

As we celebrate this Christmas season, we're reminded that the best part of what we do is the people we serve. Thank you for trusting us to help tell your stories and move your audiences. Wishing you and yours a wonderful holiday filled with warmth and connection. Merry Christmas from all of us at Federated Media!

12/23/2025

Sending out emails is one thing. Getting your audience to open those emails is another.

Find out how Red Wolf Roofing achieved a 51.5% open rate on their thank you email campaign by checking out their ultra-successful case study down in the comments!

12/22/2025

Hot A/C stations are for Top 40 lovers. They're for people who love to hear the hot hits of today and the last 20 years. They're the Taylor Swift, Sabrina Carpenter, Post Malone, and Dua Lipa fans.

But that's not all you need to know. The blog linked in the comments contains a whole lot more about the listeners of Froggy 102.7 and 97.3 WMEE so you can understand exactly who you're advertising to...and how to tailor your message for them.

12/19/2025

If there's something better than BBQ, we simply can't think of it.

That's the mindset that the BBQ Store and More wanted to spread! They wanted to increase awareness of the products they offer and grow their social media presence, so what did they do? They held a contest!

Find out more about the success they enjoyed by clicking the link in the comments.

12/16/2025

We're smack dab in the middle of the digital age, and there's no turning back. Digital marketing is powerful, and can help boost your traditional marketing strategy. Here at Federated Media, we do both!

Find out more about the benefits of digital marketing by clicking the link in the comments!

12/14/2025

As the first candle is kindled tonight, we're reminded of the power of light to bring people together. Happy Hanukkah to everyone celebrating! May your eight nights be bright and blessed. Chag Sameach from Federated Media! 🕎

Address

Mishawaka, IN

Opening Hours

Monday	8am - 5pm
Tuesday	8am - 5pm
Wednesday	8am - 5pm
Thursday	8am - 5pm
Friday	8am - 5pm

Telephone

+12604475511

Website

https://www.federatedmedia.com/

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