10/07/2025
Whitman's Chocolates, located at 951 Sampler Way; East Point, Georgia. 1955
In **1955**, the **Whitman’s Chocolates** facility at **951 Sampler Way** in **East Point, Georgia**, was a model of postwar American industry — efficient, tidy, and humming with the sweet scent of chocolate in the air. This location was one of the brand’s key production sites, named cheekily after the company's iconic **Whitman’s Sampler** box — a staple in American homes since the early 1900s.
By the mid-1950s, Whitman’s was a well-known name coast to coast, with its signature gold-ribboned boxes lining shelves in department stores, pharmacies, and corner markets. The **East Point plant**, located just southwest of downtown Atlanta and conveniently near the rail lines and what would become **Hartsfield-Jackson Airport**, was part of a broader Southern industrial boom. Workers — many of them local women — staffed the lines, boxing caramels, nougats, and chocolate-covered cherries with care and precision.
The 1950s were a golden age for brands like Whitman’s. With the postwar economy booming, chocolates weren’t just a luxury — they were a symbol of comfort, celebration, and tradition. And for many East Point residents, 951 Sampler Way wasn’t just an address — it was where sweet memories (and paychecks) were made.
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