The Social Chapter

The Social Chapter I manage your socials with strategy, storytelling and purpose so you can focus on what you do best ✨

Personalized Apparel, Creative Gifts and Home Decor

Owner: Alisa Homewood
Email: [email protected]

11/28/2025

You don't need to go viral to grow your business.
But here's what you DO need...

dm me DECEMBER AUDIT to grab one of my last audit appointments of the year!

What looks like "just posting on social media" is actually:▪️content planning (week & months in advance)▪️making brand v...
11/24/2025

What looks like "just posting on social media" is actually:

▪️content planning (week & months in advance)
▪️making brand voice decisions (because you've put in the work to KNOW your client)
▪️running analytics
▪️client updates & approvals
▪️scheduling multiple brands at once

Is any of it glamorous? No.
But is it the exact reason my strategies work? Yes.

Save this + follow if you want to see what a day in the life of a social media manager looks like!

My coworker, asking to go on a walk… 🐾The life of a social media manager 🥰
11/20/2025

My coworker, asking to go on a walk… 🐾
The life of a social media manager 🥰

11/19/2025

Let's talk about the biggest myth in social media 👇🏽

A lot of business owners think hiring a social media manager means instant growth... going viral overnight... or hitting 10k followers in a couple weeks.

I'll say it plainly: Social media managers are strategists, not magicians.

My job isn't to "make you viral."

It's to build the brand that deserves to go viral:
✨your story
✨your authority
✨your consistency
✨the reason people should trust you
✨the content that makes people WANT to follow you

That's where long-term results come from.
Not from one or two lucky viral videos.

If you want the truth about growing online, not the trendy advice...

👉🏽Follow for strategy that actually works.

If this hit, share it with a business owner who needs to hear it.

If you’re ready for storytelling, strategy, and purpose-driven content.. the kind that actually builds a brand, we’re no...
11/18/2025

If you’re ready for storytelling, strategy, and purpose-driven content.. the kind that actually builds a brand, we’re now accepting new clients.

📩 Send a message to book a discovery call!

𝗢𝗻𝗲 𝘁𝗵𝗶𝗻𝗴 𝘆𝗼𝘂 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗸𝗻𝗼𝘄 𝗯𝗲𝗳𝗼𝗿𝗲 𝟮𝟬𝟮𝟲 𝗵𝗶𝘁𝘀 ⬇️First let’s walk through my day as a social media manager ↴•Started with m...
11/16/2025

𝗢𝗻𝗲 𝘁𝗵𝗶𝗻𝗴 𝘆𝗼𝘂 𝗻𝗲𝗲𝗱 𝘁𝗼 𝗸𝗻𝗼𝘄 𝗯𝗲𝗳𝗼𝗿𝗲 𝟮𝟬𝟮𝟲 𝗵𝗶𝘁𝘀 ⬇️

First let’s walk through my day as a social media manager ↴

•Started with my kids, coffee, & a few chores ✔️
•Client onboarding meeting ✔️
•Swung by a client’s project to grab fresh content ✔️

It’s not glamorous work, it’s intentional work.

Strategy, storytelling, and being where the content actually lives is why my clients see results.

Most business owners wait until January to “get serious.”
But here’s the truth: 𝙅𝙖𝙣𝙪𝙖𝙧𝙮 & 𝙁𝙚𝙗𝙧𝙪𝙖𝙧𝙮 𝙧𝙚𝙨𝙪𝙡𝙩𝙨 𝙗𝙚𝙡𝙤𝙣𝙜 𝙩𝙤 𝙩𝙝𝙚 𝙗𝙪𝙨𝙞𝙣𝙚𝙨𝙨 𝙤𝙬𝙣𝙚𝙧𝙨 𝙬𝙝𝙤 𝙨𝙝𝙤𝙬 𝙪𝙥 𝙞𝙣 𝙉𝙤𝙫𝙚𝙢𝙗𝙚𝙧 𝙖𝙣𝙙 𝘿𝙚𝙘𝙚𝙢𝙗𝙚𝙧.

So here’s your moment:

If you want your brand shown with this level of care, detail, and strategy… claim one of the last 2 November/December spots before they’re gone.

DM for all the info or to book a discovery call ✨

to every service member, past & present, thank you❤️🤍💙
11/12/2025

to every service member, past & present, thank you
❤️🤍💙

A client’s video just hit 2.2K views from content on a 𝙣𝙚𝙬 𝙖𝙘𝙘𝙤𝙪𝙣𝙩, and 99.9% of those were from non-followers. 👀That me...
11/10/2025

A client’s video just hit 2.2K views from content on a 𝙣𝙚𝙬 𝙖𝙘𝙘𝙤𝙪𝙣𝙩, and 99.9% of those were from non-followers. 👀

That means the content didn’t just perform; 𝘪𝘵 𝘳𝘦𝘢𝘤𝘩𝘦𝘥 𝘦𝘯𝘵𝘪𝘳𝘦𝘭𝘺 𝘯𝘦𝘸 𝘦𝘺𝘦𝘴.

This is exactly what happens when you mix strategy, storytelling, and consistency. Growth doesn’t come from luck. It comes from understanding how to position your brand so the algorithm works for you.

If you’re ready to get your business seen by the people who don’t know you yet, that’s where 𝐓𝐡𝐞 𝐒𝐨𝐜𝐢𝐚𝐥 𝐂𝐡𝐚𝐩𝐭𝐞𝐫 comes in.

✨ Let’s turn your everyday work into content that gets attention.

On location filming a few pieces of content for the week, and this porch is one of my favorite parts of this renovation ...
11/08/2025

On location filming a few pieces of content for the week, and this porch is one of my favorite parts of this renovation by J2k Properties, LLC 🤎

If you’ve ever felt unsure about what to post or how to film content for your business… here’s your reminder that it’s really this simple:

Show what you love.
Talk about what you do.
Let people see what makes your work special.

It doesn’t have to be complicated, it just has to be you.

Save this for your next content day, or message me if you want help turning your everyday work into scroll-stopping content. 🎥

These people are the only reason why I wanted a better future. YES, I was scared sh*tless to do this business, but I was...
10/29/2024

These people are the only reason why I wanted a better future. YES, I was scared sh*tless to do this business, but I was more afraid of the path we were on financially. Staying broke, settling for “we just can’t afford that“… choosing to stay in that cycle was not what I wanted for my family. THEY are the reason I said yes to this opportunity AND the reason I work so hard to succeed 💕

Living paycheck to paycheck was not what I wanted them to remember or what I want them to repeat as they grow up, we’re giving them the knowledge that they CAN have more if they’re willing to work for it!

Think about it - what's your "WHY" and why is fear still holding you back?

Are you telling your WHY that it's not important enough because you’re afraid? EVERYONE starts scared, you aren’t ever truly ready.. you just CHOOSE faith in yourself over fear of everything else!

Had the best weekend with my family!Friday we picked out pumpkins (we opted for grocery store pumpkins this year but sti...
10/28/2024

Had the best weekend with my family!

Friday we picked out pumpkins (we opted for grocery store pumpkins this year but still took a few photos 😂🎃), Saturday we watched Paxton’s team play their fundraiser costume game which was hilarious then we carved pumpkins while watching game 2 of the series (GO DODGERS 💙).. and Sunday we took the kids out for clothes shopping before our fancy date night! We even got in a mile every day with Blu! 🐾

It’s been awhile since we’ve had a full weekend spent together and my heart truly needed it! I love these days where no one has to rush off and we can just enjoy each other’s company!

Address

Monroe, NC

Telephone

+17042023628

Website

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