Fit, Free & Fearless

07/24/2025

🎉Special invitation for business owners!!!🎉 Would you like a way to INSTANTLY grow your visibility, gain more authority, and expand your reach, while standing out in crowded market?

🎓 One very powerful way to do this is by partnering with a university!

As a former tenured professor and successful online business owner, I have insider knowledge to share with you!

I can show you how business owners are partnering with universities and organizations to strengthen their brand, expand their reach, and build a more impactful business.

😲 And here's something many are surprised to learn, you do NOT need a PhD or even an advanced degree to partner with a university. What you DO need, is the knowledge and expertise that you already have!

Inspired by the amazing Molly Mahoney and questions I've received on this topic, I’m thrilled to invite you to a FREE online training Sunday, Aug. 3 (with an encore session on Wed, Aug. 6) where I’ll be sharing details on how you, too, can partner with a university.

This is a one-time opportunity, and I’d love for you to join me!

𝐖𝐇𝐀𝐓 𝐘𝐎𝐔'𝐋𝐋 𝐋𝐄𝐀𝐑𝐍

✅ How to stand out in an oversaturated, AI-driven market
✅ Why universities would be interested in your programs
✅ What to include in a strong partnership proposal
✅ Real-life examples of successful collaborations
✅ Tips & strategies for creating that perfect partnerships

Whether you own an online or brick & mortar business or run a non-profit, this training will show you what's possible and how to get started!

❗Spaces are limited, so be sure to reserve your spot today @ https://northeastk9conditioning.lpages.co/powerful-alliances/

06/26/2025

If you're in the midst of a significant change in your life, such as launching a new business or taking your current business online, here’s something I’ve learned the hard way: Not everyone needs to hear your plans right away! In this week’s Fit, Free & Fearless Life newsletter, I talk about:

✅ Why sharing your vision too early can backfire
✅ How to know who’s worth listening to (and who’s not)
✅ A few simple filters for getting the right kind of support

If you’re navigating change and want to protect your vision (and your dream!), this one’s for you. Check out the newsletter and episode below in the comments!

06/19/2025

Be sure to check out my latest newsletter! This is fascinating research and helps explain so much!

If you’ve been running a health, fitness, or wellness coaching business for a while, especially if you're expanding online, there’s a good chance you’ve hit this phase: You’ve lost a bit of passion Motivation isn’t what it used to be Even your wins feel… flat You’re not doing anything ...

06/13/2025

Feeling stuck, uninspired, or like you're just going through the motions in your business? You’re not alone. In the latest Fit, Free & Fearless episode, I dive into a surprising reason why so many successful fitness, health, and wellness entrepreneurs and coaches hit a motivational wall—and how one powerful brain mechanism can help you reignite your spark!! A link to the video is below in the comments.

05/30/2025

💰💰💰 How much can you REALLY make as an Online Coach??? I get this question a lot from business owners who want to expand online.

It’s a valid question, but I argue it’s NOT THE RIGHT QUESTION to ask. I used to ask the same thing, but everything changed when I completely shifted the way I looked at money and how to grow an online business. I share this in my latest Fit, Free & Fearless episode.

If any of this resonates with you, check out my latest episode below. Most of the time our biggest barrier to success is ourselves and the self-limiting beliefs that we frequently have!

Get help creating and growing your online business! Complete this short questionnaire to get started: https://forms.gle/BCkoFrsE34MmWK8R7*********Wondering i...

05/21/2025

If you’ve noticed a slowdown in client enrollment or your coaching business revenue, you’re not alone. Every health coach, fitness professional, or wellness entrepreneur hits this phase at some point in time.

The good news? You already have a hidden goldmine: Your past clients!!!

In this week’s Fit Free & Fearless episode, I share how I re-engage past clients to:

✔️ Fill new or existing coaching programs
✔️ Boost my online coaching business revenue
✔️ Create new offers quickly (without overthinking)

You’ll learn:
👉 How a simple check-in can lead to new coaching opportunities
👉 Why offering a private VIP invite works so well
👉 My favorite “quick launch” idea for returning clients

Watch the full video to learn more! Link is in the comments!

05/15/2025

𝐇𝐨𝐰 𝐭𝐨 𝐓𝐚𝐤𝐞 𝐘𝐨𝐮𝐫 𝐂𝐨𝐚𝐜𝐡𝐢𝐧𝐠 𝐁𝐢𝐳 𝐎𝐧𝐥𝐢𝐧𝐞—𝟓 𝐒𝐭𝐞𝐩𝐬 𝐭𝐨 𝐊𝐞𝐞𝐩 𝐈𝐧𝐜𝐨𝐦𝐞 𝐅𝐥𝐨𝐰𝐢𝐧𝐠

If you're a health coach, fitness professional, or wellness entrepreneur looking to grow your online business, the leap from in-person services to fully online coaching can feel overwhelming—especially when your current income still depends on local clients.

You’re not alone.

Many coaches I work with are navigating this same transition. They want more freedom, flexibility, and impact—but they don’t want to sacrifice their financial stability.

If that sounds like you, I’m sharing the exact transition plan I used to grow my online business to $2 million in online revenue (without burning out or making risky financial moves).

✅ 5 Smart Moves Before Going Fully Online

1. Audit your current income + lifestyle needs. Before you reduce in-person sessions or leave your day job, understand your revenue goals and the true cost of running your business. Include benefits, taxes, and other essentials.

2. Use a hybrid coaching model. Before going all-in, test the waters with online coaching programs or virtual training paired with your current clients. Add video libraries, digital tools, or community support as a bridge.

3. Validate your signature offer. Use market research, mini-courses, or beta programs to test your online program idea. The goal? Confirm that it solves a real problem—and that people will pay for it.

4. Focus on ONE offer at first. If you want to build a scalable business model, start with a signature online program and put all your energy into optimizing and marketing that offer before creating more.

5. Diversify only after you’ve built traction. Many coaches try to launch 3–4 offers too soon. Instead, build demand for one program, and only expand once you have systems and sales consistency.

Whether you're a personal trainer, nutrition coach, or mindset mentor, the transition to online doesn't have to be a guessing game. You can grow your online business strategically—and sustainably.

In this week’s episode of Fit Free & Fearless, I’m breaking down the full roadmap to help you confidently step into a fully online model without losing momentum (or money). To watch the full episode, click on the link in the comments below!

05/12/2025

Struggling to transition online and don't want to see a drop in income while doing it? I was able to create an online business that allowed me to walk away from my tenured Associate Professor position at the university and more than 3x my income.

I created this video to share what I learned along the way and to offer some tips on how to more easily make that transition online. I hope this is helpful! In the video below, I share...

✔️ How to make the switch with a hybrid coaching model
✔️ What numbers to know to help make the shift online
✔️ The smart way to validate a signature online program

Get help transitioning online! Complete this short questionnaire to get started: https://forms.gle/BCkoFrsE34MmWK8R7*********Thinking of shifting from in-per...

04/27/2025

🔥 𝗧𝗵𝗲 𝗠𝗼𝘀𝘁 𝗨𝗻𝗱𝗲𝗿𝗿𝗮𝘁𝗲𝗱 𝗪𝗮𝘆 𝘁𝗼 𝗚𝗿𝗼𝘄 𝗬𝗼𝘂𝗿 𝗘𝗺𝗮𝗶𝗹 𝗟𝗶𝘀𝘁 & 𝗚𝗲𝘁 𝗖𝗹𝗶𝗲𝗻𝘁𝘀 (𝗙𝗮𝘀𝘁!)

If you’re a health, wellness, or fitness professional trying to grow your business online, I want to let you in on a powerful strategy that helped me grow my email list by thousands—and generate over $2 million in online revenue.

Here’s the secret:

👉 Host a free online training or workshop.

I’m not talking about another boring “webinar” where someone talks at you for an hour and ends with a hard pitch. I’m talking about real value. Real connection. Real growth.

𝗪𝗵𝘆 𝗙𝗿𝗲𝗲 𝗪𝗼𝗿𝗸𝘀𝗵𝗼𝗽𝘀 𝗪𝗼𝗿𝗸 𝗦𝗼 𝗪𝗲𝗹𝗹

✔ They’re high-value and high-impact Your audience gets to learn something meaningful from you. You solve a real problem—and naturally build trust along the way.

✔ You grow your email list People sign up, give their contact info, and now you have a direct line to follow up—even if they don’t attend live.

✔ You get to make offers to many, not one Instead of chasing DMs or sending individual follow-ups, you have a group of warm, engaged people ready to hear what’s next.

𝗟𝗶𝘃𝗲 𝘃𝘀. 𝗣𝗿𝗲𝗿𝗲𝗰𝗼𝗿𝗱𝗲𝗱—𝗪𝗵𝗶𝗰𝗵 𝗶𝘀 𝗕𝗲𝘁𝘁𝗲𝗿?

✅ Live = higher conversions. You’re building real-time connection and credibility.

✅ Prerecorded = great for lead gen (especially if you’re nervous or new to this). Start small and practice!

Whether you’re doing a “lunch & learn,” Q&A session, or casual Zoom hangout—your audience will love the value and insight.

𝗪𝗮𝗻𝘁 𝗛𝗲𝗹𝗽 𝗖𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝗬𝗼𝘂𝗿 𝗢𝘄𝗻 𝗪𝗼𝗿𝗸𝘀𝗵𝗼𝗽?

If you’re ready to grow your list, attract qualified leads, and finally make sales at scale—I’d love to help.

I just released a new episode where I talk about how I used free online trainings to grow my audience (and my business!).

👉 Check the comments below to watch it now!

📩 Want personalized help? Comment below or message me!

To your success,

Erica

04/10/2025

Ready to break free from 1-on-1 coaching to reach the masses? Wondering what this might look like online? In my latest Fit, Free & Fearless episode, I give examples of how you can do this while creating a more flexible work schedule AND while maintaining that personal touch. Need lesson ideas for creating online group coaching programs for senior fitness, cancer survivors, women going through menopause, and more? Check out the latest episode below!

Interested in getting business support from Erica? Fill out this short questionnaire to learn about our VIP coaching options! https://forms.gle/BCkoFrsE34MmW...

03/10/2025

Struggling to get clients from social media? Posting content but not seeing results and feeling it's just a waste of time? You’re not alone. But there’s a smarter, more strategic way to attract clients—without feeling like you’re shouting into the void. In my latest newsletter, I’m sharing simple, effective tips to use social media to actually grow your business. If you’re a fitness, health, or wellness professional looking to expand online, you don’t want to miss this! Read it now at: https://www.linkedin.com/pulse/making-social-media-work-your-business-without-wasting-erica-boling-hbwkf

02/25/2025

Do you feel like they’re wasting time on social media, posting endlessly without results? What if social media weren't just for content—but an effective tool to find your ideal clients and craft messaging that truly speaks to them?

In this episode, I share how health, wellness, and fitness coaches can use social media strategically to understand their audience, improve engagement, and attract paying clients. Learn how to stop guessing and start listening to what your ideal clients actually want so you can grow your coaching business with confidence.

🚀 Stop wasting time on social media! Learn how to make every post, comment, and interaction work for you. Click below to watch the full episode!

Stuck in your business? Take this quick questionnaire to pinpoint what’s holding you back to gain clarity on your next steps at http://fitfreelife.com/.*****...