Michelle Cullison

Michelle Cullison I help people develop digital platforms, build online businesses, and fulfill their dreams & purpose. My name is Michelle Cullison. Go, Team Propellers!

Digital Life and Leadership | Live Beautiful with RF | Faith, Hope & Love

Hello and welcome! In Business: I've been a Digital Strategist and Founder of Daystar New Media since 2000 and an RF Brand Ambassador since 2015 with an awesome team of Business Partners! In Life: I'm the Wife of Gerald, Mom of 3, Mom-in-law of 2, Grammy of 3 - and Dog Mom of 1. And in all, I aim to be a follower of Jesus

, walking by faith, with great hope, and on a mission to love others well. Thanks for stopping by! I'm glad you did.

๐–๐ก๐ข๐œ๐ก ๐€๐ˆ ๐€๐ฌ๐ฌ๐ข๐ฌ๐ญ๐š๐ง๐ญ ๐ˆ๐ฌ ๐‘๐ข๐ ๐ก๐ญ ๐…๐จ๐ซ ๐˜๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ?With so many AI assistants available, how do you choose the right one for ...
05/02/2025

๐–๐ก๐ข๐œ๐ก ๐€๐ˆ ๐€๐ฌ๐ฌ๐ข๐ฌ๐ญ๐š๐ง๐ญ ๐ˆ๐ฌ ๐‘๐ข๐ ๐ก๐ญ ๐…๐จ๐ซ ๐˜๐จ๐ฎ๐ซ ๐๐ฎ๐ฌ๐ข๐ง๐ž๐ฌ๐ฌ?

With so many AI assistants available, how do you choose the right one for your business needs? Let me break down the free options to help you get started without investment risk:

๐Ÿ”น OpenAI's ChatGPT (free tier) excels at creative writing and basic problem-solving. Perfect for drafting marketing copy or brainstorming ideas, though the free version uses their older model.

๐Ÿ”น Anthropic's Claude offers a generous free tier with a massive 100K token context windowโ€”ideal if you need to analyze longer documents or maintain extended conversations about complex topics.

๐Ÿ”น Google's Gemini provides unlimited free queries with no daily caps, making it great for consistent, everyday business use with strong integration into Google Workspace.

๐Ÿ”น Meta's Llama models are open-source and can even run locally on your computerโ€”ideal for businesses with privacy concerns or specialized needs.

The question isn't whether your business should use AI, but how should you use it to help your business.

Start by considering which AI best matches your specific needs.
What's the first business challenge you'd like to solve with AI?

Happy Easter to all! Gerald & MichelleDaystar New Media
04/20/2025

Happy Easter to all!
Gerald & Michelle
Daystar New Media

โ˜˜๏ธMay your prompts be clear, your responses be wise,And your AI companion understand what's between the lines.May your q...
03/17/2025

โ˜˜๏ธMay your prompts be clear, your responses be wise,
And your AI companion understand what's between the lines.
May your questions find answers, your tasks be made light,
And your digital journey be both helpful and bright.
May errors be few, innovations be many,
And your interactions with AI be worth many a penny.
May the technology serve you in ways that are true,
And bring nothing but value in all that you do."

๐Ÿ’š-An Irish Blessing from and all of us at Daystar New Media

Happy St Patrick's Day!

Almost as important as my tech stack is my book stack. Here's my current one. ๐Ÿ˜€ What are you reading that is developing ...
09/06/2024

Almost as important as my tech stack is my book stack.
Here's my current one. ๐Ÿ˜€
What are you reading that is developing you?

No matter where you are, on the beach, at the park, or on your sofa, enjoy the day! ๐Ÿ˜Š Happy Labor Day!
09/02/2024

No matter where you are, on the beach, at the park, or on your sofa, enjoy the day! ๐Ÿ˜Š Happy Labor Day!

What makes your company unique? Are you communicating your differentiators?Now more than ever, knowing your competition ...
08/22/2024

What makes your company unique?
Are you communicating your differentiators?
Now more than ever, knowing your competition and what sets you apart is essential to success.

Check out this blog to learn how we help IT companies overcome insufficient differentiation in a crowded marketplace:
https://daystarnewmedia.com/what-makes-your-company-unique/

In "Mastering Visibility: Marketing Strategies for IT Companies, we'll tackle the pressing challenges IT companies face,...
08/21/2024

In "Mastering Visibility: Marketing Strategies for IT Companies, we'll tackle the pressing challenges IT companies face, from market saturation and insufficient differentiation to the rapidly shifting competitive landscape, and how to overcome them.

This webinar is for you if youโ€™re looking for ways to stand out from the crowd and connect with your ideal clients across all stages of their IT buying journey.

REGISTER NOW: https://us02web.zoom.us/meeting/register/tZYsdO6qrDMrHtdiRuSL72b6TlUJDJVc596i

Mastering Visibility: Marketing Strategies for IT Companies
Wednesday, Aug. 28th at 2 PM CT
Michelle Cullison, Founder of Daystar New Media, will be leading and sharing time-tested principles and what's working now tactics.

Your voice and vision got you to where you are today. Use them again and at scale across multiple channels.We help IT co...
08/20/2024

Your voice and vision got you to where you are today. Use them again and at scale across multiple channels.

We help IT company founders and owners renew their vision and find, use, and scale their voice.

What you communicate to your customers and future customers is your superpower. Book a meeting to learn how to find your voice and share your vision with the right people through our Marketing Foundation Program: https://calendly.com/michellecullison/discovery-call

โ€œInformation isnโ€™t necessarily insight.โ€ George Stephanopoulos said this during an interview about the White House Situa...
08/14/2024

โ€œInformation isnโ€™t necessarily insight.โ€

George Stephanopoulos said this during an interview about the White House Situation Room, the room where decisions of high importance are made and monitored.

Business leaders need insight, not just information. Getting reports is one thing. Getting a course of action from reports is another entirely.

Giving SEO a seat in your โ€œsituation roomโ€ helps you strategize in light of whatโ€™s happening โ€œon the ground.

How are we being found? How are our competitors being found? How can we beat our competitors when it comes to findability? These are some important questions that SEO can answer.

Book a meeting to learn more about Daystar New Media SEO Service for IT Companies.

https://calendly.com/michellecullison/discovery-call

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