NGL Collective is a pioneer of new media and entertainment that connects advertisers and New Generation Latinx (NGLs) across platforms in-language, in-culture and in-context. Decades before it was cool, understood or even acceptable to talk about the NGL majority that is driving growth in America, NGL Collective was dedicated to modernizing the way advertisers reach and engage New Generation Latinx. As the group who coined the term “New Generation Latinx,” we know NGLs best and help advertisers connect with them through our end-to-end offering spanning NGL Media, NGL Studios, NGL Socialand NGL Live.
NGL Media - Leading digital platform connecting advertisers to Latinx consumers across desktop, mobile and OTT leveraging our proprietary tech stack, deep-rooted relationships and reputation as industry pioneers.
NGL Studios - Award-winning in-house studio specialized in premium branded entertainment, documentaries, non-scripted TV and commercial production for today’s Latinx audience in Spanish and English.
NGL Social - Industry-leading social distribution platform leveraging Latinx influencers, publisher partners and owned and operated assets augmented by proprietary technology combining advanced machine learning, social audience clusters and automated optimization to deliver superior branded content KPI results.
NGL Live - Powered by Hispanicize, the largest Latinx live event of its kind, NGL Live delivers premium experiential environments for sponsors to engage with Millennial and Gen-Z Latinx consumers in new and innovative ways.
NGL owned and operated properties include:
Hispanic Kitchen – Leading native digital platform catering to today’s Latinx cooking enthusiasts and recipe-seekers. Hispanic Kitchen offers premium original and curated content amplified by a robust social footprint of over 1.7MM engaged followers.
Latina Moms – Leading destination for modern Latina moms. Powered by social influencers, celebrity moms and passionate contributors, Latina Moms covers issues that matter most to our avid followers spanning beauty, fashion, parenting tips, style, relationships and career advice.
EOP Comedy – Equal Opportunity (EOP) Comedy is a native digital platform satisfying the cravings of today’s Latinx and multicultural audience by serving up snackable, authentic, quality, smart and irreverent comedy with a made-for-social mentality.