07/06/2023
Our storytelling workshop at the in Paris produced a lightbulb moment for many members of the audience. The discussion focused on adding personal narratives to investor pitches, which filmmaker and business consultant Marie Meslin remarked was a critical practice. She added that funders are quick to write off women and minority entrepreneurs, and that it’s essential they include their own story when asking for support. Another way to put it… storytelling makes financial statements more impactful. Michelle Spiro, who’s the co-founder of FURI Sport said the advice was refreshing in contrast to the warnings to do the opposite, which she heard from others in entrepreneurial circles. And Emmanuelle Bourgueil, CEO of Fingz, said she plans to incorporate these storytelling tips into her own investor deck.
Global Invest Her Tara Todras-Whitehill