The Family

The Family The Family is an artist-owned and operated production company in New York dedicated to using technology to tell immersive stories. A medium-agnostic studio of creatives based on Brooklyn with a collective ethos to empower storytelling.

Operating as usual

10/05/2021

This is Andrei in Paris.

09/24/2021

This is Andrei in the park.

09/15/2021

Anyone remember this level?? These OG Castlevania games are harder than they look... 😤😭💥

09/13/2021

We spent months breaking in this tech so you won’t have to.

What exactly are the benefits of a virtual production? There’s a couple clear takeaways - let us run you through a few of them. ✨

09/13/2021

We spent months breaking in this tech so you won’t have to.

What exactly are the benefits of a virtual production? There’s a couple clear takeaways - let us run you through a few of them. ✨

09/09/2021

Some say it takes a village. With Virtual Production, all it really takes is a Family 🏠🎥✨

09/08/2021

What does Production on L.E.D. look like? Let us walk you through it.

#onLED #virtualproduction #brooklyn #nyc #thefamily

09/01/2021

We’ve poured our souls into something over the last couple of months.

Announcement on Friday.

Family.
07/11/2021

Family.

Family.

Our resident real-time 3D artist @filipponesci just released a new video for @maratam’s DEAD EQ. Everything made custom ...
07/11/2021

Our resident real-time 3D artist @filipponesci just released a new video for @maratam’s DEAD EQ. Everything made custom in @sidefxhoudini @unrealengine @adobe @blender.official.

Watch now | Link in bio

03/31/2021

Icons of Style: Five Black visionaries changing the fashion game. Shoutout to our @family film team, who produced all the campaign videos.

As a former professional dancer for Britney Spears & Janet Jackson & a Cirque du Soleil performer, Aminah Abdul Jillil thrives in the limelight. But these days, her luxury shoe line has taken center stage. Since launching in 2012, her bold designs have been distributed in more than 50 countries.

Shop her exclusive capsule now at @macys

03/31/2021

Icons of Style: Five Black visionaries changing the fashion game. Shoutout to our @family film team, who produced all the campaign videos.

The style is effortless, clean, sharp & edgy. Its @allenonyia. Over the last 15 years, Allen Onyia has become a respected style expert & keen trend spotter as the co-founder of UpscaleHype, the popular men’s fashion social media platform.

Shop his exclusive capsule now at @macys

03/31/2021

Icons of Style: Five Black visionaries changing the fashion game. Shoutout to our @family film team, who produced all the campaign videos.

Here is the illustrious @zerinaakers. A stylist & costume designer who’s been featured in Essence & Vogue, Zerina believes that fashion is not only about luxury—it can also inspire others to express their authentic selves.

Shop her exclusive capsule now at @macys

03/30/2021

Icons of Style: Five Black visionaries changing the fashion game. Shoutout to our @family film team, who produced all the campaign videos.

The man with the 100-year plan! As the founder of menswear brand & boutique @thebkcircus, Ouigi Theodore has cultivated a unique style recognizable in fashion corners all over the world.

Shop his exclusive capsule now at @macys

Icons of Style: Five Black visionaries changing the fashion game. Swipe to see a few of the team members who put the cam...
03/30/2021

Icons of Style: Five Black visionaries changing the fashion game. Swipe to see a few of the team members who put the campaign together.

03/30/2021

Icons of Style: Five Black visionaries changing the fashion game. Shoutout to our @family film team, who produced all the campaign videos.

First up, the iconic @misahylton. For more than 25 years, Misa Hylton has been at the forefront of fashion, music & culture. Acclaimed for reshaping style within R&B & hip-hop circles during the ’90s, she immortalized looks of Lil’ Kim, Mary J. Blige, Missy Elliot & many other stars.

Shop her exclusive capsule now at @macys

01/26/2021

We can’t forget about the science! TOMORROW join us for the coolest (and smartest?) climate activism live stream on Earth. Hosted by @Arctic.Basecamp, @world_wildlife, @Participant, @BNPParibas, @RainnWilson, @ParisaFitzHenley, it’ll be a great time of sketches, convos with climate experts, and exclusive interviews around what we can do to Make Earth Cool Again.

Featuring Scientists: Prof. Gail Whiteman, Dr. Julienne Stroeve, Dr. Michael Depledge, Prof. Alun Hubbard, Prof. David Hik, Dr. Kim Holmen, Katharine Hayhoe, and more.

Tune in tomorrow, 1/27, at 10am PT / 1pm ET on @SoulPancake’s YouTube channel.

#MakeEarthCoolAgain (and maybe we can get a little smarter too)

01/26/2021

The team hasn’t slept in weeks... so join us TOMORROW for the coolest climate activism live stream on Earth. Hosted by @Arctic.Basecamp, @world_wildlife, @Participant, @BNPParibas, @RainnWilson, @ParisaFitzHenley, it’ll be a filled with original sketches, convos with climate experts, and exclusive interviews around what we can do to Make Earth Cool Again.

With an ALL-STAR cast: @BillieEilish, @RobertDowneyJr, @Finneas, Win Butler & Régine Chassagne of @ArcadeFire, @Mustafa, @MichaelFranti, @AndyGrammer, the Irwin family (@bindisueirwin, @robertirwinphotography), and so many more.

Tune in tomorrow, 1/27, at 10am PT / 1pm ET on @SoulPancake’s YouTube channel.

#MakeEarthCoolAgain so we can sleep again 🌎

04/13/2020

Process video for #noeyesonme: In just a few days this feel-good animation came together. It started with an eye. Pink clouds added. Morphing flowers drawn. Fresh and vibrant purples, oranges, and aquas to fill the frame. Oh, and don’t forget the champagne! 🥂

04/10/2020

The Challenge: Demonstrate functionality, show love for #DC, and respect the skating community. How’d we do? 🧐

Made with: @lightforminc #projectionmapping #skater @tachyonsplus #glitch #dreamweapon

@bureau_dc x @family: Might have been a small time operation, but projection mapping is one of our style cheat codes⚡️ @...
04/09/2020

@bureau_dc x @family: Might have been a small time operation, but projection mapping is one of our style cheat codes⚡️ @ THE FAMILY

03/28/2020

CLUB QUARANTINE: Venues may be closed, but that hasn’t stopped the legendary @dnice from getting down. How you have been keeping busy?

Wow what an amazing night our first ever #FAMILYROOM was. 10 nominated artists each gave 5 minute presentations in a won...
09/06/2019

Wow what an amazing night our first ever #FAMILYROOM was. 10 nominated artists each gave 5 minute presentations in a wonderful evening of knowledge sharing. Who should we nominate next?

Speakers:
David Britton - Sound designer / Composer - @davidvbritton
Alonso Castro - Artist / Designer - @alonsojcastro
Shannon Finnegan - Artist - @shanfinnegan
Olivia Goldman - Neuroscientist / Artist - @neurostormstudios
Yo-Yo Lin - Artist - @itsyosquared
LaJune McMillian - Artist - @_lovelaja
Emmaline Payette - Artist - @soupaloop22
Chris Rutledge - Animator - @tokyomegaplex
Avneesh Sarwate - Artist / Engineer - @avneeshsarwate
Nadia Tahoun - Artist / Co-Founder of Flower Shop - @flowershopcollective
Torin Blankensmith - Artist / Technologist
@blanksmithin
Glenn Cantave @lljefe, Idris Brewster @iblss - Social Entrepreneur / Creative Technologist / Founders of Movers & Shakers- @moversandshakersnyc @ Brooklyn, New York

What's in the water you ask? Well, that depends. If you find yourself in the the Matsu archipelago off the coast of Chin...
04/22/2019

What's in the water you ask? Well, that depends. If you find yourself in the the Matsu archipelago off the coast of China in the beginning of summer on a dark cloudy night with the tide coming in, chances are you will catch a glimpse of Noctiluca scintillans, a bioluminescent dinoflagellate that lives in our oceans. Our work-in-progress installation about this, dubbed the same name as the Matsu natives call the phenomenon- Blue Tears– is an immersive film installation that blurs the lines between the ecological and the magical. We're currently seeking funding to finish the project and are looking for spaces to host it. Tell your friends who like sparkly things that we should talk. - YYL @ Matsu, Fu-Chien, Taiwan

Coachella!!This week in FAMILY history:“The year was 2016. The artist was Joey Bada$$. The stage was... the main one.A f...
04/19/2019

Coachella!!

This week in FAMILY history:

“The year was 2016. The artist was Joey Bada$$. The stage was... the main one.

A few days before the show we arrived in LA to rehearse. Not knowing if Joey was going to stick to the setlist (this is Brooklyn hip-hop you better believe it’s all live) we had to prepare visuals for anything. Even the iconic moment when he yells “got dragon balls like my name was Vegeta” and we surprised him by throwing up a Vegeta on one of the biggest festival stages in America (seen in picture 2).

I even remember Joey playing us an unreleased song called “Devastated” that he was considering performing. It was stuck in our head for weeks and later went on to become a Platinum selling single. #OMWtogreatness

It was my first VJ gig and definitely wasn’t my last as we travelled the world performing live stage visuals with him for the next 2 years.”

-SD. @ Coachella, California

04/17/2019

It's finally warm in New York!

Have you seen the new Childism video? Peep @kian.brownfield's profile for the link and get the song stuck in your head
03/30/2019

Have you seen the new Childism video? Peep @kian.brownfield's profile for the link and get the song stuck in your head

03/28/2019

Childism video for @kian.brownfield out now! Directed by @itsyosquared Produced by @stevewithav Animation by @itsyosquared and @klinko_plinko

Join us Friday, February 22nd (5:30-9pm) at Facebook NY for a FREE event with Yo-Yo Lin, showcasing some truly special O...
02/08/2019
Oculus VR Series: Art Immersive

Join us Friday, February 22nd (5:30-9pm) at Facebook NY for a FREE event with Yo-Yo Lin, showcasing some truly special Oculus virtual reality projects.

Challenge the limits of your imagination at our fourth edition of the Oculus VR Series: Art Immersive! Join us on Friday, February 22 from 5:30PM-9:00PM at Facebook, NYC for a networking event with local artists pioneering in the VR space.Come see what artists are doing in 3D illustration, sculpture...

01/22/2019

Not many people have seen them, but we have a few projects that unofficially started THE FAMILY.

So let’s go into the vault because one of which was released 5 years ago today in collaboration with the artist formerly known as Tree. And to quote @noisey, “Tree starts off looking like Luke Skywalker before disrobing a la Channing Tatum in Magic Mike.”

This is the music video for Stuck Down the Wrong Rabbit Hole by Tree ft. Beat Culture & Lena Kuhn.

@stevewithav, Director, Editor
Oliver Tree, Writer, Producer, Co-Director
@_imunimpressed, Cinematographer
@blynchography, 1st AC
Tinman Creative Studios, Animation
@nishimuraland, Color
Drew Grasso, Titles
Special Thanks, @santacruzflatheads, Snorricam by Snorri Bros

-SD

We now have a fully operational photo studio! Let us know if you have any exciting projects that you need a space for. D...
01/22/2019
Creative Studio with Photography + Video Equipment in Brooklyn

We now have a fully operational photo studio!

Let us know if you have any exciting projects that you need a space for. Discounts available for students & independent artists.

-SD

Creative studio with full video & photography equipment for any creative endeavor or event. -Located near the beautiful Navy Yard wat

01/18/2019

Hey friends,

Today marks our third FAMiversary! 🎉 In honor of the artists, collaborators, and crazy ideas from these wonderful three years, we want to celebrate with a little birthday party. Anyone in New York next week?

Happy Friday.

-JM

01/07/2019

Let's keep 2018 alive for a little bit longer just to see some legendary stage visuals.

This is T-PAIN's 2018 FESTIVAL TOUR.

T-Pain, Music
Skylar Jessen, Creative Director / Art Director
Melisa Dougherty, Creative Director / Art Director
Yo-Yo Lin, Art Director
Steve Dabal, Film Director / VFX Artist
Kevin Kim, Producer
Randy Cano, 3D Animator
Tokyo Megaplex, 3D Animator
Stephanie Espinal, 3D Animator
Griffin Yu, Cinematographer
Realist, Video / Glitch Artist
Noa Bricklin, Production Designer
Janine Moody Bonnaroo Producer

THE FAMILY, Live Visuals + Design

01/05/2019

The 2018 hits keep coming. Here's some live visuals and stage design.

This is WALE: A @BET EXPERIENCE. A special evening of hip-hop and go-go.

@stevewithav, live visuals, vfx
@itsyosquared, live visuals, animation
@__emxem__, stage design consultant

Videos by the The Novo DTLA audience.

A 10-Part Documentary Series about the area code that forged some of the most influential champions of all time.
10/15/2018

A 10-Part Documentary Series about the area code that forged some of the most influential champions of all time.

A 10-Part Documentary Series about the area code that forged some of the most influential champions of all time.

Address

48 Grattan Street
New York, NY
11237

Products

Creative, Design, Film Production, Commercial, xR, Virtual Production, 3D Animation, Unreal Engine, Disguise, Nvidia Omniverse, HTC Vive, on LED, LED car process, Installations, Design, Experiential Art, Virtual Reality, Content

Alerts

Be the first to know and let us send you an email when The Family posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to The Family:

Videos

Our Story

THE FAMILY is a full-service studio of consulting, design, filmmaking, digital content, virtual reality, and live experiences. Lead by a desire to create lasting content by any medium necessary.

MANIFEST 1.0

via WGSN

RICERCA VR

Nearby media companies


Other Media Agencies in New York

Show All