Fortress Strategic Communications

Fortress Strategic Communications We are PR consultants to #publicsafety, #physicalsecurity, #ERM and #emergencymanagement companies. We grow market awareness of #spokespeople, #products, #services and #solutions.

Work with us? Smart, niche-focused PR consultancy.

Operating as usual

Read our latest article that covers how smaller #police departments that do not have a #PIO or public information office...
07/09/2021
No PIO? How small police departments mitigate communication challenges without a dedicated public information officer

Read our latest article that covers how smaller #police departments that do not have a #PIO or public information officer deal with this communication challenge. Our thanks to the Town of Manlius Police Department, Edward Healy and the Jordan Village Police Department for their help. Town of Manlius Village of Jordan #publicrelations #PublicInformationOfficer #thankyouforyourservice #communications #communityrelations

Implementing effective stakeholder communications is achievable by using the relevant resources and the correct planning

Do you support your #firstresponders? We saw this sign in the window of the @yonkerscomedyclub showing their support for...
06/29/2021

Do you support your #firstresponders? We saw this sign in the window of the @yonkerscomedyclub showing their support for the @yonkers_police and @yonkersfire departments. What a great #idea. #thankyouforyourservice (We understand that the comedy club is currently closed).
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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #insurance, emergencymanagement #homelandsecurity and #cybersecurity services and solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #reputationalrisk #crisiscommunications #socialmedia #contentmarketing #reputation

Do you support your #firstresponders? We saw this sign in the window of the @yonkerscomedyclub showing their support for the @yonkers_police and @yonkersfire departments. What a great #idea. #thankyouforyourservice (We understand that the comedy club is currently closed).
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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #insurance, emergencymanagement #homelandsecurity and #cybersecurity services and solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #reputationalrisk #crisiscommunications #socialmedia #contentmarketing #reputation

PR lesson from the @nyspolice #Troopers attending to an accident - anyone and everyone is their #customer and they alway...
06/28/2021

PR lesson from the @nyspolice #Troopers attending to an accident - anyone and everyone is their #customer and they always treat them with #courtesy and #respect. Irrespective of who your customers are, how you interact with them is your public relations and is how they will remember you and your #company #brand. All interactions with #companies and #people are great opportunities to build and protect your #reputation. Seize your opportunity today!
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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #insurance, emergencymanagement #homelandsecurity and #cybersecurity services and solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #reputationalrisk #crisiscommunications #socialmedia #contentmarketing #reputation

PR lesson from the @nyspolice #Troopers attending to an accident - anyone and everyone is their #customer and they alway...
06/28/2021

PR lesson from the @nyspolice #Troopers attending to an accident - anyone and everyone is their #customer and they always treat them with #courtesy and #respect. Irrespective of who your customers are, how you interact with them is your public relations and is how they will remember you and your #company #brand. All interactions with #companies and #people are great opportunities to build and protect your #reputation. Seize your opportunity today!
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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #insurance, emergencymanagement #homelandsecurity and #cybersecurity services and solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #reputationalrisk #crisiscommunications #socialmedia #contentmarketing #reputation

@onondagacountysheriffsoffice  on duty doing #carseat safety checks. Keeping #babies and #children safe in #onondagacoun...
06/28/2021

@onondagacountysheriffsoffice on duty doing #carseat safety checks. Keeping #babies and #children safe in #onondagacounty in #centralnewyork. #thankyouforyourservice
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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #insurance, emergencymanagement #homelandsecurity and #cybersecurity services and solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #reputationalrisk #crisiscommunications #socialmedia #contentmarketing #reputation

@onondagacountysheriffsoffice on duty doing #carseat safety checks. Keeping #babies and #children safe in #onondagacounty in #centralnewyork. #thankyouforyourservice
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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #insurance, emergencymanagement #homelandsecurity and #cybersecurity services and solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #reputationalrisk #crisiscommunications #socialmedia #contentmarketing #reputation

Village of @tuckahoepolice #police cruiser. #thankyouforyourservice ...We provide public relations consulting to compani...
06/28/2021

Village of @tuckahoepolice #police cruiser. #thankyouforyourservice
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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #insurance, emergencymanagement #homelandsecurity and #cybersecurity services and solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #reputationalrisk #crisiscommunications #socialmedia #contentmarketing #reputation

Village of @tuckahoepolice #police cruiser. #thankyouforyourservice
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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #insurance, emergencymanagement #homelandsecurity and #cybersecurity services and solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #reputationalrisk #crisiscommunications #socialmedia #contentmarketing #reputation

Village of @tuckahoepolice #police cruiser. #thankyouforyourservice ...We provide public relations consulting to compani...
06/27/2021

Village of @tuckahoepolice #police cruiser. #thankyouforyourservice
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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #insurance, emergencymanagement #homelandsecurity and #cybersecurity services and solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #reputationalrisk #crisiscommunications #socialmedia #contentmarketing #reputation

Village of @tuckahoepolice #police cruiser. #thankyouforyourservice
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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #insurance, emergencymanagement #homelandsecurity and #cybersecurity services and solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #reputationalrisk #crisiscommunications #socialmedia #contentmarketing #reputation

Read our latest article about the  five key $reputation building objectives that companies supplying services and soluti...
06/14/2021

Read our latest article about the five key $reputation building objectives that companies supplying services and solutions to the #publicsafety, #physicalsecurity, and enterprise risk management #(ERM) sectors should consider as more employees become inoculated and many begin to return to work. (Image by Flexpoint on Unsplash.com) #COVID19 https://fortresscomms.com/post-inoculation-back-to-work-reputation-objectives-for-businesses/

Read our latest article about the five key $reputation building objectives that companies supplying services and solutions to the #publicsafety, #physicalsecurity, and enterprise risk management #(ERM) sectors should consider as more employees become inoculated and many begin to return to work. (Image by Flexpoint on Unsplash.com) #COVID19 https://fortresscomms.com/post-inoculation-back-to-work-reputation-objectives-for-businesses/

#warninglights inform us that there is the potential for #risk and #danger and we should exercise #caution. Do you know ...
05/02/2021

#warninglights inform us that there is the potential for #risk and #danger and we should exercise #caution. Do you know what the #warningsigns are in your business that are alerting you to a potential #threat and #criticalincident that could destroy your reputation? Speak to us about your businesses #crisiscommunications plan.

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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #emergencymanagement #homelandsecurity solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #crisiscommunications #socialmedia #contentmarketing

#warninglights inform us that there is the potential for #risk and #danger and we should exercise #caution. Do you know what the #warningsigns are in your business that are alerting you to a potential #threat and #criticalincident that could destroy your reputation? Speak to us about your businesses #crisiscommunications plan.

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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #emergencymanagement #homelandsecurity solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #crisiscommunications #socialmedia #contentmarketing

'As many as 29,000 users of the #Passwordstate #password manager downloaded a malicious update that extracted #data from...
04/23/2021
Backdoored password manager stole data from as many as 29K enterprises

'As many as 29,000 users of the #Passwordstate #password manager downloaded a malicious update that extracted #data from the #app and sent it to an attacker-controlled #server, the app maker told customers."

Compromised update mechanism for Passwordstate pushes malware that steals data.

The @NYPD has deployed officers to #Asian communities in the city to combat #hatecrimes
03/19/2021
NYPD Officers To Asian Communities after Atlanta Spa Attacks | NBC New York

The @NYPD has deployed officers to #Asian communities in the city to combat #hatecrimes

HomeMedia CenterVideoNYPD Officers To Asian Communities after Atlanta Spa Attacks | NBC New YorkMar 19th, 2021Following the shootings in Atlanta and the wave of violence against Asian Americans, the NYPD has deployed officers to Asian communities in the city to combat hate crimes, Marc Santia has th...

The #Microsoft #Exchange vulnerabilities that allow hackers to take over Microsoft Exchange servers are under attack by ...
03/12/2021
There’s a vexing mystery surrounding the 0-day attacks on Exchange servers

The #Microsoft #Exchange vulnerabilities that allow hackers to take over Microsoft Exchange servers are under attack by no fewer than 10 advanced #hacking groups, six of which began exploiting them before Microsoft released a #patch, researchers reported Wednesday. That raises a vexing question: how did so many separate #threatactors have working exploits before the security flaws became publicly known?

A half-dozen groups exploiting the same 0-days is unusual, if not unprecedented.

"#Google is teaming up with two global insurers to cover #cyber #breaches and related #risks for #businesses that use it...
03/02/2021
Google teams up with Allianz, Munich Re to insure its cloud users

"#Google is teaming up with two global insurers to cover #cyber #breaches and related #risks for #businesses that use its #cloudservices, the first time a major provider has opened up such #insurance to its clients, the companies said on Tuesday."

Google is teaming up with two global insurers to cover cyber breaches and related risks for businesses that use its cloud services, the first time a major provider has opened up such insurance to its clients, the companies said on Tuesday.

Top 5 LE game changers of 2020 #LEO  #PIO #police #joebiden #redflag #bailreform #GeorgeFloyd #COVID19
12/21/2020
Top 5 LE gamechangers of 2020

Top 5 LE game changers of 2020 #LEO #PIO #police #joebiden #redflag #bailreform #GeorgeFloyd #COVID19

Here are the events that had the most significant impact on the police profession this year

Do you know how to respond to a fake online review against your company?If you are in the security industry – or in any ...
12/02/2020

Do you know how to respond to a fake online review against your company?

If you are in the security industry – or in any other industry - and your business has been unfairly attacked online, and you did not know how to deal with it, read this article: bit.ly/SecurityGuardCoOnlineAttack or DM us and we will send you the article

Most, if not all physical security or contract security companies have had a customer or member of the public call them or email them to complain about their guards or quality of service. Hopefully these companies have their own policies and processes in place to competently deal with these situations.

However, the dynamics change completely when an aggrieved customer or member of the public shares their poor experience ‘in public’ and online! This could include posting their opinion on their own #page or the security company’s page, writing a review on #Yelp or #Google, posting something on the Better Business Bureau’s @bbb_north_america website, or Tweeting out their experience.

Obviously, when things go viral on the surface web and in the social media universe the damage control dynamics change considerably. It becomes even more complicated and daunting to deal with when reviews that are posted online are either fake or malicious!

Here are a number of steps companies should consider implementing to respond to online complaints:

1. Have a plan of action
2. Monitor proactively
3. Respond quickly
4. Acknowledge the complainant’s ‘pain’
5. One-on-one and offline
6. Avoid a cold template response
7. Investigate thoroughly
8. The right to protect your company
9. Don’t try and tackle too many #negativereviews
10. Respond publicly
11. Mitigate with effective public relations

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We provide public relations consulting to companies that offer #publicsafety, #physicalsecurity, #riskmanagement #businesscontinuity #disasterrecovery #emergencymanagement #homelandsecurity solutions: Contact us for a free consultation on [email protected] #fortressstrategiccomms #PR #smallbusiness #B2B #publicrelations #reputationmanagement #crisiscommunications #socialmedia #contentmarketing
Photo by Daniel Páscoa on #Unsplas

Address

New York, NY

Opening Hours

Monday 08:00 - 17:00
Tuesday 08:00 - 17:00
Wednesday 08:00 - 17:00
Thursday 08:00 - 17:00
Friday 08:00 - 17:00

Products

Public Relations * Social Media * Content Marketing * Media Relations * Crisis Communications * Customer Communications * Trade Show Communications

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Specialized PR Consultants To The Risk, Safety, Security Industry

We represent companies that provide or manufacture risk management, security, safety and emergency management services, products and solutions. We can help you grow your reputation and boost your media footprint.

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