Kehot Publication Society

Kehot Publication Society For the newcomer to the teachings of Judaism as well as those well versed in Torah knowledge, we provide material of unparalleled quality and authenticity.
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Kehot Publication Society and Merkos Publications, the publishing divisions of the Lubavitch movement, were established in 1942 by the sixth Lubavitcher Rebbe, Rabbi Yosef Yitzchak Schneersohn. Under the leadership of Rabbi Menachem M. Schneerson, the Lubavitch publishing houses have brought Torah education to nearly every Jewish community in the world, and are the world's largest publisher of Jewish literature. More than 100,000,000 volumes have been disseminated to date in Hebrew, Yiddish, English, Russian, Spanish, French, Italian, Portuguese, Dutch, German, Farsi and Arabic. With G-D's help, the Lubavitch movement will continue to satisfy the thirst for knowledge for which our people, the "People of the Book" have always been identified.

** DRUMROLL ** And the winner of our Perkei Avos contest is .... Nachman Kupferstein!  Please come on down and accept yo...
05/15/2019

** DRUMROLL **

And the winner of our Perkei Avos contest is .... Nachman Kupferstein! Please come on down and accept your prizes. Just kidding. DM us your mailing address and we'll get it right out to you.

Thanks for playing everyone! It was so much fun that we'll do it again next week! Stay tuned for details.

If you don't want to leave it up to chance, you can buy your own copy of our bestselling Perkei Avot on sale for just $26.97 (reg. $44) >> http://store.kehotonline.com/prodinfo.asp?number=EO-PIRK.DEL&fbclid=IwAR2UyhlEPJkL5jw2RYcP57RzO3fNX0eiSSB8W3qx-2k4mMkmYF6RADC8e10

Big News! Lessons in Tanya in now available as an e-book and audiobook. Learning your way! Guiding the reader through ev...
05/14/2019

Big News! Lessons in Tanya in now available as an e-book and audiobook. Learning your way!

Guiding the reader through every phrase of the Tanya, this authoritative guide is a well-lit and accessible gateway to the Tanya, illuminating the mystical, often elusive, Talmudic, Kabbalistic, and Scriptural verses and concepts. It fills many gaps in what the terse Tanya text assumes to be the reader’s background knowledge.

Get it here >> http://store.kehotonline.com/prodinfo.asp?number=EAR-LESS.SB

!! CONTEST ALERT !!Win our best-selling Perkei Avot by simply dropping your favorite Perkei Avot Mishna or Quote. Compil...
05/12/2019

!! CONTEST ALERT !!
Win our best-selling Perkei Avot by simply dropping your favorite Perkei Avot Mishna or Quote.

Compiled by well-known author and translator Rabbi Yosef Marcus, the volume gives the reader a comprehensive and fundamental understanding of Pirkie Avot. Anthologized from hundreds of commentators, classic to obscure, the commentary is crowned with the insights culled from the voluminous works of the Lubavitcher Rebbe and his predecessors.

Elegant two-color printing with original artwork, and issued in a deluxe gift edition.

See it for yourself here >> http://store.kehotonline.com/prodinfo.asp?number=EO-PIRK.DEL

Good Shabbos! Shabbos Times for NYC: Light candles before 7:43pm, Shabbos ends 8:48pm.A Thought on Parshat Kedoshim: You...
05/10/2019
Torah Chumash 5 Volume Slipcased Set-store.kehotonline.com

Good Shabbos! Shabbos Times for NYC: Light candles before 7:43pm, Shabbos ends 8:48pm.

A Thought on Parshat Kedoshim: You Must Not Steal

You must not steal money or property. You must not falsely deny someone's claim that you received an article from him on deposit or as a loan. You must not lie to one another by swearing falsely regarding having done any of these five things.
Vayikra 19:11

The Baal Shem Tov teaches, everything we see can teach us some lesson in how to better fulfill our Divine mission and spiritual potential, we can also elevate a forbidden character trait or action by learning from it. Rabbi Zusha of Anipoli listed seven traits of a thief that we should emulate:

He works silently, modestly, and without fanfare.
He is prepared to face danger in order to carry out his mission.
He pays full attention even to the smallest detail.
He works hard.
He works quickly, not wasting any time.
He is confident and optimistic.
If he does not succeed the first time, he tries again and again.
If we apply these traits to positive endeavors, we have not merely avoided stealing but elevated its redeeming characteristics, as well.

Excerpt from Kehot's Chumash, by Rabbi Moshe Wisnefsky. Get yours here >> http://store.kehotonline.com/prodinfo.asp?number=ESE-TORA.SB

Based on the Works of the Lubavitcher Rebbe Edited by: Rabbi Moshe Wisnefsky Publisher: KPS ISBN13: 9780826601957 ISBN10: 0826601952 Hardcover 7'' x 10'' Vol. 1 - 718 Pages Vol. 2 - 670 Pages Vol. 3 - 546 Pages Vol. 4 - 512 Pages Vol. 5 - 512 Pages This innovative Chumash features a new translation/...

This is our favorite time of year! And not just because it is finally Spring in New York. We're doing a deep dive into P...
05/07/2019

This is our favorite time of year! And not just because it is finally Spring in New York. We're doing a deep dive into Perkei Avos: Ethics of our Fathers, traditionally studied on the Shabbats between Pesach and Shavuos, and thoroughly enjoying its timeless wisdom. We'll be sharing our favorite quotes ... what's yours?

Get the Kehot edition of Perkei Avos, compiled by Rabbi Yosef Marcus, for a comprehensive and fundamental understanding anthologized from hundreds of commentators, classic to obscure >> http://store.kehotonline.com/prodinfo.asp?number=EO-PIRK.DEL

Good Shabbos! Shabbos Times for NYC: Light candles before 7:36pm, Shabbos ends 8:40pm.A Thought on Parshat Acharei: Comm...
05/03/2019
Torah Chumash 5 Volume Slipcased Set-store.kehotonline.com

Good Shabbos! Shabbos Times for NYC: Light candles before 7:36pm, Shabbos ends 8:40pm.

A Thought on Parshat Acharei: Commandments That Are Alive

You shall observe My statutes and My ordinances, which a man shall do and live by them. I am the L-rd.
Vayikra 18:5

The phrase "which a man shall do and live by them," can also be read, "in order to imbue life-force within them," implying that not only do G-d's commandments enhance our lives; by observing them we bring them to life. For example, even the most meticulously crafted tefillin cannot accomplish their purpose--thereby effecting a positive change in reality--until a Jewish man wears them.

We are thus the catalyst that brings G-d's plan for creation to fruition, through fulfilling His commandments. In order to "enliven" G-d's commandments, we ourselves must be "alive," i.e., healthy, strong, happy, enthusiastic and optimistic.

Excerpt from Kehot's Chumash, by Rabbi Moshe Wisnefsky. Get yours here >> http://store.kehotonline.com/prodinfo.asp?number=ESE-TORA.SB

Based on the Works of the Lubavitcher Rebbe Edited by: Rabbi Moshe Wisnefsky Publisher: KPS ISBN13: 9780826601957 ISBN10: 0826601952 Hardcover 7'' x 10'' Vol. 1 - 718 Pages Vol. 2 - 670 Pages Vol. 3 - 546 Pages Vol. 4 - 512 Pages Vol. 5 - 512 Pages This innovative Chumash features a new translation/...

Our hearts are broken by the horrific shooting at Chabad of Poway in San Diego and the murder of Lori Gillbert-Kaye. We ...
04/30/2019
Opinion | A Terrorist Tried to Kill Me Because I Am a Jew. I Will Never Back Down.

Our hearts are broken by the horrific shooting at Chabad of Poway in San Diego and the murder of Lori Gillbert-Kaye. We are committed to answering Rabbi Goldstein's call to respond to evil with goodness:

"I am going to be even more proud about walking down the street wearing my tzitzit and kippah, acknowledging God’s presence. And I’m going to use my voice until I am hoarse to urge my fellow Jews to do Jewish. To light candles before Shabbat. To put up mezuzas on their doorposts. To do acts of kindness. And to show up in synagogue — especially this coming Shabbat."

See you in Shul this Shabbos.
~ The Kehot Team

I do not know why God spared my life in my Poway synagogue. All I can do is make this borrowed time matter.

Ready to do it again? NYC Holiday times: Candle Lighting Thursday 7:28, Friday 7:29, Yom Tov ends Saturday at 8:32pm. Go...
04/25/2019

Ready to do it again? NYC Holiday times: Candle Lighting Thursday 7:28, Friday 7:29, Yom Tov ends Saturday at 8:32pm. Good Yom Tov to all our friends! 🖌 @esti_winter

On the eighth day following the Exodus, G-d split the Sea of Reeds for the Jewish people.

An insight for Shevi'i and Achron shel Pesach, excerpted from Kehot's Chumash, by Rabbi Moshe Wisnefsky.

Moses raised his arm over the sea. G-d drove back the sea throughout the night with a powerful east wind and turned the sea into dry land, and in addition, the waters all over the world split, so the whole world would know of this miracle.
Exodus 14:21

And G-d drove back the seas throughout the night with a powerful east wind: In other words, G-d had to keep the wind constantly blowing in order to keep the walls of water erect. Had G-d let the wind stop, these walls would have collapsed and the sea would have reverted to its natural level.

When G-d created the world, He also acted against the "natural" state of things: He created existence out of non-existence. Analogous to the Splitting of the Sea, G-d has to keep His creative force constantly "blowing" into reality in order to keep it from reverting back to its original, default state of non-existence. Reality is therefore not something that exists by virtue of the existential property with which G-d imbued it when He first created it. It continues to exist solely because G-d is actively and continuously infusing it with His creative force.

The implications of this truth are both profound and far-reaching. If G-d is constantly recreating the world, then the world right now is, in a very real sense, an entirely different one than the world that existed a moment ago. It is a fresh, new world, and we are brand-new people, not necessarily straitjacketed by any cause-and-effect relationship with the past. We have complete freedom to choose between good and evil at any given moment, unencumbered by precedent or habit.

Good Shabbos and Good Yom Tov! Pesach times for NYC: 10:39 AM Finish Eating Chametz Before This Time 11:47 AM Sell/Burn ...
04/19/2019

Good Shabbos and Good Yom Tov! Pesach times for NYC:
10:39 AM Finish Eating Chametz Before This Time
11:47 AM Sell/Burn Chametz Before This Time
7:21 PM Candle Lighting Shabbos

In honor of Passover, here is an insight by the Rebbe, on the value of Jewish customs, selected from our very popular The Passover Haggadah by Rabbi Yossi Marcus.
Customs

Of all the rituals addressed by the child, dipping seems to be least important. Unlike matzah and maror, it is not a Biblical or Rabbinic mitzvah; and unlike reclining, it does not express a central theme of the holiday.

How striking, then, that the first of the four questions addresses neither the first ritual the child encounters--reclining while drinking the Kiddush wine--nor the more essential rituals of the night, but a custom!

The Haggadah thereby addresses a misconception regarding the place of custom in Judaism. Some consider customs to be non-essential, a "luxury." They recognize the need to make sacrifices for mitzvot, but they would not do the same for "mere" customs. In regards to educating children, they argue, we ought to compromise on the customs so as to better focus on the primary obligations.

The Mah Nishtanah tells us otherwise. What is the first thing that the child asks about? What grabs his or her attention and makes the deepest impressions? Jewish customs. Not only are they not expendable, they are central. For the customs have the unique capacity to sensitize a child to the sanctity of Torah and mitzvot.

The customs give our children a strong Jewish identity and the sense that they are part of a nation chosen by G-d to be beacons of goodness and holiness in this world (The Rebbe).

Illustration from “The First Book of Jewish Holidays” published in 1954.

Countdown to the Seder! We'll be sharing some little tidbits from the Passover Haggadah by Rabbi Yosef Marcus, an in-dep...
04/18/2019

Countdown to the Seder! We'll be sharing some little tidbits from the Passover Haggadah by Rabbi Yosef Marcus, an in-depth exploration that reveals a “behind the scenes” look at our ancestors' experience, their relationship with G-d and the lessons and insight we can learn.

Get your copy >> http://store.kehotonline.com/prodinfo.asp?number=EP-HAGG.DEL

Countdown to the Seder! We'll be sharing some little tidbits from the Passover Haggadah by Rabbi Yosef Marcus, an in-dep...
04/17/2019

Countdown to the Seder! We'll be sharing some little tidbits from the Passover Haggadah by Rabbi Yosef Marcus, an in-depth exploration that reveals a “behind the scenes” look at our ancestors' experience, their relationship with G-d and the lessons and insight we can learn.

Get your copy >> http://store.kehotonline.com/prodinfo.asp?number=EP-HAGG.DEL

Countdown to the Seder! We'll be sharing some little tidbits from the Passover Haggadah by Rabbi Yosef Marcus, an in-dep...
04/16/2019

Countdown to the Seder! We'll be sharing some little tidbits from the Passover Haggadah by Rabbi Yosef Marcus, an in-depth exploration that reveals a “behind the scenes” look at our ancestors' experience, their relationship with G-d and the lessons and insight we can learn.

Get your copy >> http://store.kehotonline.com/prodinfo.asp?number=EP-HAGG.DEL

Good Shabbos! Shabbos Times for NYC: Light candles before 7:14pm, Shabbos ends 8:15pm.A Thought on Shabbos Hagodol, The ...
04/12/2019
Tehillim - Book of Psalms with English translation & commentary-store.kehotonline.com

Good Shabbos! Shabbos Times for NYC: Light candles before 7:14pm, Shabbos ends 8:15pm.

A Thought on Shabbos Hagodol, The Great Shabbos

To He Who struck Egypt through its firstborn.
When the firstborn of Egypt heard Moses warn about the tenth plague, they rebelled and struck their elders, who were preventing the Israelites from leaving Egypt (Rashi; Metzudot).

Egypt's Civil War

When Moses declared G-d's intention to kill every Egyptian firstborn, they reacted frantically. Concerning their own fathers, they implored that Egypt release the Israelites so as to spare the lives of the firstborn. Their fathers replied, "Even if all Egyptians were to die, the Israelites shall not leave." So the doomed men turned to Pharaoh and asked him to avert the impending disaster. But Pharaoh, too, dismissed them and sent his servants to "beat them until they are humpbacked," Left with no alternative, the firstborn took up arms against their fathers and countrymen, slaying 600,000 of their own. The Psalmist alludes to this miracle with the words, Who struck Egypt through its firstborn. He does not say, Who struck the firstborn of Egypt" but says, "Who struck Egypt through its firstborn" (Midrash Tehillim).

Emotions are the offspring of the intellect. The firstborn of Egypt is Egypt's most prized child, its ability to love. The passions of Egypt are invested in the ephemeral pleasures of materialism. As long as we are dominated by Egypt's firstborn, we cannot exercise our love for G-d. Thus, on special occasions, such as the festivals, G-d strikes Egypt through its firstborn, silencing our unhealthy passions so that His kindness, the light of His love, which is forever, can shine brightly within us, allowing our innate love for Him to glow (Rabbi Schneur Zalman of Liadi).

Selected from Kehot's Tehillim in English with commentary, by Rabbi Yosef Marcus, on the significance of this special Shabbat. Get your copy here > http://store.kehotonline.com/prodinfo.asp?number=EP-TEHI.DEL

Tehillim with commentary from the Talmud, Midrash, Kabbalah, Classic commentators and the Chasidic masters Publisher: Kehot Publication Society Compiled by: Rabbi Yosef B. Marcus Format: 8½ x 11 Hardcover, 696 Pages

** DRUMROLL ** And the winners are Joseph Gross and Trevor Weinstein! Please come on down and accept your prizes. Just k...
04/11/2019

** DRUMROLL **

And the winners are Joseph Gross and Trevor Weinstein! Please come on down and accept your prizes. Just kidding. DM us your mailing address and we'll get it to you before Pesach.

Thanks for playing everyone! It was so much fun that we'll do it again next week! Stay tuned for details.

If you don't want to leave it up to chance, you can buy your own copy of our bestselling Haggadah on sale for just $28.45 >> http://store.kehotonline.com/prodinfo.asp?number=EP-HAGG.DEL

WIN OUR BESTSELLING HAGGADAH TAKE 2! Here’s a little incentive to get on with your Pesach cleaning ... we’ll be givi...
04/08/2019

WIN OUR BESTSELLING HAGGADAH TAKE 2!
Here’s a little incentive to get on with your Pesach cleaning ... we’ll be giving away TWO of The Passover Haggadah compiled by Rabbi Yosef Marcus.

Here’s how to enter (it’s easy!):
What is your personal Pesach lesson / takeaway?
Answer in the comments below. GO!

More than just a geographical region, "Egypt" represents any obstacle that limits our ability to be our real selves and ...
04/08/2019

More than just a geographical region, "Egypt" represents any obstacle that limits our ability to be our real selves and reach our true potential. When we succeed and break free of our own limitations, we are liberated from our own Egypt, and experience our own Exodus. Learn how in the Chassidic Heritage Series’s very relevant addition of “Recurring Exodus.” Get your copy for just $10.17 >> http://store.kehotonline.com/prodinfo.asp?number=ERE-RECE

The Passover Haggadah by Rabbi Yosef Marcus is an in-depth exploration that reveals a “behind the scenes” look at ou...
04/07/2019

The Passover Haggadah by Rabbi Yosef Marcus is an in-depth exploration that reveals a “behind the scenes” look at our ancestors' experience, their relationship with G-d and the lessons and insight we can learn.

Get your copy >> http://store.kehotonline.com/prodinfo.asp?number=EP-HAGG.DEL

Good Shabbos! Shabbos Times for NYC: Light candles before 7:06pm, Shabbos ends 7:07pm.A Thought on Parshat Tazria: Posit...
04/05/2019
Daily Wisdom vol. 2 - Compact Edition 4½ x 6½-store.kehotonline.com

Good Shabbos! Shabbos Times for NYC: Light candles before 7:06pm, Shabbos ends 7:07pm.

A Thought on Parshat Tazria: Positive Speech

What is Tzara'at?

The Talmud states that someone afflicted with Tzara'at is similar in certain ways to a dead person.

Allegorically, we can understand "death" to mean any lack of vitality. Someone afflicted with tzara'at is typically guilty of slander, indicating that his Divine consciousness had not affected his faculty of speech as it should have. There is an unhealthy disconnect between the inspired knowledge of
G-d that he has worked hard to attain, on the one hand, and the way he relates to others and treats them, on the other. Instead of looking at others from G-d's perspective, seeing his fellows' positive and infinite worth and potential, he perceives them from the perspective of human shortsightedness. Cut off from the positive, life-affirming vitality of Divine consciousness, his power of speech is a "deadened" force of negativity.

Keeping this insight of our Sages in mind enables us to ensure that the way we speak to others and about others (and this includes other means of communication as well) is always infused with the positive, optimistic attitude that characterizes true Divine consciousness.

--From Kehot's Daily Wisdom #2 >> http://store.kehotonline.com/prodinfo.asp?number=ERE-DAIL2.PKT&fbclid=IwAR3gSCt6FzFmL5mQGIEOPWrO22ZalCOKnZrtrbEWvYsb9AJPYS0_ctkc3-A

Inspiring insights on the Torah portion from the Lubavitcher Rebbe Translated and adapted by: Rabbi Moshe Wisnefsky Publisher: Kehot Publication Society Format: 4½ x 6½ Hardcover, 488 pages Language: English

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291 Kingston Ave
New York, NY
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MTA 3 train stops in front of our store.

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Friday 10:00 - 14:00
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