GD USA Magazine

GD USA Magazine Since 1963, Graphic Design USA has been a news source for graphic designers & creative professionals.

~ Highlighting our past winners~ Health and wellness are crucial for individuals and society. Graphic designers play a v...
08/18/2023

~ Highlighting our past winners~ Health and wellness are crucial for individuals and society. Graphic designers play a vital role in our annual competition that covers traditional medicine, healthy lifestyles, mental well-being, and public health.

As we move past the pandemic, this is a rare chance for recognition in design, advertising, and marketing excellence.

Link to enter is here: https://gdusa.com/competitions/enter-now/enter-now-2023-health-and-wellness-design-awards

Enter our Graphic Design Competition For Health+Wellness! DEADLINE TO ENTER: AUGUST 31 https://gdusa.com/competitions/en...
08/15/2023

Enter our Graphic Design Competition For Health+Wellness!
DEADLINE TO ENTER: AUGUST 31

https://gdusa.com/competitions/enter-now/enter-now-2023-health-and-wellness-design-awards

Example categories:
1. Medicine+Healthcare
2. Pharma+Insurance
3. Fitness+Nutrition
4. Mental+Spiritual Health
5. Public Health
6. COVID Communications
7. Seniors+Aging
8. CBD+Medical

As we have all learned, health and wellness are of transcendent importance to our individual, community and societal success. This annual competition celebrates the contribution of effective design…

This competition focuses on the positive role that advertising, design, and marketing can play within the legal Cannabis...
08/14/2023

This competition focuses on the positive role that advertising, design, and marketing can play within the legal Cannabis marketplace. Deadline: August 31!

GDUSA’s American Cannabis Graphics Awards™ recognizes how designers are helping shape the emerging marketplace for legal cannabis and related products by elevating brands, differentiating products,…

Yogi Berra said ‘You can observe a lot by watching.’ For six decades, we have been ‘on watch’ – tracking, noting, and ce...
08/09/2023

Yogi Berra said ‘You can observe a lot by watching.’ For six decades, we have been ‘on watch’ – tracking, noting, and celebrating the vital and evolving role of print and paper in service of graphic communications. The sponsor of our 60th annual reader survey is Billerud.

Yogi Berra said ‘you can observe a lot by watching.’ For six decades, we have been ‘on watch’ – tracking, noting, celebrating the vital and evolving role of print and paper in service of graphic co…

2023 Logo Trends Report, the 21st straight year we have been honored to publish Bill Gardner’s insights and musings.
07/25/2023

2023 Logo Trends Report, the 21st straight year we have been honored to publish Bill Gardner’s insights and musings.

21st Annual LogoLounge Report, by Bill Gardner, Founder + President

Twitter wings it with new logo.
07/25/2023

Twitter wings it with new logo.

Elon Musk replaced the company’s blue bird silhouette with X, a term for what he has described as an “everything app.”

Enter GDUSA’s American Cannabis Graphics Awards!For more than six decades, GDUSA has organized design competitions that ...
07/13/2023

Enter GDUSA’s American Cannabis Graphics Awards!

For more than six decades, GDUSA has organized design competitions that spotlight and recognize areas of growth and opportunity for graphic designers. This perfectly describes the legal Cannabis marketplace writ large – ma*****na, CBD, H**p, and the like.

This burgeoning industry needs a serious dose of professional graphic design and production to help elevate brands, differentiate products, disseminate information, create safe and appealing packaging, and help purveyors build efficient distribution, strong businesses, and a responsible business model. GDUSA’s American Cannabis Graphics Awards™ focuses on the positive role that advertising, design, and marketing can play.

GDUSA’s American Cannabis Graphics Awards™ focuses on how designers are helping shape the emerging marketplace for legal cannabis and related products by elevating brands, differentiating products,…

https://gdusa.com/competitions/enter-now/enter-now-2023-health-and-wellness-design-awards Health and wellness are of tra...
07/11/2023

https://gdusa.com/competitions/enter-now/enter-now-2023-health-and-wellness-design-awards

Health and wellness are of transcendent importance to our individual and societal well-being – the epicenter of the national conversation and policy debate — and an area in which graphic designers have a vital role to play. Our annual competition has long taken in the big picture: traditional medicine and healthcare; pharmaceuticals and insurance; hospitals and care facilities; fitness and nutrition; mental health and meditation; public health and safety initiatives.

As we pivot to a post-pandemic future, this is a rare opportunity at a unique moment to be recognized by clients, managers, prospects, and the entire creative community for design, advertising, and marketing excellence.

As we have all learned, health and wellness are of transcendent importance to our individual, community and societal success. This annual competition celebrates the contribution of effective design…

Studio On Fire  is unlocking the enchantment of Harry Potter through meticulously crafted playing cards! Listen to this ...
06/09/2023

Studio On Fire is unlocking the enchantment of Harry Potter through meticulously crafted playing cards! Listen to this episode where Ben Levitz shares details of his extraordinary card designs. Swipe right and immerse yourself in a magical world.

Listen to us on Apple Podcasts, Google Play, SoundCloud, Spotify, Stitcher, and anywhere else podcasts can be found.

We interviewed  Ben Levitz of Studio On Fire. Studio on Fire specializes in premium consumer packaging through the use o...
06/05/2023

We interviewed Ben Levitz of Studio On Fire. Studio on Fire specializes in premium consumer packaging through the use of impression-based specialty printing, custom design, and dieline creation.

Listen to us on Apple Podcasts, Google Play, SoundCloud, Spotify, Stitcher, and anywhere else podcasts can be found!

Gordon Kaye interviews Ben Levitz of Studio on Fire. The company specializes in premium consumer packaging through the use of impression-based specialty printing, custom design and dieline creation…

Mohawk To Distribute Fedrigoni Creative Portfolio In NAMohawk Fine Papers, North America’s largest privately owned manuf...
05/10/2023

Mohawk To Distribute Fedrigoni Creative Portfolio In NA

Mohawk Fine Papers, North America’s largest privately owned manufacturer of fine papers and envelopes, and the Fedrigoni Group, a leading global player in the manufacture of high added value specialty papers for luxury packaging and other creative applications, premium wine labels and self-adhesive materials, entered into a manufacturing agreement to expand reach of specialty papers globally last fall. Now, in the next step in the evolution of their partnership, Mohawk will be the North American distribution partner for Fedrigoni Specialty Papers effective July 2023.

Our 60th anniversary GDUSA Package Design Showcase, sponsored by Neenah.
05/05/2023

Our 60th anniversary GDUSA Package Design Showcase, sponsored by Neenah.

The 60th anniversary package design showcase, sponsored by Neenah, stands among our largest ever with more than 300 projects for your review. Collectively, it is a display of the power of design.

Prioritizing mental health in the workplace.
05/05/2023

Prioritizing mental health in the workplace.

Ragged Edge’s rebrand of Unmind provides a message of cultural change that seeks to prioritize and destigmatize mental health issues in the workplace. The user experience includes statistics and re…

Turner Duckworth projects spirit of place for Jim Beam bourbon.
05/05/2023

Turner Duckworth projects spirit of place for Jim Beam bourbon.

A visual identity and package design by Turner Duckworth, along with advertising by Leo Burnett, give leading bourbon brand Jim Beam a sense of history and place as well as a fresh energy and optim…

New identity for Warner Bros. family by Chermayeff & Geismar & Haviv.
05/05/2023

New identity for Warner Bros. family by Chermayeff & Geismar & Haviv.

Chermayeff & Geismar & Haviv has redesigned the identity for Warner Bros. Pictures and the entire Warner Bros. family of brands. The new shield will be seen in two renditions: solid for c…

If you missed it, join 60 thousand plus who received our April 2023 GDUSA Enewsletter. Design news, projects, people, ev...
04/18/2023

If you missed it, join 60 thousand plus who received our April 2023 GDUSA Enewsletter. Design news, projects, people, events, trends, top schools.

HBO Max loses the ‘HBO’.
04/18/2023

HBO Max loses the ‘HBO’.

Warner Bros Discovery unveils Max streaming service which debuts in the US on May 23. The new offering combines programming from HBO Max and Discovery. The rebrand, without ‘HBO’, is meant to simpl…

JKR builds logo on modular grid for Nordstrom Rack.
04/18/2023

JKR builds logo on modular grid for Nordstrom Rack.

A creative strategy and brand identity system developed in partnership with JKR seeks to bring a bold, fresh and distinctive communication style to the off-price market. Nordstrom Rack elements inc…

In our 60th year of publishing, Graphic Design USA | GDUSA presents our favorite institutions and programs that prepare ...
04/06/2023

In our 60th year of publishing, Graphic Design USA | GDUSA presents our favorite institutions and programs that prepare students to work in professional graphic design. The mix is unique: it includes, of course, the traditional and classic prestige institutions dedicated to art and design; a number of wonderful and notable university communications and design departments all over the US; and several excellent and innovative online or hybrid programs for graduate, undergraduate or continuing education.

The selection results from a combination of objective and subjective factors, including our own decades long relationships with designers, students, recruiters, educators. The list is alphabetical. The reach is national. The theme is that education (and educators) are more important than ever in this time of challenge and change — as the lines blur between the classroom and the studio, the academy and the office, the campus and the society.

A related recommended read: our 2023 GDUSA Students To Watch feature published in print and online earlier this year.

Full Sail University’s Hall of Fame celebration honors graduates who have made significant contributions to their chosen...
04/05/2023

Full Sail University’s Hall of Fame celebration honors graduates who have made significant contributions to their chosen industries. Six new grads are inducted into the Hall of Fame every year, and many inductees have won industry awards, started their own businesses, and worked with national and international companies. Three inductees from Full Sail’s art and design programs – Kim Alpert, Michael Cardwell, and Nathaniel Howe – recently shared some advice for up-and-coming designers entering the industry.

Read more at gdusa.com

Our 60th annual People to Watch editorial feature. 60 creative and thought leaders on the past, present, and future. On ...
02/14/2023

Our 60th annual People to Watch editorial feature. 60 creative and thought leaders on the past, present, and future. On the website, and in print and digital editions. The complete Students to Watch feature will go live online in a few days. https://gdusa.com/peopletowatch2023/2023-gdusa-people-to-watch

Ten years ago, as part of our 50th-anniversary celebration, we asked readers to name the best or most influential logos ...
01/26/2023

Ten years ago, as part of our 50th-anniversary celebration, we asked readers to name the best or most influential logos of the 20th century. The resulting list was enormously popular at the time, then faded into oblivion. Even we forgot the compilation existed … until yesterday when we were doing some research for our 60th anniversary… and a fortuitous Google search turned up…

Ten years ago, as part of GDUSA's 50th anniversary celebration, we asked readers to name the best logos of the modern era. The listing was enormously popular at the time, then faded into oblivion. Well... it’s back! And there’s more.

Enter our 60th American Package Design Awards! DEADLINE: FEBRUARY 17
01/26/2023

Enter our 60th American Package Design Awards!

DEADLINE: FEBRUARY 17

GDUSA’s American Package Design Awards™ – sponsored by Neenah – celebrates the power of packaging to engage the audience, advance the brand, tell the story, make the sale. This year we introduce a Neenah Gold Award for excellence in the use of paper for packaging. The entry deadline is Frida...

Global design consultancy Elmwood has appointed Paul Collins as Executive Director of Strategy & Innovation, in a role “...
01/20/2023

Global design consultancy Elmwood has appointed Paul Collins as Executive Director of Strategy & Innovation, in a role “intended to elevate the agency’s reputation for powerful and provocative brand solutions anchored in tension.”

Elmwood has appointed Paul Collins as Executive Director of Strategy & Innovation, in a role “intended to elevate the agency’s reputation for powerful and provocative brand solutions anchored …

~2022 Graphic Design Awards Winner FeatureWe love how this shows interconnectedness. Design Firm: National Institutes of...
01/13/2023

~2022 Graphic Design Awards Winner Feature

We love how this shows interconnectedness.

Design Firm: National Institutes of Health (NIH) Medical Branch
Title: Office Graphics on Glass
Client: National Institute of Allergy and Infectious Diseases (NIAID)
Art Director and Designer: Bonnie Hamalainen

~2022 American Graphic Design Award Feature 🌇Featuring: KUDOS Design CollaboratoryClient: Flatiron Nomad Partnership Tit...
01/13/2023

~2022 American Graphic Design Award Feature 🌇

Featuring: KUDOS Design Collaboratory
Client: Flatiron Nomad Partnership
Title: Flatiron Nomad Website
Creative Director: John Kudos
Designer: Huiqi Fay Qiu
Web Developer: Chris Manlapid

The KUDOS Design Collaboratory never fails to amaze us! Time and time again their work has showcased versatility and innovation. 💡

~2022 Graphic Design Awards Winner Feature ✨Title: The MET Cloisters Project  Designer: Lauren Roberts  School:  Drexel ...
01/11/2023

~2022 Graphic Design Awards Winner Feature ✨

Title: The MET Cloisters Project
Designer: Lauren Roberts
School: Drexel Westphal College of Media Arts & Design
Instructor: Mark Willie

We absolutely love this!

So, talented! Our student designs always leave us in awe.

In our latest podcast episode, Paul shares his insights on the how 2023 is shaping up for both creative hiring managers ...
01/05/2023

In our latest podcast episode, Paul shares his insights on the how 2023 is shaping up for both creative hiring managers and job seekers, what are key trends in hiring today, and why is deeply committed to advancing inclusion and diversity in the workplace and the community – including its sponsorship of GDUSA’s inaugural “Designing For Good” category which is featured in our 59th annual graphic design awards annual showcase.

Tune in to listen to the episode on Apple Podcasts, Google Play, SoundCloud, Spotify, Stitcher, and anywhere else podcasts can be found.

Our latest podcast episode will be featuring Paul Flaharty! He is the executive director of the marketing and creative p...
01/04/2023

Our latest podcast episode will be featuring Paul Flaharty! He is the executive director of the marketing and creative practice at global talent solutions firm Robert Half.

In this podcast, Paul will share his insights on how 2023 is shaping up for both creative hiring managers and job seekers, what are key trends in hiring today, and why Robert Half is deeply committed to advancing inclusion and diversity in the workplace and the community – including its sponsorship of GDUSA’s inaugural “Designing For Good” category which is featured in our 59th annual graphic design awards annual showcase.

Tune in tomorrow to listen on Apple Podcasts, Google Play, SoundCloud, Spotify, and anywhere else podcasts can be found.

https://gdusa.com/competitions/graphic-design/2022-agda-awards Our 59th annual design showcase is live now! The competit...
01/04/2023

https://gdusa.com/competitions/graphic-design/2022-agda-awards

Our 59th annual design showcase is live now! The competition saw 14,000+ entries — that reflect the increasingly expansive ways in which graphic design serves and shapes commerce and culture.

We also feature a new “Designing For Good” category. In a time of challenge and change, this new category encompasses graphic communications that advance positive social and environmental action and social justice impact; promote diversity, equity and inclusion; and aim to make communities and the world a better place for people and nature.

Our 2022 annual showcase captures the power of designers to serve and shape commerce, culture and causes. Billerud, a leading manufacturer of coated graphic and specialty papers, is the sponsor. A new ‘Designing For Good’ category is inspired by specialized talent solutions firm Robert Half.

New Year New Issue 🎉🥳 on its way in the mail 📪
12/30/2022

New Year New Issue 🎉🥳 on its way in the mail 📪

Our 60th anniversary GDUSA American Package Design Awards™ continues to be the fastest growing of our national competiti...
12/23/2022

Our 60th anniversary GDUSA American Package Design Awards™ continues to be the fastest growing of our national competitions and the reason is simple but profound: Marketers and retailers are challenged as never before to convey their message and promote their brand.

Package design — along with point-of-purchase and retail graphics — is increasingly the difference maker. This annual program celebrates attractive graphics, of course, but more importantly the power of effective design to advance the brand promise and to forge an emotional link with the buyer at the moment of truth.

Deadline: FEBRUARY 17

GDUSA’s American Package Design Awards™ – sponsored by Neenah – celebrates the power of packaging to advance the brand, tell the story, make the sale. This year we introduce a Neenah Gold Award for excellence in the use of paper for packaging. Deadline February 17.

Will 2023 be a hot job market for creatives and marketers? It’s a question we talent solutions professionals ask ourselv...
12/23/2022

Will 2023 be a hot job market for creatives and marketers? It’s a question we talent solutions professionals ask ourselves all the time. Luckily for job seekers, analysis of salary and survey data from the new 2023 Salary Guide From Robert Half suggests the new year may be a great one for a career move.

Read more here!

Will 2023 be a hot job market for creatives and marketers? Talent solutions expert Paul Flaharty on why the new 2023 Salary Guide from Robert Half suggests the new year may be a great one for a career move.

We are back for Season 2!
12/22/2022

We are back for Season 2!

Christine Gaspar is a designer and planner with over 15 years of experience in community engaged design practice. Since 2009, she has been CUP’s Executive Director.Before that, she was Assistant Director of the Gulf Coast Community Design Studio i...

Channeling the essence of PANTONE 18-1750 Viva Magenta, Pantone worked with its longtime creative partner Huge, to engag...
12/05/2022

Channeling the essence of PANTONE 18-1750 Viva Magenta, Pantone worked with its longtime creative partner Huge, to engage in a design experiment that explores the relationship — the tensions — between new technology and human creativity.

Working with the AI generative tool Midjourney, the team created the visual manifestation of PANTONE 18-1750 Viva Magenta by incorporating the messages and ideas embodied by the color to curate an immersive world that examines the connections between nature and technology.

Pantone Color of the Year is Viva Magenta, a nuanced crimson red tone that presents a balance between warm and cool, a hybrid color said to commfortably straddle the physical and virtual, a carmine…

2022 HEALTH + WELLNESS AWARDS WINNER 💫Featuring  SMTitle: NOOCI Brand Identity  Creative Director: Katie Klencheski  Art...
11/30/2022

2022 HEALTH + WELLNESS AWARDS WINNER 💫

Featuring SM
Title: NOOCI Brand Identity Creative Director: Katie Klencheski
Art Director: Gabrielle Searles
Writer: Anna Kavaliunas

design

Pentagram was asked to rebrand the Shakespeare Theatre Company to signify a new era for the theater and its new leadersh...
11/30/2022

Pentagram was asked to rebrand the Shakespeare Theatre Company to signify a new era for the theater and its new leadership team. For example, the Company frequently presents Shakespeare’s classic texts with a fresh angle, highlighting topics such as diversity, inclusivity, and tolerance as well as reflecting on universal themes such as love, power, greed, life, and death.

Pentagram revitalized Shakespeare Theatre Company’s identity, expressing its contemporary spin on Shakespeare’s classic plays.

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