Project Catalyst

Project Catalyst Project Catalyst is an innovative transmedia initiative that combines creative community building practices with cinema, art, music, and technology.

Founded in Manhattan, with the support of New York University's Tisch School of the Arts. Project Catalyst is the winner of the 2014 Cinema Research Institute Fellowship for innovation in film, media, and entertainment. We specialize in re-imagining the empowering possibilities of cinema and media by designing culturally rich entertainment experiences from a multicultural perspective. Project Catalyst exemplifies the efficacy and essential value of art and cinema at the intersections of social justice and the modern technologies of everyday life. We also enhance distribution services for progressive media artists utilizing digital and mobile technologies combined with national theatrical exhibition, to amplify amazing visual artists and talented filmmakers with fresh humanistic voices.

Mission: Our mission is to provide progressive entertainment options that celebrate the spirit and diversity of American life.

02/28/2017
Dr. Artel Great

Check out the SERIES FINALE of GAME CHANGER - Part 5- "Winning"
In the final episode, our founder, Independent Spirit Award-nominated filmmaker and cultural critic, Artel Great works to launch the Project Catalyst app in Hollywood.

#sparkyourGREATNESS #BlackHistoryMonth #socialjustice #Arteligent #inspiration #entrepreneur #speaker #film #art #media #culture #business #indie #TV #NYC #LA #Chicago #ATL #BlackLivesMatter #BlackFilm #activism #leadership #BlackExcellence

SERIES FINALE:
GAME CHANGER - Part 5- "Winning"
In the final episode, Independent Spirit Award-nominated filmmaker and cultural critic, Artel Great, works to launch the Project Catalyst app in Hollywood.

02/20/2017
Dr. Artel Great

WATCH: GAME CHANGER - Part 4- "Homecoming"
(5-part mini-series)
In this episode, Independent Spirit Award-nominated filmmaker and cultural critic, Artel Great, heads to Chicago to launch the Project Catalyst app in his hometown.

#sparkyourGREATNESS #BlackHistoryMonth #socialjustice #Arteligent #inspiration #entrepreneur #speaker #film #art #media #culture #business #indie #TV #NYC #LA #Chicago #ATL #BlackLivesMatter #BlackFilm #activism #leadership #BlackExcellence

ALL NEW EPISODE:
GAME CHANGER - Part 4- "Homecoming"
(5-part mini-series)
In this episode, Independent Spirit Award-nominated filmmaker and cultural critic, Artel Great, heads to Chicago to launch the Project Catalyst app in his hometown.

#sparkyourGREATNESS #BlackHistoryMonth #socialjustice #Arteligent #inspiration #entrepreneur #speaker #film #art #media #culture #business #indie #TV #NYC #LA #Chicago #ATL #BlackLivesMatter #BlackFilm #activism #leadership #BlackExcellence

#Grammys
02/14/2017

#Grammys

Jimi Hendrix is the King of Rock & Roll. Point blank. Period.
#WeAreBlackHistory #BlackHistoryMonth #sparkyourGREATNESS #Arteligent #inspiration #filmmaker #speaker #NYC #LA #Chicago #ATL #film #art #culture #tv #music #media #BlackLivesMatter #BlackExcellence

02/13/2017
Dr. Artel Great

WATCH: GAME CHANGER - Part 3: "The JumpOff"
In this episode, Independent Spirit Award-nominated filmmaker and cultural critic, Artel Great scrambles to find the proper venue to launch the Project Catalyst app in New York City.

#sparkyourGREATNESS #BlackHistoryMonth #GameChanger #Arteligent #inspiration #speaker #film #art #media #entrepreneur #culture #indie #TV #NYC #LA #Chicago #ATL #BlackLivesMatter #BlackFilm #business #BlackExcellence

Are you a #GameChanger?
NEW EPISODE: GAME CHANGER - Part 3 - "The Jump-Off"
(5-part mini-series)
In this episode, Independent Spirit Award-nominated filmmaker and cultural critic, Artel Great, scrambles to find a proper venue to launch the Project Catalyst app in New York City.

#sparkyourGREATNESS #BlackHistoryMonth #socialjustice #Arteligent #inspiration #entrepreneur #speaker #film #art #media #culture #business #indie #TV #NYC #LA #Chicago #ATL #BlackLivesMatter #BlackFilm #activism #BlackExcellence

Yes!
02/10/2017

Yes!

MY NEW SHOW: The Real Actorvists of Black Hollywood
starring: Eartha Kitt & Harry Belafonte
#WeAreBlackHistory #BlackHistoryMonth #sparkyourGREATNESS #Arteligent #inspiration #filmmaker #speaker #NYC #LA #Chicago #ATL #film #art #culture #tv #media #BlackLivesMatter #BlackExcellence

02/08/2017
Dr. Artel Great

WATCH: GAME CHANGER - Part 2: "The Grind"
In this episode, Independent Spirit Award-nominated filmmaker and cultural critic, Artel Great, works tirelessly to assemble the proper team to help bring the Project Catalyst app to market.

#sparkyourGREATNESS #BlackHistoryMonth #GameChanger #Arteligent #inspiration #speaker #film #art #media #culture #indie #TV #NYC #LA #Chicago #ATL #BlackLivesMatter # #BlackExcellence

WATCH: 5-part mini-series
GAME CHANGER - Part 2: "The Grind"
In this episode, Independent Spirit Award-nominated filmmaker and cultural critic, Artel Great, works tirelessly to assemble the proper team to help bring the Project Catalyst app to market.

#sparkyourGREATNESS #BlackHistoryMonth #GameChanger #Arteligent #inspiration #speaker #film #art #media #culture #indie #TV #NYC #LA #Chicago #ATL #BlackLivesMatter # #BlackExcellence

Nuff said.
02/08/2017

Nuff said.

THIS.
#BlackHistoryMonth #sparkyourGREATNESS #Arteligent #inspiration #filmmaker #speaker #NYC #LA #Chicago #ATL #film #art #culture #media #BlackExcellence

01/31/2017
Dr. Artel Great

Be sure to WATCH: GAME CHANGER (Series Premiere) -
Part 1: "The Spark"
Our founder, Artel Great takes us behind-the-scenes for an in-depth look at the journey to create the 1st ever multicultural entertainment app, Project Catalyst.

#sparkyourGREATNESS #GameChanger #Arteligent #inspiration #speaker #film #art #media #culture #indieTV #NYC #LA #Chicago #ATL #BlackExcellence

WATCH: GAME CHANGER (Series Premiere) - Part 1: "The Spark"
Independent Spirit Award-nominated filmmaker, media scholar, and cultural critic, Artel Great, takes us behind-the-scenes for an in-depth look at the journey to create the multicultural entertainment app, Project Catalyst.

#sparkyourGREATNESS #GameChanger #Arteligent #inspiration #speaker #film #art #media #culture #indieTV #NYC #LA #Chicago #ATL #BlackExcellence

10/11/2016
Dr. Artel Great

WATCH: Project Catalyst founder Artel Great speak at UCLA:

"For Black folks the American dream has not been a dream at all, let alone a reality. For us it has been the American nightmare."

#Arteligent #Wisdom #Staywoke

WATCH: "For Black folks the American dream has not been a dream at all, let alone a reality. For us that dream has been more like the American nightmare." ~Artel Great~

Between the World and Me: UCLA Panel Discussion, pt.1

#Arteligent #Inspiration #Staywoke

Interview w/ Barry Jenkins director of the new film Moonlightand Medicine For Melancholy.
10/06/2016
Barry Jenkins Slow-Cooks His Masterpiece

Interview w/ Barry Jenkins director of the new film Moonlight
and Medicine For Melancholy.

The director’s return fractures the very notion of a personal film.

10/04/2016
Dr. Artel Great

Tuesday's #Inspiration---
"Never be limited by the limits of another person's imagination." ~ Artel Great

SUCCESS 101:

"Never be limited by the limits of another person's imagination."~ Artel Great

#Arteligent #Inspiration #Success101

Los Angeles, California Join our founder Artel Great at UCLA tomorrow evening (9-21) for a thrilling panel discussion in...
09/20/2016

Los Angeles, California Join our founder Artel Great at UCLA tomorrow evening (9-21) for a thrilling panel discussion inspired by the NYTimes best selling book "Between the World and Me," by Ta-Nehisi Coates. The event is free and open to the public, starting at 7pm. You don't want to miss this!

Help us wish a very big CONGRATULATIONS to our founder Artel Great for being named the #BruinOfTheDay by his alma mater ...
09/08/2016

Help us wish a very big CONGRATULATIONS to our founder Artel Great for being named the #BruinOfTheDay by his alma mater UCLA and the UCLA Alumni Association! Artel has been invited back to campus to participate in a lively conversation at the UCLA Common Book panel discussion. This year's topic: The New York Times bestselling book #BetweenTheWorldAndMe by Ta-Nehisi Coates. If you're in Los Angeles on Sept. 21 you don't want to miss it. Congratulations, ARTEL!
#BlackExcellence #SparkYourGreatness

Artel Great ’10, M.A. ’12 is a social practice artist, film maker and innovator who graduated summa cm laude from the UCLA School of Theater, Film and Television, and was the school’s valedictorian. Currently he is an adjunct professor and a doctoral candidate at NYU Tisch School of the Arts focused on improving entertainment options for a multicultural population. This fall, Great will return to campus to participate in a panel discussion regarding the 2016 UCLA Common Book, “Between the World and Me” by Ta-Nehisi Coates. For all of these reasons we are proud to call Artel Bruin of the Day.

08/09/2016
Dr. Artel Great

Monday Motivation

SUCCESS 101:

"Never let fear hold you back. Use it to propel you forward." -Artel Great

#Arteligent #Inspiration #Success101

Interesting...
08/08/2016
Dr. Artel Great

Interesting...

NBA legend Michael Jordan published an open letter today to "speak out" about the issue of race in America. Here's why I'm not so impressed...

The Complete First Season of the hit docu-series #OUTSIDEtheBOX by Artel Great now streaming online. WATCH: all 12 episo...
06/21/2016

The Complete First Season of the hit docu-series #OUTSIDEtheBOX by Artel Great now streaming online. WATCH: all 12 episodes now.
artelgreat.com

06/07/2016
Dr. Artel Great

WATCH: Episode 11 of Artel Great's docu-series #OUTSIDEtheBOX & discover the history of #hiphop in film.

OUTSIDE THE BOX - Ep. 11 - "Hip-Hop Film History"

In this episode film historian and cinéaste Artel Great chronicles the rise of #hiphop music & culture and its impact on the #Hollywood movie industry.
www.artelgreat.com

05/22/2016
Dr. Artel Great

What happened to the Black movies of the 1990s? WATCH: Episode 9 of Artel Great's docu-series #OUTSIDEtheBOX and find out...

OUTSIDE THE BOX - Ep. 9 - "Remembering '90s Black Film "

In this episode, motion picture historian Artel Great highlights the rise and fall of an exciting wave of Black films in the 1990s.

05/19/2016
Dr. Artel Great

Happy Malcolm X Day!

Happy Malcolm X Day!!!
His message is as poignant today as it was 50 years ago. Never. Forget.

05/09/2016
Dr. Artel Great

WATCH: Episode 7 of Artel Great's hit docu-series #OUTSIDEtheBOX this week he examines the representation of women in the media.
#women #feminism #Blackgirlmagic

OUTSIDE THE BOX - Ep. 7 - "Images of Women in Media"

In this episode, media scholar Artel Great explores the history of troubling representations of women in dominant film, advertising, and television culture. #women #feminism #Blackgirlmagic

05/08/2016
Dr. Artel Great

Just in time for Mother's Day! Tune in to Episode 7 of Artel Great's docu-series #OUTSIDEtheBOX this weeks topic deals with the representation of #women in the media. Airs May 8th, 3:30pm (Eastern)

Tune to Episode 7 of the new docu-series #OUTSIDEtheBOX hosted by Artel Great. This week's topic addresses the representation of women in media. Check it out May 8th, 3:30pm (EDT) on artelgreat.com. #Blackgirlmagic

Ava DuVernay backs out of movie with Lupita Nyong'o.
05/06/2016
Director Ava DuVernay Exits 'Intelligent Life'

Ava DuVernay backs out of movie with Lupita Nyong'o.

Earlier this month it was announced that Ava DuVernay was being sought after to direct Amblin Entertainment’s Intelligent Life, a sci-fi thriller starring Lupita Nyong’o revolving around a United Nation employee that monitors outer space who makes contact with a beautiful woman, who may be an alien…

05/01/2016
Dr. Artel Great

Don't Miss It! Episode 6 of #OUTISDEtheBOX Airs Tomorrow...

Episode 6 of the new hit docu-series #OutsideTheBox hosted by Artel Great explores: Who really controls the media we consume? Airs tomorrow May 1st 3:30pm EST. You don't want to miss this one!
artelgreat.com

04/17/2016
Dr. Artel Great

Episode 4 of the new docu-series OUTSIDE THE BOX, hosted by Artel Great premieres tomorrow, Sunday April 17th @ 3:30pm (EST). Stay tuned... #Black #media #inclusion #OutsideTheBox

Episode 4 of the new docu-series #OutsideTheBox, hosted by Artel Great airs tomorrow, Sunday April 17th @ 3:30pm (EST). Don't miss it!
#Black #media #inclusion

How Bill Clinton ruined Black TV....
04/14/2016
Dr. Artel Great

How Bill Clinton ruined Black TV....

Ever wonder what happened to the Black TV movement of the 1990s? Here's why it ended...

04/09/2016
Dr. Artel Great

Episode 3 of the new docu-series OUTSIDE THE BOX, hosted by Artel Great premieres tomorrow, Sunday April 10th @ 3:30pm (EST). #Black #media #inclusion

Here's a preview from Episode 3 of the new docu-series OUTSIDE THE BOX, hosted by Artel Great. This week we discuss the history of Hollywood film's oppressive images of Blackness. Watch the full episode tomorrow, Sunday April 10th @ 3:30pm (EST).
#Black #media #inclusion

04/02/2016
Dr. Artel Great

Here's a preview of Episode 2 from the new docu-series OUTSIDE THE BOX, hosted by Artel Great. This week he discusses how movies & media strategically influences our perceptions. Watch the full episode tomorrow, Sunday April 3rd @ 3:30pm (EST).

Here's a preview of Episode 2 from the new docu-series OUTSIDE THE BOX, hosted by Artel Great. This week we discuss how movies & media strategically influences our perceptions. Watch the full episode tomorrow, Sunday April 3rd @ 3:30pm (EST).

03/27/2016
Dr. Artel Great

WATCH: the premiere of Artel Great's new docu-series "Outside the Box."

OUTSIDE THE BOX (Series Premiere) - "Art to Tell the World"

In this episode, Independent Spirit Award-nominated filmmaker, media scholar, and cultural critic, Artel Great, discusses his Hollywood film career and issues of inclusion and diversity in contemporary media.

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