Throwback to when Al Roker Entertainment gave us an exclusive behind-the-scenes look at what it takes to bring the Musial Awards to life!
Come see Al Roker and our 2025 honorees live at Stifel Theatre on Saturday, November 22!
10/14/2025
Real heroes. Real weather. Real stakes.
Explore the USA Today's NASA Special Edition this month (🔗 bio - https://tr.ee/USATodayNASA_ARE) and you'll see how we’re telling stories at the frontlines with Storm Warriors (in development) and Coast Guard Alaska (now on Peacock).
10/01/2025
American Museum of Natural History this Saturday! Weather Hunters screenings 11:00, 12:15, 2:00, 3:00. Al Roker will introduce first two shows + Q&A with the other creators and cast like Showrunner Dete Meserve, PBS KIDS VP Adriano Schmid, EP Carin Greenberg, Head Writer John Semper Jr., the voice of WH star Lily herself Tandi Fomukong, and Dana Landry from the extraordinary animation team at Island of Misfits.
✅ Included with Museum admission • RSVP recommended: https://tickets.amnh.org/programming/events/weather-hunters
09/08/2025
Congratulations Al Roker and Weather Hunters!
09/05/2025
We know what we'll be watching this Monday! The countdown to Al Roker's new kids' animated series Weather Hunters kicks off Monday, 9/8 with Al, an all-star cast (Sheryl Lee Ralph, Holly Robinson Peete, LeVar Burton) and lots of laughs on PBS KIDS. https://pbskids.org/videos/weatherhunters
08/12/2025
The countdown is ON! ⏳ Just 4 weeks until Al Roker’s new PBS KIDS series Weather Hunters brings the wild wonders of weather of the natural world to your family. Premiering Sept 8! 🌦
08/12/2025
The countdown is ON! ⏳ Just 4 weeks until Al Roker’s new PBS KIDS series Weather Hunters brings the wild wonders of weather and the natural world to your family. Premiering Sept 8! 🌦
08/11/2025
Eternal Polk is a two-time Emmy-nominated director, writer, and segment producer with over 20 years of directing short and long-form projects including documentaries, music videos, branded content, & commercials. Intimate, nuanced, and intentional while placing subjects on a pedestal to display their humanity is how Eternal describes his directing style and mission. Eternal has served as a creative director participating in ideation and copywriting of client commercial and branded content spots, while earning Telly, Webby, Shorty, and Ooma awards. His work has been featured on HBO, FOX, ESPN, ABC, BET, VH1, and MTV. Gaining Ground: The Fight For Black Land is his first feature film as director and executive producer. He is also the recipient of numerous awards, including BEST TRAILER for Gaining Ground.
We are excited about the opportunity to share space with him during our 2024 Film Series.
08/11/2025
Al Roker will be on Stephen Colbert tonight talking about our show, Weather Hunters, coming to Juky 7! Watch tonight! 
07/20/2025
Social Impact Spotlight: Duracell 🔋
At , we believe stories have the power to light the way and so do the brands behind them. This week’s honors Duracell for its work in crisis response, public health, and family safety.
Whether it’s their PowerForward fleet supporting communities after hurricanes, hearing screenings that reconnect loved ones, or battery tech that protects children, Duracell steps up when it matters most.
Their commitment reminds us of the heart behind our own productions, from the upcoming Storm Warriors to PBS Kids Weather Hunters.
Read more: duracell.com/powerforward
06/19/2025
Bentonville, we felt the love! 🌤💙
brought the heat (and the heart) to this year’s with a peak at our series . Here’s a quick look back at the moments that had us talking from the first look to the full house.
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When we introduce ourselves, the first statement that most people make is “I didn’t know Al Roker had a production company!”
He does....and we’ve been around for over 25 years!
Under Al’s guidance, Al Roker Entertainment (ARE) has become an industry-leading producer of original, award-winning TV programs and storytelling content. Al Roker knows TV, has 13 Emmy awards (among a truckload of many other accolades) and is a trusted multi-media authority. This certainly rubs off on the shows we (and he) produce! We partner with a litany of creative producers, directors, writers, visionaries, talent, brands, production companies, and distribution platforms to produce all forms of innovative content.
Now celebrating our second quarter of a century (!), we’ve produced a variety of breakthrough unscripted, scripted, branded and digital programming for a multitude of channels and platforms. Some of our marquee shows include the reality-based “DEA” program for Spike TV, “Kimberly’s Simply Southern” for Great American Country, "Celebrity Holiday Homes"​ for HGTV, the “Musial Awards” for CBS Sports and CBS Sports Net, and the Weather Channel hit “Coast Guard Alaska” and its popular spin offs, Coast Guard Florida and Coast Guard Cape Disappointment, all now airing (FREE!) on Pluto TV and Peacock from NBC.
Al Roker Entertainment also recently produced “Girl Starter,” a STEM-based reality competition program for TLC that had 12 young ladies teaming up to create a business and then pitch it to judges for a $100K startup prize.
This fun, compelling branded entertainment piece was sponsored by Staples, Visa, Microsoft, and more and targeted at a highly engaged and reactive audience.
Typically, our branded entertainment division works with leading ad agencies nationwide to create compelling, and in most cases - pro-social - content that seeks to broadcast the good deeds that brands and companies contribute, including projects for ConAgra, Pedigree, Musial Awards, Comcast, Eckrich Meats, Cerner, Life Aid Research Institute, Northwell Health and more. We are experts at pairing brands with non-profits, ad agencies, and PR firms to tell compelling stories of good deeds that live across multiple platforms: everything from network/cable TV and SVOD/OTT channels to social media platforms including YouTube, Facebook, Twitch, TikTok and Instagram.
Did you know our boss, Al Roker, is also a bestselling author? In his spare time(!) Al has written 12 books, some of which have been made into Hallmark TV movies.
His latest book (#13) “You Look So Much Better In Person” is out now and is a hit with his fans! In the tradition of Dick Van Dyke's Keep Moving and Dan Rather's Rather Outspoken, Today co-anchor Al Roker presents a humorous collection of essays based on lessons for living a happy life and achieving success through the power of saying "yes!"